Name

Sodium Halogen

Legal name

Sodium Halogen

Website

https://sodiumhalogen.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. UX/UI Design Services: User experience and interface design services for cybersecurity products, including strategy workshops, innovation workshops, and product design engagements.
2. Development Services: Full-stack development services including design implementation, working alongside client development teams.
3. Product Strategy Consulting: Strategy workshops and consulting to help clients with discovery, alignment, and product roadmap planning.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Sodium Halogen is a UX/UI design, development, and product strategy agency that builds cybersecurity products for clients. Its core deliverables include user research, wireframes, interactive prototypes, design systems, and front-end implementation, guided by a proprietary process called the Designtific Method. The firm works primarily with early-stage security startups around Series A as well as growth-stage and enterprise security companies.

Product overview

Sodium Halogen is a UX/UI design and development agency specializing in cybersecurity products. Their offering is a service-based portfolio (not a unified software product) comprising design and development services including UX/UI Design Services, Development Services, and specialized workshops. The portfolio includes two proprietary tools—Brainstorm App and Persona App—alongside structured workshop offerings (Strategy Workshop, Innovation Workshop) and services such as Design Systems and User Research & Testing. The services work together as a comprehensive product design methodology called the 'Designtific Method,' which guides clients from concept through launch.

Differentiator

Problem solved

Functional benefit

Brands

• Brainstorm App: A free app for brainstorming ideas using How Might We methodology.
• Persona App
• Designtific Method

Products and services

• UX/UI Design Services

Quantifiable outcome

• 3 of 10 cybersecurity clients were acquired (by Okta, LegalZoom, and VMware)
• +5 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core.

• Hidden LayercoreStrategic or Co-development Partner · 1 May 2023Designed 1.0 version of AI security product. Started July 2023 with a Design Sprint, rapidly iterating through more than a dozen user testing sessions to shape the product. Hidden Layer won Most Innovative Startup award at RSA 2023. Project launched February 2024 and was handed off to internal UX/UI team.
• AembitcoreStrategic or Co-development Partner · 1 March 2022Designed Aembit's Identity Platform that lets DevOps and Security manage, enforce, and audit access between federated workloads. Collaboration started August 2022, with ongoing agreement to continually discover, design, and test new features as their UX/UI partner. Aembit launched v1.0 in February 2023 and secured $16.6M Seed Investment in March 2023.
• Sevco SecuritycoreStrategic or Co-development Partner · 1 August 2020Designed and built Sevco's cloud-based asset management platform from zero to launch in nine months, with MVP available in just three months. Collaboration began August 2020, MVP available November 2020, first contract signed January 2021. Project handed off to internal team June 2021 after five months of testing and iterating.
• AutoAuthcoreStrategic or Co-development Partner · 1 January 2020Designed and built platform for auto repair shops to securely access and manage vehicle service ports. After success with Shops portal, engaged again to design and build portals for Auto OEMs and Tool vendors. Ongoing collaboration on product development.
• Carbon BlackcoreStrategic or Co-development Partner · 1 August 2019Modernized and brought consistency to Carbon Black's entire UI while adding new features and products. Designed interactive data visualization tool for security efficacy metrics. Carbon Black was acquired by VMware for $2.1B in August 2019. Worked with VMware Carbon Black on ongoing product improvements.
• The Vertex ProjectcoreStrategic or Co-development PartnerDesigned security platform for The Vertex Project. Client continues to build on designs provided for years even as products evolve. Long-term ongoing collaboration relationship.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Cyber-Duck: UK-based digital agency specializing in UX/UI design and development with notable cybersecurity and fintech clients. Similar boutique size and service offering to Sodium Halogen, with comparable focus on regulated and security-conscious industries.
• Thoughtbot: US-based design and development consultancy offering product design, UX/UI, and custom development services to startups and growth-stage companies. Similar service model with comparable client profile, methodology focus, and engagement structure.
• Momentum Design Lab: UX/UI design consultancy specializing in product design for technology companies. Similar boutique agency model with comparable services in design strategy, UX research, and product design implementation.
• Ramotion: Design and branding agency with strong focus on technology and security clients, offering UI/UX design, brand identity, and product strategy. Comparable boutique agency structure with similar technology-vertical specialization.
• Codal: UX/UI design and software development agency serving B2B and SaaS clients with comparable service offerings in product design, custom development, and design systems implementation.
• DockYard: Custom software development consultancy offering product design and engineering services to technology clients. Similar boutique agency model with comparable services in custom development, Elixir/Phoenix expertise, and product design.
• Netguru: Large software development and design agency serving technology clients across multiple verticals. Comparable service offerings in UX/UI design, custom development, and product strategy, though at significantly larger scale than Sodium Halogen.

Broad incumbents

• frog (Capgemini Engineering): Global design and innovation firm with extensive cybersecurity and enterprise software portfolio. Larger incumbent with broader industry reach but overlapping capabilities in product design, user research, and digital strategy.
• IDEO: Major global design consultancy with work across industries including security and enterprise software. Significantly larger and more diversified than Sodium Halogen, but competes for similar enterprise design engagements.
• Pentagram: Major multi-disciplinary design firm with work in brand identity, product design, and digital experiences. Established incumbent in the design services space with overlapping capabilities in product and digital design.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sodium-halogen

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sodium Halogen