Northern Colorado

What Northern Colorado does

Northern Colorado (operating as WorkInNorthernColorado.com) is a regional talent attraction and workforce development initiative housed within the Fort Collins Chamber of Commerce, a nonprofit organization based in Fort Collins, Colorado. The initiative was built on work initiated by the City of Fort Collins' Labor Market Profile in 2014 and broadened through the Talent 2.0 Regional Workforce Strategy launched in 2017 to span both Larimer and Weld counties, collectively a region of approximately 616,705 residents across 37 communities and 6,651 square miles. It serves two principal user groups: job seekers (professionals, skilled workers, and relocating spouses) seeking employment across Northern Colorado's eight major industry sectors, and regional employers seeking workforce pipeline support. The platform does not charge fees to either group; instead, it is funded through Chamber membership, economic development funds, and public-private partnerships under the Talent 2.0 framework.

The platform's product surface consists of a free job board with 2,662+ active listings organized by eight industry verticals (Advanced Manufacturing, Aerospace/Aviation, Bioscience, Creative Industries, Energy, Food & Agriculture, Health & Wellness, and Information Technology); the PathwayU career matching platform (powered by predictive science, provided by jobZology) offering self-discovery assessments, career exploration, and job connector capabilities; an Employer Branding Toolkit providing downloadable logos, brand guidelines, and recruitment materials; and the "Hire Me. Connect My Partner." dual-career support service that addresses the ~60% of relocations impacted by spouse/partner employment concerns. Distribution is entirely digital and self-serve (website, Facebook, Instagram, blog) supplemented by direct outreach to employers and partnerships with visitor bureaus (Visit Fort Collins, Loveland, Greeley, Estes Park), sector partnerships (Manufacturing, Health, Construction, Hospitality), and regional economic development entities including Northern Colorado Prospers, REDI (CSU), Innosphere, and county employment services.

The business model is non-commercial: there is no disclosed revenue, no subscription or job-posting fees, no pricing tiers, and no disclosed P&L. The initiative operates as a regional economic development and place-marketing asset of the Fort Collins Chamber of Commerce, with indirect ROI measured in workforce attraction, employer retention, and regional competitiveness indicators rather than direct financial returns. Customer segments are horizontal (job seekers and employers distributed across industries) with named enterprise employers including HP Inc., Hewlett Packard Enterprise, OtterBox, Woodward, Vestas, Banner Health, UCHealth, JBS Swift & Company, Leprino Foods, Anheuser-Busch, Anadarko Petroleum, Halliburton Energy Services, and Noble Energy, alongside major educational institutions Colorado State University and University of Northern Colorado.

Name

Northern Colorado

Legal name

Fort Collins Chamber of Commerce

Website

https://workinnortherncolorado.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Northern Colorado (WorkInNorthernColorado.com) is a nonprofit regional talent attraction initiative operated by the Fort Collins Chamber of Commerce, serving job seekers and employers across Larimer and Weld counties with a free job board, PathwayU career-matching platform, employer branding toolkit, and dual-career support services.

Ownership category

akta.pro rank

Headquarters

HQ city

Fort Collins

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel

Revenue model

1. Economic Development Funding: Northern Colorado is operated by the Fort Collins Chamber of Commerce as a regional economic development initiative. The Talent 2.0 initiative involves collaboration between private associations and public entities. Funding derives from chamber membership, economic development funds, and public-private partnerships focused on workforce development for Larimer and Weld counties.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Northern Colorado operates a free, web-based regional talent attraction and workforce development platform connecting job seekers with employers across Larimer and Weld counties. The platform delivers a sector-organized job board, a PathwayU-powered career matching and assessment tool, employer branding and recruitment resources, and a dual-career support service (Hire Me. Connect My Partner.) for spouses and partners of relocating employees. It also aggregates community, cost-of-living, housing, healthcare, and education information for 37 Northern Colorado communities.

Product overview

Northern Colorado operates a regional economic development and talent attraction website that serves as a comprehensive resource platform connecting job seekers with employers in the Northern Colorado region. The platform provides a job board with industry-specific listings, career development resources including the PathwayU assessment tool, and community information for prospective residents. Key services include employer branding resources, a job search portal organized by industry sectors (Advanced Manufacturing, Aerospace/Aviation, Bioscience, Creative Industries, Energy, Food & Agriculture, Health & Wellness, Information Technology), and relocation assistance tools such as the Hire Me. Connect My Partner program. The platform also aggregates resources for workforce development including sector partnerships, educational institution connections, and community information across 37 communities in Larimer and Weld counties.

Differentiator

Problem solved

Functional benefit

Products and services

• PathwayU Career Platform

Quantifiable outcome

• Fort Collins cost of living 44% lower than Boulder and 10% lower than Denver
• +4 more outcomes

Named customers15 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

27 partnerships are on record, tiered core, major and minor.

• Talent 2.0 InitiativecoreStrategic or Co-development PartnerTalent 2.0 is a regional workforce development initiative that broadened collaboration between private associations and public entities to provide data, insights, and tools for employers recruiting, retaining, and developing talent. The initiative encompasses both Larimer and Weld counties and was initiated based on work started by the City of Fort Collins' Labor Market Profile in 2014.
• Northern Colorado ProsperscoreStrategic or Co-development PartnerRegional economic development initiative focused on fostering economic vitality, encouraging job creation, and maintaining a healthy business climate for the Northern Colorado region.
• Northern Colorado Construction Sector PartnershipmajorStrategic or Co-development PartnerSector partnership connecting employers, educators, and workforce development organizations in the construction industry to address talent pipeline needs in Northern Colorado.
• Northern Colorado Health Sector PartnershipmajorStrategic or Co-development PartnerSector partnership addressing healthcare workforce needs and connecting health employers with talent development resources in the region.
• Northern Colorado Manufacturing Sector PartnershipmajorStrategic or Co-development PartnerManufacturing sector partnership (NOCO Manufacturing Partnership) connecting advanced manufacturing employers with workforce development resources and training programs.
• Northern Colorado Hospitality Sector PartnershipminorStrategic or Co-development PartnerSector partnership supporting hospitality industry workforce development and employer connections in Northern Colorado.
• NoCo Inspire / Work-Based LearningmajorStrategic or Co-development PartnerWork-based learning platform connecting students and job seekers with career exploration resources, internships, and workforce development opportunities in Northern Colorado.
• ReIgnite - Recovery TrackerminorStrategic or Co-development PartnerEconomic recovery initiative tracking workforce and economic recovery efforts in Northern Colorado following disruptions to the regional economy.
• REDI (CSU Regional Economic Development Institute)majorStrategic or Co-development PartnerColorado State University initiative supporting regional economic development through entrepreneurship support, business incubation, and economic research.
• PathwayU (jobZology)coreTechnology or IntegrationPathwayU is a free career matching platform powered by predictive science that helps job seekers discover careers aligned with their interests and strengths. The platform serves as the virtual advisor for the Northern Colorado talent attraction initiative, featuring self-discovery tools, career exploration, and job connector capabilities.
• Visit Fort CollinsmajorGTM or Marketing PartnerOfficial visitor bureau promoting Fort Collins tourism, recreation, and lifestyle. Collaborates with Northern Colorado talent initiative to showcase the region to prospective residents and job seekers.
• Visit LovelandmajorGTM or Marketing PartnerVisitor bureau promoting Loveland area tourism and lifestyle. Partners with Northern Colorado initiative to attract talent and showcase community assets.
• Visit GreeleymajorGTM or Marketing PartnerVisitor and tourism organization for Greeley area. Collaborates on regional marketing efforts to attract professionals to Northern Colorado.
• Visit Estes ParkminorGTM or Marketing PartnerEstes Park visitor bureau promoting Rocky Mountain National Park gateway community. Supports regional quality of life messaging for talent attraction.
• Larimer County Employment ServicesmajorStrategic or Co-development PartnerCounty employment services connecting job seekers with career opportunities and providing workforce development resources in Larimer County.
• Weld County Employment ServicesmajorStrategic or Co-development PartnerCounty employment services connecting job seekers with career opportunities and providing workforce development resources in Weld County.
• STIR Young ProfessionalsminorStrategic or Co-development PartnerYoung professionals organization in Loveland offering networking programs and events to help young professionals connect and grow careers.
• Envision: Young ProfessionalsminorStrategic or Co-development PartnerFort Collins Chamber young professionals program offering networking events and professional development opportunities.
• Greeley Area Chamber of CommerceminorStrategic or Co-development PartnerChamber of commerce providing young professionals programming and business networking in the Greeley area.
• Leadership Northern ColoradomajorStrategic or Co-development PartnerInteractive six-month leadership development program connecting Fort Collins, Greeley, and Loveland communities to educate and motivate professionals committed to shaping the region's future.
• Front Range Community College Corporate & Workforce SolutionsmajorStrategic or Co-development PartnerCustomized industry-specific training programs for individuals and businesses, supporting workforce development in Northern Colorado.
• Larimer County Small Business Development CentermajorStrategic or Co-development PartnerSBDC providing entrepreneur resources, business consulting, and startup support for Northern Colorado.
• East Colorado Small Business Development CenterminorStrategic or Co-development PartnerSBDC location serving eastern Colorado including Weld County with entrepreneur resources and business development support.
• 1 Million Cups: NoCominorStrategic or Co-development PartnerEntrepreneur networking and pitch practice program connecting startup founders in Northern Colorado.
• Rockies Venture ClubminorStrategic or Co-development PartnerVenture capital club connecting startups and entrepreneurs with angel investors and venture capital in Colorado.
• InnosphereminorStrategic or Co-development PartnerStartup incubator and accelerator supporting technology companies in Northern Colorado with mentorship, resources, and funding connections.
• Hire Me. Connect My Partner.coreGTM or Marketing PartnerRegional dual-career support service helping spouses and partners of relocated employees find employment opportunities in Northern Colorado. Contact: (970) 498-6696 or [email protected]. Nearly 60% of job relocations are impacted by spouse/partner employment concerns, making this service critical for talent attraction.

Scale indicators12 records

Recent moves3 records

Expansion highlights6 records

Market position

Weaknesses5 records

Competitive moat5 records

Customer concentration

• Facebookfacebook.com/WorkInNorthernColorado
• Instagraminstagram.com/workinnortherncolorado
• LinkedInlinkedin.com/company/northern-colorado

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northern Colorado