What Annette does

Annette is a Paris-based digital health startup founded in 2024 that provides multidisciplinary weight-loss support to patients in France, including those prescribed GLP-1 medications such as Wegovy and Mounjaro. The company operates a self-serve mobile application (iOS and Android) that combines structured digital tracking — weight, calorie, and injection logging — with human expert support from dietitians, behavioral specialists, and partner physicians. The core platform is built on AWS France with HDS (Hébergeur de Données de Santé) certification, integrating Stripe for subscription billing, Intercom for customer support, Stream for in-app chat with the clinical team, Auth0 for authentication, Google Cloud for push notifications, and Posthog for product analytics.

The company's clinical product is a four-phase structured program (understanding, starting, progressing, stabilizing) designed to address plateaus, side-effect management, and post-discontinuation weight regain. Annette serves three primary patient segments: individuals already on GLP-1 treatments seeking structured behavioral support, candidates evaluating pharmacological obesity treatment, and patients preferring non-pharmacological weight management. A B2B2C physician referral channel complements direct-to-consumer acquisition, enabling obesity-specialist doctors to refer patients through a dedicated portal and receive progress reports.

Annette monetizes through recurring subscription — €49 per month with a three-month minimum commitment, or €349 per year (equivalent to ~€29/month). The company also offers individualized consultations outside the subscription. As of December 2025 it supported 3,000+ patients with a reported 90% three-month retention rate and 4.8/5 Google rating, having grown from 1,000+ patients at the time of its €2 million seed round led by Redstone, Ring Capital, and AFI Ventures.

Name

Annette

Legal name

SAS Annette

Website

https://annette.care

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Annette is a Paris-based digital health startup that provides a mobile-app-delivered, multidisciplinary weight-loss program combining dietitian chat, behavioral coaching, and physician oversight for patients on or considering GLP-1 medications in France.

Ownership category

akta.pro rank

Product category

Digital Health / Weight Management

NAICS

Diet and Weight Reducing Centers (812191)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Membership/Subscription Concierge Virtual Care (HLALAAAH)

akta.pro secondary industries

Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE), Weight Management & Behavior Change Education (EDAAAHAF)

Keywords

• Weight management services
• GLP-1 treatment support
• Digital health coaching
• Obesity care platform
• Telehealth nutrition

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Monthly Subscription (Programme Mensuel): €49 per month with a 3-month minimum commitment. Includes prescription support if needed, weight/calorie/injection tracking, unlimited dietitian chat access, structured program, recipes, articles, and a supportive community.
2. Annual Subscription (Programme Annuel): €349 billed annually (equivalent to €29/month), offering a saving of €240 compared to monthly billing. Includes all program features plus early access to new features.
3. Individualized Consultations (hors abonnement): Separate paid consultations with healthcare professionals conducted outside the platform, billed independently and not included in the subscription price.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Annette operates a digital health subscription platform that pairs patients on or considering GLP-1 weight-loss treatments with a structured four-phase multidisciplinary support program. The service combines an iOS/Android companion app for weight, calorie, and injection tracking, unlimited dietitian chat access, partner-physician medical guidance, an in-app patient community, and a French-language educational content library. It is sold directly to consumers at €49/month or €349/year, with additional patient inflow from physician referrals.

Product overview

Annette is a digital health platform providing structured, multidisciplinary weight loss support combining human expertise with digital tools. The platform consists of the Annette mobile application (for iOS and Android), a network of partner healthcare professionals (doctors, dietitians, psychologists), unlimited chat-based nutritional coaching, a patient community, and educational resources. The program supports patients with or without GLP-1 medications (such as Wegovy and Mounjaro) through four phases: understanding/engagement, getting started, progression with adjustments, and long-term stabilization. Pricing is €49/month (3-month commitment required) or €349/year.

Differentiator

Problem solved

Functional benefit

Products and services

• Annette Mobile Application iOS and Android companion app that serves as the central hub for patient tracking (weight, calories, injections), progress visualization, in-app community access, chat with dietitians and behavioral experts, and content consumption for patients on or considering GLP-1 weight-loss treatment.
• Multidisciplinary Medical Network Network of partner doctors, dietitians, and psychologists specialized in obesity care and GLP-1 treatment management who provide medical consultations, dietary coaching, behavioral follow-up, and regular progress reporting for referred patients.
• Nutritional Coaching Program Structured coaching program offering unlimited dietitian chat access, personalized nutritional guidance, meal planning, recipes, food diary tracking, and education on eating habits during GLP-1 treatment, delivered to patients as part of the Annette subscription.
• Patient Community Community platform connecting patients undergoing similar weight-loss journeys, providing peer support and shared experiences to combat isolation during treatment, accessible through the Annette app and subscription.
• Educational Resources and Articles Library of articles, webinars, and guides covering GLP-1 treatments, nutrition, sleep, stress management, exercise, treatment side effects, meal planning, and behavioral change strategies, validated by Annette's medical team and accessible to subscribers.

Quantifiable outcome

• Up to 20% body weight loss (clinical benchmark, STEP 3 study)
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Oviva: European (Swiss-German origin) digital health company delivering medical nutrition therapy and behavior-change programs for obesity and related conditions, often reimbursed by statutory health insurers. Closest European peer on clinical nutrition/coaching model.
• Noom: Largest D2C behavior-change weight management platform globally, with growing GLP-1 companion offerings and a psychology-based coaching model. Comparable target customer, subscription pricing tier, and content/community moat.
• Lifesum: European (Swedish) digital nutrition and weight management app with subscription tiers, food/calorie tracking, and coaching content. Comparable consumer app, subscription pricing, and content/community GTM, though broader nutrition focus.
• Found: D2C weight management platform combining clinician-led care with behavioral coaching, including access to GLP-1 medications where appropriate. Directly comparable value proposition and subscription model.
• Zava: European (UK/Germany headquartered) online clinic offering weight-loss consultations and treatment including GLP-1 prescribing across multiple EU markets. Closest EU-licensed telehealth peer on weight management service model.
• Calibrate: US-based metabolic-health platform combining GLP-1 prescribing with structured coaching and a four-phase program. Closest direct analogue to Annette's multidisciplinary GLP-1 companion model, though US-focused and operating at larger scale.

Broad incumbents

• Doctolib: Dominant French health platform for physician booking and teleconsultation. While not a weight-management specialist, its physician network and patient funnel represent both a partnership vector and a competitive channel for patient acquisition in France.
• Ro: US telehealth platform offering direct-to-patient care across multiple verticals including weight management with integrated GLP-1 prescribing. Comparable D2C subscription care model with broader clinical scope.
• WW International (Weight Watchers): Established global weight management brand that has pivoted toward GLP-1 companion offerings via its Workshop+ program. Comparable D2C subscription weight management model, but with much older behavioral coaching heritage and broader brand reach.
• Hims & Hers Health: US-listed telehealth platform with a growing weight-loss vertical (including compounded GLP-1 access). Overlaps in D2C subscription telehealth and consumer health content, but operates a much broader men's/women's health portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/annette-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Annette