Meta Digital
Meta Digital is a Christchurch, New Zealand-based web design and development agency founded in 2002, building custom WordPress and WooCommerce websites for NZ SMBs, nonprofits, and select enterprise clients.
- Company typePrivate
- Founded2002
- HeadquartersChristchurch, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Meta Digital does
Meta Digital is a Christchurch, New Zealand-based web design and development agency founded in 2002, operating as Meta Digital Limited. The firm specializes in custom-coded WordPress websites and WooCommerce-powered eCommerce platforms, and serves primarily New Zealand small and medium-sized businesses, nonprofit organizations (including GirlGuiding NZ, Whai Rawa, Tui Ora), and a select set of enterprise and brand clients (All Blacks Shop, University of Canterbury, Fleetpin, Chipmunks). Over more than two decades, Meta Digital has worked with hundreds of organizations and built multi-year client relationships grounded in a stewardship-and-partnership service model.
Meta Digital firmographics
Firmographics- Name
- Meta Digital
- Legal name
- Meta Digital Limited
- Website
- https://metadigital.co.nz
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Meta Digital is a Christchurch, New Zealand-based web design and development agency founded in 2002, building custom WordPress and WooCommerce websites for NZ SMBs, nonprofits, and select enterprise clients.
- Ownership category
- akta.pro rank
Where Meta Digital is headquartered
LocationHeadquarters
- HQ city
- Christchurch
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Meta Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Web Design and Development: Custom website design and development services creating bespoke digital solutions for clients. Projects include brochure sites, lead-generation sites, and eCommerce platforms.
- Managed WordPress Hosting: Monthly hosting and maintenance services providing website management, updates, security, and backups.
- Website Care Plans: Ongoing support and maintenance contracts for existing WordPress websites, including troubleshooting, migrations, and technical support.
- Digital Strategy and Consulting: Digital strategy services to help clients plan their online presence and digital transformation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time/ perpetual license | DIY or Template Site |
| One time/ perpetual license | One time/ perpetual license | Small Business Website (5-8 pages) |
| One time/ perpetual license | One time/ perpetual license | Custom Lead-Generating Site |
| One time/ perpetual license | One time/ perpetual license | eCommerce or Complex Build |
| Subscription | Monthly | Managed Hosting and Maintenance |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Meta Digital product offering
Product offeringCore offering
Meta Digital is a Christchurch-based full-service web design and development agency that creates custom-designed, custom-coded websites built on WordPress and WooCommerce for New Zealand businesses, nonprofits, and enterprise clients. The agency delivers end-to-end solutions spanning strategy, design, development, hosting, security, and ongoing care plans. They have operated continuously since 2002 and have served hundreds of organisations with bespoke digital solutions.
Product overview
Meta Digital is a full-service web design and development agency offering a comprehensive suite of services built primarily on the WordPress platform. The core offerings include custom web design, web development, digital strategy, UI/UX design, and eCommerce solutions powered by WooCommerce. The company provides ongoing support through WordPress hosting, WordPress support, website care plans, and security audits. Specialized offerings include accessibility services, AI Web Development, and AI Search Optimisation. Services are delivered as individual offerings that can be combined based on client needs, with the core CMS platform being WordPress and eCommerce built on WooCommerce.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design Custom website design services creating bespoke, professional websites tailored to each client's business and brand requirements.
- Web Development Custom-coded website development services using modern technologies to build functional, high-performance websites for New Zealand businesses.
- Digital Strategy Strategic planning services to help clients define their digital goals, target audience, and online presence requirements.
- eCommerce Development Full-service eCommerce website development enabling businesses to sell products and services online with integrated payment processing and inventory management, built on WooCommerce.
- UI & UX Design User interface and user experience design services focused on creating intuitive, engaging digital experiences that meet user needs and business objectives.
- Managed WordPress Hosting Recurring managed hosting services handling technical management, repairs, updates, security, and domain registration for WordPress websites, billed monthly from $40 to $150+.
- Website Care Plans Ongoing maintenance packages covering updates, backups, security monitoring, and technical support to keep WordPress websites running optimally.
- Website Security Audits Security assessment services evaluating WordPress websites for vulnerabilities and providing recommendations to enhance protection.
- Accessibility Services Web accessibility services ensuring websites meet accessibility standards and are usable by people with disabilities.
- WordPress Support Ongoing WordPress support, troubleshooting, theme development, training, and migration services for existing WordPress websites.
- AI Web Development Artificial intelligence integration services for website development, incorporating AI capabilities into client websites.
- AI Search Optimisation AI-powered search engine optimization services to improve website visibility and rankings in AI-driven search results.
Quantifiable outcome
- Over 20 years of operation with hundreds of organizations served
Companies that use Meta Digital
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Meta Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature6 records
Meta Digital partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- PropellerheadcoreCollaborated with Propellerhead for the All Blacks Shop project to ensure seamless integration with existing Team All Blacks website and systems.
- McCarthy DesigncorePartnered with McCarthy Design who created the new brand for GirlGuiding NZ. Meta Digital produced the website that married the new brand with functionality.
- Trees That CountminorProud supporters of Trees That Count, planting trees for each completed website project to contribute to reforestation efforts and environmental sustainability.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Meta Digital competitors and assessment
Company assessmentDirect peers
- Springload: Wellington-based New Zealand digital agency offering custom web design, development, and digital strategy services to similar SMB and mid-market clients. Comparable boutique-agency model with similar WordPress-adjacent custom development focus.
- Cactuslab: New Zealand-based digital agency providing custom web development, design, and digital product services. Directly comparable boutique model serving NZ and international clients with similar project-based and recurring service offerings.
- Rabid Technologies: Wellington-based web design and development agency specialising in WordPress, WooCommerce, and bespoke digital platforms. Closest direct peer given near-identical CMS focus and SMB/mid-market positioning.
- Resn: Dunedin-based creative technology studio delivering award-winning custom digital experiences and interactive websites. Comparable NZ boutique agency model with similar custom-build philosophy and global client reach.
- Chrometoaster: New Zealand-based web design and development agency offering custom WordPress, WooCommerce, and digital platform builds. Closely comparable in scale, geography, WordPress specialisation, and SMB/mid-market positioning.
Broad incumbents
- Huge: Global digital agency offering web design, development, and digital strategy across enterprise and consumer brands. Operates at a much larger scale but competes for similar custom-build engagements Meta Digital targets at the enterprise end.
- Work & Co: Global digital product studio designing and engineering websites, apps, and digital platforms for major brands. Comparable custom-development model but serves enterprise scale clients Meta Digital does not typically reach.
- Ustwo: Global digital product studio with studios in multiple countries delivering custom web and app design/development. Comparable custom-craft approach but at significantly larger scale and broader geographic footprint.
- R/GA: Global digital agency offering web design, development, brand, and consulting services to enterprise clients. Overlaps with Meta Digital's design and development capabilities but operates at vastly larger scale with broader service portfolio.
- IDEO: Global design consultancy offering web design, UX, and digital strategy services. Comparable design-led philosophy and partnership-style client engagement, but serves enterprise and government at a much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Meta Digital social profiles
Digital presenceMeta Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Meta Digital leadership team
Management profileNumber of profiles
Meta Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Meta Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Meta Digital
What does Meta Digital do?
Meta Digital is a Christchurch-based full-service web design and development agency that creates custom-designed, custom-coded websites built on WordPress and WooCommerce for New Zealand businesses, nonprofits, and enterprise clients. The agency delivers end-to-end solutions spanning strategy, design, development, hosting, security, and ongoing care plans. They have operated continuously since 2002 and have served hundreds of organisations with bespoke digital solutions.
Is Meta Digital a public or private company?
Meta Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Meta Digital founded?
Meta Digital was founded in 2002. It employs 11 to 50 people.
Where is Meta Digital based?
Meta Digital is headquartered in Christchurch, New Zealand, in the Oceania region.
How does Meta Digital make money?
Four revenue lines are on record. Web Design and Development is the primary driver. The others are managed WordPress Hosting, website Care Plans and digital Strategy and Consulting.
Who are Meta Digital's main competitors?
Direct peers on record are Springload, Cactuslab, Rabid Technologies, Resn and Chrometoaster. Broad incumbents are Huge, Work & Co, Ustwo, R/GA and IDEO.
Does Meta Digital have an API?
No public API is recorded for Meta Digital.