What AdClarity does

AdClarity is an AI-powered cross-media ad intelligence platform operated under parent company BIScience, delivering competitive advertising analytics to brands, agencies, and publishers across 52 global markets. The platform ingests data from a proprietary panel of more than 30 million users to track competitor ad spend, creative assets, audience targeting, and campaign performance across social networks, display, video, connected TV (CTV), linear TV, and mobile advertising channels. Core analytical components include AI Insights, an AI Chatbot, Custom Dashboards, Ad Reporting, Ad Creative Insights, and Click-Through Rate (CTR) Intelligence, supplemented by industry-tailored solutions for brands, agencies, and publishers.

The underlying technology combines proprietary data collection infrastructure with artificial intelligence capabilities spanning natural language querying, image-based creative analysis, video ad monitoring, and structured-data performance dashboards. AdClarity distributes through a hybrid go-to-market combining enterprise field sales (with dedicated Contact Sales and Schedule a Demo CTAs) and product-led growth via a free trial, targeting large advertisers and media buyers with custom demos and multi-seat contracts. Pricing follows an annual subscription model with quote-based enterprise tiers; specific pricing is not publicly disclosed. The company maintains offices in New York (North American operations), Tel Aviv (BIScience headquarters), and Sydney (APAC regional operations), and reports a customer base exceeding 2,000 brands. Named enterprise customers include Mastercard, Deloitte, Adidas AG Europe, Wix, and Boku.

Name

AdClarity

Legal name

AdClarity

Website

https://adclarity.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

AdClarity is an AI-powered cross-media ad intelligence platform by BIScience serving brands, agencies, and publishers across 52 markets. It monitors competitor ad spend, creatives, and campaigns using a proprietary 30M+ user panel.

Ownership category

akta.pro rank

Product category

Ad Intelligence Software

NAICS

Advertising, Public Relations, and Related Services (5418), Other Services Related to Advertising (541890), Other Services Related to Advertising (54189)

SIC

Services-Prepackaged Software (7372), Services-Advertising (7310)

akta.pro primary industry

Paid Social Advertising (BPAFACAB)

akta.pro secondary industry

Connected TV (CTV) & OTT Performance Advertising (BPAFACAG)

Keywords

• Ad intelligence platform
• Competitive ad analytics
• Cross-media monitoring
• Advertising intelligence software
• Media planning tools

Headquarters

HQ city

Artarmon

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscription - Platform Access: Annual or multi-year subscription model providing access to the AdClarity ad intelligence platform. Includes varying tiers for brands, agencies, and publishers with seat-based or organization-level licensing.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

AdClarity is an AI-powered cross-media ad intelligence SaaS platform that delivers competitive advertising analytics to brands, agencies, and publishers. The platform monitors ad spend, creatives, audiences, and campaign performance across social, display, video, CTV, linear TV, and mobile in 52 global markets using a 30M+ human panel. It offers AI Insights, an AI Chatbot, custom dashboards, and reporting to enable users to benchmark competitors, plan media strategies, and prove marketing ROI.

Product overview

AdClarity is an AI-powered cross-media ad intelligence platform by BIScience offering a unified platform architecture with multiple integrated modules. The platform combines AI Insights, AI Chatbot, Custom Dashboards, and Ad Reporting as core analytical components, supported by channel-specific modules covering Connected TV, Social Networks, Video, Display, Mobile, and Linear TV Advertising. The product suite also includes specialized intelligence features for Ad Creative Insights, Ad Performance Metrics, CTR Intelligence, Regional Market Analyzer, and Ad Benchmarking. Industry-specific solutions are provided through AdClarity for Brands, AdClarity for Agencies, and AdClarity for Publishers verticals. The platform monitors over 52 global markets using a proprietary panel of 30M+ users, delivering real-time competitive advertising data including ad spend, creatives, audiences, and campaign performance.

Differentiator

Problem solved

Functional benefit

Products and services

• AdClarity Ad Intelligence Platform

Quantifiable outcome

• Monitor campaigns across 52 markets globally
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Similarweb: Similarweb provides digital intelligence across web traffic, audience, and advertising data for brands, agencies, and publishers. It is the most direct competitor to AdClarity, operating a global ad and content intelligence platform with overlapping channel coverage and a comparable enterprise SaaS model.
• Sensor Tower (including Pathmatics): Sensor Tower, now including Pathmatics, offers digital ad creative and spend intelligence across mobile, social, and CTV channels. It is a direct competitor in the cross-channel ad intelligence category AdClarity serves, with similar use cases for brands and agencies.
• MediaRadar: MediaRadar provides competitive advertising intelligence covering digital, TV, and print ad spend data for brands and agencies. It is a direct peer, particularly overlapping with AdClarity's ad spend benchmarking and cross-channel coverage.
• The Media Image: The Media Image delivers international advertising monitoring and competitive intelligence across multiple media channels. It is a direct peer for cross-channel ad monitoring, particularly for agencies and brands operating in European and global markets.

Broad incumbents

• SEMrush: SEMrush is a broader digital marketing platform with an advertising research toolkit covering paid search, display, and PLA intelligence. It is a broad incumbent in marketing intelligence that overlaps with AdClarity's paid advertising intelligence offerings but spans a much wider marketing toolset.
• SpyFu: SpyFu provides competitor keyword and paid search advertising intelligence. It is an incumbent in the broader competitive advertising intelligence category that AdClarity addresses, though focused primarily on SEM rather than full cross-channel coverage.
• Nielsen (NielsenIQ / Nielsen Media): Nielsen provides media measurement and advertising intelligence across linear TV, digital, and CTV for advertisers and agencies. It is a broad incumbent that overlaps with AdClarity's cross-media ad intelligence positioning, particularly around CTV and linear TV.
• Kantar (including Kantar Media): Kantar offers advertising effectiveness and media intelligence services, including campaign monitoring and competitive benchmarking across markets. It is a broad incumbent operating in the same enterprise advertising intelligence space as AdClarity, particularly for global brands and agencies.

Emerging players

• DoubleVerify: DoubleVerify provides media performance and ad verification analytics, increasingly overlapping with cross-channel campaign analytics. It is an emerging player in the broader advertising intelligence and analytics category where AdClarity operates.
• IAS (Integral Ad Science): IAS offers ad verification, measurement, and optimization solutions across digital channels. It is adjacent to AdClarity's competitive intelligence use cases and increasingly competes for the same enterprise advertising analytics budgets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks2 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AdClarity