White Oak

What White Oak does

White Oak Home Care Service Pty Ltd is a Perth, Western Australia-based provider of in-home aged care and clinical services, founded in 1998-1999 and operating as part of the Hall Prior family of aged care organisations. The company supports more than 1,300 clients each month across the Perth metropolitan area through five hub locations (Butler, Joondalup, Scarborough, Claremont, Midland) plus the Villa Dalmacia day centre in Spearwood following its August 2025 integration of Care Net Home Care. White Oak positions itself as a full-service home care provider offering clinical nursing, allied health (physiotherapy, occupational therapy, podiatry), personal care, domestic assistance, respite care, home modifications, transition care, and day centre services to older Australians and veterans. It holds ISO-9001 certification and is WA's largest fully-accredited provider for Veterans Home Care and the DVA Community Nursing Program.

The underlying technology platform is a home care service delivery and case management system integrated with Australian government funding programs, specifically Home Care Packages, the new Support at Home program launching November 2025, the Commonwealth Home Support Programme (CHSP), the Department of Veterans' Affairs (DVA) programs, and the National Disability Insurance Scheme (NDIS). Proprietary elements centre on operational integration rather than software IP: an in-house care coordination model that combines clinical, allied health, personal care, respite, home modifications, and day centre services under a single provider; in-home physiotherapy and allied health delivery; culturally specific day centre programming for Italian, Croatian, and Portuguese seniors via Villa Dalmacia; and occupational therapy-led home modification assessment and coordination. No public API, no disclosed SDK, no AI/ML capabilities, and no software product lines are evidenced.

White Oak's business model is predominantly B2C with revenue drawn from government subsidies flowing through Home Care Packages (Levels 1-4), Support at Home (8 tiers, AUD $11,000-$78,000/year), CHSP, DVA Community Nursing and Veterans' Home Care, NDIS, and Transition Care Program funding, supplemented by private-pay services. Customer acquisition runs primarily through My Aged Care government assessments, healthcare professional referrals, DVA program pathways, word-of-mouth, and a free advisory consultation funnel rather than paid advertising. Pricing is means-tested and not publicly disclosed. The company is privately held with no funding rounds disclosed, family-controlled under the Hall Prior group, and led by founder Mary Lonergan and General Manager Treasa Lonergan.

Name

White Oak

Legal name

White Oak Home Care Service Pty Ltd

Website

https://whiteoak.com.au

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

White Oak is a Perth-based, ISO-9001 certified home care provider serving 1,300+ older Australian and veteran clients monthly across five metropolitan hubs and the Villa Dalmacia day centre. Operating within the Hall Prior group, it delivers government-funded clinical nursing, allied health, personal care, and Veterans' Home Care services.

Ownership category

akta.pro rank

Product category

Home Care Services / Aged Care

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industry

Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK)

Keywords

• Home care services
• Aged care provider
• Allied health services
• Clinical nursing care
• Veterans home care

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Government-Funded Home Care Packages: White Oak receives funding through Australian government Home Care Packages (Levels 1-4) and the upcoming Support at Home program. Clients may contribute based on means-tested income assessment. Revenue is recurring and tied to assigned package levels and service utilisation.
2. Commonwealth Home Support Programme (CHSP): Entry-level government-subsidised aged care services for clients not yet eligible for full Home Care Packages, billed on a per-service or ongoing basis.
3. Veterans' Home Care and DVA Community Nursing: Specialised services funded through the Department of Veterans' Affairs, including Veterans' Home Care program and DVA Community Nursing Program. White Oak is WA's largest fully-accredited DVA provider.
4. Private Pay / Self-Funded Care: Clients who do not qualify for government subsidies can pay privately for the full range of services. White Oak offers pay-as-you-go and top-up arrangements for clients whose government package does not cover all desired services.
5. NDIS Services: National Disability Insurance Scheme funded services for eligible participants, including personal care, domestic assistance, and allied health.
6. Transition Care Program (TCP): Short-term post-hospital care services subsidised by government to help clients recover at home after hospital stays.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

White Oak provides government-funded and private in-home aged care services to seniors and veterans across the Perth metropolitan area. Its offering spans clinical nursing, allied health (physiotherapy, occupational therapy, podiatry), personal care, domestic assistance, home modifications, respite care, and centre-based day programmes through Villa Dalmacia, delivered as integrated packages under Home Care Packages, CHSP, DVA, NDIS, and Transition Care Program funding.

Product overview

White Oak is a Perth-based home care services provider and part of the Hall Prior family. The company operates as a unified service offering multiple interconnected care programs: Clinical Care provides nursing services at home; Home Care Packages and the Support at Home Program offer government-funded care at various levels; Allied Health Services include physiotherapy and occupational therapy; Respite Care provides caregiver relief; Home Modifications ensure safety; Villa Dalmacia Day Centre offers social engagement; and Veterans Home Care serves former defence personnel. With over 1,300 clients monthly across five metropolitan hubs, the portfolio was recently expanded through the acquisition of Care Net Home Care in August 2025.

Differentiator

Problem solved

Functional benefit

Brands

• Villa Dalmacia: A culturally appropriate day centre for seniors located in Spearwood, Perth, offering social activities, meals, and support services for clients of Italian, Croatian, Portuguese, and other cultural backgrounds. Operated by White Oak as part of its day centre services.

Products and services

• Clinical Care In-home nursing and clinical care delivered by registered nurses to White Oak clients, including wound care, medication management, ongoing health monitoring, and chronic condition support, available as often as required or as a once-off service.
• Home Care Packages Australian government-funded aged care packages at four levels (Level 1 basic, Level 2 low-level, Level 3 intermediate, Level 4 high-level/complex needs), each providing subsidised access to services including house cleaning, gardening, personal care, transport, nursing, and allied health to support seniors living independently at home.
• Veterans' Home Care and DVA Community Nursing Specialised home care services for veterans, war widows, and widowers of the Australian Defence Forces, delivered under the Veterans' Home Care and DVA Community Nursing Programs. White Oak is WA's largest fully-accredited provider for these DVA-funded programmes, supporting eligible gold or white card holders to access subsidised domestic assistance, personal care, and clinical nursing at home.
• Allied Health Services In-home allied health services delivered by qualified practitioners, including physiotherapy (for mobility, post-surgery rehabilitation, falls prevention, and chronic pain management) and occupational therapy (for daily-activity assistance, home safety assessments, and home modifications coordination). Podiatry is also available as part of the service offering.
• Respite Care Flexible short-term care services designed to provide breaks for family caregivers, ranging from a few hours to longer stays, and available in the client's home, at White Oak's day centres, or in residential facilities.
• Home Modifications Home safety and accessibility alterations coordinated by occupational therapists, including grab bar installation, ramps, wheelchair accessibility modifications, lever handles on doors, and other improvements to prevent falls and support independent living at home.
• Transition Care Program Short-term specialised care and support following hospital discharge, providing up to 12 weeks of subsidised rehabilitation and recovery services at home to help clients regain independence and confidence after a hospital stay. White Oak is a preferred supplier of this government programme.
• Villa Dalmacia Day Centre White Oak's senior day centre in Spearwood, Perth, providing social activities, cultural programs, meals, and transport for elderly people to maintain social connections and continue living independently at home. Operates Monday to Friday from mid-morning to mid-afternoon, with culturally specific programming for Italian, Croatian, and Portuguese communities and intergenerational programmes such as 'Little Visitors' with local kindergartens.
• Commonwealth Home Support Programme (CHSP) Entry-level government-subsidised support for older Australians who can still manage at home but need some extra assistance, including domestic help, personal care, and social support. Services are prescribed by a Regional Assessment Service (RAS) and White Oak delivers the prescribed CHSP services to eligible clients.
• Support at Home Program Australia's new government home care funding programme launched on 1 November 2025, replacing the Home Care Packages programme. White Oak delivers Support at Home services across eight funding levels ($11,000-$78,000/year), with faster access to home modifications (up to $15,000 upfront) and improved palliative care support (up to $25,000 over three months), and manages the transition of existing clients into the new framework.

Quantifiable outcome

• Supporting over 1,300 clients every month across Perth metropolitan area
• +2 more outcomes

Named customers4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Care Net Home CarecoreStrategic or Co-development Partner · 4 August 2025Care Net Home Care, a family-owned home care provider serving Perth's western suburbs for over 20 years, was founded by Registered Nurse Suzi Bridge and built on personal, relationship-based care. Suzi Bridge had a long-standing professional and personal friendship with Mary Lonergan (founder of White Oak). On 4 August 2025, Care Net officially joined White Oak, with Care Net clients keeping their existing support teams and schedules, and Care Net staff joining White Oak in their current roles. The integration was driven by shared values and care philosophy between the two founding families.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• KinCare: Large Australian home care provider offering personal care, nursing, allied health, and domestic assistance across multiple states. A direct competitor in the consumer-directed home care market with similar service breadth and government funding reliance.
• Just Better Care: National home care services franchise in Australia providing personal care, domestic assistance, nursing, and allied health to older Australians and people with disabilities. Directly comparable as a multi-service home care provider operating across multiple states with similar funding streams (HCP, NDIS, DVA).

Emerging players

• Five Good Friends: Technology-enabled home care provider in Australia offering in-home care, nursing, and allied health through a digital platform. Comparable as a home care operator with NDIS and aged care clients, with a stronger tech-led GTM than White Oak.
• Jewish Care Victoria: Community-based aged care provider offering home care packages, allied health, and culturally specific programs. Comparable through its community-led GTM and culturally tailored service model similar to White Oak's Villa Dalmacia.

Broad incumbents

• Mercy Health: Catholic not-for-profit providing home care, residential aged care, and health services across Victoria, NSW, WA, and QLD. Operates in WA home care market competing for similar government-funded clients.
• Bolton Clarke (formerly Silver Chain/RDNS): One of Australia's largest not-for-profit providers of home care, nursing, and allied health services, with both residential aged care and in-home divisions. Operates in WA through its RSL Care and former Silver Chain heritage, competing directly for government-funded home care packages.
• Uniting (Uniting AgeWell / Uniting NSW.ACT): Large faith-based aged care and community services provider operating home care packages across multiple states. Comparable service mix including clinical nursing, allied health, and personal care for elderly clients.
• Australian Unity Home Care Services: Mutual organisation providing home care, allied health, and residential aged care across Australia. Comparable through its integrated wellness and home care offering, particularly its Well Living and Home Care packages aligned with HCP/Support at Home.
• BaptistCare: Faith-based not-for-profit delivering home care, residential aged care, and community services across NSW, ACT, WA, and SA. Competes in WA through government-funded home care packages and offers a comparable multi-service elder care model.

Regional players

• Home Care Assistance (Australia): Australian franchise of an international home care provider offering personal care, dementia care, and post-hospital recovery services. Comparable service model targeting private-pay and HCP clients in select metro markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about White Oak