Pickard Properties
Pickard Properties is a family-owned Leeds letting agency and build-to-rent developer providing student, professional, and commercial rental accommodation across Leeds and West Yorkshire, serving local university students, working professionals, and corporate relocation clients.
- Company typePrivate
- Founded1970
- HeadquartersLeeds, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pickard Properties does
Pickard Properties, trading as Pickards (Leeds) Limited and owned by Pickard Holdings Ltd, is a family-run letting agency and build-to-rent developer headquartered at 26-30 North Lane, Headingley, Leeds. The company was founded in the 1970s and operates across student, professional, and commercial rental segments in Leeds and West Yorkshire, serving University of Leeds, Leeds Beckett, Leeds Trinity, and Leeds Arts University students, working professionals, and corporate relocation clients through direct-to-consumer channels from its single Headingley office.
The company's product portfolio combines traditional lettings (student houses of 1–9 bedrooms in Headingley, Hyde Park, Burley, and Woodhouse; professional apartments and townhouses of 1–5 bedrooms) with a build-to-rent development pipeline anchored by the Spinning Acres flagship scheme (Moorfield Lodge and Moor Grange heritage Victorian conversions), the 604-bed Carlton Hill student accommodation asset, and the planned 127-unit Weetwood Police Station redevelopment. Underlying technology is conventional rather than proprietary: a WordPress property portal integrated with Fixflo for maintenance ticketing, Stripe for card payments, GoCardless for direct debit, and Re-Leased for tenancy administration.
Pickard earns recurring rental and letting-fee income on a subscription-style basis, with weekly per-person rents of £90–126 on student stock and differentiated bills-inclusive packages (unlimited gas, water, and electric) sold as a monthly recurring add-on. Long-term revenue durability is supported by a substantial in-progress development pipeline rather than high-frequency lettings turnover, while concentration risk is partially mitigated by distribution across the Leeds student catchment, working professionals, and corporate relocation clients through direct sales and the Unipol channel partnership.
Pickard Properties firmographics
Firmographics- Name
- Pickard Properties
- Legal name
- Pickards (Leeds) Limited
- Website
- https://pickardproperties.co.uk
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pickard Properties is a family-owned Leeds letting agency and build-to-rent developer providing student, professional, and commercial rental accommodation across Leeds and West Yorkshire, serving local university students, working professionals, and corporate relocation clients.
- Ownership category
- akta.pro rank
Pickard Properties industry classification
Industry- Product category
- Residential Property Lettings
- NAICS
- Residential Property Managers (531311), Real Estate Property Managers (53131), Lessors of Real Estate (5311)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Multifamily Apartment Property Management (BPAJAFAA)
- akta.pro secondary industry
- Student Housing Property Management (BPAJAFAF)
Keywords
Where Pickard Properties is headquartered
LocationHeadquarters
- HQ city
- Leeds
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Pickard Properties business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Student Property Lettings: Rental income from student properties across Leeds, charging weekly per-person rents ranging from approximately £90-126 PPPW with optional all-inclusive bills packages.
- Professional Property Lettings: Rental income from professional apartments and townhouses ranging from one to five bedrooms in Leeds.
- Commercial Property Portfolio: Commercial property holdings and corporate lettings for business clients.
- Build-to-Rent Developments: Flagship build-to-rent developments including Spinning Acres and other purpose-built rental properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Student Properties - Standard |
| Subscription | Monthly | Bills-Inclusive Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Pickard Properties product offering
Product offeringCore offering
Pickard Properties is a Leeds-based letting agency delivering residential property lettings across student (1-9 bedroom), professional (1-5 bedroom), and commercial segments, along with flagship build-to-rent developments such as Spinning Acres, Moorfield Lodge, Moor Grange, and the 604-bed Carlton Hill student accommodation. The company operates an owned property portfolio, manages tenancies in-house, and provides bills-inclusive packages, corporate relocation services, online rent payment, and online maintenance reporting through Fixflo.
Product overview
Pickard Properties is a Leeds-based letting agency offering student, professional, and commercial property lettings. Their portfolio spans student houses (1-9 bedrooms) in Headingley, Hyde Park, Burley, and Woodhouse; professional apartments and townhouses (1-5 bedrooms); and flagship build-to-rent developments. Their flagship development is Spinning Acres, an award-winning private rental scheme featuring Moorfield Lodge and Moor Grange (heritage Victorian apartments/houses). They also manage Carlton Hill, a 604-bed student accommodation development. Key services include bills-inclusive packages, corporate lettings, and digital tenant services powered by Fixflo (maintenance reporting) and Stripe (online payments).
Differentiator
Problem solved
Functional benefit
Brands
- Spinning Acres: Award-winning private rental development offering luxurious rental properties from apartments to detached family houses in Headingley, Leeds.
- Carlton Hill
- Moorfield Lodge
- Moor Grange
Products and services
- Student Property Lettings Student housing lettings service offering 1-9 bedroom properties across Leeds student areas, with optional bills-inclusive packages, payment via direct debit or card, and online maintenance reporting through Fixflo. Targeted at UK and international students attending Leeds universities.
- Professional Property Lettings Professional rental lettings service offering 1-5 bedroom apartments and townhouses in Leeds and surrounding areas, targeted at working professionals and house-share tenants.
- Spinning Acres Build-to-Rent Development Flaghead-build-to-rent flagship development offering apartments to detached family houses in a quiet urban village near Headingley amenities, Leeds. Sub-brands include Moorfield Lodge and Moor Grange.
- Moorfield Lodge Heritage-style one and two-bedroom apartments within the Spinning Acres development, featuring refurbished Victorian character combined with modern living.
- Moor Grange Luxury 1, 2, and 3-bedroom apartments and houses at Spinning Acres, combining refurbished Victorian character with modern living in Leeds.
- Carlton Hill Student Accommodation Modern 604-bed student accommodation development in Leeds managed by Pickard Properties as part of their commercial and build-to-rent portfolio.
- Corporate Lettings & Relocation Services Corporate lettings and relocation services providing accommodation for employees of businesses and organisations needing rented properties in Leeds.
- Bills Inclusive Package All-inclusive rental package covering unlimited use of gas, water, and electric utilities, with optional 'Love It' and 'Gotta Have It' tiers adding TV Licence and contents insurance. Protects tenants from energy price rises.
- Student House Shares Individual room rentals within shared student houses, allowing students to rent a single room in an existing Pickard-managed student house share.
- Fixflo Online Maintenance Reporting Online maintenance and repair reporting system powered by Fixflo, enabling tenants to submit repair requests with photos and receive status updates, with notifications routed directly to Pickard's property management team.
- Online Payment Portal Online payment system enabling tenants to make one-off card payments via Stripe or set up recurring direct debits via GoCardless for rent, fees, and deposits, without storing card details on Pickard's servers.
Quantifiable outcome
- Unlimited gas, water and electric included in bills-inclusive packages
- +1 more outcomes
Companies that use Pickard Properties
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Pickard Properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Pickard Properties partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered supporting and core.
- QuodsupportingPlanning consultancy engaged by Pickard Properties for the redevelopment of former Weetwood Police Station site into 127 built-to-rent apartments. Provided planning expertise and regulatory guidance.
- Fox Lloyd JonessupportingProject management firm engaged by Pickard Properties for the former Weetwood Police Station redevelopment project.
- C&AJ MarshallssupportingBuilding contractor appointed by Pickard Properties to refurbish Burton Grange Victorian villa as part of the Spinning Acres £40 million redevelopment scheme. Previously worked on Moor Grange and Moorfield Lodge regenerations.
- UnipolcorePickard Properties leases large student accommodation halls to Unipol, a major student housing organization. They are Unipol Code Golden Owners demonstrating full compliance with student housing standards. Pickard also provides student accommodation through this partnership for September academic intakes.
- StripecorePayment processing platform used for credit card payments on the Pickard Properties website for rent, fees, and deposits. Stripe handles payment security without storing credit card data on Pickard's servers.
- GoCardlesscoreDirect debit payment provider used by Pickard Properties for recurring rent payments and tenant payment collection.
- FixflocoreProperty maintenance and repair reporting software enabling tenants to report issues online with photos. System notifies Pickard's team immediately for streamlined maintenance management.
- Re-LeasedsupportingProperty management software provider used for managing rental property portfolio, tenancies, and landlord obligations.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Pickard Properties competitors and assessment
Company assessmentDirect peers
- Martin & Co: UK-wide letting specialist with multiple Leeds offices covering student, professional, and buy-to-let landlords; comparable to Pickard in letting management focus, customer base and service mix.
- Hunters: National UK estate and letting agency franchise operating across Yorkshire and Leeds; offers residential sales, lettings, and property management services comparable to Pickard's full-service offering.
- Linley & Simpson: Yorkshire-based letting and estate agency operating across Leeds and the wider region, offering student and professional lettings, property management, and sales — directly comparable to Pickard's core letting and management services in the same geographic market.
- Manning Stainton: Established Leeds and Yorkshire residential estate/letting agency providing sales, lettings, and property management services for students, professionals and investors; competes head-to-head with Pickard in the Leeds letting market.
- Belvoir: National UK letting and property management franchise network with strong student and professional letting presence, including Leeds operations; comparable franchise-based operating model to a multi-branch letting specialist like Pickard.
- Stonehouse Properties: Leeds-based independent letting and management agency focused on student and professional properties across Headingley, Hyde Park and Burley — direct overlap with Pickard's primary operating geography and customer segments.
Emerging players
- North Property Group: Leeds-focused build-to-rent developer and operator running purpose-built student and residential schemes; competes with Pickard's Spinning Acres and Carlton Hill flagship developments in the same city.
Broad incumbents
- Unite Students: UK's largest listed purpose-built student accommodation operator with multiple Leeds assets including significant PBSA supply; competes with Pickard/Carlton Hill in the Leeds student bed market and represents the institutional benchmark for student housing at scale.
- Grainger plc: Largest listed UK residential landlord and build-to-rent operator with growing Leeds presence; competes with Pickard's build-to-rent ambitions and represents the institutional capital-backed model that Pickard's family balance sheet competes against.
- iQ Student Accommodation: Major UK purpose-built student accommodation provider with Leeds assets offering premium amenitised student housing; competes with Pickard's Carlton Hill and Headingley student stock at the higher-priced end of the Leeds student market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pickard Properties social profiles
Digital presencePickard Properties compliance and trust
Trust signalCompliance11 records
Pickard Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pickard Properties leadership team
Management profileNumber of profiles
Pickard Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pickard Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pickard Properties
What does Pickard Properties do?
Pickard Properties is a Leeds-based letting agency delivering residential property lettings across student (1-9 bedroom), professional (1-5 bedroom), and commercial segments, along with flagship build-to-rent developments such as Spinning Acres, Moorfield Lodge, Moor Grange, and the 604-bed Carlton Hill student accommodation. The company operates an owned property portfolio, manages tenancies in-house, and provides bills-inclusive packages, corporate relocation services, online rent payment, and online maintenance reporting through Fixflo.
Is Pickard Properties a public or private company?
Pickard Properties is a private company. It is classified as family owned and is currently operating.
When was Pickard Properties founded?
Pickard Properties was founded in 1970. It employs 11 to 50 people.
Where is Pickard Properties based?
Pickard Properties is headquartered in Leeds, United Kingdom, in the Europe region.
How does Pickard Properties make money?
Four revenue lines are on record. Student Property Lettings are the primary driver. The others are professional Property Lettings, commercial Property Portfolio and build-to-Rent Developments.
Who are Pickard Properties's main competitors?
Direct peers on record are Martin & Co, Hunters, Linley & Simpson, Manning Stainton, Belvoir and Stonehouse Properties. North Property Group is listed as an emerging player. Broad incumbents are Unite Students, Grainger plc and iQ Student Accommodation.
Does Pickard Properties have an API?
No public API is recorded for Pickard Properties.
What industry is Pickard Properties in?
Pickard Properties's product category is Residential Property Lettings. Its primary akta.pro industry code is BPAJAFAA, Multifamily Apartment Property Management, with a secondary code of BPAJAFAF, Student Housing Property Management. Its NAICS code is 531311 and its SIC code is 6531.