What EXIR does

EXIR (legal entity: Exir Blockchain Technology Company / شرکت فناوری زنجیره بلوک اکسیر) operates a domestic Iranian cryptocurrency exchange platform founded in 2017–2018, serving over 200,000 claimed active retail and semi-professional crypto traders in Iran. The platform provides spot trading across Iranian Toman (IRT) and USDT markets via a consumer web interface (exir.io), a professional order-book interface (pro.exir.io), and native Android and iOS applications distributed through CafeBazaar and SibApp respectively. The supported asset catalog includes BTC, ETH, USDT, and major altcoins (DOGE, SHIB, MATIC, BNB, SOL, ADA, AVAX, TON, NOT), with regular listings of new tokens.

The platform runs a proprietary trading engine supporting two modes — quick-trade (instant buy/sell at system-determined prices for beginners) and professional trading (limit orders, market orders, order books, margin trading) for advanced users — alongside a dedicated wallet infrastructure that stores the majority of customer assets in cold storage. Security features include mandatory KYC for all users, OTP-based two-factor authentication via Google Authenticator, and a tiered account structure (Algae → Shrimp → Crab → Fish → Dolphin → Octopus → Whale → VIP) where progressive benefits are unlocked by account age and monthly trading volume. A testnet/demo platform enables practice trading without KYC or capital risk, and a developer API (apidocs.exir.io) supports algorithmic trading and market-data access.

EXIR monetizes through tiered trading commissions on each executed transaction, with the platform claiming the lowest USDT-market fees among Iranian exchanges. A secondary revenue mechanic is a referral program paying referrers 30% of referred users' trading fees in perpetuity. Fiat on/off-ramps operate through Iran's Shaparak national payment network, with Rial deposit and withdrawal fees set by the Central Bank. The company holds a unique regulatory position as the only knowledge-based (دانش‌بنیان) cryptocurrency exchange in Iran, certified by the Vice Presidency for Science and Technology in August 2019 (Mordad 1398) and located within an official Science and Technology Park.

Name

EXIR

Legal name

Exir Blockchain Technology Company (شرکت فناوری زنجیره بلوک اکسیر)

Website

https://exir.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

EXIR is an Iranian cryptocurrency exchange serving over 200,000 retail and semi-professional crypto traders with Toman and USDT spot trading, professional order-book tools, mobile apps, and a referral program. It is the only knowledge-based crypto exchange in Iran, certified in 2019.

Ownership category

akta.pro rank

Headquarters

HQ city

Tehran

HQ country

Iran

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Trading / Transaction Fees: Commission fees charged on each trade executed on the platform, structured across multiple user tiers (Algae, Shrimp, Crab, Fish, Dolphin, Octopus, Whale, VIP). Fee tiers are determined by account age and monthly trading volume. The exchange claims the lowest trading fees in USDT markets compared to other Iranian exchanges.
2. Referral Program Commission: The platform pays referrers 30% of the trading fees generated by referred users on a perpetual basis, generating new user acquisition revenue indirectly.
3. Fiat Deposit/Withdrawal Processing: Rial (IRT) deposits and withdrawals via bank transfers, with processing fees set by the national payment network (Shaparak) passed through to users per Central Bank regulations.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

EXIR is an Iranian cryptocurrency exchange that lets individual users buy, sell, and trade digital assets such as Bitcoin, Ethereum, USDT, and other altcoins using Iranian Rial (Toman) or USDT. The platform combines a simplified quick-trade interface for beginners, a professional order-book trading environment for advanced traders, a proprietary cold-storage wallet, and a developer API, all wrapped in mobile apps for Android and iOS.

Product overview

EXIR is an Iranian cryptocurrency exchange operating as a unified platform offering multiple trading interfaces including a professional trading platform for advanced users, a quick trade feature for simplified purchasing, a dedicated wallet system with cold storage security, and a demo trading platform for practice. The ecosystem includes a mobile application for Android/iOS, educational content covering trading, mining, and blockchain topics, a price calculator tool, and an API for developers. The platform supports trading in Iranian Rial (IRT), Tether (USDT), and other markets with tiered user levels ranging from Algae to VIP.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Trading Platform (پلتفرم خرید و فروش حرفه‌ای) Advanced trading interface at pro.exir.io enabling Iranian users to place limit and market orders and trade peer-to-peer through an order book for precise price execution. Targets professional and semi-professional Iranian crypto traders.
• Quick Trade (خرید و فروش سریع) Simplified trading interface that lets Iranian users buy and sell cryptocurrencies at system-determined prices without handling concepts like order books, price gaps, or market depth. Targeted at beginner retail users.
• Dedicated Wallet (کیف پول اختصاصی) Proprietary digital wallet integrated into the platform that allows Iranian users to deposit and withdraw various coins and tokens without intermediaries, with assets stored in secure cold storage.
• EXIR Mobile Application (اپلیکیشن موبایل) Native mobile app for Android and iOS providing Iranian users with access to live market prices, trading, wallet, and account management. Distributed via APK, CafeBazaar, and SibApp.
• EXIR API (API اکسیر) Developer-facing API documented at apidocs.exir.io that enables Iranian users and developers to access platform services, execute trades programmatically, and build automated trading systems.

Quantifiable outcome

• Minimum starting investment of 10,000 Tomans (~$0.24)
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core, minor and moderate.

• Vice Presidency for Science and Technology of IrancoreStrategic or Co-development PartnerEXIR received official knowledge-based company (دانش‌بنیان) certification from the Iranian government's Vice Presidency for Science and Technology, which is unique in the Iranian cryptocurrency exchange landscape. This certification grants operational legitimacy and recognition as a resident of a Science and Technology Park.
• CafeBazaarminorChannel Partner/ Reseller/ DistributorEXIR's Android mobile app is distributed through CafeBazaar, Iran's leading Android app store, providing additional distribution channel for the mobile app beyond direct APK download.
• SibAppminorChannel Partner/ Reseller/ DistributorEXIR's iOS mobile app is distributed through SibApp, an Iranian iOS app distribution platform, providing iOS users in Iran with access to the mobile app outside the official Apple App Store.
• CoinMarketCapmoderateGTM or Marketing PartnerEXIR is listed on CoinMarketCap's exchange directory, providing market data visibility and credibility with global and Iranian crypto users. Referenced as a trust signal on the EXIR website.
• CryptoWisserminorGTM or Marketing PartnerEXIR is listed and reviewed on CryptoWisser, an independent cryptocurrency exchange rating platform, providing third-party credibility and visibility.

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Others

• LocalBitcoins: P2P bitcoin trading platform that operated in Iran before being sanctioned by OFAC in 2021. Comparable as an alternative trading channel and as a cautionary precedent for Iranian crypto platforms facing sanctions risk.

Broad incumbents

• Coinbase: US-based global crypto exchange and publicly listed incumbent. Comparable as a benchmark for retail crypto exchange product suite, tiered fee structure, and regulatory compliance approach, though it does not serve the Iranian market.
• KuCoin: Global crypto exchange known for listing emerging tokens — similar to EXIR's broad altcoin support across BTC, ETH, USDT, DOGE, SHIB, MATIC, BNB, SOL, ADA, AVAX, TON, and others. Comparable as a benchmark for tiered user programs and aggressive token listings.
• Binance: Global crypto exchange incumbent that has historically restricted Iranian users — explicitly cited in EXIR's history as a catalyst for the platform's creation. Comparable as a benchmark for exchange product and market structure, though not a direct competitor due to sanctions-driven geographic segmentation.

Regional players

• BitOasis: Middle East-focused cryptocurrency exchange serving the broader MENA region. Operates in an adjacent geography with similar product offerings, but does not serve Iran directly; comparable as a regionally-targeted exchange navigating regulatory constraints.

Direct peers

• Wallex: Iranian cryptocurrency exchange offering Rial-based crypto trading. Direct competitor targeting the same Iranian retail and semi-professional crypto trading segment as EXIR.
• Tabdeal: Iranian cryptocurrency exchange offering spot trading and Rial deposits/withdrawals. Targets the same Iranian retail crypto trader audience as EXIR.
• Ramzinex: Iranian cryptocurrency exchange providing Rial-based trading services and price-tracking tools. Direct competitor in the domestic Iranian crypto exchange market alongside EXIR.
• Bit24: Iranian cryptocurrency exchange with Rial on/off ramps and a Persian-language interface. Competes directly with EXIR in the domestic Iranian retail crypto exchange market.
• Nobitex: Iran's largest cryptocurrency exchange, serving the same Iranian retail market with Rial on/off ramps. Competes head-to-head with EXIR for the same user base of Iranian crypto traders and investors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EXIR