North Property Group
- Company typePrivate
- Founded2000
- HeadquartersLeeds, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What North Property Group does
North Property Group Ltd (trading as NPG) is a privately held UK property investment and development agency headquartered in Manchester, with additional offices in Leeds, London, and Hong Kong. The firm operates a sales-led model targeting individual UK property investors (buy-to-let, off-plan, portfolio growth) and, on the supply side, UK property developers seeking investor distribution. Core services span property investment sales, property development sales, lettings, ongoing property management, and ancillary offerings such as furniture packs, snagging, mortgages, and solicitor referrals. Revenue is generated through a mix of transaction-based fees (administration and arrangement fees on property reservations) and recurring lettings/management income from managed landlord portfolios.
Operationally, NPG distributes new-build and off-plan UK residential developments across cities including Manchester, Leeds, Liverpool, London, Birmingham, Bradford, Hull, and Ashford, and has expanded into Dubai (UAE) as a cross-border sales channel. The company holds required UK property-sector credentials — Property Ombudsman membership, Client Money Protection, Professional Indemnity Insurance, and ICO registrations across its three UK offices. Technology is not the basis of the offering: the firm runs as a relationship-driven agency using standard digital marketing channels (website, social, SEO) rather than proprietary software, and has established a minor data-sharing partnership with Just Move In for tenant utility setup services.
Customer segments are primarily retail/high-net-worth individual investors alongside a secondary B2B channel to developers. Geographic reach includes England and Dubai, with a Hong Kong office dedicated to UK property marketing (explicitly not licensed for Hong Kong property transactions). The company is independently owned with no disclosed institutional investors or parent entity.
North Property Group firmographics
Firmographics- Name
- North Property Group
- Legal name
- North Property Group Ltd
- Website
- https://northpropertygroup.co.uk
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
North Property Group industry classification
Industry- Product category
- Real Estate Investment Services
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
- akta.pro secondary industries
- Property Management Advisory & Leasing Administration (FSAEAJAN), Residential Real Estate Asset Management (BPAJAMAA)
Keywords
Where North Property Group is headquartered
LocationHeadquarters
- HQ city
- Leeds
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
North Property Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Property Sales and Investment Services: The company generates revenue through property investment sales, helping clients buy, sell, let, and rent properties across the UK and Dubai. They charge administration fees for contract handling and arrangement fees for property purchases.
- Lettings and Property Management: Ongoing revenue from lettings services and property management, including tenant placement and ongoing property administration services for landlords and investors.
- Ancillary Services: Revenue from related services including furniture packs, mortgages, snagging services, and solicitor referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Property Investment Services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
North Property Group product offering
Product offeringCore offering
North Property Group is a UK property investment and development agency that sources, sells, and manages new-build and off-plan residential properties for individual investors. The firm operates across the full investment lifecycle — from free consultations, property sourcing, reservation and exchange, through to lettings, tenant placement, and ongoing property management — supplemented by ancillary services such as mortgages, furniture packs, snagging, and solicitor referrals.
Product overview
North Property Group operates as a property investment and development agency offering a comprehensive suite of services centered around UK property investment. The company provides property investment services (sales, lettings, buying, selling, renting), property development services covering the full development-to-sales lifecycle, and ancillary services including property management, lettings and management, furniture packs, mortgages, resale properties, reservation and exchange, snagging, and solicitor referrals. Their portfolio consists of new build residential property developments across UK cities including Manchester, Leeds, Liverpool, London, Birmingham, Bradford, Hull, and Ashford, with exclusive offerings marketed as 'NPG Exclusive' properties. The company functions as a sales and lettings agency rather than a software product platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Investment Services Core agency service providing sales, lettings, buying, selling, and renting of new-build and off-plan residential properties across major UK cities for individual buy-to-let investors.
- Lettings and Management Full rental property management service including tenant sourcing, rent collection, and property maintenance for investor-landlords.
- Completion and Property Management Post-purchase management service covering completion handover, tenant placement, and rental income optimization for property investors.
- Reservation and Exchange Support service handling property reservation procedures and the legal contract exchange process for property buyers.
- Free Consultation Complimentary professional consultation service advising prospective property investors on investment opportunities and strategy.
- Free Valuations Complimentary property valuation service offered to prospective sellers and investors.
Companies that use North Property Group
Customer profileSegments2 records
Ideal customer profiles2 records
North Property Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
North Property Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Just Move In (Ethical Introductions Ltd)minorJust Move In provides home setup and utility management services to tenants. North Property Group shares relevant personal data (move-to and move-from addresses, tenancy details, council tax status) with Just Move In for the provision of these services. Just Move In acts as a separate data controller for this data.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
North Property Group competitors and assessment
Company assessmentBroad incumbents
- Knight Frank: Established UK and international real estate consultancy with residential sales, lettings, and investment services across prime and mainstream markets — competes in the broader investment property space but is not buy-to-let focused.
- Savills: Large UK and global real estate services firm offering residential sales, lettings, and investment advisory. Overlaps with NPG on investment property brokerage but operates at significantly greater scale across many segments.
Direct peers
- One Call Property: UK property investment sales agent targeting individual buy-to-let investors with off-plan developments and ongoing lettings support — direct competition for NPG's investor pipeline.
- Yieldit: Specialist UK buy-to-let investment broker sourcing off-plan and new-build stock for landlords, with comparable investor-segment focus and transaction-fee revenue model.
- RW Invest: UK-based property investment agency specialising in buy-to-let and off-plan new-build sales for investors, with an end-to-end model very similar to North Property Group's sourcing-through-management proposition.
- Centrick Property: Mid-sized UK property agency with sales, lettings, and management across Birmingham and other regional cities — comparable operating footprint and full-service model to NPG's regional offices.
- Sequre Property Investment: UK investment agency focused on new-build and off-plan property for buy-to-let investors, offering sourcing, sales, and optional lettings/management — overlapping closely with NPG's core service set.
- Easy Invest (IP Global): International residential property investment platform helping investors buy new-build homes across multiple geographies including the UK — closely comparable cross-border investor proposition.
Emerging players
- Purplebricks: Online-first UK estate agency that disrupted traditional high-street agents with a hybrid model; represents the PropTech direction that could compress traditional agency commissions on residential sales and lettings.
Regional players
- NuPlace Homes: UK new-build sales agent sourcing investment property in specific regional markets; serves as a comparable regional specialist peer in the off-plan investment segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
North Property Group social profiles
Digital presenceNorth Property Group compliance and trust
Trust signalCompliance4 records
North Property Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
North Property Group leadership team
Management profileNumber of profiles
North Property Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
North Property Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about North Property Group
What does North Property Group do?
North Property Group is a UK property investment and development agency that sources, sells, and manages new-build and off-plan residential properties for individual investors. The firm operates across the full investment lifecycle — from free consultations, property sourcing, reservation and exchange, through to lettings, tenant placement, and ongoing property management — supplemented by ancillary services such as mortgages, furniture packs, snagging, and solicitor referrals.
Is North Property Group a public or private company?
North Property Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was North Property Group founded?
North Property Group was founded in 2000. It employs 11 to 50 people.
Where is North Property Group based?
North Property Group is headquartered in Leeds, United Kingdom, in the Europe region.
How does North Property Group make money?
Three revenue lines are on record. Property Sales and Investment Services are the primary driver. The others are lettings and Property Management and ancillary Services.
Who are North Property Group's main competitors?
Broad incumbents on record are Knight Frank and Savills. Direct peers are One Call Property, Yieldit, RW Invest, Centrick Property, Sequre Property Investment and Easy Invest (IP Global). Purplebricks is listed as an emerging player. NuPlace Homes is listed as a regional player.
Does North Property Group have an API?
No public API is recorded for North Property Group.
What industry is North Property Group in?
North Property Group's product category is Real Estate Investment Services. Its primary akta.pro industry code is BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily), with a secondary code of FSAEAJAN, Property Management Advisory & Leasing Administration. Its NAICS code is 5312 and its SIC code is 6531.