TV insider
TV Insider is a digital-first TV entertainment media platform that aggregates news, reviews, premiere schedules, and recommendations across 25+ streaming and broadcast networks for television enthusiasts, monetized through advertising and affiliate commerce as part of NTVB Media's portfolio of TV publications.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What TV insider does
TV Insider is a digital-first TV entertainment media platform that operates as a centralized hub for television news, reviews, premiere schedules, trailers, and what-to-watch recommendations across more than 25 streaming and broadcast networks, including Netflix, Hulu, Prime Video, HBO Max, Apple TV+, Peacock, Paramount+, Disney+, Starz, FX, and major U.S. broadcast and cable channels. The platform is owned and operated by NTVB Media, Inc., a privately held media company whose broader portfolio includes TV Guide Magazine, Swooon, Remind Magazine, Puzzler, TV Weekly, Stay Tuned, and OnDISH. Core products include the editorial website, a structured Show Database organized by network, a TV Premieres Calendar extending through 2027, four core email newsletters plus show-specific newsletters for more than 40 series, a curated Lists vertical, a Trailers aggregation page, and interactive games and quizzes. The technology stack is a web-based digital media platform built on a content management system with newsletter delivery infrastructure and a show/streaming metadata database, without disclosed mobile apps or external APIs.
The business monetizes through two primary streams: (1) display, programmatic, and sponsored content advertising on tvinsider.com, and (2) e-commerce and affiliate sales via the TV General Store, which sells merchandise, collectible magazines, and links to Amazon and other retailers on a commission basis. Core content is free to consumers, with registration enabling personalized watchlists, alerts, and newsletters. The go-to-market motion is direct-to-consumer across web, email, and social channels (YouTube, Facebook, X, Instagram, Mastodon), targeting TV enthusiasts seeking programming discovery and entertainment news. The customer base is a horizontal audience of TV consumers rather than enterprise buyers, and the property operates with a small editorial team of 1-10 employees, consistent with a lean, ad- and affiliate-supported digital media business operating within a larger legacy print and digital media parent.
TV insider firmographics
Firmographics- Name
- TV insider
- Legal name
- NTVB Media, Inc.
- Website
- https://tvinsider.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TV Insider is a digital-first TV entertainment media platform that aggregates news, reviews, premiere schedules, and recommendations across 25+ streaming and broadcast networks for television enthusiasts, monetized through advertising and affiliate commerce as part of NTVB Media's portfolio of TV publications.
- Ownership category
- akta.pro rank
TV insider industry classification
Industry- Product category
- Digital Entertainment Media
- NAICS
- Broadcasting and Content Providers (516)
- akta.pro primary industry
- RSS/Feed Readers & Subscription Aggregators (MPACAKAD)
Keywords
Where TV insider is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
TV insider business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising: Display and digital advertising on the TV Insider website, including banner ads, sponsored content, and programmatic advertising.
- E-commerce/Afilliate Sales: TV General Store sells merchandise, collectibles, magazines, and books adapted to TV. Affiliate links to Amazon and other retailers generate commission revenue.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
TV insider product offering
Product offeringCore offering
TV Insider is a digital entertainment media platform that aggregates TV news, reviews, trailers, sneak peeks, and what-to-watch recommendations across 25+ streaming and broadcast networks. It operates a comprehensive show database, premiere calendar, email newsletters, interactive games, and a merchandise e-commerce store, serving television enthusiasts seeking a centralized hub for TV content discovery.
Product overview
TV Insider is a unified TV news and entertainment platform that serves as both a content publication and a comprehensive TV show database. The core product is the TV Insider Website, which aggregates TV news, reviews, trailers, and show information across all major streaming networks and broadcast channels. Supporting the main platform are several interconnected modules: the Show Database organized by network, the TV Premieres Calendar for tracking upcoming releases, Newsletter Subscriptions delivering daily and breaking news updates, TV Games & Quizzes for interactive engagement, the TV General Store for merchandise sales, TV Insider Lists for curated editorial rankings, and Matt Roush Reviews providing professional critic commentary. Together, these products create a comprehensive TV entertainment hub covering the full spectrum from content discovery to purchase.
Differentiator
Problem solved
Functional benefit
Brands
- TV Guide Magazine: Collectible TV magazines and special collector's issues
- Swooon
- Remind Magazine
- Puzzler
- TV Weekly
- Stay Tuned
- OnDISH
Products and services
- TV Insider Website
Companies that use TV insider
Customer profileSegments2 records
Ideal customer profiles1 record
TV insider technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TV insider partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered parent and sister.
- NTVB MediaparentTV Insider is owned and operated by NTVB Media, Inc., a media company publishing TV Guide Magazine and related entertainment properties including Swooon, Remind Magazine, Puzzler, TV Weekly, Stay Tuned, and OnDISH.
- TV Guide MagazinesisterTV Guide Magazine is a sister publication within the NTVB Media family, offering collectible issues and subscription services sold through the TV General Store.
- Streaming Networks (Netflix, Hulu, Prime Video, HBO Max, Apple TV+, Peacock, Paramount+, Disney+)
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
TV insider competitors and assessment
Company assessmentBroad incumbents
- TV Guide: TV Guide is the historic TV listings and editorial brand, also published by NTVB Media; it sits alongside TV Insider in the same portfolio and competes in the TV-news, listings, and what-to-watch category as a longer-tenured incumbent.
- IMDb: IMDb is the dominant entertainment database and editorial platform covering TV, film, and celebrities globally; it competes with TV Insider's show database and editorial coverage but at much larger scale and as part of Amazon's broader entertainment stack.
Direct peers
- The Wrap: The Wrap is a digital entertainment news outlet covering TV, film, and streaming with reviews and industry reporting; it competes for TV-enthusiast traffic and ad budgets in a similar digital-publication model to TV Insider.
- JustWatch: JustWatch is a global streaming aggregator that lets users find where to watch films and TV shows across Netflix, Prime, Disney+, HBO Max and other platforms, with editorial recommendations and personalization — directly comparable to TV Insider's what-to-watch and streaming-availability focus.
- Vulture: Vulture is New York Magazine's entertainment vertical providing TV and film criticism, recaps, and recommendations; it competes for the same TV-enthusiast audience as TV Insider and overlaps strongly on critic-driven editorial coverage.
- IndieWire: IndieWire provides TV, film, and streaming news, reviews, and industry analysis targeting engaged entertainment consumers; it overlaps TV Insider's editorial coverage of TV shows and streaming programming.
- Reelgood: Reelgood is a streaming aggregator and universal watchlist that surfaces where TV shows and movies are available across subscription services; it overlaps TV Insider in the streaming-discovery and centralized-show-database categories.
- Decider: Decider is a streaming-focused editorial site providing what-to-watch recommendations, reviews, and how-to-stream guides; it shares TV Insider's editorial-led, streaming-first proposition and target audience of TV enthusiasts.
- Rotten Tomatoes: Rotten Tomatoes aggregates critic and audience reviews for TV and film and operates as a major what-to-watch destination with editorial coverage of streaming and broadcast programming, mirroring TV Insider's review-and-recommendation model.
- TVMaze: TVMaze is a TV show database and episode-tracking platform with schedules, cast information, and user-level tracking; it competes with TV Insider's show database and premiere calendar features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
TV insider social profiles
Digital presenceTV insider financial estimates
Financial estimateRevenue estimate
Valuation estimate
TV insider leadership team
Management profileNumber of profiles
TV insider subsidiaries and ownership
Company hierarchySubsidiaries7 records
TV insider funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TV insider M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TV insider
What does TV insider do?
TV Insider is a digital entertainment media platform that aggregates TV news, reviews, trailers, sneak peeks, and what-to-watch recommendations across 25+ streaming and broadcast networks. It operates a comprehensive show database, premiere calendar, email newsletters, interactive games, and a merchandise e-commerce store, serving television enthusiasts seeking a centralized hub for TV content discovery.
Is TV insider a public or private company?
TV insider is a private company. It is classified as corporate owned and is currently operating.
When was TV insider founded?
TV insider was founded in -1. It employs 1 to 10 people.
Where is TV insider based?
TV insider is headquartered in New York, United States, in the North America region.
How does TV insider make money?
Two revenue lines are on record. Advertising is the primary driver. The others are E-commerce/Afilliate Sales.
Who are TV insider's main competitors?
Broad incumbents on record are TV Guide and IMDb. Direct peers are The Wrap, JustWatch, Vulture, IndieWire, Reelgood, Decider, Rotten Tomatoes and TVMaze.
Does TV insider have an API?
No public API is recorded for TV insider.
What industry is TV insider in?
TV insider's product category is Digital Entertainment Media. Its primary akta.pro industry code is MPACAKAD, RSS/Feed Readers & Subscription Aggregators. Its NAICS code is 516.