Seeless Solutions

What Seeless Solutions does

Seeless Solutions is a Los Angeles-based manufacturer and e-commerce retailer of gypsum-based flush-mount platforms for smart home and building technology devices. Its core product is a patented mud-in mounting system that integrates with drywall during construction or renovation, producing a trimless, flush finish for devices such as thermostats, touch panels, keypads, light switches, speakers, wireless access points, smoke detectors, and security cameras. The platform is offered in three aesthetic styles (Architectural square corners, Designer Style rounded corners, Architectural Bevel sloped edges), spans 1-4 gang configurations, and uses adjustable brackets and universal adapter rings to support 18+ device brands including Lutron, Crestron, Control4, Savant, Josh.ai, Ecobee, Nest, Apple, Verkada, Wisdom Audio, and Steinway Lyngdorf. The company also offers gypsum cove lighting, step lights, accessories, and custom design services.

The business operates on a product-led, direct-to-consumer e-commerce model via seeless.com (powered by Shopify) with parallel B2B channel programs. Architect, designer, contractor, and builder trade accounts receive 15% off MSRP under the Friends of Industry program; automation dealers qualify for Silver/Gold/Platinum tiers at 35-50% off MSRP based on purchase volume; and stocking distributors receive 55% off MSRP with minimum opening order and annual reorder requirements. Distribution is primarily US-domestic with one authorized Canadian distributor (Trends Electronics International Inc). SeeLess's IP estate includes three US utility patents, nine US design patents, and pending international applications in China, Canada, and via PCT, plus a registered US trademark.

The company is privately held with 1-10 employees, no disclosed outside funding, no M&A activity, and no management team listed in available sources. Revenue is not publicly disclosed. It serves four primary customer segments: automation companies and custom integrators, architects and interior designers, general and sub-contractors, and high-end residential homeowners. The company has been operating for over 30 years per its own marketing claim, with its current digital storefront established around 2018 (conflicting source data lists founding year as 1994 in one source and 2017 in another).

Name

Seeless Solutions

Legal name

SeeLess Solutions, Inc.

Website

https://seeless.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Seeless Solutions manufactures and sells patented gypsum-based mud-in flush-mount platforms that integrate smart home devices (thermostats, touch panels, keypads, speakers, cameras, WAPs) into walls and ceilings. It serves automation dealers, architects, contractors, and high-end homeowners across the US and Canada via e-commerce and a tiered dealer/distributor network.

Ownership category

akta.pro rank

Product category

Smart Home Mounting Hardware

NAICS

Gypsum Product Manufacturing (327420)

SIC

Concrete, Gypsum & Plaster Products (3270)

akta.pro primary industry

Gypsum Board & Drywall Panels (IMADAEAA)

Keywords

• Flush mounting platforms
• Smart home integration
• Recessed wall mounts
• Mud-in mounting systems
• Architectural electrical hardware

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct sales of gypsum flush-mount platforms through e-commerce website and dealer/distributor network. One-time purchase model for hardware products.
2. Trade Account Program: Tiered discount programs for trade professionals (15% off MSRP), dealers (35-50% off MSRP), and distributors (35-55% off MSRP). Volume-based tiers for Silver, Gold, and Platinum dealer levels.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Seeless Solutions manufactures and sells gypsum-based mud-in flush-mount platforms that allow smart home devices (thermostats, touch panels, keypads, speakers, smoke detectors, access points, cameras) to be installed fully flush with drywall, eliminating visible trims and bulges. Products are sold directly to consumers, trade professionals, dealers, and distributors via the seeless.com e-commerce storefront and an authorized channel network.

Product overview

SeeLess Solutions is a manufacturer of flush and recessed in-wall mounting platforms crafted from gypsum (plaster), enabling seamless integration of smart home and building technology devices into walls and ceilings. The product portfolio centers on mud-in flush mount platforms available in three aesthetic styles: Architectural (square corners, modern look), Designer Style (rounded soft corners, contemporary look), and Architectural Bevel (sloped sharp edges with adjustable depth). These core platforms accommodate 1-4 gang configurations and support a wide range of devices including light switches, dimmers, receptacles, keypads, thermostats (Lutron Palladiom, Crestron Horizon, Daikin, Ecobee, Nest), touch panels and iPads (Control4, Crestron, ELAN, Savant, Josh.ai), voice control devices, smoke and carbon monoxide detectors, wireless access points (Araknis, Ruckus), speakers (Wisdom Audio, Theory, Steinway Lyngdorf), security cameras (Verkada), and lighting solutions. The company also offers gypsum cove lighting systems, step lights, universal mounting platforms, accessories (suction cups, dry lining boxes, LED lamps), and custom design services. Products are sold primarily through their e-commerce platform with trade, dealer, and distributor programs offering tiered discounts.

Differentiator

Problem solved

Functional benefit

Brands

• Universal Platforms: Universal in-wall mounting platforms for various smart home devices

Products and services

• Architectural Style Mud-In Platforms Square-corner flush wall platforms designed for modern aesthetics, supporting 1-4 gang configurations for light switches, dimmers, receptacles, and keypads, for installation by smart home integrators, architects, and contractors.
• Designer Style Mud-In Platforms Rounded-soft-corner flush wall platforms for contemporary styling, available in 1/16", 1/8", and 1/4" reveal options, designed for use by integration professionals and designers.
• Architectural Bevel Mud-In Platforms Sloped sharp-edge platforms with adjustable brackets that accommodate 3/4", 5/8", and 1/2" drywall thicknesses, for integrators and contractors needing depth flexibility.
• Thermostat Mud-In Platforms Flush in-wall mounting platforms for thermostats and sensors, including brand-specific models for Lutron Palladiom, Crestron Horizon, Daikin, Ecobee, and Nest Learning Thermostat (4th Gen), for automation installers and homeowners.
• Touch Panel Mud-In Platforms Flush in-wall mounting platforms for 7-10 inch touch panels and iPads, supporting Control4, Crestron 60/70 Series, ELAN, Savant, and Josh.ai devices, for professional installers.
• Voice Control Mud-In Platforms Flush in-wall mounting platforms for voice control devices including Josh.ai TS, Josh Nano, and related smart home controllers, for automation integrators.
• Smoke & Sensor Mud-In Platforms Round and square smoke detector and sensor mounting platforms including models for Gentex SCRR and Nest Protect, available in 1-2 gang configurations, for residential and commercial installers.
• Speaker Mud-In Platforms In-wall and in-ceiling mounting platforms for premium speakers from Wisdom Audio (Insight and Sage series), Theory, and Steinway Lyngdorf, available in round and square configurations, for high-end residential audio installers.
• Wireless Access Point Mud-In Platforms Ceiling and wall recessed mounting platforms for wireless access points including Araknis 820 and Ruckus devices, featuring small and large base options, for low-voltage and IT integrators.
• Gypsum Cove Lighting Solutions Gypsum-based wall and ceiling cove lighting systems including SLS-GLC15 (wall/ceiling cove) and SLS-GLCC15 (crown cove), with accessories for corners, ceiling-to-wall transitions, and end caps, for architects and interior designers.
• Step Lights In-wall step lighting platforms featuring 24V DC LED lamps (2-watt, 3000K Soft White, 30-degree beam angle), cETLus listed and CE approved, for residential and commercial builders.
• Apple iPad Mud-In Platforms Flush in-wall mounting platforms for iPads including SL-IPCPS-375 (Small, for iPad mini) and SL-IPCPL-375 (Large, for iPad 10.2", Air 11-inch M3), designed for Connect Pro cases, for smart home and commercial control installations.
• Camera Mud-In Mounts In-wall recessed mounting platforms for security cameras including Verkada models, for security integrators and high-end residential or commercial installations.
• Universal Mud-In Platforms Versatile mounting platforms compatible with multiple device types and brands, including universal access point bases (SL-UAPS), universal thermostat mounts, and universal square mounts with adapter rings, for integrators needing flexible cross-brand solutions.
• Custom Design and Engineering Solutions Custom design and engineering services for architects, system designers, and integrators to create tailored flush mounting solutions for unique device specifications or design requirements.
• Three-Head Suction Cup (SLS-SC3) Three-head suction cup tool designed for safe faceplate removal during installation and maintenance, for installers and technicians.
• Plastic Dry Lining Boxes 47mm depth plastic dry lining boxes compatible with SeeLess mounting platforms for international style installations, for contractors and electricians.
• LED 35mm Lamp 24V DC LED lamp with 30cm UL2468-22AWG wire, aluminum housing (39mm diameter), and plug-and-play connectors for SeeLess step lights, for installers and homeowners.
• Trim Covers and Accessories Decorative trim covers including SL-UAPS-T200 (linear diamond pattern) and SL-UAPS-T100 (square diamond pattern) for small universal access point mounts, for integrators seeking aesthetic customization.

Quantifiable outcome

• Reduces visible device protrusions to zero - fully flush installation
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

23 partnerships are on record, tiered core.

• ApplecoreTechnology or IntegrationSeeLess offers flush in-wall mounting platforms for Apple iPad devices (iPad mini and standard/11-inch iPads). Products include SL-IPCPS-375 (Small) and SL-IPCPL-375 (Large) mounts compatible with Connect Pro iPad cases.
• ArakniscoreTechnology or IntegrationDedicated flush mount platforms for Araknis wireless access points including the Araknis 820 model (SLW-RAPL2-500).
• Black NovacoreTechnology or IntegrationFlush mount platforms for Black Nova single and double gang keypads (SLA-1GBN-062, SLA-2GBN-062).
• Control4coreTechnology or IntegrationFlush mount platforms for Control4 touch panels including 8-inch (SLD-TPC48-375) and 10-inch (SLD-TPC410-375) models, plus keypads.
• CrestroncoreTechnology or IntegrationComprehensive platform lineup for Crestron devices including Horizon keypads (SLA-1GHZ-062, SLA-2GHZ-062), 70 Series touch panels (SLA-TPCT7-375, SLA-TPCT10-375), and thermostats (SLA-TSHZ-1GU-200).
• DaikincoreTechnology or IntegrationFlush in-wall mounting platform for Daikin touch thermostats (TSS-1GU-130x96x23).
• EcobeecoreTechnology or IntegrationFlush mount platform for Ecobee Smart Thermostat Premium (SLE-TSU-375).
• ELANcoreTechnology or IntegrationFlush mount platform for ELAN 8-inch touch panels (SLS-TPS8E-062).
• Josh.aicoreTechnology or IntegrationMultiple platforms for Josh.ai devices including touchscreens (SLD-TPJI-375), TS mounting platforms (SLN-TSU-1000 R1), and Nano mounts (SL-JNAI-062).
• LutroncoreTechnology or IntegrationExtensive platform lineup for Lutron devices including Palladiom keypads and thermostats (SLA-LPTS-062, SLA-LP1C-062M), Alisse international devices, and various gang configurations (1-4 gang). 32+ Lutron-specific products.
• MeljaccoreTechnology or IntegrationFlush mount platforms for Meljac architectural-style keypads including models SLM-82X117-062, SLM-82X144-062, and SLM-82X82-062.
• Google NestcoreTechnology or IntegrationFlush mount platforms for Nest Learning Thermostats (SLN-TSU-500 R1, SLN-TSU-375) and Nest Protect smoke detectors (SLN-SM-750).
• RuckuscoreTechnology or IntegrationFlush mount platforms for Ruckus wireless access points including large (SLW-APL), small (SLW-APS), and universal (SL-UAPS) models.
• SavantcoreTechnology or IntegrationFlush mount platform for Savant 8-inch touch panels (SLA-TPS8-200).
• Steinway LyngdorfcoreTechnology or IntegrationFlush mount platform for Steinway Lyngdorf IC16 square in-wall speakers (SL-SSIW16-062).
• Theory AudiocoreTechnology or IntegrationFlush mount platforms for Theory IC6 speakers including round (SL-SIC6R-062) and square (SL-SIC6S-062) models.
• VerkadacoreTechnology or IntegrationFlush mount platform for Verkada security cameras (SL-C2ER-110).
• Wisdom AudiocoreTechnology or IntegrationMultiple flush mount platforms for Wisdom Audio speakers including Insight Series (round SL-WICI6R-030, square SL-WICI6S-030) and Sage Series (round SL-WICS7R-030, square SL-WICS7S-030).
• ShopifycoreTechnology or IntegrationE-commerce platform provider powering seeless.com online store. Handles product catalog, shopping cart, checkout, and payment processing.
• PayPalcoreTechnology or IntegrationPayment processor for online transactions including international orders.
• Google AnalyticscoreTechnology or IntegrationWebsite analytics platform for tracking visitor behavior and site performance.
• MailchimpcoreGTM or Marketing PartnerEmail marketing platform for newsletters and promotional communications.
• Trends Electronics International InccoreChannel Partner/ Reseller/ DistributorAuthorized distributor for SeeLess products in Canada.

Scale indicators3 records

Recent moves6 records

Expansion highlights10 records

Direct peers

• Wall-Smart: Wall-Smart is the closest direct competitor, manufacturing flush, recessed in-wall mounting platforms for touch panels, keypads, and other smart home/AV devices. They serve the same custom integrator channel as SeeLess with similar product positioning around trimless, architectural finishes.
• iPort (by Sonance): iPort makes mounting solutions specifically for iPads and similar tablets, including in-wall and surface-mount options. They overlap with SeeLess's Apple iPad mounting platforms (SL-IPCPS-375, SL-IPCPL-375) and compete for the same custom installation channel.
• Chief (Legrand AV): Chief manufactures professional mounting solutions for AV equipment, displays, and control devices. While broader in scope (including commercial AV), they compete for the same installer purchasing decisions around flush and recessed mounting in premium residential and commercial projects.
• Evoko: Evoko produces flush-mount solutions for room booking and meeting control devices. They compete in the same niche of premium flush-mounted in-wall hardware for technology devices, though with a stronger commercial/enterprise tilt.

Broad incumbents

• Lutron Electronics: Lutron is both a major SeeLess integration partner (32+ Lutron-specific products including Palladiom) and a broader incumbent in lighting controls and keypads. Comparable as the dominant brand whose mounting ecosystem SeeLess addresses and could theoretically release competing flush mounts.
• Crestron Electronics: Crestron is a leading smart home automation system manufacturer whose Horizon keypads, 70 Series touch panels, and thermostats are supported by dedicated SeeLess platforms. They are a partner but also the dominant provider of the underlying devices SeeLess mounts.
• Control4: Control4 is a major smart home automation provider whose touch panels and keypads SeeLess supports with flush-mount platforms. They are both a critical integration partner and a broad incumbent competing for the same customer budget.
• Savant: Savant is a premium smart home automation company whose touch panels SeeLess flush-mounts. Comparable as a high-end partner and broad incumbent whose dealer network overlaps with SeeLess's Platinum-tier integrators.
• Legrand / adorne: Legrand's adorne collection offers designer-style switches and outlets with flush-mount aesthetics, positioning as a broad incumbent in the premium residential electrical device category that overlaps with SeeLess's designer-style platforms.

Emerging players

• Josh.ai: Josh.ai is a high-end voice control and smart home AI platform whose touchscreens, TS controllers, and Nano devices SeeLess mounts with dedicated platforms. Direct integration partner and an emerging player in luxury smart home whose ecosystem growth drives SeeLess demand.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/seelesssolutions
• LinkedInlinkedin.com/company/seeless-solutions-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seeless Solutions