Hawthorne Services

What Hawthorne Services does

Hawthorne Services, LLC is a privately-held professional services firm headquartered in Goshen, Indiana, founded in 1997 by Karen Kehr. The firm operates under sole practitioner Chuck Bower following Karen Kehr's 2020 retirement, delivering business coaching, behavioral assessment administration, and workshop facilitation to organizations in the Northern Indiana region and broader Midwest. Its core offering addresses "people problems" (dysfunctional team dynamics, weak hiring processes, leadership development gaps) and "planning and execution" challenges through a suite of licensed and proprietary assessment tools, including PXT Select for hiring and selection, Talent Insights (DISC plus Workplace Motivators) for team building, Emotional Quotient for emotional intelligence, Thomas-Kilmann Conflict Mode Instrument, 360 Feedback, and the Stages of Growth prescriptive strategy framework. The firm also develops custom industrial skills testing solutions for manufacturing clients such as Schafer Industries and Universal Bearings.

The company's underlying technology is essentially a curated portfolio of behavioral science instruments licensed from Target Training International (TTI) through a Value-Added Associate (VAA) partnership, augmented by Chuck Bower's personal certifications (PXT Select Certified Professional, Talent Insights DISC, Workplace Motivators, TriMetrix HD, Certified Stages of Growth Advisor). Revenue is generated primarily through professional services fees for one-on-one coaching, group workshops, custom skills test development, and per-assessment report administration, with a free 90-minute initial consultation offered for Planning and Execution engagements as the primary funnel entry point. Go-to-market is sales-led and founder-led: outreach via direct phone (574-361-6166), email, and website contact form, supplemented by content marketing through a blog, email newsletter, and partner-shared educational resources.

Customer concentration appears distributed across small-to-mid-market enterprises, with named testimonials spanning manufacturing (Universal Bearings, Schafer Industries, Manufacturing Technology Inc., American Containers, Wiers International), construction materials (Kuert Concrete), and education (Bethel University). Pricing is not publicly disclosed, and the firm has no subsidiaries, no external funding, and no M&A activity on record.

Name

Hawthorne Services

Legal name

Hawthorne Services, LLC

Website

https://hawthorneservices.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Hawthorne Services is a Goshen, Indiana-based professional services firm founded in 1997 that provides coaching, behavioral assessments, and strategic planning to manufacturing companies and business leaders in the Northern Indiana region, operating as a small sole-practitioner consultancy.

Ownership category

akta.pro rank

Product category

Management Consulting and Leadership Development Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Learning & Development (L&D) & Training Management (EDABAIAC)

akta.pro secondary industries

Coaching, Mentoring & Facilitation Services (BPACANAI), Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)

Keywords

• Executive coaching services
• Leadership development consulting
• Behavioral assessment services
• Hiring assessment solutions
• Team building workshops

Headquarters

HQ city

Goshen

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Coaching Services: One-on-one coaching for business leaders to develop strong, profitable organizations. Includes solving people problems and planning/execution challenges.
2. Assessment Tools and Licensing: Sales and administration of psychometric assessments including PXT Select, Talent Insights DISC, EQ, TKI, and Customer Service Profile. Revenue from assessment fees and report generation.
3. Workshop Facilitation: Group training workshops on leadership development, team building, emotional intelligence, and hiring processes.
4. Leadership Development Programs: Structured programs for developing competent leaders including 360 feedback, performance management, and succession planning.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Hawthorne Services provides executive coaching, team-building, hiring assessment, industrial skills testing, and strategic planning services to business leaders and organizations, primarily through partner Chuck Bower. Core offerings include PXT Select hiring assessments, Talent Insights DISC, Emotional Quotient (EQ), 360 Feedback, the Stages of Growth methodology, and customizable industrial skills tests delivered via individual coaching, workshops, and licensed psychometric assessments obtained through its TTI Value-Added Associate partnership.

Product overview

Hawthorne Services offers a suite of business coaching and talent management services centered around proprietary and licensed assessment tools. The core offerings include PXT Select™ for hiring and selection, Talent Insights® (DISC – Workplace Motivators) for behavioral assessment, Emotional Quotient™ (EQ) for emotional intelligence measurement, 360 Feedback for leadership evaluation, and Stages of Growth for strategic planning. Additional tools include Thomas-Kilmann Conflict Mode Instrument (TKI) for conflict resolution, Performance Management Solution, Industrial Skills Testing, and Customer Service Profile™. These assessment tools are used in combination with coaching services to address hiring, team building, leadership development, and organizational planning challenges.

Differentiator

Problem solved

Functional benefit

Products and services

• PXT Select™ Hiring Assessment

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• Target Training International (TTI)coreTechnology or IntegrationHawthorne Services is a Value-Added Associate (VAA) of Target Training International, providing access to TTI's suite of research-backed behavioral assessment tools including PXT Select, Talent Insights DISC, Workplace Motivators, TriMetrix HD, and Emotional Quotient assessments. TTI has provided industry-leading insights through comprehensive behavioral assessment tools since 1984, with dedicated support and international presence.

Scale indicators3 records

Recent moves5 records

Expansion highlights2 records

Others

• Target Training International (TTI Success Insights): The parent assessment vendor whose tools (PXT Select, DISC, EQ, TKI) Hawthorne resells. Highly relevant because it defines Hawthorne's product capability and economics — TTI's VAA channel structure, pricing, and direct-to-buyer strategy materially affect Hawthorne's competitive position.

Broad incumbents

• The Ken Blanchard Companies: Leadership training and development company built around Situational Leadership and other Blanchard frameworks. Directly comparable to Hawthorne's coaching, leadership development, and situational assessment offerings, but operating as a broad incumbent with global licensee delivery rather than sole-practitioner delivery.
• Center for Creative Leadership (CCL): Nonprofit leadership development provider offering 360 feedback, executive coaching, and research-backed programs. Directly comparable to Hawthorne's 360 Feedback and leadership development work, though CCL targets enterprise and government buyers rather than mid-market manufacturers.
• Development Dimensions International (DDI): Global leadership and talent assessment firm offering behavioral assessments, leadership development programs, and hiring analytics. Comparable to Hawthorne because it competes for assessment-driven hiring and leadership development engagements, though targeting enterprise buyers rather than mid-market manufacturers.
• Crucial Learning (formerly VitalSmarts / Crucial Conversations): Training company offering courses in crucial conversations, influence, leadership, and teamwork. Overlaps with Hawthorne's team-building, communication-style, and conflict-resolution offerings (TKI, DISC), though delivered through a larger licensee and enterprise training network.
• Dale Carnegie & Associates: Heritage training firm offering courses in leadership, communications, and human relations, delivered through a global licensee network. Comparable to Hawthorne because it competes for the same mid-market leadership development and interpersonal-skills training budget, though at far greater scale and brand recognition.
• FranklinCovey: Global leadership development and organizational performance firm offering workshops, coaching, and assessment-based solutions. Comparable to Hawthorne because it sells leadership frameworks, assessment-backed development programs, and executive coaching to enterprise and mid-market clients, but at vastly larger scale and with proprietary IP (e.g., The 7 Habits).
• Wilson Learning: Global sales and leadership development firm providing assessment-based learning solutions for sales, leadership, and customer service. Comparable to Hawthorne's leadership development and customer-service assessment offerings, especially the Customer Service Profile product line.

Direct peers

• PDP Global (Peoples Development Point): Behavioral assessment and people-development firm offering DISC-adjacent tools, team building, and coaching certifications. Comparable to Hawthorne because it operates at the small/regional consultant scale with assessment-led delivery, often through licensed practitioners in regional markets.
• InsideOut Development: Boutique coaching and leadership development firm leveraging psychometric assessments and DISC-based tools to serve business clients. Closest peer to Hawthorne in terms of scale, boutique positioning, and assessment-centric delivery model, making it a relevant comparison point for a potential buyer evaluating the Hawthorne model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hawthorne-services-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hawthorne Services