Power Computing

What Power Computing does

Power Computing Ltd is a UK-based independent custom PC builder and computer retailer operating from a single retail showroom and workshop in Kempston, Bedford. Founded in 2000 as a private limited company, the company designs, assembles, and ships desktop computer systems to consumer and prosumer customers across the United Kingdom, with a product portfolio spanning custom-configured gaming, home, CAD, editing, trading, work, mini, and all-in-one PCs, alongside pre-built gaming systems, individual components, laptops, and PC/iPad/Mac repair services. All systems are built to order in the UK.

The company sells exclusively through its own e-commerce platform (powerc.com) and the physical Bedford shop, with no third-party retail or wholesale channels identified. Its online PC configurator allows customers to select components — Intel 14th Gen and Core Ultra processors, Nvidia RTX 5050 through RTX 5090 graphics cards, DDR5 memory, NVMe SSDs, and Windows 11 — and receive real-time pricing and quotes. Pre-built configurations range from an entry-level Fortnite/Minecraft gaming PC at £1,199.95 to an RTX 5090 ultimate system at £6,599.95. Marketed differentiators include a no-warranty-void-stickers policy enabling internal upgrades and a 2-3 year collect-and-delivery warranty.

Revenue is generated almost entirely through hardware sales (custom systems, pre-built systems, components, laptops) with a smaller contribution from repair services. The company offers Klarna and Snap Finance payment options and is FCA-authorized as a credit broker (FRN 675348). Power Computing operates as a bootstrapped private limited company with no disclosed institutional funding, no parent company, no subsidiaries, and no M&A history. The customer base is diffuse — individual gamers, home users, designers, traders, and content creators — with no named enterprise contracts.

Name

Power Computing

Legal name

Power Computing Ltd

Website

https://powerc.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Power Computing Ltd is a UK-based independent custom PC builder and retailer in Bedford, designing and assembling gaming, workstation, and home desktop systems sold direct-to-consumer online and through a single retail showroom.

Ownership category

akta.pro rank

Product category

Custom Desktop Computers

NAICS

Computer and Peripheral Equipment Manufacturing (33411)

SIC

Electronic Computers (3571), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Gaming PCs & Laptops (Prebuilt OEM/SIs) (MPAFAGAC)

akta.pro secondary industries

Mini PCs & Small Form Factor Desktops (HDACAAAI), Consumer Desktops (Home & Family PCs) (HDACAAAA), Business Desktops (Commercial PCs) (HDACAAAB)

Keywords

• Custom gaming PCs
• Desktop computers
• PC components
• Computer repair services
• Pre-built workstations

Headquarters

HQ city

Bedford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Custom PC Sales: Builds and sells custom-configured desktop computers to customer specifications. Offers gaming PCs, home PCs, work PCs, CAD PCs, editing PCs, trading PCs, mini PCs, and all-in-one PCs. Revenue generated from sale of complete systems built in the UK to order.
2. Pre-Built PC Sales: Sells pre-configured desktop systems ranging from budget gaming (Fortnite/Minecraft PCs under £700) to ultra-high-end gaming (RTX 5090 systems at £6599.95).
3. PC Components Sales: Sells individual PC components including processors, graphics cards, memory, storage, cases, power supplies, cooling solutions, cables, adapters, and peripherals.
4. Laptop Sales: Sells laptop computers alongside desktop systems.
5. PC Repair Services: Provides PC, iPad and Mac repair services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Power Computing is a UK-based custom PC builder and computer retailer that designs, assembles, and sells custom-configured and pre-built desktop PCs (gaming, home, work, CAD, editing, trading, mini, and all-in-one models), laptop computers, and individual PC components. All systems are built in the UK to customer-specified configurations using Intel processors and Nvidia RTX graphics cards, and the company also offers PC, iPad, and Mac repair services alongside a physical retail shop in Kempston, Bedford.

Product overview

Power Computing is a UK-based custom PC builder offering a platform of configurable desktop computers and components. The core offering consists of Custom PCs (gaming, home, CAD, editing, trading, work, mini, and all-in-one configurations) and Pre-Built Gaming PCs at various price points from entry-level (£1199.95) to ultra-high-end (£6599.95). Supporting products include Motherboard Bundles with Intel processors, Laptops, and an extensive Components catalog covering storage, memory, graphics cards, processors, peripherals, and cables. The company also provides PC, iPad, and Mac repair services. All systems are built to order in the UK with configurable warranty options up to 3 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Gaming PC Custom-configurable gaming computers built to customer specifications with options for the latest graphics cards (Nvidia RTX 5050 through RTX 5090), Intel processors, cooling solutions, RGB lighting, and peripherals. Configured online and built in the UK.
• Pre-Built Gaming PC Factory-configured gaming PCs available at various price points, including models with Intel Core Ultra processors and Nvidia RTX graphics cards ranging from RTX 5050 to RTX 5090.
• Custom Home PC Custom-configurable home computers for everyday use including browsing, word processing, and basic multimedia tasks.
• Custom CAD PC Workstation-class custom PCs configured for computer-aided design applications with multi-monitor support and professional-grade components.
• Custom Editing PC Custom PCs optimised for photo and video editing with powerful processors, ample RAM, and fast storage solutions.
• Custom Trading PC Custom-configured PCs designed for financial trading with multiple monitor support and reliable performance.
• Custom Work PC Business-oriented custom PCs for office productivity tasks and professional use.
• Mini PC Compact custom PC configurations for space-constrained environments.
• All-in-One PC Custom-configured all-in-one computer systems combining display and computing in a single unit.
• Motherboard Bundles Pre-selected combinations of Intel motherboards with compatible processors for DIY builders.
• Laptop Laptop computers available for purchase alongside desktop PC offerings.
• Components Wide range of PC components including cables and adapters, cases, coolers, expansion cards, graphics cards, storage drives, memory, monitors, motherboards, network adapters, optical drives, power supplies, processors, sound cards, speakers, webcams, and peripherals.
• PC Repair Service Computer and laptop repair services including PC, iPad, and Mac repairs offered as part of the company's after-sales support.
• Pre-Built Intel Core Ultra 9 285K Nvidia RTX 5090 Ultimate Gaming PC High-end gaming PC featuring Intel Core Ultra 9 285K processor, Nvidia RTX 5090 32GB graphics card, 64GB DDR5 RAM, 2TB Samsung NVMe SSD, with 3-year warranty. Starting price £6,599.95.
• Pre-Built Intel Core Ultra 9 285K RTX 5080 4K Gaming PC 4K gaming PC with Intel Core Ultra 9 285K CPU, Nvidia RTX 5080 16GB graphics, 32GB DDR5 RAM, 2TB NVMe SSD, designed for demanding titles at 4K resolution. Starting price £3,799.95.
• Pre-Built Fortnite Minecraft Gaming PC Entry-level gaming PC configured for Fortnite and Minecraft with Intel i3 14100 CPU, 16GB DDR5 RAM, 1TB NVMe SSD, RTX 5050 8GB graphics. Starting price £1,199.95.
• Pre-Built Intel i5 RTX 5060Ti Gaming PC Mid-range gaming PC with Intel i5 14600K processor, RTX 5060Ti 8GB graphics, 32GB DDR5 RAM, 1TB NVMe SSD for 1080P and 2K gaming. Starting price £1,979.95.
• Pre-Built Intel Ultra 5 RTX 5060 Gaming PC WHITE White-themed gaming PC with Intel Ultra 5 225 CPU, 16GB DDR5 RAM, 1TB SSD, RTX 5060 8GB graphics for 1080P gaming. Starting price £1,499.95.

Quantifiable outcome

• 2-3 year warranty coverage on PC systems with free parts, labour, and collection/delivery
• +1 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Partnerships

One partnership is on record.

• KlarnaminorOthersPayment financing partner allowing customers to spread the cost of PC purchases over time through Klarna's buy now, pay later service. Customers can select Klarna at checkout on powerc.com.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• CyberPower PC: UK arm of a global gaming PC system integrator with online configurator targeting the same enthusiast and casual gaming segments served by Power Computing.
• iBuyPower: US-headquartered custom gaming PC system integrator with online configurator targeting enthusiast consumers. Comparable configurator-led GTM and SKU breadth even though primarily US-focused.
• Vibox: UK-based custom gaming PC builder with online configurator focused on entry to high-end gaming systems. Closely comparable GTM and product range on the gaming side.
• CCL Online: UK PC retailer offering custom-built systems alongside a broad components catalogue. Comparable to Power Computing across both the systems and component revenue streams.
• Chillblast: UK-based custom PC builder focused on gaming, workstation and creator systems with extensive configurator and review-led marketing. Comparable to Power Computing as a UK SI serving similar enthusiast and professional segments.
• PC Specialist: UK custom PC builder with online configurator covering gaming, workstation and home PCs, plus laptops. Closely comparable product/segment matrix and GTM motion to Power Computing.
• Scan: One of the largest UK custom PC system integrators and component retailers, offering 3XS custom gaming, workstation and home PCs with online configurator. Directly comparable to Power Computing across custom builds, component retail, and warranty-led service.
• Overclockers UK: UK retailer and custom builder of gaming PCs and components (OcUK 8Pack, Gaming PCs etc.) with deep configurator and component catalogue. Direct competitor on both systems and standalone components.

Broad incumbents

• Origin PC: Established custom gaming and workstation PC builder (now part of Corsair) operating at higher price points with broader configurator depth. Comparable on custom-build model but operates at a more premium tier than Power Computing.
• NZXT: Gaming PC builder (NZXT BLD) plus broader gaming hardware brand with a configurator-led direct-to-consumer model. Comparable configurator GTM and target customer, but with brand and capital scale well beyond Power Computing.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/powercomputing
• Facebookfacebook.com/powercomputinguk
• LinkedInlinkedin.com/company/new-power-computing-limited

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Power Computing