What ElectricBikeReview.com does

ElectricBikeReview.com (EBR) is an independent, content-led review platform for electric bicycles, founded in 2012 by Courtney Rye and operating as a private company headquartered in St George, Utah, with a team of 1-10. The platform produces unbiased, hands-on written and video reviews organized across more than 50 categories (affordable, folding, Class 1/2/3, fat tire, commuter, cruiser, city, cargo, mountain, road, trike, SUV) and covers 200+ brands. The underlying technology is a WordPress-based content management system (Dynamik-gen theme) with a custom bike comparison tool, an Electric Bike Shops Directory featuring map widgets and static minimaps, a community forum at forums.electricbikereview.com, a support ticketing system, and Stripe payment processing for directory subscriptions.

The company monetizes through four distinct revenue streams: (1) affiliate commissions via Amazon Services LLC Associates, AvantLink, ShareASale, and impact.com; (2) digital display advertising sold to e-bike brands such as Heybike and Velotric; (3) paid expedited product review fees from manufacturers, with disclosed editorial independence; and (4) a recurring monthly subscription for the Electric Bike Shops Directory launched in 2017, which connects buyers to local dealers and is positioned as the largest and most diverse ebike shop listing service on the web. The go-to-market motion is product-led and SEO-driven, with tens of thousands of daily visitors researching purchase decisions; the company has no disclosed outside investors or parent entity.

Name

ElectricBikeReview.com

Legal name

Electric Bike Review

Website

https://electricbikereview.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

ElectricBikeReview.com (EBR) is an independent, content-led review platform founded in 2012 that produces hands-on reviews of 200+ electric bike brands, serving researching consumers, local retailers via a paid shop directory, and e-bike manufacturers through affiliate and advertising partnerships.

Ownership category

akta.pro rank

Product category

Electric Bike Review Media

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

E-Bikes & Electric Bicycles (CRACASAA)

akta.pro secondary industry

E-Bike Retail (CRAMAHAE)

Keywords

• Electric bike reviews
• Ebike comparison guides
• Consumer product reviews
• Affiliate content site
• Online review platform

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Affiliate Advertising Programs: Revenue through affiliate advertising programs including Amazon Services LLC Associates Program, AvantLink, ShareASale, and impact.com. Earns commissions when visitors click product links or make qualifying purchases through affiliate partnerships.
2. Digital Display Advertising: Digital display ads sold to e-bike brands and manufacturers, appearing on the website as banner advertisements. Trusted advertisers include Heybike and Velotric.
3. Paid Product Reviews: Accepts paid testing fees from manufacturers to expedite product review timelines, while maintaining that all final scores, opinions, and evaluations are strictly based on independent, hands-on metrics.
4. Electric Bike Shops Directory: Monthly subscription service where electric bike shops pay a low monthly fee to be included in the local listing service. The service launched in 2017 and is described as the largest, most diverse, and detailed listing service for electric bicycle shops on the web. Month-to-month billing with no long-term contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ElectricBikeReview.com (EBR) is an online electric bike review platform that publishes in-depth written and video reviews across 50+ categories and 200+ brands. The site monetizes primarily through affiliate commissions, display advertising, and a paid monthly local bike shop directory service. It also operates a community forum for electric bike enthusiasts.

Product overview

ElectricBikeReview.com is a review platform and information resource for electric bikes, offering unbiased in-depth reviews, video content, and comparison tools. The core product is the electric bike review system, supported by community forums, a shop directory listing local dealers, and curated best-of guides across various categories. The platform covers over 200 electric bike brands and provides review content organized by bike type (affordable, folding, fat tire, commuter, cruiser, cargo, mountain, road, trike) and class (Class 1, 2, 3).

Differentiator

Problem solved

Functional benefit

Products and services

• Electric Bike Reviews Unbiased, in-depth written and video reviews of electric bikes across multiple categories including affordable, folding, Class 3, fat tire, commuting, cruiser, city, cargo, mountain, road, and trike styles. Designed for individual consumers researching electric bike purchases.
• Electric Bike Shops Directory Searchable monthly subscription listing service connecting electric bike shoppers with local dealers, national dealers, and manufacturer-direct sellers. Shops pay a low monthly fee with no long-term contracts.
• Ebike Forums Community discussion forum hosted at forums.electricbikereview.com where electric bike enthusiasts share experiences, ask questions, and discuss various ebike brands and models.

Quantifiable outcome

• Tens of thousands of visitors daily actively researching electric bikes for purchase
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, supporting and minor.

• Local Ebike Shops (Directory Partners)coreChannel Partner/ Reseller/ Distributor · 1 January 2017Hundreds of local electric bike shops pay a monthly fee for directory listing to reach tens of thousands of potential buyers. Service designed to highlight nearest, most relevant shops for seamless handoff from research to purchase.
• Amazon Services LLC Associates ProgramcoreGTM or Marketing PartnerAffiliate advertising partnership earning commissions on qualifying purchases made through Amazon product links on the site.
• AvantLinksupportingGTM or Marketing PartnerAffiliate network partnership providing additional commission-based referral revenue on product sales.
• ShareASalesupportingGTM or Marketing PartnerAffiliate network partnership for earning commissions on qualifying sales through partner merchants.
• impact.comsupportingGTM or Marketing PartnerPartnership management platform for affiliate partnerships and influencer/channel partnerships.
• HeybikeminorGTM or Marketing PartnerDisplay advertising client with sidebar ads appearing on the site.
• VelotricminorGTM or Marketing PartnerDisplay advertising client with sidebar and sticky ads appearing on the site.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ebikereview
• Facebookfacebook.com/ElectricBikeReview
• LinkedInlinkedin.com/company/electricbikereview

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ElectricBikeReview.com