Epic Custom Homes
Epic Custom Homes is an Owasso, Oklahoma-based custom home builder that designs and constructs 15-20 luxury single-family residences per year in the Tulsa metro for individual buyers, with home prices ranging from $600,000 to over $4,000,000.
- Company typePrivate
- Founded2007
- HeadquartersOwasso, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Epic Custom Homes does
Epic Custom Homes is a privately held, owner-operated custom home builder headquartered in Owasso, Oklahoma, serving the Tulsa metropolitan area. Founded approximately in 2007, the firm has operated for 18+ years and employs 51-100 staff. Its core product is fully custom single-family residential construction, with home prices ranging from $600,000 to over $4,000,000 across a portfolio of 91+ proprietary plans. The company builds 15-20 homes per year, executing each project on a contracted, custom-design basis for individual high-net-worth buyers rather than producing speculative inventory.
The business model is project-based and contract-driven: revenue is generated from the construction contracts for each custom home, with pricing determined by selected plan, customization, lot, and finish specifications. Go-to-market relies on direct-buyer relationships, a curated plan portfolio, referral networks cultivated over nearly two decades, and brand-positioning activities such as a long-running St. Jude Dream Home Giveaway partnership (active 2009-2019 and extended through 2026), a branded podcast, video content marketing, and a client portal featuring 3D virtual tours. Customer engagement spans the full lifecycle from design consultation through construction and warranty.
Operational delivery draws on an in-house team covering design, sales, project management, and select construction trades, supplemented by vetted subcontractor partnerships typical of the custom-home segment. The owner holds a CPA background and the firm has been recognized with 30+ industry awards, primarily local Parade-of-Homes and similar craft-based recognitions. Technology adoption is concentrated in customer-facing tools (client portal, virtual tours) and standard back-office systems; no proprietary software, AI/ML capability, or platform product is offered.
Epic Custom Homes firmographics
Firmographics- Name
- Epic Custom Homes
- Legal name
- Epic Custom Homes LLC
- Website
- https://epictulsa.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Epic Custom Homes is an Owasso, Oklahoma-based custom home builder that designs and constructs 15-20 luxury single-family residences per year in the Tulsa metro for individual buyers, with home prices ranging from $600,000 to over $4,000,000.
- Ownership category
- akta.pro rank
Epic Custom Homes industry classification
Industry- Product category
- Custom Residential Home Building
- NAICS
- New Single-Family Housing Construction (except For-Sale Builders) (236115)
- akta.pro primary industry
- Custom Home Building (IMAFABAC)
- akta.pro secondary industry
- Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)
Keywords
Where Epic Custom Homes is headquartered
LocationHeadquarters
- HQ city
- Owasso
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Epic Custom Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Custom Home Sales: One-time custom home construction and sales. Homes range from $600,000 to over $4,000,000. Company builds between 15 and 20 homes per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Entry-level custom homes |
| Unit Pricing | Multi-year contract | Mid-range custom homes |
| Unit Pricing | Multi-year contract | Premium custom homes |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Epic Custom Homes product offering
Product offeringCore offering
Epic Custom Homes builds custom, high-performance residential homes in the Tulsa, Oklahoma metropolitan area (Owasso and Broken Arrow). Homes range from approximately $600,000 to over $4,000,000, are built from a portfolio of over 91 customizable floor plans, and the company completes 15-20 homes per year. Core offerings include full custom design, budgeting and planning support, premium brand finishes, and energy-efficient construction with full foam insulation and Trane HVAC equipment.
Product overview
Epic Custom Homes is a custom residential home builder operating in the Tulsa, Oklahoma metropolitan area (Broken Arrow and Owasso). The company offers a comprehensive suite of home building services centered around a portfolio of over 91 customizable floor plans ranging from approximately 2,200 to 6,500+ square feet, with prices from $600,000 to over $4,000,000. The core offering combines custom home construction with high-performance building features (including premium brands like Pella, Bosch, Trane, and full foam insulation), supported by virtual home tours, an online client portal, and educational content including a podcast and video series. The company also participates in community initiatives through the St. Jude Dream Home program. With 18+ years of experience and over 30 industry awards, the company builds 15-20 homes annually and emphasizes transparent budgeting and client education throughout the building process.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Home Building Services End-to-end custom residential home construction in Broken Arrow and Owasso, Oklahoma, with homes ranging from $600,000 to over $4,000,000 and personalized design, budgeting, and planning support throughout the build.
- Custom Home Plans Portfolio Extensive portfolio of over 91 one- and two-story custom home floor plans ranging from approximately 2,200 to 6,500+ square feet, with optional features such as game rooms, media rooms, offices, and premium finishes.
- Virtual Home Tours Immersive virtual tours of completed model homes including The Monaco, The Stacie, The Gilmore, The Manchester 2.0, The Summit, and The Derby, allowing prospective buyers to explore finished living spaces online.
Quantifiable outcome
- Over 30 awards from industry events like Parade of Homes
- +2 more outcomes
Companies that use Epic Custom Homes
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Epic Custom Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Epic Custom Homes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- St. Jude Children's Research HospitalminorEpic Custom Homes participated in the St. Jude Dream Home Giveaway program from 2009 to 2019. The company built homes for this charitable initiative which raised millions of dollars to support life-saving research at St. Jude Children's Research Hospital.
Scale indicators5 records
Recent moves4 records
Expansion highlights4 records
Epic Custom Homes competitors and assessment
Company assessmentBroad incumbents
- Shea Homes: National builder spanning active adult, luxury, and custom segments including Shea Signature and Trilogy. Comparable for premium positioning, design personalization, and high-end finishes.
- Tri Pointe Homes: National homebuilder with premium and luxury brands including Pardee Homes, Maracay, and Winchester. Comparable for design-forward product and premium/luxury positioning.
- PulteGroup: Top-three US homebuilder operating Centex, Del Webb, Pulte Homes, and John Wieland brands across entry-level through luxury. Comparable for breadth of customization options and design-center model.
- Taylor Morrison: Top-five US homebuilder with luxury and custom offerings through its Darling and William Lyon brands. Comparable for premium design personalization and buyer choice depth.
- David Weekley Homes: Large privately-held US homebuilder with strong custom and design-center offerings across multiple markets. Comparable for customizable design process and customer-experience-led approach.
- Toll Brothers: National luxury homebuilder with deep custom home offerings across multiple US markets. Comparable for premium positioning, design personalization, and luxury buyer profile at materially greater scale.
- Meritage Homes: National homebuilder recognized for its energy-efficient and high-performance home construction (ENERGY STAR certified, advanced framing). Closest broad-incumbent peer to Epic's high-performance, full-foam-insulation value proposition.
Regional players
- Ideal Homes: Norman, Oklahoma-based homebuilder with a strong presence across the OKC metro and surrounding areas. Comparable as a regional Oklahoma builder of similar scale with an energy-efficient construction focus.
- Home Creations: Oklahoma-based home builder serving the Tulsa market with both production and custom homes. The closest direct regional competitor to Epic Custom Homes, operating in the same geographic footprint with overlapping price points.
Others
- LGI Homes: Large US homebuilder focused on affordable entry-level homes. Less directly comparable on premium positioning, but represents the alternative new-construction option that mid-market buyers in Epic's footprint may consider when affordability becomes a constraint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Epic Custom Homes social profiles
Digital presenceEpic Custom Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Epic Custom Homes leadership team
Management profileNumber of profiles
Profiles4 records
Epic Custom Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Epic Custom Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Epic Custom Homes
What does Epic Custom Homes do?
Epic Custom Homes builds custom, high-performance residential homes in the Tulsa, Oklahoma metropolitan area (Owasso and Broken Arrow). Homes range from approximately $600,000 to over $4,000,000, are built from a portfolio of over 91 customizable floor plans, and the company completes 15-20 homes per year. Core offerings include full custom design, budgeting and planning support, premium brand finishes, and energy-efficient construction with full foam insulation and Trane HVAC equipment.
Is Epic Custom Homes a public or private company?
Epic Custom Homes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Epic Custom Homes founded?
Epic Custom Homes was founded in 2007. It employs 51 to 100 people.
Where is Epic Custom Homes based?
Epic Custom Homes is headquartered in Owasso, United States, in the North America region.
How does Epic Custom Homes make money?
One revenue line is on record: custom Home Sales.
Who are Epic Custom Homes's main competitors?
Broad incumbents on record are Shea Homes, Tri Pointe Homes, PulteGroup, Taylor Morrison, David Weekley Homes, Toll Brothers and Meritage Homes. Regional players are Ideal Homes and Home Creations. LGI Homes is listed as an others.
Does Epic Custom Homes have an API?
No public API is recorded for Epic Custom Homes.
What industry is Epic Custom Homes in?
Epic Custom Homes's product category is Custom Residential Home Building. Its primary akta.pro industry code is IMAFABAC, Custom Home Building, with a secondary code of IMAFABAH, Residential Green / High-Performance Home Construction (Net-Zero, Passive House). Its NAICS code is 236115.