San Francisco Examiner
The San Francisco Examiner is a privately held daily newspaper founded in 1863, covering San Francisco and the broader Bay Area with local news, sports, politics, and culture via web, e-edition, newsletters, and print, funded by subscriptions and advertising.
- Company typePrivate
- Founded1912
- HeadquartersSan Francisco, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What San Francisco Examiner does
The San Francisco Examiner is a privately held daily newspaper founded in 1863 and headquartered at 465 California Street in San Francisco. It serves the San Francisco Bay Area—specifically San Francisco and San Mateo counties, with reach into Alameda, Marin, and Santa Clara counties—producing local journalism across News (Politics, Business, Technology, Climate, Urban Development, Transit, Public Health, Education, Community), Sports (Giants, Warriors, 49ers, college and prep), and Culture sections. The publication operates a multi-channel distribution model spanning a main website (sfexaminer.com), a digital e-edition replica, daily email newsletters delivered via Constant Contact, and a physical print edition distributed to subscribers and Bay Area newsstands. Its website is built on the BLOX Content Management System from BLOX Digital (TownNews), a third-party publishing platform common among U.S. local newspapers.
The Examiner generates revenue through two primary streams: recurring subscription services (digital, print, and combined tiers with monthly automatic-renewal billing via major credit cards) and advertising (display, sponsored content, and partner sections on web and in print). Its go-to-market is direct-to-consumer for readership and direct sales for advertising, including a legal-advertising and DBA filing service that leverages the publication's status as a paper of record. It maintains content cross-promotion partnerships with two sister publications, Nob Hill Gazette (regional lifestyle) and SFWeekly (alternative weekly), both appearing as subsidiaries or partner brands within the Examiner network. There is no evidence of venture capital, institutional ownership, or public listing; the paper appears to be locally and independently owned.
Operational scope is domestic and geographically concentrated: a single San Francisco headquarters, a newsroom staff in the 251–500 employee range, and no international footprint or non-U.S. distribution. The publication maintains an active social presence on Facebook, Twitter/X, Instagram, Bluesky, and LinkedIn, plus a careers page and a dedicated homes/real-estate search portal (homes.sfexaminer.com), indicating modest vertical-adjacent commercial extensions beyond core journalism.
San Francisco Examiner firmographics
Firmographics- Name
- San Francisco Examiner
- Legal name
- San Francisco Examiner
- Website
- https://sfexaminer.com
- Company type
- Private
- Founded year
- 1912
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- The San Francisco Examiner is a privately held daily newspaper founded in 1863, covering San Francisco and the broader Bay Area with local news, sports, politics, and culture via web, e-edition, newsletters, and print, funded by subscriptions and advertising.
- Ownership category
- akta.pro rank
San Francisco Examiner industry classification
Industry- Product category
- Local Newspaper Publishing
- NAICS
- Newspaper Publishers (51311)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Where San Francisco Examiner is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
San Francisco Examiner business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Subscription Services: The San Francisco Examiner generates revenue through paid subscriptions for digital and print content, including e-edition access.
- Advertising: The publication offers advertising opportunities on its website and in print editions, including display ads, sponsored content, and partner sections.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Digital and print subscription options available |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
San Francisco Examiner product offering
Product offeringCore offering
The San Francisco Examiner publishes a daily newspaper and operates a digital news platform serving the San Francisco Bay Area. It delivers local news, sports, weather, culture, opinion, and classified advertising content across print, web (sfexaminer.com), e-edition, and email newsletter channels. Distribution covers San Francisco, San Mateo, Alameda, Marin, and Santa Clara counties.
Product overview
San Francisco Examiner is a traditional news publication offering local journalism across multiple sections including News (Business, Climate, Community, Education, Politics, Public Health, Technology, The City, Transit, Urban Development), Sports, Culture, and Weather. The publication provides content through its main website, e-edition digital newspaper format, newsletters, and community forums. No distinct technology products, SaaS offerings, or digital platforms are offered beyond standard newspaper publishing.
Differentiator
Problem solved
Functional benefit
Brands
- e-Edition: Electronic digital edition of the newspaper
- Word on the Street
- The Inspiring Women of San Francisco
Companies that use San Francisco Examiner
Customer profileSegments1 record
Ideal customer profiles2 records
San Francisco Examiner technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
San Francisco Examiner partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Nob Hill GazetteminorThe San Francisco Examiner maintains a partnership with Nob Hill Gazette, a related publication, with cross-linked content and shared coverage of San Francisco society and culture.
- SFWeeklyminorSF Weekly is listed as a partner publication, sharing content and cross-promotion with the San Francisco Examiner network.
- BLOX DigitalcoreThe San Francisco Examiner uses BLOX Content Management System (CMS) from BLOX Digital for its website and content management operations.
- TownNews (BLOX)coreThe website infrastructure is powered by TownNews/BLOX platform, providing the technical foundation for the sfexaminer.com website.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
San Francisco Examiner competitors and assessment
Company assessmentDirect peers
- San Francisco Chronicle: The dominant paid daily newspaper in the San Francisco market, owned by Hearst. Directly competes with the Examiner for the same Bay Area readers and advertisers across print, digital, and e-edition channels.
- The Mercury News: Major daily newspaper serving the San Jose and broader Silicon Valley Bay Area, owned by Digital First Media. Competes for the same Santa Clara County readership and tech-sector advertising dollars the Examiner targets.
- Marin Independent Journal: Local daily newspaper covering Marin County, one of the Bay Area counties the Examiner explicitly serves. Overlaps directly on Marin County readership and hyperlocal advertising inventory.
- East Bay Times: Daily newspaper covering the East Bay region of the San Francisco Bay Area, owned by Digital First Media. Competes with the Examiner for Bay Area readers and overlapping regional advertising budgets.
Broad incumbents
- Los Angeles Times: California's largest statewide newspaper and a major national daily. Provides overlapping Bay Area coverage and competes with the Examiner on California political and policy journalism, though at much greater scale.
- The New York Times: National newspaper with growing digital subscription business and increasing Bay Area tech/politics coverage. Competes for high-end digital subscribers and premium national advertisers active in the SF market.
- Gannett: Largest U.S. newspaper chain (USA Today network and hundreds of local titles). Operates multiple Bay Area-adjacent papers, providing direct competition in digital ad networks, programmatic, and national subscription bundles.
Emerging players
- Patch: Hyperlocal digital news network with SF neighborhood editions. Competes for classified, real estate, and local SMB advertising in the same geographies the Examiner covers.
- Hoodline: Digital-first hyperlocal news and data outlet focused on San Francisco neighborhoods. Competes with the Examiner for local advertising dollars and reader attention via a tech-driven, mobile-first product targeting younger SF residents.
- SFist: Long-running SF-focused digital blog covering news, food, and culture. Targets a similar Bay Area urban reader demographic with a lighter, faster digital product that competes for the Examiner's lifestyle/culture audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
San Francisco Examiner social profiles
Digital presenceSan Francisco Examiner financial estimates
Financial estimateRevenue estimate
Valuation estimate
San Francisco Examiner leadership team
Management profileNumber of profiles
Profiles1 record
San Francisco Examiner subsidiaries and ownership
Company hierarchySubsidiaries2 records
San Francisco Examiner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
San Francisco Examiner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about San Francisco Examiner
What does San Francisco Examiner do?
The San Francisco Examiner publishes a daily newspaper and operates a digital news platform serving the San Francisco Bay Area. It delivers local news, sports, weather, culture, opinion, and classified advertising content across print, web (sfexaminer.com), e-edition, and email newsletter channels. Distribution covers San Francisco, San Mateo, Alameda, Marin, and Santa Clara counties.
Is San Francisco Examiner a public or private company?
San Francisco Examiner is a private company. It is classified as unknown and is currently operating.
When was San Francisco Examiner founded?
San Francisco Examiner was founded in 1912. It employs 251 to 500 people.
Where is San Francisco Examiner based?
San Francisco Examiner is headquartered in San Francisco, United States, in the North America region.
How does San Francisco Examiner make money?
Two revenue lines are on record. Subscription Services are the primary driver. The others are advertising.
Who are San Francisco Examiner's main competitors?
Direct peers on record are San Francisco Chronicle, The Mercury News, Marin Independent Journal and East Bay Times. Broad incumbents are Los Angeles Times, The New York Times and Gannett. Emerging players are Patch, Hoodline and SFist.
Does San Francisco Examiner have an API?
No public API is recorded for San Francisco Examiner.
What industry is San Francisco Examiner in?
San Francisco Examiner's product category is Local Newspaper Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital). Its NAICS code is 51311 and its SIC code is 2711.