Lifeworks

Name

Lifeworks

Legal name

LifeWorks

Website

https://lifeworkscc.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industry

Outpatient Mental Health & Counseling Clinics (HLAFABAC)

Keywords

• Mental health counseling
• Individual therapy services
• Couples family counseling
• Child adolescent therapy
• Telehealth counseling services

Headquarters

HQ city

Carrollton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Therapy Session Fees: Revenue generated from individual therapy sessions. Initial sessions are priced at $165-$200 for self-pay clients, with ongoing sessions at $150-$175. The practice accepts multiple insurance plans including Aetna, Anthem, BCBS, Cigna, Humana, Medicare, Tricare, and United Health Care, with insurance coverage significantly reducing client out-of-pocket costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

LifeWorks Counseling Center provides outpatient mental health counseling for individuals, children and adolescents, couples, and families. Its therapists address anxiety, depression, trauma, ADHD, grief, anger, addiction, relationship conflict, family dynamics, and life transitions using multiple therapeutic modalities, delivered in person at its Addison, Texas office or through virtual telehealth sessions across Texas.

Product overview

LifeWorks Counseling Center is a mental health counseling practice that operates as a single, unified service offering rather than a platform-plus-modules architecture. The practice provides comprehensive therapeutic services including General Counseling, Specialized Therapy, and Marriage & Family Counseling. Services are delivered by licensed mental health professionals offering individual therapy, couples counseling, family therapy, and child/adolescent therapy. The practice offers both in-person sessions at their Dallas-area location and virtual/telehealth sessions across Texas. Therapeutic modalities include Cognitive Behavioral Therapy (CBT), Dialectical Behavior Therapy (DBT), Eye Movement Desensitization and Reprocessing (EMDR), Gottman Method couples therapy, play therapy, and sand tray therapy, among others. Pricing is $165-$200 for initial sessions and $150-$175 for ongoing sessions, with insurance acceptance including Aetna, Anthem, BCBS, Cigna, Humana, Medicare, Tricare East, and United Health Care.

Differentiator

Problem solved

Functional benefit

Products and services

• General Counseling Mental health counseling for adults, children, and adolescents addressing concerns such as anxiety, depression, stress, grief, life transitions, emotional regulation, confidence, and healthy coping skills.
• Specialized Therapy Focused therapy for conditions and needs including trauma, PTSD, ADHD, OCD, addiction, anger management, neurodivergence, LGBTQIA+ affirming care, military-family support, and faith-based counseling, using modalities such as CBT, DBT, EMDR, play therapy, and sand tray therapy.
• Marriage and Family Counseling Counseling for couples and families working through communication problems, conflict, trust, reconnection, parenting challenges, divorce, blended-family issues, and other family or relationship transitions, with modalities including the Gottman Method and Emotionally Focused Therapy.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves3 records

Direct peers

• Thriveworks: Thriveworks provides licensed therapy and psychiatry through a hybrid of in-person and telehealth services. Its counseling-led model, insurance participation, and appointment-based delivery are closely comparable to LifeWorks.
• Ellie Mental Health: Ellie Mental Health operates outpatient counseling clinics offering individual, couples, family, and child/adolescent therapy, including telehealth. Its clinic-based, multi-service model is directly comparable to LifeWorks.
• Two Chairs: Two Chairs delivers outpatient psychotherapy through physical clinics and virtual care, with therapist-client matching and ongoing therapy. Its hybrid care model and emphasis on clinician fit are similar to LifeWorks' approach.
• Mindful Therapy Group: Mindful Therapy Group operates a network of outpatient mental health providers offering therapy and psychiatry through in-person and virtual channels. It is comparable in service breadth and insurance-based behavioral healthcare delivery, though at greater network scale.
• Talkspace: Talkspace is a digital behavioral health company providing licensed therapy and psychiatry through messaging and live sessions. It competes directly for LifeWorks' virtual counseling demand, although it operates nationally and at platform scale.
• BetterHelp: BetterHelp is a direct-to-consumer online counseling platform connecting users with licensed therapists. It overlaps with LifeWorks' individual therapy and telehealth offering, while differing through national digital scale.
• Brightside Health: Brightside provides online therapy and psychiatry, including treatment for anxiety and depression, with insurance support. It is a relevant virtual behavioral health comparator for LifeWorks' telehealth services.
• Octave: Octave operates a behavioral health practice combining therapy, coaching, and clinician matching in person and online. It overlaps with LifeWorks' licensed therapy, specialized care, and client-matching workflow.
• Rula: Rula is a virtual behavioral health provider that matches patients with therapists and supports insurance eligibility and billing. Its virtual intake and payer-enabled delivery compare closely with LifeWorks' online booking and insurance-based intake.

Broad incumbents

• LifeStance Health: LifeStance Health is a large outpatient behavioral health provider offering therapy and psychiatry across many markets. It is a broad incumbent comparator for LifeWorks' multi-specialty counseling services, rather than a direct local clinic peer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LifeWorkscc
• LinkedInlinkedin.com/company/lifeworkscounselingcenter
• Instagraminstagram.com/lifeworks.counseling.center

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lifeworks