SA Harvest
SA Harvest is a South African non-profit founded in 2019 that rescues surplus food from corporate donors and redistributes it free of charge to 243+ community-based organisations serving vulnerable populations, having delivered over 111 million meals nationally at R0.90 per meal.
- Company typePrivate
- Founded2019
- HeadquartersJohannesburg, South Africa
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SA Harvest does
SA Harvest is a South African non-profit food rescue and hunger relief organisation, registered as a Non-Profit Company (NPC) under registration 2016/326676/08 and headquartered in Johannesburg with regional hubs in Cape Town and Durban. Founded in 2019 with a single van in Cape Town, the organisation collects surplus food from corporate donors — including Shoprite, Nestlé, Unilever, Tiger Brands, McCain, Discovery, PepsiCo, and over 50 other retailers, manufacturers, and farmers — and redistributes it free of charge to a network of 243+ registered community-based organisations (CBOs), early childhood development centres, shelters, and community kitchens serving vulnerable populations. Since founding, SA Harvest has delivered 111.16 million meals and rescued 28.13 million kg of food from landfill at a stated operational cost of R0.90 per meal, operating its own fleet, warehouses, and cold chain infrastructure with logistics support from partners including DSV and CHEP.
The organisation's technology layer includes a Smart Vetting System (mobile-app-based beneficiary verification launched March 2025), nutritional tracking technology for impact measurement, and a Virtual Food Pantry digital donation platform launched for GivingTuesday 2024. Its core revenue model is charitable donations from individuals, corporations, and foundations, with tax-deductible status for South African taxpayers (subject to a 10% taxable income limit) and U.S. donors via CAF America. Additional income is generated through corporate partnerships (Liberty funded 30,000 meals; H&M donated R1 million), event activations at V&A Waterfront and Melrose Arch, and cause-marketing collaborations with media partner Daily Maverick.
SA Harvest operates as a community-led GTM motion: supply comes from donor relationships managed by regional procurement teams (e.g., Janine Levy in Gauteng), demand comes from a vetted CBO network managed by CBO Liaison Managers, and distribution is executed through three regional hubs with national coordination. The organisation is governed by a board chaired by Gidon Novick, with founder Alan Browde shifting focus to systemic change initiatives in February 2025 and Ozzy Nel appointed CEO in November 2025.
SA Harvest firmographics
Firmographics- Name
- SA Harvest
- Legal name
- SA Harvest NPC
- Website
- https://saharvest.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SA Harvest is a South African non-profit founded in 2019 that rescues surplus food from corporate donors and redistributes it free of charge to 243+ community-based organisations serving vulnerable populations, having delivered over 111 million meals nationally at R0.90 per meal.
- Ownership category
- akta.pro rank
SA Harvest industry classification
Industry- Product category
- Food Rescue and Hunger Relief Services
- NAICS
- Community Food Services (62421), Community Food Services (624210)
- akta.pro primary industry
- Food Assistance & Nutrition Relief (Emergency Feeding) (BPAGAAAD)
Keywords
Where SA Harvest is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Offices3 records
Markets served
SA Harvest business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Charitable Donations: SA Harvest operates as a registered Non-Profit Company (NPC) and Non-Profit Organisation (NPO). Charitable donations from individuals, corporations, and foundations fund all operations. Donations are tax-deductible for SA taxpayers (subject to 10% limit of taxable income) and U.S. taxpayers via CAF.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | R0.90 per meal |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
SA Harvest product offering
Product offeringCore offering
SA Harvest collects surplus food from retailers, manufacturers, farmers, and food-service companies; verifies beneficiary organisations; and stores and delivers rescued food free to community-based organisations, early childhood development centres, shelters, and community kitchens across South Africa. Its operations combine a national logistics, fleet, warehouse, and cold-chain network with hunger-relief, advocacy, and technology-enabled measurement of impact.
Product overview
SA Harvest is a national food rescue and hunger relief non-profit organization. Their core offering is rescuing nutritious food that would otherwise go to landfill and delivering it, for free, to beneficiary organizations across South Africa. The organization operates through integrated logistics, warehouse, fleet, and distribution systems spanning Cape Town, Johannesburg, Durban, and Lusikisiki. Key programs include core food rescue operations, the Buckets of Nutrition initiative, Virtual Food Pantry digital platform, Smart Vetting System for beneficiary verification, and Advocacy & Education programs. The organization leverages technology for operational efficiency and scalability while maintaining a focus on systemic intervention to address hunger.
Differentiator
Problem solved
Functional benefit
Products and services
- Food Rescue Operations
- Hunger Relief
- Smart Vetting System
- Virtual Food Pantry
Quantifiable outcome
- 111.16 million meals delivered since 2019
- +3 more outcomes
Companies that use SA Harvest
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
SA Harvest technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SA Harvest partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- TashascoreRestaurant group partnering with SA Harvest to donate surplus food for redistribution to communities in need. Tashas locations include Cape Town Waterfront.
- LibertycoreFinancial services company partnered with SA Harvest to feed 30,000 people through food rescue and hunger relief programs.
- Daily MaverickcoreMedia partner collaborating on awareness campaigns and content to highlight food insecurity and SA Harvest's impact.
- ShopritecoreMajor retail chain donating surplus food to SA Harvest for redistribution to beneficiary organisations.
- NestlécoreFood and beverage manufacturer providing surplus product donations for food rescue operations.
- UnilevercoreConsumer goods company partnering with SA Harvest for surplus food donations and ESG initiatives.
- Tiger BrandscoreMajor food manufacturer providing surplus product donations for redistribution.
- McCaincoreFrozen foods company donating surplus production to SA Harvest.
- DiscoverycoreFinancial and health services company supporting SA Harvest's hunger relief initiatives.
- Fair Cape DairiescoreDairy company partnered as exclusive beneficiary for product donations. Partnership milestone: half a million meals delivered.
- V&A WaterfrontcorePremier shopping destination hosting SA Harvest events and activations including Mandela Day campaigns.
- Melrose ArchcoreMixed-use precinct partnering on community events including Carols by Candlelight and Mandela Day activations.
- PumaminorSports brand supporting SA Harvest as corporate partner.
- DiageominorBeverage company supporting SA Harvest through product donations.
- OneFarm SharecoreAgricultural platform collaborating on surplus produce rescue and redistribution.
- DSVcoreLogistics partner collaborating on supply chain solutions to deliver surplus produce across South Africa, including Eastern Cape operations.
- CHEPcoreSupply chain solutions provider partnering to overcome logistical hurdles in food rescue distribution.
- EngencoreEnergy company powering the future of South Africa's food security through partnerships with SA Harvest.
- bp South AfricacoreEnergy company partnered to fuel the country and reduce food insecurity through food rescue logistics support.
- The Sharks (Rugby Club)minorRugby team partnering to unlock growth of hunger relief in KwaZulu-Natal.
- Rugby LegendsminorSouth African Rugby Legends Association partnering on annual food drops and hunger relief initiatives.
- OzHarvestcoreInternational food rescue organisation from Australia, providing mentorship and support. Founder Ronni Kahn AO visited to celebrate SA Harvest's 50 million meal milestone.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
SA Harvest competitors and assessment
Company assessmentDirect peers
- OzHarvest: Australia's largest food-rescue organisation — directly comparable model (collecting surplus food from corporate donors and redistributing to charities), and a formal mentor and partner to SA Harvest through founder Ronni Kahn AO.
- The Felix Project: London-based food-rescue charity collecting surplus from suppliers and delivering to charities and schools — operates the equivalent direct-distribution food-rescue model that SA Harvest deploys across its three regional hubs.
- FoodForward SA: South African food-rescue and redistribution non-profit operating a national network — operates the same surplus-to-beneficiary model as SA Harvest within the same country and is even featured among its corporate partners.
- City Harvest: New York City's largest food-rescue organisation collecting surplus from corporate donors and delivering free to community food programmes — equivalent donor-to-beneficiary distribution model to SA Harvest at urban scale.
- Second Harvest: Canada's largest food-rescue organisation — runs the same surplus-food-rescue-to-charities national operating model as SA Harvest, with logistics infrastructure and corporate donor relationships of directly comparable nature.
- Foodbank Australia: Australia's largest hunger-relief charity running a national food-rescue and redistribution network — directly parallel to SA Harvest's national hunger-relief footprint, including corporate donor partnerships and warehousing.
- FareShare: UK-based charity rescuing surplus food from the supply chain and redistributing to community organisations — directly comparable operating model (donor supply, warehouse logistics, beneficiary network) to SA Harvest.
- FoodCloud: Ireland-origin food rescue technology platform connecting retailers with charities to redistribute surplus — comparable in both physical food rescue operations and technology-platform enablement of the model SA Harvest extends with its Smart Vetting System.
Emerging players
- Too Good To Go: Global marketplace app connecting consumers to surplus food from retailers and restaurants — overlaps with SA Harvest's surplus-food-recovery space but operates a consumer-purchase model rather than a free redistribution model, positioning it as an adjacent emerging player.
Broad incumbents
- Feeding America: Largest US hunger-relief organisation coordinating a national network of food banks and rescue logistics — operates the same surplus-redistribution playbook as SA Harvest at vastly greater scale, anchoring the global category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SA Harvest social profiles
Digital presenceSA Harvest financial estimates
Financial estimateRevenue estimate
Valuation estimate
SA Harvest leadership team
Management profileNumber of profiles
Profiles13 records
SA Harvest funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SA Harvest M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SA Harvest
What does SA Harvest do?
SA Harvest collects surplus food from retailers, manufacturers, farmers, and food-service companies; verifies beneficiary organisations; and stores and delivers rescued food free to community-based organisations, early childhood development centres, shelters, and community kitchens across South Africa. Its operations combine a national logistics, fleet, warehouse, and cold-chain network with hunger-relief, advocacy, and technology-enabled measurement of impact.
Is SA Harvest a public or private company?
SA Harvest is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was SA Harvest founded?
SA Harvest was founded in 2019. It employs 11 to 50 people.
Where is SA Harvest based?
SA Harvest is headquartered in Johannesburg, South Africa, in the Africa region.
How does SA Harvest make money?
One revenue line is on record: charitable Donations.
Who are SA Harvest's main competitors?
Direct peers on record are OzHarvest, The Felix Project, FoodForward SA, City Harvest, Second Harvest, Foodbank Australia, FareShare and FoodCloud. Too Good To Go is listed as an emerging player. Feeding America is listed as a broad incumbent.
Does SA Harvest have an API?
No public API is recorded for SA Harvest.
What industry is SA Harvest in?
SA Harvest's product category is Food Rescue and Hunger Relief Services. Its primary akta.pro industry code is BPAGAAAD, Food Assistance & Nutrition Relief (Emergency Feeding). Its NAICS code is 62421.