Name

Vernon Downs Casino & Hotel

Legal name

Vernon Downs Racetrack LLC

Website

https://vernondowns.com

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Casino and Gaming Resort

NAICS

Casino Hotels (721120), Gambling Industries (7132)

SIC

Hotels & Motels (7011), Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Integrated Casino Resorts (THAGAJAA)

akta.pro secondary industries

Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA), Destination Casino Hotels (THAGAJAC)

Keywords

• Casino gaming
• Harness racing
• Hotel hospitality
• Pari-mutuel wagering
• Live entertainment

Headquarters

HQ city

Vernon

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Gaming Operations: Revenue from video gaming machines (slots and video poker) with 500+ games. Players earn rewards points redeemable for free play. Jackpot payouts and gaming revenue represent the primary revenue stream.
2. Hotel Accommodations: Room rentals including standard rooms, suites (Jacuzzi, Luxury, Presidential), and conference trackside suites. Complimentary continental breakfast included with stays.
3. Food & Beverage: Multiple dining outlets including Mr. G's Food & Spirits (steakhouse), Triple 777 Café, The Kitchen Buffet, Ring Eyed Pete's Bar, Miracle Mile Restaurant, and Trackside Concessions. Menu items priced individually with rewards discounts.
4. Harness Racing & Wagering: Live harness racing from April to November with simulcasting year-round. Revenue from pari-mutuel wagering, entry fees, and stakes nominations.
5. Live Entertainment & Events: Concert tickets ($20-$50), special events, and venue rentals. Rick Springfield concert at $50/ticket, tribute shows at $20. Event center and track apron available for rental.
6. Group Events & Weddings: Catering and venue rental for weddings (up to 350 guests), meetings, and social events. Customized packages with food, beverages, and venue options.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Vernon Downs Casino & Hotel operates a single integrated resort property in Vernon, New York, offering 500+ video gaming machines (slots, video poker, electronic table games), an AAA-approved hotel with multiple room and suite categories, seven food and beverage outlets, live harness racing from April through November plus year-round simulcasting, and event venues hosting concerts, weddings, and corporate meetings. The Vernon Rewards Club loyalty program connects gaming, hotel, and dining under a unified player tracking system.

Product overview

Vernon Downs Casino & Hotel is a smoke-free integrated resort offering gaming, hospitality, dining, and entertainment services. The property features over 500 video gaming machines as its core gaming product, complemented by a full-service hotel with multiple room categories, seven distinct dining venues (from fine dining at Mr. G's to casual Trackside Concessions), live harness racing from April-November with simulcasting year-round, and a comprehensive events business hosting concerts, weddings, and corporate functions. The Vernon Rewards Club loyalty program connects gaming, dining, and hotel services. Gaming machine denominations range from 1¢ to $5.00, with major titles from Aristocrat, Bally, and IGT.

Differentiator

Problem solved

Functional benefit

Products and services

• Video Gaming / Casino

Quantifiable outcome

• Monthly gaming payouts exceed $41 million
• +2 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Tioga Downs Casino ResortcoreStrategic or Co-development PartnerParent company under common ownership. Both properties share management, marketing departments, and promotions. Jeff Gural owns both Vernon Downs and Tioga Downs. Joint racing college programs and cross-promotional events.
• New York LotterycoreTechnology or IntegrationVernon Downs operates as a NY State Lottery Customer Service Center. Video gaming machines are lottery-based. Weekly lottery claims sent to NY State Education ($327,682 for week 6/28-7/4/2026).
• TicketmastercoreChannel Partner/ Reseller/ DistributorOfficial ticketing partner for concerts and special events. Tickets available at Rewards Club (avoiding fees) or via Ticketmaster. Handles artist ticketing including Rick Springfield and tribute shows.
• PepsiminorGTM or Marketing PartnerSponsor of Rick Springfield concert at Vernon Downs.
• Food Bank of Central NYminorGTM or Marketing PartnerBenefit concert partner for Jefferson Starship event. All ticket sales support the Food Bank of Central NY.
• Crawford FarmsminorGTM or Marketing PartnerCorporate sponsor of Vernon Downs racing. Listed as corporate sponsor for partnership advertising program.
• American Fireworks DisplaysminorGTM or Marketing PartnerCorporate sponsor providing fireworks displays for events at Vernon Downs.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Rivers Casino & Resort Schenectady: Upstate NY commercial casino with hotel, dining, and event space. Comparable as a New York State Gaming Commission-licensed casino resort competing for regional gaming and entertainment demand.
• Tioga Downs Casino Resort: Sister property under common ownership by Jeff Gural; offers casino gaming, harness racing, hotel, dining, and entertainment in Nichols, NY. Directly comparable as a regional NY racino with shared management and marketing operations.
• del Lago Resort & Casino: Upstate New York casino resort in Waterloo, NY offering gaming, hotel, dining, and events. Closest regional competitor in Central/Western NY with a similar integrated resort footprint.
• Resorts World Catskills: New York commercial casino resort in Monticello featuring gaming, hotel, dining, and entertainment. Comparable as a NY-licensed integrated resort competing for the same regional gaming and leisure wallet.
• Saratoga Casino Hotel: Saratoga Springs, NY racino with harness racing, VGM gaming, hotel, dining, and event venues. Closest direct analogue as a New York harness racing property with integrated hotel and gaming offerings.
• Finger Lakes Gaming & Racetrack: Farmington, NY racino operated by Delaware North offering harness racing, video gaming, dining, and events. Comparable as a regional New York harness racino targeting overlapping Central NY visitors.
• Batavia Downs Gaming & Hotel: Batavia, NY racino with harness racing, video gaming, hotel, dining, and events. Comparable as a Western NY regional racino offering the same core mix of racing, VGM gaming, and hospitality.

Broad incumbents

• MGM Resorts International: Global casino resort operator (Bellagio, MGM Grand, Borgata, Empire City Casino in Yonkers). Comparable as a large-scale integrated resort operator with overlapping VGM and hotel capabilities in the broader NY/gaming ecosystem.
• Caesars Entertainment: Diversified gaming and hospitality operator with Caesars Sportsbook online wagering and numerous regional casinos. Comparable as a broad incumbent whose Caesars Rewards parallels Vernon Rewards in concept and whose digital wagering competes for NY customers.
• Penn Entertainment: Regional casino operator (Hollywood Casino, Ameristar) with ESPN BET online sports wagering. Comparable as a multi-property gaming operator whose regional casino model and integrated rewards approach mirrors Vernon Downs' GTM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/vernondownscasino
• Instagraminstagram.com/vernondownscasinohotel
• Xx.com/governondowns

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vernon Downs Casino & Hotel