Fullei Fresh

What Fullei Fresh does

Fullei Fresh is a privately held, family-operated manufacturer of fresh hydroponic sprouts, microgreens, and living salad blends, founded in 1978 in Miami, Florida and relocated in 2023 to Cookeville, Tennessee. The company operates from a 45,000 square foot indoor controlled-environment facility that produces over 3 million pounds of product annually, with crop cycles of 4–7 days. Its customer base spans retail grocery chains across the Eastern United States — including Whole Foods, Food Lion, and Sprouts Farmers Market — and a broad foodservice distributor network anchored by Sysco and FreshPoint, reaching restaurants, hotels, catering operators, and end consumers.

The company's core technology is hydroponic vertical farming that uses only light, water, and temperature control, supported by automated watering and rotation systems. Fullei Fresh has codified the industry protocols for sprout testing, holds SQF, Organic, Kosher, and Military certifications, complies with FDA FSMA, and has been selected by the FDA as the facility of choice for training videos on safe sprout production. Every batch is tested for Salmonella and E. coli prior to shipment, and all seeds undergo a proprietary sanitation and rinse protocol. The product portfolio spans living sprouts (alfalfa, broccoli, clover, bean, beet, onion, cilantro, amaranth, daikon radish), organic versions of core SKUs, microgreens (sunflower, wheatgrass, pea shoots), sprouted legumes and grains, and a recent line of themed functional blends including Immunity Oasis, Gut Garden, Nordic Detox, Baja Verde Zing, Mediterranean Glow, and Amore Italiano.

Fullei Fresh generates revenue through one-time product sales to retail and foodservice channels at undisclosed pricing, supplemented by consumer-facing marketing through a recipe blog active since 2021, social media on Facebook, Instagram, X, and YouTube, email newsletters, and community initiatives such as the Just Add Sprouts Challenge with the International Sprout Growers Association. The company is privately held with no disclosed institutional investors or funding rounds, and is estimated at 11–50 employees based on available data.

Name

Fullei Fresh

Legal name

Fullei Fresh

Website

https://fulleifresh.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Fullei Fresh is a family-owned manufacturer of hydroponically grown sprouts, microgreens, and living salads, founded in 1978. It sells through Eastern US retail grocery chains and foodservice distributors, producing over 3 million pounds annually from a 45,000 sq ft indoor facility.

Ownership category

akta.pro rank

Product category

Fresh Specialty Produce (Sprouts and Microgreens)

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480), Fresh Fruit and Vegetable Merchant Wholesalers (42448), Food Manufacturing (311)

SIC

Agricultural Production-Crops (100), Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Sprouts & Microgreens Farming (Alfalfa Sprouts, Microgreens, Wheatgrass) (AFAGADAL)

akta.pro secondary industries

Hydroponic / Controlled-Environment Produce Wholesale (AFAIACAM), Fresh Cut / Value-Added Produce Wholesale (Pre-Cut, Packaged, Salad Kits) (AFAIACAD), Fresh Herbs & Microgreens Wholesale (AFAIACAC)

Keywords

• Hydroponic sprouts production
• Microgreens manufacturing
• Indoor vertical farming
• Living salad blends
• Fresh produce distribution

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Fullei Fresh generates revenue through the sale of fresh sprouts, microgreens, living salads, and related products to retail grocery stores and foodservice distributors.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Fullei Fresh manufactures fresh, hydroponically grown living sprouts, microgreens, and ready-to-eat living salad blends in a 45,000 sq ft indoor facility using only light, water, and temperature control, free from pesticides, herbicides, and preservatives. Products are sold wholesale to retail grocery chains and foodservice distributors across the Eastern United States, and undergo proprietary seed sanitation and batch-by-batch Salmonella and E. coli testing before release.

Product overview

Fullei Fresh is a fresh food company specializing in hydroponically grown living sprouts, microgreens, and gourmet salad blends. The product portfolio consists of three main categories: Living Sprouts (including Alfalfa, Broccoli, Clover, Bean, Beet, Onion, Cilantro, Amaranth, and Daikon Radish varieties), Organic Living Sprouts (organic versions of Alfalfa, Broccoli, Clover, Bean, and Spicy Sprout Blend), and Microgreens (Sunflower Microgreens and Organic Wheatgrass). The company also offers specialty Living Sprout & Micro Salads including Immunity Oasis, Gut Garden, Nordic Detox, Baja Verde Zing, Mediterranean Glow, Amore Italiano, and Gourmet Salad blends. Additionally, Fullei Fresh provides Organic Sprouted products including Garbanzo Beans, Organic Crunchy Mix (sprouted green peas, green lentils, and adzuki beans), and Organic Wheat Berries. The company has operated for over 45 years, growing products in a sustainable indoor farming environment free from pesticides or preservatives using only light, water, and temperature control.

Differentiator

Problem solved

Functional benefit

Products and services

• Alfalfa Sprouts Fresh, vibrant, crisp living alfalfa sprouts naturally rich in vitamins A, C, and K, sold for home cooking, salads, sandwiches, and foodservice use.
• Broccoli Sprouts Living broccoli sprouts with high sulforaphane content, marketed for antioxidant and wellness-supporting properties; sold fresh to retailers and foodservice operators.
• Clover Sprouts Living clover sprouts providing vitamins A, C, and K with antioxidants and beneficial plant compounds, sold for culinary use at retail and through foodservice.
• Bean Sprouts Light, crisp, mildly flavored fresh bean sprouts naturally low in calories and a source of vitamin C and fiber, used to add texture to dishes in home and restaurant kitchens.
• Beet Sprout Blend Living beet sprouts with subtle sweetness and striking color, providing vitamins A and C plus phytonutrients and antioxidants for retail and foodservice applications.
• Organic Alfalfa Sprouts Mild, crisp organic alfalfa sprouts rich in vitamins A, C, and K, marketed as a clean-label organic option for salads, sandwiches, and wraps.
• Organic Broccoli Sprouts Organic broccoli sprouts rich in sulforaphane, marketed for detoxification and cellular health support in salads, bowls, and healthy meals.
• Organic Clover Sprouts Light, delicate organic clover sprouts providing vitamins A, C, and K for immune and bone health, sold fresh to consumers and foodservice operators.
• Organic Spicy Sprout Blend Organic living radish sprouts with a crisp, peppery profile and natural antioxidants, sold for flavor-driven culinary applications.
• Organic Bean Sprouts Organic mung sprouts marketed for crisp texture, muscle recovery, gut balance, and cardiovascular health benefits.
• Organic Pea Shoots Fresh, tender organic pea shoots with delicate flavor and crisp leafy texture, providing vitamins A, C, and folate for use in salads, stir-fries, and garnishes.
• Sunflower Microgreens Nutty, succulent sunflower microgreens packed with vitamins A, C, and E, plant-based protein, and essential minerals for retail and foodservice use.
• Organic Wheatgrass Pure, vibrant organic wheatgrass rich in chlorophyll, vitamins A, C, and E, and essential minerals, sold for juicing and wellness applications.
• Beet Sprouts Earthy, vibrant living beet sprouts adding visual appeal and circulation-support nutrients to salads and gourmet restaurant dishes.
• Onion Sprouts Mild, savory living onion sprouts with gentle onion flavor and crisp finish, providing vitamins A and C plus beneficial plant compounds.
• Amaranth Sprouts Delicate, colorful living amaranth sprouts prized for striking appearance and refined flavor, providing vitamins A, C, and essential minerals.
• Cilantro Sprouts Bright, aromatic living cilantro sprouts offering herbal cilantro flavor in tender form, providing vitamins A, C, and K.
• Daikon Radish Sprouts Crisp, bold living daikon radish sprouts with a clean, peppery finish, rich in vitamins A, C, and beneficial enzymes for digestive health.
• Garbanzo Beans (Sprouted) Sprouted organic garbanzo beans packed with plant-based protein, fiber, and essential minerals such as iron and folate, for salads, bowls, and cooking.
• Organic Crunchy Mix Hearty, crisp organic sprouted blend of green peas, green lentils, and adzuki beans supplying plant-based protein and fiber for everyday nutrition.
• Organic Wheat Berries Nutty, chewy organic sprouted whole wheat berries high in fiber, protein, iron, and magnesium for grain bowls, salads, and side dishes.
• Gourmet Salad Living salad blend of alfalfa, sunflower, beet, green pea, adzuki, and lentil sprouts delivering crisp textures and earthy notes for retail and foodservice use.
• Immunity Oasis Blend Living blend of clover, broccoli, mustard, radish, lentil, and sunflower sprouts packaged for immune defense support.
• Gut Garden Blend Living blend of clover, dill, kale, lentil, and pea shoots designed to support everyday digestive wellness with fiber and natural enzymes.
• Nordic Detox Blend Clean, crisp living blend of clover, dill, broccoli, cabbage, carrot, and green pea sprouts designed to support natural cleansing processes.
• Baja Verde Zing Blend Bold, fresh living blend of clover, cilantro, onion, radish, and lentil sprouts delivering vibrant, zesty herbal and peppery notes.
• Mediterranean Glow Blend Living blend of clover, fenugreek, kale, arugula, and chickpea sprouts inspired by Mediterranean flavors for a nourishing everyday mix.
• Amore Italiano Blend Bold, savory living blend of clover, onion, basil, garlic, and chickpea sprouts inspired by Italian flavors.

Quantifiable outcome

• 90% less water usage compared to conventional outdoor farming
• +3 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Jonathan's Sprouts: One of the largest U.S. producers of organic sprouts and microgreens, with overlapping retail and foodservice distribution. Most directly comparable to Fullei Fresh on product mix (alfalfa, broccoli, clover, bean sprouts), organic certification, and channel strategy.
• GoodLeaf Farms: Canadian indoor vertical-farming operator producing microgreens and baby greens using hydroponic controlled-environment methods. Closely comparable to Fullei Fresh on CEA technology stack and microgreens product category.
• Gotham Greens: Indoor hydroponic greenhouse operator producing leafy greens, herbs, and salad dressings for retail and foodservice. Comparable on CEA architecture, retail channel penetration, and fresh living-greens positioning.
• BrightFarms: Indoor hydroponic greenhouse producer of locally grown leafy greens and salads sold through major U.S. retail chains. Comparable on CEA-based leafy greens production and retail grocery distribution model.

Broad incumbents

• AeroFarms: Larger indoor vertical-farming operator producing leafy greens and microgreens at scale with proprietary aeroponic technology. Overlaps with Fullei Fresh in microgreens category but serves a broader produce portfolio and national retail accounts.
• Bowery Farming: Indoor vertical-farming company producing leafy greens and herbs for major U.S. retailers. Comparable on indoor CEA production, retail grocery channel strategy, and microgreens-adjacent product line.
• Plenty: Indoor vertical-farming company with leafy greens and herbs products in major U.S. retail. Overlaps with Fullei Fresh on controlled-environment production and retail grocery distribution, though at broader scale.
• Earthbound Farm: Major organic packaged salad and fresh produce brand sold nationally in U.S. grocery. Comparable on organic certification, salad/blend product format, and national grocery distribution, though at significantly larger scale.
• Taylor Farms: One of the largest U.S. producers of value-added salads, fresh-cut vegetables, and foodservice produce. Comparable on value-added fresh produce manufacturing and foodservice distribution reach.
• Fresh Del Monte Produce: Global producer, distributor and marketer of fresh fruits and vegetables, including microgreens and specialty produce. Comparable on broad produce portfolio and integrated foodservice/retail distribution, with significantly larger scale and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fulleifresh
• YouTubeyoutube.com/@fulleifresh
• Facebookfacebook.com/fulleifresh
• LinkedInlinkedin.com/company/fulleifresh
• Instagraminstagram.com/fulleifresh

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fullei Fresh