Flotiq
Flotiq is an API-first headless CMS platform in Wrocław, Poland, operated by Codewave Sp. z o.o. It auto-generates RESTful and GraphQL APIs from user-defined content models, serving developers, content creators, agencies, and enterprises via freemium subscriptions and a partner channel.
- Company typePrivate
- Founded2019
- HeadquartersWroclaw, Poland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Flotiq does
Flotiq is a privately held API-first headless content management system operated by Codewave Sp. z o.o., headquartered in Wrocław, Poland. Founded in 2019, the platform auto-generates RESTful and GraphQL endpoints from user-defined content models, with native OpenAPI specification support, auto-generated JavaScript/TypeScript SDKs, CLI tools, sync and async webhooks, and built-in full-text search. Flotiq serves four primary customer segments: developers and technical teams building with React, Next.js, Gatsby, Vue.js, and Angular; content creators and marketers needing structured editing and live previews; digital agencies and software houses delivering Flotiq-based client projects; and enterprise organizations requiring scalable, governed content infrastructure with SSO, version history, and custom SLAs. Named customers span banking (Credit Agricole Bank Polska), tobacco (Japan Tobacco International), healthcare (ULTRASOUNDsGOOD), nonprofit documentary (The Grierson Trust), wellness (INTU), and legal tech (Legora).
The product surface extends beyond the core CMS with add-on modules including Flotiq Forms, the merged Multilingual/DeepL plugin, Live Preview, Surfer SEO integration, content scheduling, and a Media Library with Cloudflare Stream support. Cloud infrastructure is delivered through AWS and Microsoft Azure partnerships. The product achieved competitive recognition as a semifinalist in the 2025 DXP/CMS March Madness competition and ships continuous platform updates (versions 3.36, 3.43, 3.66 across late 2025 and 2026).
Revenue is generated through a tiered freemium subscription model with monthly billing, where paid plans vary by API call limits, media quotas, and support tiers. Distribution combines self-serve PLG via editor.flotiq.com, direct enterprise sales via book-a-demo, and a Solution Partner Program of certified agencies that receive progressive volume-based license discounts. The company operates without disclosed external venture funding under its parent entity Codewave Sp. z o.o., with a current headcount of 1-10 employees.
Flotiq firmographics
Firmographics- Name
- Flotiq
- Legal name
- Codewave Sp. z o.o.
- Website
- https://flotiq.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Flotiq is an API-first headless CMS platform in Wrocław, Poland, operated by Codewave Sp. z o.o. It auto-generates RESTful and GraphQL APIs from user-defined content models, serving developers, content creators, agencies, and enterprises via freemium subscriptions and a partner channel.
- Ownership category
- akta.pro rank
Flotiq industry classification
Industry- Product category
- Headless Content Management System
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- GraphQL, gRPC & Modern API Protocols (BPAMAOAK)
Keywords
Where Flotiq is headquartered
LocationHeadquarters
- HQ city
- Wroclaw
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
Flotiq business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription Plans: Tiered subscription model with different pricing plans offering varying features, API call limits, media quotas, and support levels. Plans available include free tier and paid tiers with monthly billing.
- Partner Program Licenses: Solution Partners receive progressive license discounts based on volume of projects delivered. Enterprise licenses with custom SLAs and extended support available through partner channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for exploration and prototyping |
| Subscription | Monthly | Paid plans with expanded features and support |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Flotiq product offering
Product offeringCore offering
Flotiq is an API-first headless content management system that automatically generates RESTful and GraphQL APIs from user-defined content type definitions. The platform provides managed hosting, JavaScript/TypeScript SDKs, CLI tools, webhooks, full-text search, and an extensible plugin architecture enabling developers and content teams to deliver content across websites, mobile apps, and omnichannel digital experiences.
Product overview
Flotiq is an API-first headless CMS platform that auto-generates RESTful and GraphQL APIs from user-defined content models. The core product consists of the Flotiq Dashboard for content management, the Dynamic Content API for content delivery, Flotiq SDK (JavaScript/TypeScript) for developer integration, and Flotiq CLI for project setup and migration. Add-on modules include Flotiq Forms for form building, the Multilingual Content Plugin merged with DeepL translation, Live Preview Plugin for real-time preview, Surfer SEO Plugin for content optimization, Full-text Search API, Media Library with transformations, Webhooks (sync/async), Content Publishing Workflow with draft/public modes, and SSO support. The ecosystem is extended through Flotiq Starters (pre-configured Next.js templates) and the Flotiq Partner Program for solution and technology partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Flotiq Headless CMS API-first headless content management system that auto-generates RESTful and GraphQL APIs from user-defined content models, enabling content delivery across multiple channels including websites, mobile apps, and omnichannel digital experiences.
- Dynamic Content API
Quantifiable outcome
- 340% improvement in responsiveness for Credit Agricole Bank Polska intranet after migrating from WordPress to Flotiq, with reduced errors and improved UX
Companies that use Flotiq
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Flotiq technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration19 records
AI capability4 records
Feature8 records
Flotiq partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Alergeek VenturescoreSolution Partner specializing in AI-driven digital products and fast-moving tech projects. Alergeek Ventures delivers Flotiq-based solutions to clients including startups and enterprises, focusing on scalable applications and MVP development. Co-founders include Stanisław Madej and Franek Madej.
- Surfer SEOcoreCo-developed SEO optimization plugin enabling content teams to optimize content directly within the CMS editor. The partnership integrates Surfer's content optimization capabilities natively into Flotiq, eliminating switching costs and streamlining content workflows for marketers.
- AWS (Amazon Web Services)coreCloud infrastructure partnership providing scalable hosting for Flotiq's managed platform. AWS services support the platform's reliability and global availability.
- MicrosoftcoreCloud infrastructure partnership for platform hosting and enterprise integration capabilities. Microsoft Azure services support Flotiq's managed offering.
- Mad DevscoreSolution Partner that builds AI-powered products and custom software using Flotiq as the content management backbone for their client projects.
- IteocoreSolution Partner - digital agency that delivers digital solutions powered by Flotiq for their client projects.
- CodewavecoreParent company and founder of Flotiq. Codewave sp. z o.o. is the Polish company that owns and operates Flotiq, bringing 17 years of engineering expertise. Registered office in Wrocław, Poland.
- WoodenhamsterminorPartner agency that builds digital solutions using Flotiq.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Flotiq competitors and assessment
Company assessmentDirect peers
- Contentstack: Contentstack is an enterprise headless CMS with composable architecture and personalization features. It is explicitly cited in Flotiq's comparison content and competes for the same enterprise digital experience RFPs in regulated industries.
- Directus: Directus is an open-source data platform that wraps existing SQL databases with REST and GraphQL APIs and a no-code admin app. It competes with Flotiq for developer-led headless CMS use cases, particularly where teams want database-first architecture.
- Prismic: Prismic is a headless CMS with a slice-based page builder and developer-friendly APIs. It serves the same developer and content-creator personas building marketing sites and content-driven applications with composable architecture.
- Storyblok: Storyblok is a headless CMS with a visual editor for marketers and a headless API for developers. It targets the same dual-persona developer-plus-editor use case as Flotiq and serves comparable enterprise and mid-market customers.
- Hygraph: Hygraph (formerly GraphCMS) is a GraphQL-native headless CMS with federated content capabilities. It competes directly with Flotiq's GraphQL-first positioning and is explicitly named in Flotiq's SEO comparison content as a comparable solution.
- Sanity: Sanity is a structured content platform with a real-time backend, GROQ query language, and Studio editor. It serves the same developers and content teams building omnichannel content-driven applications and competes with Flotiq on API-first content modeling.
- Contentful: Contentful is a leading API-first headless CMS serving enterprise digital teams. It is a directly comparable product to Flotiq with overlapping target customers (developers, content editors, enterprise) and similar API-first architecture, and is explicitly named as a competitor in Flotiq's own comparison content.
- Strapi: Strapi is an open-source headless CMS that auto-generates RESTful and GraphQL APIs from content types. It targets the same developer and content-editor personas as Flotiq and competes in the same composable CMS category with both open-source and managed cloud offerings.
Broad incumbents
- WordPress VIP: WordPress VIP is the enterprise offering of WordPress.com, providing managed hosting, security, and support for large-scale WordPress installations. It is the incumbent CMS that Flotiq is replacing in migrations like Credit Agricole's WordPress-to-Flotiq move and competes for enterprise content workloads.
Emerging players
- Kentico Kontent (now Kontent.ai): Kontent.ai is a headless CMS focused on structured content for enterprise and regulated industries. It overlaps with Flotiq's enterprise positioning (Credit Agricole, JTI use cases) but with a narrower geographic and brand footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Flotiq social profiles
Digital presenceFlotiq compliance and trust
Trust signalCompliance2 records
Flotiq financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flotiq leadership team
Management profileNumber of profiles
Profiles1 record
Flotiq funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flotiq M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flotiq
What does Flotiq do?
Flotiq is an API-first headless content management system that automatically generates RESTful and GraphQL APIs from user-defined content type definitions. The platform provides managed hosting, JavaScript/TypeScript SDKs, CLI tools, webhooks, full-text search, and an extensible plugin architecture enabling developers and content teams to deliver content across websites, mobile apps, and omnichannel digital experiences.
Is Flotiq a public or private company?
Flotiq is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Flotiq founded?
Flotiq was founded in 2019. It employs 11 to 50 people.
Where is Flotiq based?
Flotiq is headquartered in Wroclaw, Poland, in the Europe region.
How does Flotiq make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are partner Program Licenses.
Who are Flotiq's main competitors?
Direct peers on record are Contentstack, Directus, Prismic, Storyblok, Hygraph, Sanity, Contentful and Strapi. WordPress VIP is listed as a broad incumbent. Kentico Kontent (now Kontent.ai) is listed as an emerging player.
Does Flotiq have an API?
Yes. Flotiq provides a Dynamic Content API that auto-generates from user-defined content models, with full RESTful and GraphQL endpoints. Features include OpenAPI schema generation, full-text search API, webhooks (sync and async), GraphQL with GraphiQL explorer, and auto-generated SDKs. The platform supports scoped API keys for controlled access and provides API sandbox environments via Postman. Developer documentation is at flotiq.com/docs.
What industry is Flotiq in?
Flotiq's product category is Headless Content Management System. Its primary akta.pro industry code is BPAMAOAK, GraphQL, gRPC & Modern API Protocols. Its NAICS code is 5182 and its SIC code is 7372.