Covenant Medical Center

What Covenant Medical Center does

Covenant Medical Center, P.C. is a single-physician internal medicine and primary care practice operating from one location at 5014 Stone Mountain Highway, Suite C, in Lilburn, Georgia. The legal entity is a Georgia professional corporation established as an independent, physician-owned entity with no disclosed parent company, external investor, or subsidiary structure. The practice is led by Dr. Cecilia O. Babalola, M.D., who specializes in internal medicine with an emphasis on wellness and preventative care. Covenant Medical Center serves adult patients in the Lilburn catchment area with a broad primary-care service catalog: immigration physicals, yearly and sport physicals, Pap-smears, diabetes management, hypertension management, cholesterol management, allergy diagnosis and treatment, worker's compensation evaluations, non-regulated drug screenings, wellness examinations, preventive care, and healthy-aging programs.

The business model relies on standard fee-for-service primary care economics: insurance reimbursement via co-payments, deductibles, and co-insurance collected at the time of visit, plus self-pay arrangements for uninsured patients. To maximize reachable patient base, the practice participates in a broad insurance panel that spans major commercial carriers (Aetna, Blue Cross Blue Shield across all products, Cigna, Humana, United Healthcare, Galaxy Health Network, PHCS/MultiPlan) alongside government programs (Medicare, all Medicare HMO plans, Medicaid) and Tricare. Self-pay patients pay at the time of service via cash, personal check, or major credit cards. Pricing is not publicly disclosed; co-payments are mandated by each plan at the point of service.

Distribution operates through direct patient appointments scheduled by phone or via the practice's website, with patients visiting the physical office. Office hours span Monday through Friday, with extended evening hours on Tuesday (11am–7pm) and standard 9am–5pm hours on Monday, Wednesday, Thursday, and Friday. The firmographics profile lists 1–10 employees, with Dr. Babalola as the only identified physician. Marketing and patient acquisition appear to rely on organic channels, primarily the practice's website and local search visibility rather than paid acquisition, partnerships, or referral networks. The technology stack is standard for primary care, with a digital patient intake form available on the website as the only documented workflow tooling beyond in-person operations. There is no indication of proprietary software, AI/ML capabilities, integrations, or app-based patient services.

Name

Covenant Medical Center

Legal name

Covenant Medical Center, P.C.

Website

https://covenantmedcenter.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Covenant Medical Center, P.C. is a single-physician internal medicine and primary care practice in Lilburn, Georgia, led by Dr. Cecilia O. Babalola, providing preventive care, chronic disease management, physicals, and wellness services to adult patients through insurance billing and self-pay.

Ownership category

akta.pro rank

Product category

Primary Care Internal Medicine

NAICS

Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Community-Based Preventive & Health Promotion Clinics (HLAFAGAO)

Keywords

• Primary care services
• Internal medicine
• Preventive care
• Chronic disease management
• Wellness examinations

Headquarters

HQ city

Lilburn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Patient Office Visits: Revenue generated from patient office visits billed through insurance (co-payments, deductibles, co-insurance) or self-pay at time of service.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Covenant Medical Center, P.C. is a single-location Internal Medicine primary care practice in Lilburn, Georgia, led by Dr. Cecilia O. Babalola, M.D. The practice delivers in-person primary care services including preventive care, chronic disease management (diabetes, hypertension, cholesterol), wellness examinations, immigration and sports physicals, women's health screenings (Pap-smears), worker's compensation evaluations, and non-regulated drug screenings, with office hours five days a week including extended Tuesday evening hours.

Product overview

Covenant Medical Center, P.C. is a single-location primary care medical practice specializing in Internal Medicine with an emphasis on wellness. The practice, led by Dr. Cecilia O. Babalola, provides a comprehensive suite of medical services including preventive care, chronic disease management (diabetes, hypertension, cholesterol), routine physicals (yearly, sports, immigration), women's health services (Pap-smears), worker's compensation evaluations, and drug screenings. The practice operates as a traditional healthcare provider offering in-person patient care services five days per week.

Differentiator

Problem solved

Functional benefit

Products and services

• Immigration Physicals Medical examination services required for immigration visa applications, provided at the practice for patients completing immigration paperwork.
• Yearly and Sport Physicals Routine annual health examinations and sports participation clearance assessments for adults and youth.
• Pap-Smears Cervical cancer screening procedure for women's preventive health.
• Diabetes Management Chronic condition management for patients with diabetes, including monitoring and treatment planning.
• Worker's Compensation Medical evaluation and treatment services for workplace injuries handled under worker's compensation cases.
• Non-Regulated Drug Screenings Drug testing services for employment or other purposes not governed by regulatory agencies.
• Preventive Care Proactive healthcare services focused on disease prevention and early detection.
• Hypertension Management Chronic condition management for patients with high blood pressure, including monitoring and treatment planning.
• Allergies Diagnosis and treatment services for various allergic conditions.
• Wellness Examinations Comprehensive health check-ups focused on overall well-being and preventive health.
• Cholesterol Management Monitoring and treatment services for patients with elevated cholesterol levels.
• Healthy Aging Healthcare services focused on maintaining health and managing age-related conditions.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered minor.

• Aetna US HealthcareminorOthersAetna US Healthcare is accepted as an insurance provider at Covenant Medical Center.
• BC/BS (All Products)minorOthersBlue Cross Blue Shield products are accepted as insurance at Covenant Medical Center.
• Cigna (All Products)minorOthersCigna insurance products are accepted at Covenant Medical Center.
• Galaxy Health NetworkminorOthersGalaxy Health Network insurance is accepted at Covenant Medical Center.
• HumanaminorOthersHumana insurance is accepted at Covenant Medical Center.
• MedicareminorOthersMedicare and Medicare replacement plans are accepted at Covenant Medical Center.
• MedicaidminorOthersMedicaid is accepted at Covenant Medical Center.
• United HealthcareminorOthersUnited Healthcare insurance is accepted at Covenant Medical Center.
• TricareminorOthersTricare insurance is accepted at Covenant Medical Center.
• PHCS/ MultiPlanminorOthersPHCS/MultiPlan networks are accepted at Covenant Medical Center.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• One Medical (Amazon One Medical): Membership/insurance-based primary care platform acquired by Amazon. Comparable as a tech-enabled adult primary care brand focused on preventive care, chronic condition management, and patient experience — the kind of differentiated access model small independent practices increasingly have to counter.
• ChenMed: Value-based senior primary care group with multiple locations. Comparable as an adult-medicine primary care operator focused heavily on chronic disease management (diabetes, hypertension, CHF) for complex patients — directly relevant to the chronic-disease segment Covenant serves.
• VillageMD: National primary care platform (majority-owned by Walgreens Boots Alliance / Summit Health). Comparable in that it delivers adult primary care, chronic disease management, and preventive care with an emphasis on value-based contracts — illustrating the scale model Covenant would need to compete against long-term.
• Oak Street Health (CVS Health): Senior-focused primary care network now part of CVS Health. Comparable in emphasizing chronic condition management, preventive care, and a relationship-based primary care model — a relevant benchmark for adult-medicine providers serving Medicare patients.

Emerging players

• MDVIP: Concierge-medicine network of affiliated primary care physicians. Comparable as an alternative practice model small independent internists might pivot toward (membership-based, lower patient panel, premium experience) to differentiate and reduce dependency on fee-for-service reimbursement.

Others

• Privia Health: Physician-enablement platform providing technology, payer contracting, and practice management to independent primary care groups. Comparable as the type of partner a solo practice could affiliate with to scale back-office, payer negotiation, and population-health capability.

Direct peers

• Piedmont Physicians: Regional primary care network affiliated with Piedmont Healthcare across Georgia. Comparable as the dominant multi-location primary care competitor in the same Atlanta metro, offering internal medicine, family medicine, and preventive services that overlap directly with Covenant's menu.
• North Atlanta Primary Care: Multi-physician primary care and internal medicine practice serving the Gwinnett/Lilburn/Atlanta metro. Directly comparable as a Georgia-based adult primary care group competing for the same patient population with overlapping services (preventive care, chronic disease management).

Regional players

• Sugarloaf Medical P.C. Independent internal medicine and primary care practice based in the Gwinnett County / Duluth area of metro Atlanta. Comparable as a Georgia-located small independent internal medicine practice with overlapping chronic-disease, preventive-care, and physicals service mix.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Covenant Medical Center