illi Commercial Real Estate

What illi Commercial Real Estate does

illi Commercial Real Estate (legal entity VII Commercial Corp, DBA illi Real Estate) is a Southern California-based commercial real estate firm founded in 2007 by Todd Nathanson. The company provides retail-focused brokerage, property management, tenant representation, and investment advisory services across the retail, office, industrial, and multifamily asset classes, with primary operations across Los Angeles, Ventura, Orange County, San Diego, and a noted presence in Portland, Oregon. It maintains three offices in Woodland Hills, Encino, and Sherman Oaks and reports a team of approximately 50 brokers, property managers, and administrative staff. illi has been ranked #1 in California by CoStar for retail lease transaction volume for seven consecutive years and was named the #1 Retail Property Management Firm by the Los Angeles Business Journal in 2024.

Name

illi Commercial Real Estate

Legal name

VII Commercial Corp (DBA illi Real Estate)

Website

https://illicre.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

illi Commercial Real Estate is a Southern California-based retail-focused CRE firm providing brokerage, property management, tenant representation, and investment advisory services to property owners, investors, and tenants in LA, Ventura, Orange County, and San Diego.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Real Estate Property Managers (53131), Nonresidential Property Managers (531312)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

akta.pro secondary industries

Office Real Estate Asset Management (BPAJAMAG), Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Property Management Advisory & Leasing Administration (FSAEAJAN)

Keywords

• Commercial real estate brokerage
• Retail leasing services
• Property management
• Investment advisory
• Tenant representation

Headquarters

HQ city

Encino

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brokerage Commissions: Commission-based revenue from leasing and sales transactions for retail, office, industrial, and multifamily properties. The firm represents both landlords/property owners and tenants/buyers.
2. Property Management Services: Ongoing property management fees for retail, office, industrial, and multifamily properties throughout Southern California. Includes tenant placement, lease administration, maintenance coordination, and financial reporting.
3. Investment Advisory Services: Advisory fees from the Investment Advisory Group (IAG) for property valuation, portfolio optimization, acquisition and disposition strategy, and investment consulting.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

illi Commercial Real Estate is a Southern California-based commercial real estate firm providing brokerage services for the leasing, sale, and management of retail, office, industrial, and multifamily properties. The firm operates three integrated divisions—Leasing, Property Management, and an Investment Advisory Group (IAG)—serving property owners, investors, tenants, and business operators across the region.

Product overview

illi Commercial Real Estate is a Southern California-based commercial real estate brokerage and property management firm offering a suite of integrated services. The core offerings include Leasing Services, Investment Services (through their Investment Advisory Group), Property Management, Tenant Representation, and Marketing Strategy. Supporting their service business, they operate a Property Search Tool for browsing listings and provide Market Reports offering quarterly insights across Southern California submarkets. They also maintain an Ask illi inquiry platform for client engagement. The company does not offer a traditional software product but rather professional services in commercial real estate brokerage and property management.

Differentiator

Problem solved

Functional benefit

Brands

• Investment Advisory Group (IAG): A specialized division committed to optimizing the value of clients' real estate assets through strategic investment advisory services.

Products and services

• Leasing Services Commercial property leasing services for property owners and tenants, including understanding owner investment objectives, leveraging sales and property management background to deliver better returns and asset enhancement.
• Investment Advisory Services (IAG) Investment Advisory Group (IAG) focused on optimizing client real estate asset value through comprehensive programs beyond income projections and broker narratives, including acquisition, disposition, and portfolio strategies for commercial real estate investors and owners.
• Property Management Full-service property management for retail, industrial, office, and multi-family properties including leasing specialists, asset management, construction supervision, and triple net accounting/CAM reconciliation for commercial property owners.
• Tenant Representation Representation services for tenants including negotiating leases, analyzing economic incentives, conducting financial analysis and lease restructuring, market analyses, and handling subleases, relocations, and expansions for retailers and business operators.
• Marketing Strategy Property marketing services including listing on LoopNet, CoStar, CityFeet, Showcase, and WSJ.com; targeted marketing and analytics; property presentation with photography, video, drone footage, brochures, and flyers for commercial property listings.
• Market Reports Quarterly market reports and insights for various submarkets including Los Angeles County, San Fernando Valley, Conejo Valley, Downtown LA, Burbank, Santa Clarita, Orange County, Santa Monica, and West Hollywood.

Quantifiable outcome

• Nearly 4,800 lease and sales transactions completed over 36+ years
• +3 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• It's Boba TimecoreGTM or Marketing PartnerLong-standing tenant representation partnership with specialty beverage franchise. Carol Marmor has completed over 20 leases for It's Boba Time locations, with the brand now operating 100+ locations nationwide.
• StarbuckscoreGTM or Marketing PartnerNational coffee chain tenant represented in multiple transactions, including new locations in Santa Clarita and throughout Southern California.
• PokiToMikcoreGTM or Marketing PartnerArmen Tchapanian has completed 15+ deals with this poke restaurant franchise, representing both tenant and landlord interests in expansion transactions.
• ALDImajorGTM or Marketing PartnerRepresented ALDI supermarket chain in leasing Canyon Center of Santa Clarita - a significant grocery anchor tenant deal.
• Social PiescoreGTM or Marketing PartnerStefan Siegel has represented this pizza brand in multiple high-profile locations including Hollywood Park at SoFi Stadium and Hollywood Boulevard.
• Raising Cane'smajorGTM or Marketing PartnerStefan Siegel and Todd Nathanson secured QSR lease for Raising Cane's in Canoga Park, named CoStar Power Brokers for this transaction.
• Broken Yolk CafeminorGTM or Marketing PartnerRestaurant franchise tenant represented in lease transactions through tenant representation services.
• Kids EmpireminorGTM or Marketing PartnerChildren's entertainment franchise represented in lease transactions for indoor playground locations.
• Handel's Homemade Ice CreamminorGTM or Marketing PartnerIce cream franchise tenant represented in lease transactions through tenant representation services.
• Frida Mexican CuisineminorGTM or Marketing PartnerRestaurant franchise tenant represented in lease transactions through tenant representation services.
• LoopNetcoreTechnology or IntegrationPrimary listing platform partner with 11M+ monthly unique visitors. illi uses Silver Listings achieving 12x more exposure than basic listings.
• CoStarcoreTechnology or IntegrationMajor commercial real estate data and analytics platform for property listings, market research, and deal tracking.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Marcus & Millichap: National investment real estate brokerage with deep retail and multifamily focus and large SoCal presence. Several illi team members (e.g., Stuart Steinberg, Brandon Partieli) previously worked at Marcus & Millichap, and the firms compete directly on retail investment sales and multi-tenant strip-center mandates across Southern California.
• NAI Capital: Southern California-focused commercial real estate brokerage offering sales, leasing, and property management services. Directly comparable in regional scope, service mix, and target client base; illi team members (Michael Haim Sharon, John Aquino) previously worked at NAI Capital.
• Lee & Associates: Privately held national commercial real estate brokerage with strong retail, office, and industrial practices. Comparable in owner/tenant representation model and brokerage-plus-management service mix, with significant Southern California coverage that overlaps illi's footprint.
• Sperry Commercial Global Affiliates: Privately held commercial real estate brokerage network with strong retail and investment sales focus in the Western U.S. Compares to illi on regional retail brokerage and owner/tenant representation, particularly across Southern California submarkets.
• Kidder Mathews: Largest independent commercial real estate firm on the West Coast with brokerage, property management, and valuation services. Competes head-to-head with illi in Southern California retail and office leasing and property management mandates.
• SRS Real Estate Partners: National commercial real estate brokerage specializing in retail tenant representation, landlord representation, and capital markets. Directly comparable to illi's core retail tenant rep business with national tenant clients like Starbucks and restaurant chains.

Broad incumbents

• CBRE Group: Largest global commercial real estate services firm offering brokerage, property management, valuation, and capital markets across all property types. Competes with illi in Southern California retail, office, and investment sales but operates at vastly greater scale and geographic scope.
• JLL (Jones Lang LaSalle): Global real estate services firm with full-service brokerage, property management, and investment advisory across retail, office, and industrial. Overlaps with illi on Southern California retail and investment mandates but competes primarily for institutional-scale clients.
• Cushman & Wakefield: Global commercial real estate services firm with brokerage, valuation, and property management capabilities across all major property types. Competes with illi for retail and office mandates in the LA metro and across Southern California.
• Colliers International: Global commercial real estate services and investment management firm. Competes with illi in Southern California retail, office, and investment sales but operates with broader capital-markets, valuation, and project-management capabilities across geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/illicre
• Facebookfacebook.com/illicommercial
• LinkedInlinkedin.com/company/illi-commercial-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about illi Commercial Real Estate