Reset
Reset is a privately held Camarillo, California electronics services firm (51-100 employees) that manufactures and repairs LED screens, computer storage, and circuit boards for unspecified commercial customers.
- Company typePrivate
- Founded-
- HeadquartersCamarillo, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Reset does
Reset is a privately held, for-profit electronics services and manufacturing firm headquartered in Camarillo, California, United States, with a reported headcount of 51-100 employees. According to its firmographic description, the company provides LED screen services, computer storage products, and circuit board repair and manufacturing services. Its service portfolio spans three distinct but adjacent hardware categories — display components, storage hardware, and printed circuit board (PCB) work — positioning Reset as a small-scale electronics services provider rather than a single-product specialist.
Operationally, Reset's offering combines manufacturing (building hardware such as computer storage and LED screens) with aftermarket repair services (circuit board repair), implying a business model that monetizes both unit sales and service contracts. The firm's website (reset-inc.com) was unreachable for substantive content extraction at the time of data collection, returning only a verification loading message, so details on pricing models, go-to-market channels, customer segments, geographic reach, and revenue mechanics are not documented in the available source data. There is no disclosed information on certifications, partnerships, supply chain, sales motion, or customer concentration.
From an investment intelligence standpoint, Reset presents as a small, privately held U.S. hardware services firm with diversified but conventional electronics offerings and very limited public disclosure. The thin evidence base — no financial, customer, or product detail beyond the headline description — constrains any deeper assessment of moat, growth, or valuation, and any diligence effort would need to source primary data on revenue, customer mix, and operational KPIs directly from the company.
Reset firmographics
Firmographics- Name
- Reset
- Website
- https://reset-inc.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Reset is a privately held Camarillo, California electronics services firm (51-100 employees) that manufactures and repairs LED screens, computer storage, and circuit boards for unspecified commercial customers.
- Ownership category
- akta.pro rank
Reset industry classification
Industry- Product category
- Electronics Manufacturing Services
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (81121), Personal and Household Goods Repair and Maintenance (8114)
- SIC
- Services-Miscellaneous Repair Services (7600), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Consumer Device Repair Services (Phones, Tablets, PCs) (CRACAJAA)
- akta.pro secondary industries
- Electronics Refurbishment, Repair & Reuse (Remarketing/Resale) (BPALAIAD), Repair, Refurbishment & Remanufacturing Services (EUAIANAB)
Keywords
Where Reset is headquartered
LocationHeadquarters
- HQ city
- Camarillo
- HQ country
- United States
- HQ region
- North America
Markets served
Reset business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain
Reset product offering
Product offeringCore offering
Reset provides LED screen, computer storage, circuit board repair, and manufacturing services to its customers. The company bundles display, storage-device, and printed-circuit-board-related capabilities within a single services offering, supporting both repair and contract manufacturing needs.
Differentiator
Problem solved
Functional benefit
Products and services
- LED Screen Services Supply, repair, and manufacturing services for LED screens sold to customers needing display components or display repair.
- Computer Storage Services Computer storage device repair and manufacturing services offered to customers with storage-related electronics needs.
- Circuit Board Repair and Manufacturing Repair and contract manufacturing services for printed circuit boards (PCBs), supporting customers requiring board-level rework or new builds.
Companies that use Reset
Customer profileIdeal customer profiles1 record
Reset technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Reset partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Reset competitors and assessment
Company assessmentEmerging players
- iFixit: Repair-focused company selling parts, tools, and publishing teardown/repair guides for consumer electronics. Comparable to Reset on the repair-support ecosystem side, though iFixit is primarily a parts and content platform rather than a service shop.
- Dr. PCB / regional PCB repair shops: Specialized PCB and BGA rework/repair services for commercial and industrial electronics. Directly comparable to Reset's circuit board repair capability, often serving industrial and legacy equipment customers.
Broad incumbents
- uBreakiFix (Asurion): National consumer electronics repair chain owned by Asurion, authorized by major OEMs and carriers. Directly comparable to Reset on the consumer device repair side (phones, tablets, PCs, screens) but with vastly broader footprint and brand recognition.
- Micro Center: Consumer electronics retailer with in-store custom PC build services and component-level repair. Comparable to Reset on the computer/PC and storage side, particularly for enthusiast and SMB customers.
- Geek Squad (Best Buy): Best Buy's in-house electronics repair and support arm, covering PCs, tablets, and home electronics. Overlaps with Reset on computer/PC and screen repair but operates as a national retail-anchored service rather than a standalone workshop.
Direct peers
- CPR Cell Phone Repair: Franchise-based consumer electronics and computer repair chain offering phone, tablet, PC, and game console repair. Closest comparable in service mix to Reset's consumer device repair business, though CPR operates through franchise distribution.
- AdvancedPCB: PCB manufacturer offering prototype, low-volume, and production boards with assembly services. Directly comparable to Reset's circuit board manufacturing side, particularly for small-batch and prototype PCB work.
- PCBWay: Online PCB prototyping and low-volume manufacturing service with assembly and stencil options. Comparable to Reset's PCB manufacturing capability, particularly for small-batch and prototype customers.
Others
- CompuCom: IT services provider offering managed endpoint services including computer repair, asset recovery, and refresh programs. Comparable to Reset on the corporate computer/storage refurbishment and ITAD side, though at much larger enterprise scale.
- HOBI International: IT asset disposition (ITAD) and electronics refurbishment company handling enterprise device reverse logistics, data sanitization, and resale. Comparable to Reset on the e-waste/refurbishment side, particularly for enterprise IT asset reuse.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Reset social profiles
Digital presenceReset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reset leadership team
Management profileNumber of profiles
Reset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reset
What does Reset do?
Reset provides LED screen, computer storage, circuit board repair, and manufacturing services to its customers. The company bundles display, storage-device, and printed-circuit-board-related capabilities within a single services offering, supporting both repair and contract manufacturing needs.
When was Reset founded?
Reset was founded in -1. It employs 51 to 100 people.
Where is Reset based?
Reset is headquartered in Camarillo, United States, in the North America region.
Who are Reset's main competitors?
Emerging players on record are iFixit and Dr. PCB / regional PCB repair shops. Broad incumbents are uBreakiFix (Asurion), Micro Center and Geek Squad (Best Buy). Direct peers are CPR Cell Phone Repair, AdvancedPCB and PCBWay. Others are CompuCom and HOBI International.
Does Reset have an API?
No public API is recorded for Reset.
What industry is Reset in?
Reset's product category is Electronics Manufacturing Services. Its primary akta.pro industry code is CRACAJAA, Consumer Device Repair Services (Phones, Tablets, PCs), with a secondary code of BPALAIAD, Electronics Refurbishment, Repair & Reuse (Remarketing/Resale). Its NAICS code is 81121 and its SIC code is 7600.