Noble Tile Supply

What Noble Tile Supply does

Noble Tile Supply is a U.S. specialty distributor of swimming pool tile and spa construction materials, founded in 1987 and operating seven retail showroom locations across Dallas, Fort Worth, Houston, Round Rock, Atlanta, Las Vegas, and Phoenix, with a corporate address in McKinney, TX. The company is a member brand of Heritage Pool Supply Group. Its product portfolio is organized into three core categories — Tile (porcelain, glass, deco, and mosaics), Hardscapes (natural stone, handcraft stone, and accessories including water features and sealers), and Finishes (Designer Series Pebble and Quartz) — plus the exclusive Classic Tile Collection housed at the Norcross, GA showroom. The company maintains an online shop through heritagepoolplus.com in addition to its in-person showroom channel.

The business serves two primary customer segments: pool professionals (builders, contractors, and designers) sourcing project materials, and homeowners undertaking residential pool construction or renovation. Commercial pool projects are also addressed but treated as secondary. Customer engagement is anchored in physical showroom experiences, where knowledgeable staff provide product consultation, hands-on material evaluation, and quote-based sales — a model that supports both B2B and B2C purchasing patterns. Marketing channels include annual product catalogs (main, Classic Tile, Stocking, Hardscapes, Designer Series) distributed digitally via Issuu, a content blog covering pool design topics, and active Facebook and Instagram presences.

The revenue model is product distribution: Noble Tile purchases pool tile, hardscape, and finish inventory and resells it through showrooms and online, with pricing structured per-project via quote rather than published list. The combination of showroom-only premium SKUs (Norcross exclusive), proprietary sub-brands (Designer Series, Classic Tile Collection), and parent-company resources via Heritage Pool Supply Group forms the structural basis of its competitive position in the U.S. pool-construction supply market.

Name

Noble Tile Supply

Legal name

Noble Tile Supply

Website

https://nobletile.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Noble Tile Supply is a U.S. distributor of swimming pool tile, hardscapes, and pool finishes, founded in 1987, operating seven showrooms across Texas, Georgia, Nevada, and Arizona, serving pool professionals and homeowners under Heritage Pool Supply Group.

Ownership category

akta.pro rank

Product category

Pool and Spa Construction Materials Distribution

NAICS

Other Building Material Dealers (444180)

SIC

Retail-Lumber & Other Building Materials Dealers (5211)

akta.pro primary industry

Tile & Stone Specialty Retail (CRAIAGAA)

akta.pro secondary industry

Pool Decking & Surrounds (HSAPALAK)

Keywords

• Swimming pool tile
• Pool construction materials
• Hardscape distribution
• Pool finishes
• Spa construction supplies

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Pool and Spa Construction Materials Distribution: Noble Tile Supply distributes swimming pool tile and various pool and spa construction materials. The company generates revenue through the sale and distribution of tiles (porcelain, glass, deco), hardscapes (natural stone, handcraft stone), and finishes (Designer Series Pebble and Quartz). The business operates as a wholesale distributor serving pool professionals and homeowners across multiple U.S. locations.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Noble Tile Supply distributes swimming pool tile and spa construction materials through a network of U.S. showrooms. Its product portfolio covers three core categories—Tile (Porcelain, Glass, Deco, Pool Mosaics), Hardscapes (Natural Stone, Handcraft Stone, and accessories), and Finishes (Designer Series Pebble and Quartz)—plus an exclusive Classic Tile Collection sold only at the Norcross, GA location. The company sells to both pool professionals and homeowners via in-person showroom experiences and an integrated e-commerce storefront.

Product overview

Noble Tile Supply is a distribution company specializing in swimming pool and spa construction materials, serving the U.S. pool industry since 1987 with locations in Dallas, Fort Worth, Houston, Round Rock, Atlanta, Las Vegas, and Phoenix. The company offers a comprehensive portfolio organized into three main categories: Tile products (Porcelain Tile, Glass Tile, Deco Tile, and Pool Mosaics) for waterline and decorative applications; Hardscapes (Natural Stone, Handcraft Stone, and Hardscape Accessories) for pool decks, patios, and outdoor living spaces; and Finishes (Designer Series - Pebble and Designer Series - Quartz) for pool interior surfaces. A fourth category, the Classic Tile Collection, is an exclusive offering available only at the Norcross, GA location. Noble Tile positions itself as a one-stop resource for pool professionals and homeowners, providing both catalog browsing through online publications and in-person selection at showrooms.

Differentiator

Problem solved

Functional benefit

Brands

• Classic Tile Collection: Exclusive tile collection available at the Norcross, GA location, featuring distinctive, high-performance products designed specifically for pool and spa installations with timeless aesthetics and superior craftsmanship.

Products and services

• Porcelain Tile Durable and versatile porcelain tiles suitable for both traditional and modern pool designs, resistant to scratches and stains, intended for pool builders, contractors, and homeowners.
• Glass Tile Shimmering, elegant glass tiles highly resistant to moisture, ideal for creating vibrant, eye-catching pool designs, for pool builders, contractors, and homeowners.
• Deco Tile Decorative tiles featuring unique patterns and textures that add distinctive visual appeal to pool areas, targeted at pool professionals and homeowners seeking design differentiation.
• Pool Mosaics Mosaic tile collections for pool installations, offering artistic patterns and color combinations for customized designs, for pool professionals and homeowners.
• Natural Stone Premium natural stone products including travertine, marble, sandstone, quartzite, slate, and limestone for pool decks and landscaping, sold to pool builders and homeowners.
• Handcraft Stone Artisanal stone products including porcelain, concrete, brick, and pre-cast options for poolside applications, for pool professionals and homeowners.
• Hardscape Accessories Pool and spa hardscape accessories including water features in copper or stainless steel and sealers for surface protection, for pool professionals and homeowners.
• Designer Series - Pebble Pebble pool finishes with natural textured surfaces available in colors like Aqua Blue, Caribbean Blue, Emerald Isle, Midnight Blue, and Tropical Isle, for pool professionals and homeowners.
• Designer Series - Quartz Smooth, polished quartz pool finishes offering refined shimmer and modern aesthetics in colors including Biscayne Bay, Caspian Sea, and Venetian Slate, for pool professionals and homeowners.
• Classic Tile Collection Exclusive tile collection available only at the Norcross, GA location, featuring distinctive high-performance products for pool and spa installations including Aragon, Avalun, Blend, and Classic series tiles, for pool professionals and homeowners in the Southeast.

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Heritage Pool Supply GroupcoreOthersNoble Tile Supply is a member of Heritage Pool Supply Group, a parent company that owns multiple pool industry brands. Noble Tile operates under the Heritage Pool Supply Group umbrella, benefiting from shared resources, corporate policies, and brand affiliation. Copyright notices indicate Heritage Pool Supply Group as the parent entity.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• AquaStar Pool Products: Supplier of pool and spa products including drains, fittings, and accessories. Comparable to Noble Tile as a focused pool product distributor serving the construction and renovation channel.
• Wet Edge Technologies: Manufacturer of premium pool finishes including pebble, quartz, and glass bead products. Directly comparable to Noble Tile's Designer Series offerings on the finishes side of the pool build specification.
• Pebble Technology International: Manufacturer of premium pebble pool finishes (PebbleTec, PebbleSheen, PebbleFina) widely used in residential and commercial pool construction. Noble Tile's Designer Series Pebble line competes for the same pool finish specification on builder projects.
• NPP (National Pool Products): Distributor of pool equipment, parts, and accessories with showrooms across multiple U.S. markets. Comparable as a multi-location pool specialty distributor serving professionals and homeowners.
• GLB Pool & Spa: Distributor of pool and spa chemicals, equipment, and supplies serving both professionals and consumers. Comparable as a multi-category pool specialty distributor with showroom presence.

Broad incumbents

• S.R. Smith: Manufacturer and supplier of pool deck equipment, lighting, slides, and accessories. Comparable as a long-established pool industry supplier serving commercial and residential pool construction.
• Heritage Pool Supply Group: Noble Tile's parent conglomerate that operates multiple pool supply brands. Directly comparable as the umbrella organization whose resources and brand portfolio shape Noble Tile's competitive positioning.
• Leslie's: Largest U.S. specialty retailer of pool and spa supplies, serving both residential and professional customers. Overlaps with Noble Tile on pool maintenance and renovation materials, though its emphasis is on chemicals and equipment rather than tile and finishes.
• SCP Pool Corporation (POOLCORP): Largest U.S. distributor of swimming pool supplies, equipment, and related products. Comparable to Noble Tile as a broad-line pool products distributor but with vastly larger scale, broader category coverage, and national footprint.

Regional players

• Premier Pool & Spa Products: Regional pool products distributor serving parts of the U.S. Comparable to Noble Tile as a multi-location pool specialty supplier with showroom-based sales and a focus on construction-grade materials.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NobleTileSupply
• Instagraminstagram.com/Noble_Tile_Supply
• LinkedInlinkedin.com/company/noble-tile-supply

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noble Tile Supply