Intelia
Intelia is an Australian-owned data consultancy founded in 2018 that delivers Google Cloud-focused data, analytics, intelligent automation, and cloud transformation services to enterprise and government clients across Australia and APAC, with 101-250 employees and authorized GCP reseller status.
- Company typePrivate
- Founded2018
- HeadquartersMelbourne, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Intelia does
Intelia is an Australian-owned data consultancy founded in 2018 and headquartered in Melbourne with a regional office in Sydney, employing between 101 and 250 staff. The company delivers three core service lines — Data & Insights, Intelligent Automation, and Cloud Services — to enterprise and government clients across Australia and the broader APAC region. Its core technology stack is anchored on Google Cloud Platform, where Intelia holds Premier Partner status with certified specializations in Machine Learning, Data Analytics, and Infrastructure, and operates as an authorized GCP reseller.
The company's product and service portfolio spans data engineering and analytics (BigQuery, dbt, Fivetran, Snowflake, Databricks implementations), real-time data integration and streaming (Confluent), API management (Google Apigee), data governance and cataloguing (Collibra, Alation, AtScale, Tamr), generative AI and LLM-based automation (including prompt engineering, LLM evaluation, and Llama-index-based knowledge retrieval), predictive analytics on GCP ML/AI, and computer vision for telematics and driver-safety video analytics. Quantified client outcomes include millisecond-latency real-time data pipelines, fully managed cross-cloud replication for reporting dashboards, and data-mesh architectures with federated governance.
Intelia's business model combines project-based professional services revenue with licensing/reseller economics from its authorized GCP reseller status. The company engages enterprise clients directly through certified strategists and architects, and extends reach through delivery partnerships with dbt Labs, Fivetran, and Confluent across APAC. Pricing is quote-based with no public tiers. Named enterprise and government customers span Australia Post, ANZ, AusNet, The Iconic, AEMO, Crown, Deakin University, Goodman, Insignia, Linfox, MLC, NT Government, PaidRight, Scentre Group, and Vocus. Intelia is privately held with no disclosed parent company, no funding rounds on record, and no disclosed M&A activity.
Intelia firmographics
Firmographics- Name
- Intelia
- Legal name
- intelia pty ltd
- Website
- https://intelia.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Intelia is an Australian-owned data consultancy founded in 2018 that delivers Google Cloud-focused data, analytics, intelligent automation, and cloud transformation services to enterprise and government clients across Australia and APAC, with 101-250 employees and authorized GCP reseller status.
- Ownership category
- akta.pro rank
Intelia industry classification
Industry- Product category
- Cloud and Data Analytics Consulting
- NAICS
- Computer Systems Design and Related Services (54151), Other Scientific and Technical Consulting Services (54169)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)
- akta.pro secondary industries
- AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ), Strategy & IT Advisory (BPAEAAAA), Enterprise Architecture & IT Operating Model (BPAHAEAB)
Keywords
Where Intelia is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Intelia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Professional Services: Consulting services for data, analytics, intelligent automation and cloud transformation engagements with enterprise clients.
- Google Cloud Platform Reselling: Authorised GCP reseller with access to significant product discounts, engaging directly with organisations looking to use Google Cloud.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Intelia product offering
Product offeringCore offering
Intelia is an Australian-owned data consultancy that provides enterprise data, analytics, intelligent automation, and cloud transformation consulting services. As a Google Cloud Premier Partner with certified specialisations in Machine Learning, Data Analytics, and Infrastructure, the company delivers end-to-end engagements from strategy through implementation, and also operates as an authorised GCP reseller. Its portfolio spans data integration, AI/ML implementation, modern data warehousing, data governance, and managed services for clients across APAC.
Product overview
Intelia is an Australian-owned data consultancy founded in 2018 that offers a portfolio of consulting services organized around three core pillars: Data & Insights, Intelligent Automation, and Cloud Services. The company operates as a Google Cloud Premier Partner with certified specializations in Machine Learning, Data Analytics, and Infrastructure. Their service offerings include data governance consulting using tools like Collibra and Alation, enterprise data platform implementations (UDP), and specialized GCP solutions for data analytics, ML/AI, and infrastructure modernization. The portfolio is delivered through proprietary methodologies combined with partner technology integrations including Snowflake, Databricks, Confluent, Fivetran, dbt Labs, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Data & Insights Consulting service that masters an organisation's data and transforms business operations by connecting and processing data to drive understanding, actionable insights and efficiencies.
- Intelligent Automation AI- and ML-powered consulting service that automates mundane tasks and delivers insights using technologies such as generative AI, LLMs, and predictive analytics; targeted at enterprise teams seeking to scale intelligent workflows.
- Cloud Services Cloud consulting and implementation service that leverages Google Cloud Platform to help organisations scale infrastructure, modernise applications, migrate workloads, and enable cloud-native capabilities.
- Google Cloud Data Analytics Certified Google Cloud specialisation in Data Analytics that implements enterprise data analytics platforms, BigQuery solutions, and data warehousing capabilities for clients looking to operationalise analytics on GCP.
- Google Cloud ML & AI Certified Google Cloud specialisation in Machine Learning and AI that implements AI/ML solutions including Vertex AI, predictive analytics, generative AI applications and conversational AI workloads on GCP.
- Google Cloud Infrastructure Certified Google Cloud specialisation in Infrastructure that delivers cloud migration, modernisation, and managed infrastructure services for organisations moving workloads to or optimising their footprint on GCP.
- Data Governance Consulting Consulting service for data governance framework development, metadata management, and data quality using tools like Collibra and Alation, targeted at organisations needing enterprise data cataloguing and governance.
- Unified Data Platform (UDP) Implementation End-to-end unified data platform establishment service including data integration, transformation, and analytics infrastructure for financial services and enterprise organisations, with published case study for a financial services client.
- Google Cloud Platform Reselling Authorised Google Cloud Platform reseller service that sets up GCP billing relationships and provides product discounts for organisations adopting or expanding their use of Google Cloud.
- Google Apigee API Management Implementation Implementation partner service for Google Apigee providing full API lifecycle management including API gateway, analytics, security and monetisation capabilities, helping organisations implement, optimise and maintain their Apigee environments.
Quantifiable outcome
- Millisecond latencies for real-time data pipelines
- +2 more outcomes
Companies that use Intelia
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles3 records
Intelia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature3 records
Intelia partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Google Cloud PlatformcoreGoogle Cloud Premier Partner with certified specialisations in Machine Learning, Data Analytics and Infrastructure. Intelia provides GCP cloud transformation services and is an authorised reseller with access to significant product discounts.
- dbt Labscoredbt Labs Delivery partner with consultants trained and delivering enterprise solutions across APAC. DBT (data build tool) provides a framework to develop data pipelines that transform data using code with agility and complete traceability.
- FivetrancoreFivetran Delivery partner with consultants trained in delivering enterprise solutions across APAC. Fivetran is a managed ELT service providing seamless data integration from disparate sources.
- ConfluentcoreConfluent Delivery partner with consultants trained and delivering enterprise solutions across APAC. Confluent provides cloud-native data streaming platform for real-time data integration.
- DatabrickscoreTechnology partner for the Databricks Lakehouse Platform which unifies data, analytics and AI workloads. Intelia supports enterprise data lakehouse implementations.
- SnowflakecoreTechnology partner for Snowflake's cloud data platform enabling secure data sharing and analytics across organisations.
- Google ApigeecoreGoogle Apigee API management partner providing full API lifecycle management including API gateway, analytics, security and monetisation capabilities. Intelia helps organisations implement, optimise and maintain Apigee solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Intelia competitors and assessment
Company assessmentBroad incumbents
- Accenture: Global systems integrator with a large ANZ presence and extensive Google Cloud, data and AI practices — competes for the largest enterprise transformation deals that Intelia targets at the top end of its customer base.
- Thoughtworks: Global technology consultancy with deep data engineering, cloud and AI capabilities and a strong APAC presence — competes with Intelia for enterprise data platform and modern cloud transformation mandates.
- Slalom: Global Google Cloud Premier Partner delivering strategy, data and cloud consulting to enterprise clients — highly comparable to Intelia in capability mix but with materially larger headcount, geographic reach and balance sheet.
- Telstra Purple: Telstra's enterprise technology services arm offering cloud, data and AI consulting to large Australian customers — overlaps with Intelia's enterprise book while benefiting from Telstra's scale and incumbency.
- Deloitte (Australia): Big Four consultancy with a sizable Australian analytics, cloud and AI practice — competes directly for enterprise data modernisation engagements with ANZ Bank, AusNet and government accounts.
Direct peers
- Servian: ANZ-headquartered Google Cloud Premier Partner specialising in data, analytics, cloud and AI consulting — Intelia's closest like-for-like competitor prior to its acquisition by Cognizant, with a near-identical customer and capability profile across Australia.
- Mantel Group: Australian data, cloud and AI consultancy operating across the same enterprise verticals and modern data stack vendors (Snowflake, Databricks, GCP) — directly comparable on customer segment, partner ecosystem and service portfolio.
- Arinco: Australian Microsoft Azure-focused data and AI consultancy (now part of Coca-Cola Europacific Partners' ecosystem consulting landscape) — comparable boutique competitor in size, geography and modern data/AI capability mix.
- Chamonix IT Solutions: Australian Google Cloud Premier Partner focused on cloud, data and AI consulting for enterprise clients — directly comparable boutique competitor in the same geographic and capability footprint as Intelia.
Regional players
- Data#3: Australian-listed IT services provider with a cloud, data and analytics practice that competes for the same enterprise transformation deals, anchored by long-standing vendor partnerships including GCP.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Intelia social profiles
Digital presenceIntelia compliance and trust
Trust signalCompliance2 records
Intelia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Intelia leadership team
Management profileNumber of profiles
Profiles1 record
Intelia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Intelia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Intelia
What does Intelia do?
Intelia is an Australian-owned data consultancy that provides enterprise data, analytics, intelligent automation, and cloud transformation consulting services. As a Google Cloud Premier Partner with certified specialisations in Machine Learning, Data Analytics, and Infrastructure, the company delivers end-to-end engagements from strategy through implementation, and also operates as an authorised GCP reseller. Its portfolio spans data integration, AI/ML implementation, modern data warehousing, data governance, and managed services for clients across APAC.
Is Intelia a public or private company?
Intelia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Intelia founded?
Intelia was founded in 2018. It employs 101 to 250 people.
Where is Intelia based?
Intelia is headquartered in Melbourne, Australia, in the Oceania region.
How does Intelia make money?
Two revenue lines are on record. Professional Services are the primary driver. The others are google Cloud Platform Reselling.
Who are Intelia's main competitors?
Broad incumbents on record are Accenture, Thoughtworks, Slalom, Telstra Purple and Deloitte (Australia). Direct peers are Servian, Mantel Group, Arinco and Chamonix IT Solutions. Data#3 is listed as a regional player.
Does Intelia have an API?
No public API is recorded for Intelia.
What industry is Intelia in?
Intelia's product category is Cloud and Data Analytics Consulting. Its primary akta.pro industry code is BPAEAHAK, Industry/Domain Analytics Solutions & Accelerators, with a secondary code of BPAEAAAJ, AI/ML Solution Integration & MLOps Enablement. Its NAICS code is 54151 and its SIC code is 7370.