Supreme Ventures
Supreme Ventures Limited is a publicly listed Jamaican gaming and entertainment company operating lottery, sports betting, horse racing, gaming lounges, and an emerging fintech suite across Jamaica, Ghana, and Guyana.
- Company typePublic
- Founded2000
- HeadquartersKingston, Jamaica
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Supreme Ventures does
Supreme Ventures Limited (SVL) is a Jamaica-based, publicly listed gaming and entertainment company (ticker: SVL on the Jamaica Stock Exchange) operating across lottery, sports betting, horse racing, gaming lounges, and an emerging fintech suite. The company generates gross ticket sales of approximately J$107 billion annually (2024) through a portfolio of lottery games (Cash Pot, Lotto, Super Lotto, Pick 2/3/4, Lucky 5, Top Draw, Dollaz, Money Time, Monsta Ball, Scratchaz), sports betting via JustBet and iBet Supreme, and horse racing operations at Caymanas Park under subsidiary SVREL, including the prestigious Mouttet Mile Invitational. Physical operations include eight corporate retail centers across Jamaica (Kingston, Portmore, Spanish Town, Ocho Rios, Savanna-La-Mar, Montego Bay) plus the 220+ capacity Acropolis Gaming Lounge, while the digital surface consists of the integrated SV Games platform, JustBet Mobile, and mBet.
The technology stack centers on the SV Games unified digital platform (launched 2024) that consolidates lottery, numbers, horse racing, and sports betting under one account, alongside the Evolve fintech suite (Evolve Bill Pay, Evolve Money Transfer, Evolve Lend, Evolve Loan Co.) operated through Supreme Ventures Fintech Limited. Evolve Lend, launched April 2025, uses an AI-powered WhatsApp chatbot to automate microfinance loan applications with sub-24-hour approvals. International operations span Ghana (iBet SV Ghana / Game Park Games, profitable within 18 months) and Guyana (iBet Supreme).
The revenue model is primarily transaction-based with take rates on lottery ticket sales, sports betting wagers, and gaming lounge play, supplemented by microfinance interest income and money transfer fees. SVL maintains a 90% profit-after-tax dividend payout policy, paid J$1.64 billion in dividends in 2024, and operates an authorized retailer/agent network spanning Jamaica. Customer segments include Jamaican mass-market consumers (lottery, sports betting, horse racing), financially underserved Jamaicans (Evolve fintech), international gaming markets (Ghana, Guyana), and authorized retailers/agents distributing products.
Supreme Ventures firmographics
Firmographics- Name
- Supreme Ventures
- Legal name
- Supreme Ventures Limited
- Website
- https://supremeventures.com
- Company type
- Public
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Supreme Ventures Limited is a publicly listed Jamaican gaming and entertainment company operating lottery, sports betting, horse racing, gaming lounges, and an emerging fintech suite across Jamaica, Ghana, and Guyana.
- Ownership category
- akta.pro rank
Supreme Ventures industry classification
Industry- Product category
- Gaming and Lottery Services
- NAICS
- Gambling Industries (7132), Casinos (except Casino Hotels) (71321), Other Gambling Industries (713290)
- akta.pro primary industry
- Lottery Operators (Government & Private Licensed) (MPAEAFAA)
- akta.pro secondary industries
- Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD), Lottery Second-Chance, Loyalty & Rewards Platforms (MPAEAFAM), Racehorse Ownership, Syndication & Investment Platforms (MPAEADAG)
Keywords
Where Supreme Ventures is headquartered
LocationHeadquarters
- HQ city
- Kingston
- HQ country
- Jamaica
- HQ region
- Latin America
Offices12 records
Markets served
Supreme Ventures business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Technology or R&D, Personnel, Marketing or Sales
Revenue model
- Lottery and Gaming Products: Gross ticket sales of J$107 billion in 2024 from lottery games including Cash Pot, Lotto, Super Lotto, Pick 2/3/4, Top Draw, Lucky 5, Dollaz, Money Time, Scratchaz, and Monsta Ball. Revenue generated from ticket sales minus prize payouts.
- Sports Betting (JustBet): Online sports betting platform offering live sports betting and over 100 virtual games through JustBet Mobile. Operated across Jamaica with retail presence.
- Horse Racing (Caymanas Park/SVREL): Off-track betting, live racing events including the prestigious Mouttet Mile Invitational. Purses currently at $820 million annually. Created 95 new millionaires in 2024 with payouts totaling J$6.4 billion.
- Gaming Lounges (Acropolis Gaming Lounge): Gaming lounge operations with over 220 player capacity and state-of-the-art gaming machines. Recently underwent multi-million dollar transformation.
- Fintech Services (Evolve Suite): Financial services including microfinance loans (Evolve Lend), bill payment (Evolve Bill Pay), money transfer (Evolve Money Transfer), and WhatsApp-based lending solutions.
- International Operations (iBet SV Ghana): Gaming operations in Ghana through iBet SV Ghana, which became profitable within 18 months. Crossed major milestone and on track to surpass Jamaica in profitability within two years.
- Dividend Payments: Paid dividends of 68 cents per share in 2024 with total payout of J$1.64 billion. Dividend policy pays out 90% of profit after tax.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Prize tiers based on winning amounts - Small prizes (up to J$100,000), Medium prizes (J$100,001-J$500,000), Large prizes (J$500,001-J$999,999), Jackpot prizes (J$1,000,000+) |
| Transaction based/ take rate | Pay-as-you-go | Lotto jackpot reaching J$205 million |
| Transaction based/ take rate | Pay-as-you-go | Poker Tournament prizes - Champion: J$100,000, 2nd place: J$75,000, 3rd place: J$50,000 |
| Usage-based | Pay-as-you-go | Evolve Lend microfinance loans - available 24/7 via WhatsApp, approvals in under 24 hours |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels7 records
Supreme Ventures product offering
Product offeringCore offering
Supreme Ventures Limited operates Jamaica's leading integrated gaming and entertainment business, selling lottery tickets (Cash Pot, Lotto, Super Lotto, Pick 2/3/4, Lucky 5, Top Draw, Dollaz, Money Time, Scratchaz, Monsta Ball), sports betting via JustBet, online gaming via iBet Supreme, and live horse racing wagering at Caymanas Park. The company also runs the Evolve fintech suite (Bill Pay, Money Transfer, Lend) through Supreme Ventures Fintech Limited, and operates the Acropolis Gaming Lounge for slot and poker entertainment in Kingston.
Product overview
Supreme Ventures Limited (SVL) is a Jamaican gaming and entertainment company operating a multi-product portfolio across lottery games, sports betting, horse racing, and fintech services. The company offers lottery products including Cash Pot, Lotto, Super Lotto, Pick 2/3/4, Lucky 5, Top Draw, Dollaz, Money Time, Monsta Ball, and Scratchaz instant-win tickets. Sports betting is handled through JustBet (Jamaica) and iBet Supreme (Guyana). Horse racing operations center on Caymanas Park, featuring live races and simulcasts including the prestigious Mouttet Mile Invitational. Physical gaming venues include Acropolis Gaming Lounge in Kingston. The digital ecosystem consists of SV Games (unified online platform integrating all products), JustBet Mobile, and mBet. The Evolve fintech suite encompasses Evolve Bill Pay, Evolve Money Transfer, Evolve Lend (AI-powered WhatsApp lending), and Evolve Loan Co. (microfinance). International expansion includes iBet SV Ghana operating Game Park Games through mobile app and USSD channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Cash Pot Daily lottery game with multiple daily draws, sold via SVL retail network, authorized agents, and digital platforms across Jamaica.
- Lotto Traditional jackpot lottery game with progressive prize pools, with jackpots reaching J$205-229 million, sold through SVL channels.
- Super Lotto Premium lottery game with larger jackpots and better odds than standard Lotto, sold through SVL retail and digital channels.
- Hot Pick Hot Pick daily lottery game available via SVL's gaming suite.
- Pick 2 Daily numbers game where players select two digits for prize winnings, sold through SVL retail and digital channels.
- Pick 3 Daily numbers game where players select three digits for prize winnings.
- Pick 4 Daily numbers game where players select four digits for prize winnings.
- Lucky 5 Numbers game with five-digit selection for daily draws.
- Top Draw Numbers lottery game with daily draws offered through SVL channels.
- Dollaz Numbers game with daily draw gameplay offered through SVL retail and digital channels.
- Money Time Daily numbers game offering players multiple chances to win through SVL's gaming suite.
- Monsta Ball Specialty lottery game with unique gameplay mechanics sold via SVL retail and digital channels.
- Scratchaz Scratch-off instant-win lottery tickets sold via SVL retail and agent network.
- SV Games Unified digital gaming platform that integrates all SVL lottery, numbers, horse racing, and sports betting products, accessible online via a single account.
- JustBet Sports betting brand and platform offering live sports betting and gaming entertainment across Jamaica, available via JustBet Mobile.
- iBet Supreme Premier online gaming platform offering live sports betting and over 100 virtual games across Guyana and other markets.
- Caymanas Park Premier horse racing facility operated by SVREL, hosting live races and simulcasts including the prestigious Mouttet Mile Invitational and the Kentucky Derby, with purses of J$820 million annually.
- Acropolis Gaming Lounge
Quantifiable outcome
- J$107 billion gross ticket sales in 2024
- +4 more outcomes
Companies that use Supreme Ventures
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Supreme Ventures technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability3 records
Feature5 records
Supreme Ventures partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Great Wall Motors Jamaica (Stewarts Automotive Group)minorGWM Jamaica serves as Official Transport Sponsor for the 2025 Mouttet Mile Invitational, providing premium vehicle fleet support throughout the event. The partnership aligns GWM's brand values of comfort, reliability and innovation with the prestige of the premier horse racing event.
- Netball JamaicacoreSVF provided J$5 million sponsorship to support the Under-21 Sunshine Girls as they gear up for the 2025 Netball World Youth Cup in Gibraltar (September 19-28, 2025). The contribution covers travel, accommodation, training, equipment, and other critical support services.
- Game TVminorGame Park Games' daily live draw broadcasts moved from Adom TV to Game TV effective June 1, 2025. Game TV offers an ideal home for the draws with its mix of sports and entertainment content.
- Anthony 'Troy' Van Rossum (Settlement of All Arguments Tournament)minoriBet Supreme sponsorship of $1,500 USD ($300,000 GYD) for the 'Settlement of All Arguments' Street Football Tournament in Georgetown, Guyana. The tournament features 32 teams with players aged 19-45.
- United Way of JamaicaminorPartnership for the 'My Dad, My Hero' Father's Day celebration event at Hope Gardens. United Way of Jamaica brought additional purpose and community spirit to the initiative celebrating fathers and father figures.
- Food for the PoorminorIn response to Hurricane Beryl, SVF partnered with Food for the Poor to deliver over 500 care packages to affected families in St. Elizabeth.
- Fidelity MotorsminorAutomotive partner providing test drives as part of Father's Day event activities, enhancing the family-friendly atmosphere of the event.
Scale indicators17 records
Recent moves10 records
Expansion highlights6 records
Supreme Ventures competitors and assessment
Company assessmentDirect peers
- Intralot: Greece-based lottery technology and licensed operator active across emerging markets (Africa, Latin America, US). Highly comparable to SVL's iBet SV Ghana and Game Park Games operations — same emerging-market lottery tech + operating play.
- Sportech: UK-listed technology and services provider to the horse racing and sports betting industry (pool betting, tote systems, simulcast). Comparable to SVL's SVREL horse racing operations, off-track betting (Post to Post Betting), and simulcast partnerships (Kentucky Derby).
Broad incumbents
- Allwyn (formerly Sazka Group): Multi-jurisdiction national lottery operator (Czech Republic, Greece, Italy, UK, US) running licensed lotteries under long-term concessions. Closest public peer to SVL in business model: lottery-led conglomerate with growing digital and international expansion.
- La Française des Jeux (FDJ): French national lottery operator (lottery, sports betting, horse racing) listed on Euronext Paris. Comparable as a publicly traded, integrated lottery-and-betting operator with regulated monopoly characteristics and a strong dividend policy.
- Hong Kong Jockey Club: Not-for-profit integrated horse racing and lottery operator with monopoly concessions in Hong Kong. Directly comparable to SVL in the horse-racing-plus-lottery combination and the simulcast/betting integration (e.g., Kentucky Derby deal).
- Tabcorp Holdings: Australia's largest gambling and wagering operator (lotteries, sports betting, racing). Directly relevant as a listed multi-product gaming/wagering operator with racing, lotteries, and digital channels analogous to SVL's portfolio.
- International Game Technology (IGT): Global lottery technology provider and operator, including the Lottomatica brand in Italy. Comparable to SVL on the lottery technology stack and as an operator of regulated lottery and sports betting assets across multiple jurisdictions.
- Light & Wonder (formerly Scientific Games): Global gaming, lottery, and sports betting content and technology provider. Comparable to SVL as a partner/competitor in the lottery technology ecosystem and in digital sports-betting platforms.
Emerging players
- Jackpocket: US digital lottery courier app that enables mobile play of state lotteries. Comparable to SVL's SV Games, JustBet Mobile, and Pick 1 mobile app as a digital-first lottery and numbers-game distribution layer.
Regional players
- Pollolotto (Grupo Caliente): Mexican gaming conglomerate (Caliente) operating sports betting, casinos, and online gaming across Latin America. Comparable to SVL as a regional, multi-product gaming/betting operator with ambitions to expand across emerging markets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Supreme Ventures social profiles
Digital presenceSupreme Ventures financial estimates
Financial estimateRevenue estimate
Valuation estimate
Supreme Ventures leadership team
Management profileNumber of profiles
Profiles13 records
Supreme Ventures subsidiaries and ownership
Company hierarchySubsidiaries12 records
Supreme Ventures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Supreme Ventures M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Supreme Ventures
What does Supreme Ventures do?
Supreme Ventures Limited operates Jamaica's leading integrated gaming and entertainment business, selling lottery tickets (Cash Pot, Lotto, Super Lotto, Pick 2/3/4, Lucky 5, Top Draw, Dollaz, Money Time, Scratchaz, Monsta Ball), sports betting via JustBet, online gaming via iBet Supreme, and live horse racing wagering at Caymanas Park. The company also runs the Evolve fintech suite (Bill Pay, Money Transfer, Lend) through Supreme Ventures Fintech Limited, and operates the Acropolis Gaming Lounge for slot and poker entertainment in Kingston.
Is Supreme Ventures a public or private company?
Supreme Ventures is a public company. It is classified as public and is currently operating.
When was Supreme Ventures founded?
Supreme Ventures was founded in 2000. It employs 251 to 500 people.
Where is Supreme Ventures based?
Supreme Ventures is headquartered in Kingston, Jamaica, in the Latin America region.
How does Supreme Ventures make money?
Seven revenue lines are on record. Lottery and Gaming Products are the primary driver. The others are sports Betting (JustBet), horse Racing (Caymanas Park/SVREL), gaming Lounges (Acropolis Gaming Lounge), fintech Services (Evolve Suite), international Operations (iBet SV Ghana) and dividend Payments.
Who are Supreme Ventures's main competitors?
Direct peers on record are Intralot and Sportech. Broad incumbents are Allwyn (formerly Sazka Group), La Française des Jeux (FDJ), Hong Kong Jockey Club, Tabcorp Holdings, International Game Technology (IGT) and Light & Wonder (formerly Scientific Games). Jackpocket is listed as an emerging player. Pollolotto (Grupo Caliente) is listed as a regional player.
Does Supreme Ventures have an API?
No public API is recorded for Supreme Ventures.
What industry is Supreme Ventures in?
Supreme Ventures's product category is Gaming and Lottery Services. Its primary akta.pro industry code is MPAEAFAA, Lottery Operators (Government & Private Licensed), with a secondary code of MPAEAFAD, Digital Lottery & iLottery Platforms (Web/App). Its NAICS code is 7132.