No Diet Dietitian
No Diet Dietitian is a Vermont-based telehealth nutrition counseling company employing over 73 Registered Dietitians to deliver one-on-one virtual sessions, group programs, and corporate wellness engagements nationwide across 15+ specialty areas, billed primarily through major insurance networks with self-pay bundles as a secondary stream.
- Company typePrivate
- Founded-
- HeadquartersBurlington, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What No Diet Dietitian does
No Diet Dietitian is a Vermont-based, dietitian-founded telehealth nutrition counseling company operating as No Diet Dietitian LLC. The company delivers one-on-one virtual counseling sessions with Registered Dietitians, supplemented by small group programs and corporate wellness engagements, across more than 15 specialty areas including weight management, eating disorders, pediatric nutrition, women's health (PCOS, menopause, fertility), diabetes, cardiovascular disease, autoimmune conditions, gut health, and sports nutrition. The practice is anchored in a non-diet, anti-restriction philosophy and uses motivational interviewing and trauma-informed Medical Nutrition Therapy. Technology is minimal and non-proprietary: appointments are scheduled and managed through a third-party ClientSecure client portal, and all services are delivered via standard telehealth infrastructure with no custom software stack disclosed.
The business model is multi-stream. The largest revenue lever is insurance billing: the company is in-network with Blue Cross Blue Shield, MVP, United Healthcare, Aetna, Cigna, and Vermont Medicaid, making most major plans fully cover sessions. Uninsured clients pay self-pay rates of $250 for an 85-90 minute initial consultation and $150 for a 55-minute follow-up, with prepaid bundle programs (Starter Pack, Accountability Plan, Lifestyle Change) priced from $810 to $1,536 offered on multi-payment plans. A separate B2B corporate wellness vertical sells team nutrition counseling and events to employer clients under direct contracts. Distribution is exclusively telehealth, delivered nationwide; a free 20-minute discovery call is the primary inbound conversion mechanism, supported by an active Instagram content presence, an SEO blog, a monthly email newsletter, and healthcare provider referrals.
The company employs over 73 Registered Dietitians plus a small administrative team and is led by founder and CEO Valerie Goldberg, RD, CD. Operational scale is meaningful: the practice completes over 5,000 appointments per month as of December 2025 and grew its clinical team by more than 2x within a year. The company is privately held with no disclosed venture or private equity funding, owns no patents, and has no disclosed partnerships or acquisitions; growth to date appears entirely organic.
No Diet Dietitian firmographics
Firmographics- Name
- No Diet Dietitian
- Legal name
- No Diet Dietitian LLC
- Website
- https://nodietdietitian.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- No Diet Dietitian is a Vermont-based telehealth nutrition counseling company employing over 73 Registered Dietitians to deliver one-on-one virtual sessions, group programs, and corporate wellness engagements nationwide across 15+ specialty areas, billed primarily through major insurance networks with self-pay bundles as a secondary stream.
- Ownership category
- akta.pro rank
No Diet Dietitian industry classification
Industry- Product category
- Telehealth Nutrition Counseling
- NAICS
- Diet and Weight Reducing Centers (812191)
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE)
- akta.pro secondary industries
- Eating Disorder Recovery Nutrition Support (HSADAFAM), Cardiometabolic Nutrition (Heart Health, Cholesterol, Hypertension) (HSADAFAG), Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO)
Keywords
Where No Diet Dietitian is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
No Diet Dietitian business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Individual Nutrition Counseling Sessions: Billable 1:1 telehealth sessions with Registered Dietitians. Insurance-covered for in-network clients; self-pay rates for uninsured. Initial consultations are longer (85-90 min) and priced higher than follow-up sessions (55 min).
- Nutrition Bundles and Plans: Prepaid bundle programs (Starter Pack, Accountability Plan, Lifestyle Change) offering discounted per-session rates vs. single-visit pricing. Sold as multi-payment plans to existing and new clients.
- Corporate Wellness Programs: B2B corporate wellness engagements offering team nutrition counseling, wellness events, and custom programs to employer clients. Revenue generated through direct corporate contracts.
- Small Group Sessions: Group counseling programs for emotional eating, binge eating, digestive health, and weight loss offered year-round. Waitlist-based enrollment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Initial Consultation (new client, uninsured) |
| One time/ perpetual license | Pay-as-you-go | Follow-up Appointment (uninsured) |
| Subscription | Monthly | Starter Pack (new clients) |
| Subscription | Multi-year contract | Accountability Plan (existing clients) |
| Subscription | Multi-year contract | Lifestyle Change (existing clients) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
No Diet Dietitian product offering
Product offeringCore offering
No Diet Dietitian provides virtual nutrition counseling delivered by Registered Dietitians via telehealth, with the core offering being 1:1 personalized counseling sessions supplemented by small group sessions and corporate wellness programs. Services span 15+ specialty areas including weight management, eating disorders, pediatric nutrition, women's health (PCOS, menopause, fertility), diabetes, cardiovascular health, autoimmune disease, gut health, and sports nutrition. The company operates as a nationwide telehealth practice accepting most major insurance plans.
Product overview
No Diet Dietitian is a telehealth nutrition counseling company offering virtual registered dietitian services through a unified platform. The core offering is 1:1 telehealth nutrition counseling supplemented by small group sessions and corporate wellness programs. Their service portfolio spans 15+ specialty areas including weight management, eating disorders, pediatric nutrition, women's health (PCOS, menopause, fertility), diabetes, cardiovascular health, autoimmune disease, gut health, and sports nutrition. All services are delivered via telehealth with insurance coverage accepted for most major plans, and self-pay pricing is available through various nutrition bundle packages.
Differentiator
Problem solved
Functional benefit
Products and services
- 1:1 Telehealth Nutrition Counseling Virtual one-on-one nutritional counseling sessions with Registered Dietitians offering personalized nutrition plans tailored to individual needs, genetics, lifestyle, and health goals. Delivered via telehealth nationwide. Initial consultations are 85-90 minutes; follow-up sessions are 55 minutes. Insurance-covered for in-network clients; self-pay rates available. Includes access to all 15+ specialty areas (weight management, eating disorders, women's health, gut health, sports nutrition, diabetes, cardiovascular, autoimmune, pediatric, and more).
- Small Group Sessions Group nutrition counseling sessions focused on emotional eating, binge eating, digestive health, and weight loss, providing community support and accountability. Waitlist-based enrollment. Sessions are run by Registered Dietitians and offered year-round.
- Corporate Wellness Programs Customized workplace nutrition and wellness programs designed to elevate company culture, improve productivity, decrease sick days, and prevent disease through team-building nutrition events. Includes team nutrition counseling, wellness events, and custom programs for employer clients. Revenue generated through direct corporate contracts.
- Sports Nutrition Athletic nutrition counseling focused on optimizing performance, endurance, recovery, and injury prevention through tailored macronutrient planning and pre/intra/post-workout nutrition strategies. For athletes and active individuals.
- Weight Loss & Weight Management Sustainable no-diet approach to weight loss focusing on building healthy habits, behavioral change, and long-term success without restriction or guilt. For individuals seeking to break the yo-yo dieting cycle.
- Eating Disorders & Disordered Eating Compassionate, non-judgmental support for anorexia nervosa, bulimia nervosa, binge eating disorder, OSFED, and ARFID, focusing on healing relationships with food and body image. Trauma-informed approach.
- Pediatric & Family Nutrition Nutrition counseling for children from newborns through teens, addressing picky eating, food allergies, growth concerns, and developing healthy eating habits for the whole family. Includes ARFID and family feeding support.
- Women's Health (PCOS, Menopause, Fertility) Hormone-focused nutrition counseling addressing fertility, pregnancy, postpartum, perimenopause, menopause, PCOS, and hormone balancing through diet and lifestyle modifications. Encompasses the Menopause Nutritionist and Fertility Nutritionist sub-specialties.
- Disease Management Nutrition Counseling Nutrition intervention for chronic conditions including diabetes, heart disease, hypertension, high cholesterol, cancer, food allergies, IBS, Crohn's, ulcerative colitis, SIBO, celiac disease, and inflammatory conditions. Encompasses the Diabetic Nutritionist, Cardiovascular Dietitian, and Autoimmune Disease Management sub-specialties.
- Gut Health & GI Counseling Digestive health nutrition for IBS, SIBO, celiac disease, Crohn's disease, ulcerative colitis, bloating, constipation, eosinophilic esophagitis, and gut dysbiosis using personalized dietary plans.
Quantifiable outcome
- Over 5,000 appointments completed per month (December 2025)
- +3 more outcomes
Companies that use No Diet Dietitian
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles2 records
No Diet Dietitian technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
No Diet Dietitian partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
No Diet Dietitian competitors and assessment
Company assessmentEmerging players
- Virta Health: Virta is a telehealth, dietitian-supervised program for diabetes reversal and cardiometabolic conditions, overlapping with No Diet Dietitian's disease management, diabetes, and cardiovascular specialty services.
- Season Health: Season Health is a food-as-medicine platform pairing patients with Registered Dietitians for condition-specific nutrition (including GLP-1 support and cardiometabolic care), directly comparable to NDD's disease management and RD-led telehealth model.
- Lark Health: Lark is an AI-driven chronic disease prevention and management platform covering diabetes, heart disease, and weight management, conceptually adjacent to NDD's telehealth dietitian-led chronic care approach.
Direct peers
- The Emily Program: The Emily Program is a multi-site eating disorder treatment provider with virtual and in-person RD-led care, comparable to NDD's specialized eating disorder support and small-group binge/emotional eating offerings.
- Equip Health: Equip is a virtual, evidence-based eating disorder treatment program delivering family-based treatment and dietitian-led care, directly competing with No Diet Dietitian's dedicated Eating Disorders & Disordered Eating service line.
- Nourish: Nourish operates a telehealth Registered Dietitian platform matching patients with insurance-covered RDs across the U.S., overlapping directly with No Diet Dietitian's core model of 1:1 telehealth nutrition counseling, insurance billing, and specialty-matched dietitian matching.
- Within Health: Within Health provides virtual eating disorder treatment with a multidisciplinary team including registered dietitians, overlapping with No Diet Dietitian's eating disorder recovery and intuitive eating programs via telehealth.
Broad incumbents
- Noom: Noom is a large-scale digital behavior-change platform with coaching and nutrition features, competing broadly for the same weight-management consumer that No Diet Dietitian targets through a more clinical, RD-led approach.
- WeightWatchers (WW): WeightWatchers, now including WW Clinic, is an incumbent weight management brand that has expanded into telehealth and GLP-1 clinical care, competing with NDD's weight management and disease management offerings at broader scale.
Others
- Talkiatry: Talkiatry is a national virtual psychiatry practice operating a clinician-network, insurance-billing model with similar scaling and operations patterns to No Diet Dietitian's nationwide RD telehealth model, useful as a comparable clinician-network telehealth operator.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
No Diet Dietitian social profiles
Digital presenceNo Diet Dietitian financial estimates
Financial estimateRevenue estimate
Valuation estimate
No Diet Dietitian leadership team
Management profileNumber of profiles
Profiles7 records
No Diet Dietitian funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
No Diet Dietitian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about No Diet Dietitian
What does No Diet Dietitian do?
No Diet Dietitian provides virtual nutrition counseling delivered by Registered Dietitians via telehealth, with the core offering being 1:1 personalized counseling sessions supplemented by small group sessions and corporate wellness programs. Services span 15+ specialty areas including weight management, eating disorders, pediatric nutrition, women's health (PCOS, menopause, fertility), diabetes, cardiovascular health, autoimmune disease, gut health, and sports nutrition. The company operates as a nationwide telehealth practice accepting most major insurance plans.
Is No Diet Dietitian a public or private company?
No Diet Dietitian is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was No Diet Dietitian founded?
No Diet Dietitian was founded in -1. It employs 11 to 50 people.
Where is No Diet Dietitian based?
No Diet Dietitian is headquartered in Burlington, United States, in the North America region.
How does No Diet Dietitian make money?
Four revenue lines are on record. Individual Nutrition Counseling Sessions are the primary driver. The others are nutrition Bundles and Plans, corporate Wellness Programs and small Group Sessions.
Who are No Diet Dietitian's main competitors?
Emerging players on record are Virta Health, Season Health and Lark Health. Direct peers are The Emily Program, Equip Health, Nourish and Within Health. Broad incumbents are Noom and WeightWatchers (WW). Talkiatry is listed as an others.
Does No Diet Dietitian have an API?
No public API is recorded for No Diet Dietitian.
What industry is No Diet Dietitian in?
No Diet Dietitian's product category is Telehealth Nutrition Counseling. Its primary akta.pro industry code is HSADAFAE, Medical Nutrition Therapy (Registered Dietitian), with a secondary code of HSADAFAM, Eating Disorder Recovery Nutrition Support. Its NAICS code is 812191 and its SIC code is 8090.