The Little Sugars

What The Little Sugars does

The Little Sugars is a privately held boutique bakery founded in 2010 and headquartered at 2028 Harrison Street, Suite 101, Hollywood, FL, operated by founders Sarah Price and Carlos Zuluaga. The company handcrafts small-batch baked goods using premium ingredients — Dutch-processed cocoa, browned butter, and real vanilla — with individually wrapped, heat-sealed packaging engineered for transit freshness. Its product portfolio spans 17 brownie and bar varieties (including signature Dutch Cocoa Fudge, Blondies, Magic Bars, S'mores, Brookies, Biscoff, Rocky Road, and seasonal crumble bars), 11 gourmet cookie SKUs sold in 5-pack tubes, 20 cake offerings across round cakes and 8oz shipping-friendly cake jars, 2 pie SKUs, and approximately 11 themed gift boxes (birthday, baby, hostess, baker's choice, sampler) priced from $65 to $199.99.

The company's signature differentiation is the trademarked Browniegram — bite-sized brownies topped with handcrafted chocolate letters spelling customizable messages, organized into occasion sub-lines for Love, Birthday, Baby Announcements, Encouragement, and adult/NSFW themes. Underlying operational technology is a Shopify-powered e-commerce storefront with USPS flat-rate nationwide shipping ($7 small / $14 medium / $20 large, 3–5 business days), regional South Florida local delivery up to 50 miles from Hollywood at approximately $1/mile, and free in-store pickup. A dedicated B2B corporate gifting motion handles 5 to 500 recipient orders with logo branding ($25 setup fee plus $3 per branded crate), and a custom crate consultation service offers premium add-ons such as fresh flowers, toys, and champagne. The brand holds registered trademarks on 'The Little Sugars' and 'Browniegram,' and lists enterprise clients including Google, LinkedIn, AutoNation, Louis Vuitton, Cartier, Mercedes Benz, Coldwell Banker, and Amerant.

The company monetizes through three revenue streams: direct e-commerce one-time product sales (DTC), corporate gifting one-time bulk orders (B2B), and custom order professional services. As of the latest scrape, the storefront displays a coming-soon notice indicating the company is being 'reimagined with a fresh new model, new products, and a sweeter future ahead,' signaling a deliberate operational transition rather than cessation. No funding rounds, institutional investors, or parent company are disclosed.

Name

The Little Sugars

Legal name

The Little Sugars

Website

https://thelittlesugars.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

The Little Sugars is a Hollywood, FL boutique bakery handcrafting brownies, cookies, cakes, pies, and themed gift boxes for direct-to-consumer nationwide shipping and a B2B corporate gifting program serving clients including Google, LinkedIn, AutoNation, Louis Vuitton, and Cartier.

Ownership category

akta.pro rank

Product category

Specialty Bakery & Dessert Gifting

NAICS

Baked Goods Retailers (445291), Retail Bakeries (311811)

SIC

Bakery Products (2050), Cookies & Crackers (2052)

akta.pro primary industry

Cookie & Brownie Shops (THAFAGAF)

akta.pro secondary industries

Online Bakery & Desserts Delivery (CRAHAIAK), Dessert-First Bakeries (Cupcakes, Cookies, Brownies) (THAFAFAH)

Keywords

• Artisan bakery products
• Custom dessert gifts
• Corporate gifting services
• Brownie gift boxes
• Handcrafted baked goods

Headquarters

HQ city

Hollywood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Direct E-commerce Sales: One-time product sales through Shopify storefront. Products sold in fixed quantities (half dozens, 5-packs, single items). Individual consumers purchase brownies, cookies, cakes, pies, and gift boxes for personal gifting or self-consumption.
2. Corporate Gifting Program: B2B corporate gifting with custom box configurations, logo branding, and bulk order capabilities. Dedicated sales consultation for orders of 5-500 recipients.
3. Custom Orders: Personalized consultation with Sarah for custom crate configurations, special messaging, custom-baked goodies, and premium add-ons (fresh flower arrangements, toys, champagne).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

The Little Sugars is a boutique bakery that handcrafts brownies, blondies, cookies, cakes, pies, and themed gift boxes, including its signature Browniegrams® — bite-sized brownies topped with chocolate letters that spell personalized messages for occasions such as birthdays, romance, baby announcements, appreciation, and humor. Products are sold direct-to-consumer through a Shopify storefront with USPS flat-rate shipping nationwide, local delivery within 50 miles of Hollywood, FL, and in-store pickup, while a separate sales-led corporate gifting program serves enterprise clients with custom branding and bulk orders from 5 to 500 recipients.

Product overview

The Little Sugars is a boutique bakery offering handcrafted desserts centered around its signature Browniegrams—customized brownies with edible chocolate letters spelling personalized messages for various occasions. The product portfolio includes 17 varieties of brownies and bars (fudge, blondies, crumble bars, seasonal flavors), 11 gourmet cookies in 5-cookie tubes, 20 cake varieties including round cakes and 8oz cake jars, 2 pie options, and 11 curated gift boxes ranging from personal celebration boxes to corporate gifting solutions. The company operates a direct-to-consumer e-commerce platform powered by Shopify with nationwide shipping, local South Florida delivery, and in-store pickup. Key differentiators include real ingredients (no artificial additives), small-batch baking, gift-ready presentation, and corporate branding capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Browniegrams Signature customizable product consisting of 10 mini brownies topped with handcrafted white or dark chocolate letters that spell personalized messages. Available across occasion categories including Love & Romance, Birthday, Baby Announcements, Encouragement/Appreciation, and Funny/NSFW. Built on Dutch cocoa or blondie bases, individually wrapped, and shippable nationwide via USPS.
• Brownie and Blondie Bars (Half Dozen) Handcrafted 2.5" x 2.7" brownie and blondie bars sold by the half dozen, individually wrapped and heat-sealed. Flavor lineup includes Dutch Cocoa Fudge Brownies, Chocolate Chip Blondie Bars, Classic Magic Bars, S'mores Blondie Bars, Berry Oat Crumble Bars, White Chocolate Guava Blondie Bars, Fudgy Oatmeal Bars, Brookie Bars, Biscoff Cookie Butter Blondie Bars, Rocky Road Brownies, Apricot Oat Crumble Bars, and Assorted Brownies. Most flavors are available gluten-free for a $10 upcharge.
• Gourmet Cookies (5-Pack Tubes) Oversized 4" bakery-style cookies packaged in 5-cookie tubes, sold for personal gifting or corporate orders. Flavor lineup includes Salted Chocolate Chip Cookies, Triple Chocolate Ganache Cookies, Cookie Butter Biscoff Cookies, Nutella Overload Cookies, and Brown Butter Dark Chocolate Cookies, with most flavors available gluten-free.
• Round Layer Cakes Handcrafted full-size celebration cakes in multiple sizes (6", 8", 10", 12") with nationwide shipping. Flavor lineup includes Devil's Food Chocolate Cake, S'mores Chocolate Cake, Classic Carrot Cake with Cream Cheese Frosting, Classic Naked Red Velvet Cake, Neapolitan Layer Cake, Naked Pink Champagne Cake with Rose Buttercream, and Rainbow Celebration/Pride Cake.
• Cake Jars (8oz) Signature cake flavors layered into convenient 8oz mason jars and sold in 6-packs for shipping. Available varieties include Vanilla, Birthday Confetti, Triple Chocolate, Red Velvet, Carrot, S'mores, and Chocolate Chip Caramel, priced $44.99–$54.99 per 6-pack.
• Pies Handcrafted pies baked fresh to order, including full-size Chocolate Bourbon Pecan Pie ($32.00) and portable Guava Strawberry Hand Pies ($24.99–$49.99) for individual portions.

Quantifiable outcome

• Ships to any location in the United States
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Milk Bar: Mail-order and retail dessert brand best known for layer cakes, cookies, and 'cake truffles' shipped nationwide. Directly comparable to The Little Sugars on DTC shippable desserts, premium positioning, and gifting-oriented assortment.
• Baked by Melissa: Bite-size cupcake and treat brand with nationwide shipping and a strong corporate/occasion gifting business. Closely analogous to The Little Sugars' mini-treat Browniegram concept and corporate gifting program.
• Magnolia Bakery: Iconic NYC-based bakery shipping cupcakes, cakes, and dessert gift boxes nationwide. Comparable assortment and gift-box positioning to The Little Sugars, though with retail storefronts in multiple cities.
• Levain Bakery: Premium cookie and baked-goods brand with nationwide shipping and a cult following. Comparable premium-ingredient positioning, gift-box merchandising, and shippable dessert logistics.
• Georgetown Cupcake: Cupcake specialty brand offering nationwide shipping of gift boxes and curated assortments. Comparable gift-box merchandising and nationwide shippable desserts strategy.
• Sugarfina: Luxury candy/confectionery gifting brand selling curated boxes and novelties. Comparable premium gifting positioning and adult-occasion (Love, Baby, NSFW-adjacent) merchandising.
• Olive & Cocoa: Gourmet gift-box retailer shipping curated food and dessert boxes nationwide, with a strong corporate gifting program. Direct comparable on gift-box assortment and corporate gifting motion.

Broad incumbents

• Mrs. Fields: Established national cookie and gift brand with nationwide shipping and corporate gifting. Overlaps on shippable cookies, gift towers, and corporate gifting but at much larger scale.
• Goldbelly: Marketplace platform aggregating artisan food brands (including bakeries) for nationwide shipping. While not a direct producer, it is the dominant channel through which shippable dessert brands reach national gifting customers.
• Edible Arrangements: National franchise specializing in edible fruit arrangements and gift boxes with strong corporate/occasion gifting. Comparable nationwide gifting infrastructure and corporate customer base, though different product format.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thelittlesugars
• Instagraminstagram.com/thelittlesugars
• LinkedInlinkedin.com/company/the-little-sugars-bakery

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Little Sugars