What Scarabeo does

Scarabeo s.r.o. is a privately held Czech creative and web design agency founded in 2005 and headquartered in Plzeň, Czech Republic. The firm operates as a small coworking-based team of 1-10 employees, offering four core service lines: website design and development built on WordPress CMS with W3C-compliant code; corporate identity design (logos, visual identity, printed materials); internet marketing covering SEO, copywriting, blogging, and social media; and 360° panoramic virtual tours delivered through a partnership with photography studio Virtual Creative. The technology stack is conventional — WordPress plus hand-coded W3C-standard markup — with no disclosed proprietary platforms, automation tooling, or AI/ML components.

The business model is project-based, serving primarily small and medium businesses, individual professionals, and select enterprise accounts across the Czech Republic. Revenue comes predominantly from one-time project fees, with pricing differentiated by standard versus express delivery timelines and an indicative freelance marketing rate of approximately 300 CZK per hour. Customer concentration spans at least 12 named logos across beverage/alcohol (Sierra Tequila, Stock Božekov), beauty (Hannah), healthcare, sports, retail, manufacturing, and government (Czech Minister of Justice), indicating broad but shallow client engagement.

Notable historical milestones include winning a competitive bid in 2007 to design the official Sierra Tequila homepage and implementing the first holographic advertisement in the Czech Republic for retailer Hannah in 2011 via a subsidiary entity. The firm also partnered with the První národní miss beauty contest. There are no disclosed funding rounds, M&A activity, acquisitions, or leadership changes; the agency has operated as a bootstrapped micro-entity for two decades with no publicly visible AI, data, or platform capabilities.

Name

Scarabeo

Legal name

Scarabeo s.r.o.

Website

https://scarabeo.cz

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Scarabeo s.r.o. is a Plzeň-based Czech web design and creative agency founded in 2005, offering WordPress-based web development, corporate identity design, internet marketing, and 360° virtual tours to SMBs, professionals, and select enterprise clients across the Czech Republic.

Ownership category

akta.pro rank

Headquarters

HQ city

Plzen

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Website Design Services: Custom website development, web presentations, and internet applications. Project-based pricing with standard and express delivery options.
2. Corporate Identity Design: Logo design, visual identity, printed materials, and graphic manuals. One-time project-based services.
3. Internet Marketing Services: SEO optimization, copywriting, social media management, blogging, and link building services.
4. Virtual Tours: 360° panoramic photography and virtual tour creation, including presentation CD/DVD and interactive presentations.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Scarabeo is a Czech webdesign studio providing custom website design and development (web presentations, internet stores, and web applications) using WordPress CMS and W3C-compliant code, alongside corporate identity design, internet marketing (SEO, copywriting, blogging, social media), and 360° panoramic virtual tour creation. Services are delivered through a small, coworking-based team for SMBs, professionals, and selective enterprise clients across the Czech Republic on a project basis.

Product overview

Scarabeo is a web design studio based in Plzeň, Czech Republic, operating since 2005 with nationwide coverage. The company provides comprehensive digital services organized around four core offerings: Website Design & Development (webové stránky) using WordPress CMS, Corporate Identity (firemní identita) covering logos and brand materials, Internet Marketing (internetový marketing) including SEO and copywriting, and Virtual Tours (virtuální prohlídky) featuring 360° panoramic photography. All services are delivered through a minimalist, progressive team working via coworking arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design and Development (Webové stránky) Custom creation of web presentations, internet stores (e-commerce), and web applications on WordPress CMS, with W3C-compliant source code, clean and optimized HTML/CSS for faster search indexing, free client-side content management, integrated detailed visitor statistics, and project plans with goal-focused delivery. Targeted at Czech SMBs and professionals needing a professional online presence.
• Corporate Identity Design (Firemní identita) Logo design and visual identity creation, including unified-design print materials, a graphic standards manual, and a professionally designed email signature, providing clients with a consistent and memorable brand presentation.
• Internet Marketing (Internetový marketing) Digital marketing services including copywriting, search engine optimization, link building, blogging, and social media management, focused on quality user-oriented content rather than short-term SEO tricks. Offered both as project work and as an hourly freelance retainer (300 CZK/hour, minimum 50 hours/month) with Toggl-tracked invoicing.
• Virtual Tours (Virtuální prohlídky) 360° panoramic virtual tour photography in Full HD with HDR-balanced lighting, including linked interactive navigation points between spaces and presentation on CD/DVD or interactive media. Delivered in collaboration with partner studio Virtual creative.

Quantifiable outcome

• Better search engine ranking through valid and optimized source code
• +2 more outcomes

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Virtual creativecoreStrategic or Co-development PartnerPlzeň-based photography studio specializing in virtual tour creation; partnership for 360° panoramic photography and virtual tour services; Scarabeo creates virtual tours in collaboration with Virtual creative
• První národní missminorGTM or Marketing PartnerPrestigious national beauty contest; Scarabeo became partner of the competition, providing visual identity, website with registration system, printed materials and promotional items
• HannahminorStrategic or Co-development PartnerImplemented holographic projection system HoloImage™ in Hannah's shop window at Náměstí Republiky in Prague - first advertisement of this kind in Czech Republic; implemented through Scarabeo's subsidiary company

Scale indicators2 records

Recent moves5 records

Expansion highlights1 record

Direct peers

• H1.cz: Czech digital agency specializing in websites, e-commerce, and online marketing for SMBs. Directly comparable in services, geographic focus, and target customer profile.
• Lundegaard: Czech digital agency offering web development, design, and digital strategy. Comparable as a regional custom web and digital services provider competing in the same Czech market.
• FG Forrest: Prague-headquartered Czech agency offering creative, digital, and web design services. Comparable as a domestic full-service agency competing for similar Czech corporate identity and web projects.
• Etnetera: Czech digital agency providing web design, custom development, and digital marketing. Directly comparable in services offered, geography, and target SMB/mid-market customer segment.
• Actum: Prague-based Czech digital agency offering web development, e-commerce, and digital marketing services. Comparable as a similarly sized Czech agency serving SMB and mid-market clients with custom digital solutions.
• Ataxo: Czech digital agency focused on internet marketing, e-commerce, and web solutions. Comparable in service mix (especially SEO and digital marketing) and Czech SMB focus.

Emerging players

• Shoptet: Czech e-commerce platform enabling businesses to build online stores themselves. Comparable because Scarabeo also offers e-commerce/internet store development, creating partial overlap in serving Czech merchants.
• Webnode: Czech-founded DIY website builder platform that serves the same SMB segment Scarabeo targets, but via self-service rather than custom services. Represents an alternative the same customers may choose.

Broad incumbents

• Dentsu Czech Republic: Global marketing services network with Czech operations covering advertising, digital, and creative services. Comparable as a broad incumbent competing for some of the same Czech corporate identity and digital projects.
• Ogilvy Czech Republic: Branch of global advertising network Ogilvy offering advertising, branding, and digital services in Czech Republic. Comparable in offering corporate identity and web-related services but operates at significantly larger scale and serves enterprise clients.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/scarabeocz
• Facebookfacebook.com/scarabeo.cz

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scarabeo