U Service+
- Company typePrivate
- Founded1994
- HeadquartersMoscow, Russia
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
U Service+ firmographics
Firmographics- Name
- U Service+
- Legal name
- OOO «U Servis +» (ООО «У Сервис +»)
- Website
- https://uservice.ru
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
U Service+ industry classification
Industry- Product category
- Automobile Dealership
- NAICS
- Automobile Dealers (4411), New Car Dealers (441110), Used Car Dealers (44112)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)
- akta.pro secondary industry
- GAP & Vehicle Protection Products (GAP Waiver/Insurance, Lease/Loan Protection) (FSAJALAC)
Keywords
Where U Service+ is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices6 records
Markets served
U Service+ business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- New car sales: Commission-based sales of new vehicles from multiple international automotive brands including Geely, Haval, Chery, Exeed, Subaru, Infiniti, and others. Cars are sold at manufacturer-recommended prices without additional markups.
- Used car sales (trade-in): Purchase and resale of used vehicles through trade-in program, offering customers the ability to exchange their current vehicle with additional benefits.
- Financial services: Commission revenue from auto loans (credit), leasing, and insurance products (KASKO, OSAGO) offered in partnership with banks and insurance companies.
- After-sales service: Revenue from technical maintenance, body repair, tire service, and tire storage services for vehicles of various brands.
- Auction services: Vehicle auction services with proprietary application for trading, generating fees from auction participation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New vehicles at recommended retail prices |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
U Service+ product offering
Product offeringCore offering
U Service+ is an official authorized car dealership group in Moscow that sells new and pre-owned vehicles from 15+ international automotive brands (Geely, Haval, Chery, Exeed, Subaru, Infiniti, Kia, Li Auto, TENET, Jetour, KGM, Belgee, ESTEO, OMODA, Jaecoo, Knewstar). It complements sales with in-house auto credit from 4 partner banks, leasing, KASKO/OSAGO insurance and claim settlement, warranty and post-warranty technical maintenance, body repair, tire service and storage, a specialized rally preparation service (Uspensky Rally Technique), and a vehicle auction with a proprietary trading application.
Product overview
U Service+ (У Сервис+) is an official car dealer in Moscow representing 15+ automotive brands (Belgee, Chery, EXEED, Geely, Haval, Infiniti, Jetour, KGM, Kia, Knewstar, Li Auto, Subaru, TENET, and others). The company operates a platform-plus-services model centered on new and used vehicle sales, supported by comprehensive financial services (credit, leasing, insurance), vehicle maintenance and repair services, body repair centers, tire services, and an auction platform. Vehicles are sold at manufacturer's recommended prices. The company has over 30 years of market presence.
Differentiator
Problem solved
Functional benefit
Products and services
- New Cars Sales Authorized dealer sales of new passenger vehicles from 15+ international automotive brands across budget to premium segments, sold at manufacturer-recommended retail prices with no additional dealer markups. Targeted at retail consumers in Moscow and Moscow Oblast.
- Used Cars Sales Sale of pre-owned passenger vehicles with comprehensive technical diagnostics, legal verification, and professional preparation. Targeted at individual consumers in Moscow and Moscow Oblast.
- Trade-In Vehicle exchange program allowing customers to trade in their current car toward the purchase of a new or used vehicle, with additional discount benefits and applicable to vehicles with active credit.
- Auto Credit Vehicle financing product offering auto loan proposals from 4 leading Russian banks, processed directly at dealer centers with the option to include OSAGO and KASKO insurance in the loan. Targeted at individual consumers and corporate buyers.
- Leasing Automobile leasing with full VAT, no additional commissions or hidden payments, and legally clean vehicles verified by experts. Targeted at corporate buyers and fleet clients.
- Vehicle Insurance
Companies that use U Service+
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
U Service+ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
U Service+ partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Insurance companies (KASKO/OSAGO)corePartnership with insurance providers for mandatory OSAGO and optional KASKO coverage, with special conditions available for dealer customers.
- Insurance House VSK (Strakhovoy Dom VSK)minorLi Auto (Li Xiang) jointly with Insurance House VSK presented a new insurance product designed for owners of vehicles imported through parallel import channels. This partnership provides specialized insurance coverage for grey-import Li Auto vehicles.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
U Service+ competitors and assessment
Company assessmentDirect peers
- Rolf (РОЛЬФ): One of Russia's largest multi-brand automotive dealer groups operating across multiple regions. Directly comparable to U Service+ in offering new/used vehicle sales, F&I services, and after-sales support, with materially larger scale and broader geographic reach.
- Major Auto (Мэйджор): Large Moscow-based multi-brand automotive dealer group with showrooms and service centers across the Moscow region. Operates the same franchise-and-service model as U Service+ across many overlapping premium and mass-market brands.
- Avilon (Авилон): Moscow-headquartered auto dealer group representing a broad mix of brands including premium and mass-market franchises. Comparable in product breadth, F&I bundling, and after-sales scope, with a heavier premium-brand tilt than U Service+.
- Avtodom (Автодом): Russian multi-brand dealer group with a focus on premium and luxury franchises plus service operations. Directly comparable sales-and-service model with similar manufacturer partnerships and F&I offerings.
- PANAVTO: Moscow-based auto dealer with a portfolio of premium and mainstream brands plus corporate fleet services. Comparable dealer-plus-F&I-plus-service operating model in the same Moscow market.
- Genser (Генсер): Russian multi-brand automotive dealer group with showrooms, service centers, and body-repair operations. Directly comparable to U Service+ on full-service dealership scope and franchise-portfolio approach.
- CarMax: Largest US used-vehicle retailer with proprietary appraisal, reconditioning, and finance processes. Directly comparable to U Service+'s trade-in and used-car business and potential template for the auction platform's evolution.
Broad incumbents
- Inchcape plc: Global automotive distribution and retail group historically active across multiple markets including Russia. Broadly comparable franchise-distribution business model at greater scale and geographic breadth.
- Lithia Motors: Large US publicly-listed multi-brand automotive retailer and F&I platform operator. Comparable in offering multi-brand new/used vehicle sales plus in-house finance and insurance attach across a national footprint.
- AutoNation: Largest US auto retailer with multi-brand franchise stores plus finance, insurance, and extended-service offerings. Comparable as a multi-brand, finance-and-insurance-integrated dealership platform at much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
U Service+ social profiles
Digital presenceU Service+ financial estimates
Financial estimateRevenue estimate
Valuation estimate
U Service+ leadership team
Management profileNumber of profiles
U Service+ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
U Service+ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about U Service+
What does U Service+ do?
U Service+ is an official authorized car dealership group in Moscow that sells new and pre-owned vehicles from 15+ international automotive brands (Geely, Haval, Chery, Exeed, Subaru, Infiniti, Kia, Li Auto, TENET, Jetour, KGM, Belgee, ESTEO, OMODA, Jaecoo, Knewstar). It complements sales with in-house auto credit from 4 partner banks, leasing, KASKO/OSAGO insurance and claim settlement, warranty and post-warranty technical maintenance, body repair, tire service and storage, a specialized rally preparation service (Uspensky Rally Technique), and a vehicle auction with a proprietary trading application.
Is U Service+ a public or private company?
U Service+ is a private company. It is classified as unknown and is currently operating.
When was U Service+ founded?
U Service+ was founded in 1994. It employs 51 to 100 people.
Where is U Service+ based?
U Service+ is headquartered in Moscow, Russia, in the Europe region.
How does U Service+ make money?
Five revenue lines are on record. New car sales are the primary driver. The others are used car sales (trade-in), financial services, after-sales service and auction services.
Who are U Service+'s main competitors?
Direct peers on record are Rolf (РОЛЬФ), Major Auto (Мэйджор), Avilon (Авилон), Avtodom (Автодом), PANAVTO, Genser (Генсер) and CarMax. Broad incumbents are Inchcape plc, Lithia Motors and AutoNation.
Does U Service+ have an API?
No public API is recorded for U Service+.
What industry is U Service+ in?
U Service+'s product category is Automobile Dealership. Its primary akta.pro industry code is FSAJALAD, Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors), with a secondary code of FSAJALAC, GAP & Vehicle Protection Products (GAP Waiver/Insurance, Lease/Loan Protection). Its NAICS code is 4411 and its SIC code is 5500.