Dayglow
Dayglow is a Chicago-based specialty coffee e-commerce and subscription company that curates craft coffees from 15+ international roasters and its own roasts, selling via a Shopify storefront to US consumers and through physical coffee shops in Chicago and Washington D.C.
- Company typePrivate
- Founded-
- HeadquartersWest Hollywood, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Dayglow does
Dayglow is a specialty coffee e-commerce and subscription company headquartered in Chicago, Illinois, operating under the legal name DAYGLOW COFFEE. The company curates and sells craft coffees from 15+ international roasters — including Coffee Collective, Dak, La Cabra, Fritz Coffee Company, Module Roast, Klover, Kaffeelix, Drop Coffee Roasters, and Uncommon — alongside its own branded roasts (V06, C08, E06, DECADENT, and CREATURE IN THE DARK ROAST). Its core technology is a Shopify-hosted DTC storefront with subscription management, a content/blog platform, and an editorial 'Stories' program that organizes roasters by global origin/timezone. The platform supports discovery through flavor-profile categories (Vibrant, Creamy, Exotic, Juicy, Decadent, Sweet) and detailed tasting notes plus processing methods (Washed, Natural, Anaerobic, Carbonic Maceration).
The business model is split between monthly subscription recurring revenue (plans starting at $24-25/month) and one-time bag purchases ($24-$65 per 250g bag), with free shipping above $75 on non-subscription orders. Dayglow serves two B2C personas: specialty coffee enthusiasts seeking curated discovery of international roasters, and flavor-driven consumers who prioritize specific cup notes and processing methods. The company employs 11-50 staff and distributes through its Shopify e-commerce storefront, a Chicago pickup location at 1757 N Kimball Ave, and a newer physical coffee shop near Georgetown in Washington D.C. (opened February 2026). Marketing is content-driven via a Stories blog, Instagram, Twitter/X, and consent-based email.
The company is privately held with no disclosed funding rounds, no parent company, and no institutional investors identified in the source data. Leadership consists of Tohm Ifergan as founder and CEO. Operating geography is primarily the United States, though the Shopify storefront is technically available internationally. The company does not disclose certification, patent, or regulatory status; no AI/ML capabilities, app, or public API are evidenced.
Dayglow firmographics
Firmographics- Name
- Dayglow
- Legal name
- DAYGLOW COFFEE
- Website
- https://dayglow.coffee
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dayglow is a Chicago-based specialty coffee e-commerce and subscription company that curates craft coffees from 15+ international roasters and its own roasts, selling via a Shopify storefront to US consumers and through physical coffee shops in Chicago and Washington D.C.
- Ownership category
- akta.pro rank
Dayglow industry classification
Industry- Product category
- Specialty Coffee Retail
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Retail-Eating & Drinking Places (5810), Beverages (2080)
- akta.pro primary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
- akta.pro secondary industries
- Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE), Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA)
Keywords
Where Dayglow is headquartered
LocationHeadquarters
- HQ city
- West Hollywood
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Dayglow business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Coffee Subscriptions: Recurring monthly subscription service delivering curated specialty coffees from global roasters. Subscriptions start at $24/month with weekly roasting and shipping. Provides predictable recurring revenue with land-and-expand potential as customers discover new roasters.
- One-time Coffee Purchases: Individual bag purchases across 55+ craft coffees from various roasters. Products range from $24-$65 per 250g bag. Enables both subscription upsell and standalone transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription plans starting at $24-25/month |
| Unit Pricing | Pay-as-you-go | Individual coffee bags priced $24-$65 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Dayglow product offering
Product offeringCore offering
Dayglow operates a direct-to-consumer specialty coffee e-commerce and subscription business, selling curated craft coffees from 15+ international roasters (including Coffee Collective, Dak, La Cabra, Fritz Coffee Company, Module Roast, Klover, and Uncommon) alongside its own in-house roasts (V06, C08, E06, DECADENT, CREATURE IN THE DARK ROAST). The core subscription product starts at $24/month with weekly fresh roasting and shipping, and individual 250g bags are priced $24–$65 with free shipping above $75 on non-subscription orders. The company runs a Shopify storefront with international shipping, plus local pickup in Chicago and a new coffee shop location near Georgetown in Washington D.C.
Product overview
Dayglow is a specialty coffee subscription service and online marketplace offering curated craft coffees from both its own roasts and 15+ international partner roasters. The core offering is a subscription service starting at $24/month that delivers unique coffees from unique roasters, complemented by individual bag purchases ranging from $24-$65. The product portfolio centers on the subscription program and Dayglow-branded coffees (V06, C08, E06, DECADENT), alongside featured roasters including Coffee Collective, Dak, La Cabra, Fritz Coffee Company, and others. The company operates physical coffee shop locations in Chicago and Washington D.C., with the online store serving as the primary e-commerce platform for coffee sales and subscriptions.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Coffee Subscription Recurring monthly subscription service delivering curated specialty coffees from Dayglow's own roasts and 15+ international partner roasters, with plans starting at $24/month and weekly fresh roasting and shipping.
- V06 Dayglow's own vibrantly-flavored coffee featuring notes of red currant, brown sugar, and Meyer lemon. Origin: Burundi. Priced at $26 per bag.
- C08 Dayglow's own creamy geisha varietal coffee with fresh aromas of hibiscus and milk chocolate and toffee sweetness. Origin: Peru. Produced at Finca America by Kelly Milleni Jara Fernandezs. Priced at $35 per bag.
- E06 Dayglow's own exotic coffee featuring notes of peach, pineapple, and papaya. Origin: Colombia. Priced at $35 per bag.
- DECADENT Dayglow's sweet coffee with notes of nougat and cajeta. Origin: Mexico. Priced at $24 per bag.
- CREATURE IN THE DARK ROAST Collaboration coffee with Dayseeker featuring notes of milk chocolate, caramel nut, and berry. Blend of Mexican and Guatemalan origins. Priced at $28 per bag.
Companies that use Dayglow
Customer profileSegments2 records
Ideal customer profiles2 records
Dayglow technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Dayglow partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered featured roaster, core partner and infrastructure partner.
- Kloverfeatured roasterKlover from Paris is featured as a featured roaster on the Dayglow platform, representing Paris's specialty coffee culture through their curated selection.
- Kaffeelixfeatured roasterKaffeelix from St. Pölten, Austria is featured as a featured roaster on the Dayglow platform, showcasing international specialty coffee roasters to the Dayglow audience.
- Module Roastfeatured roasterModule Roast from Edinburgh, Scotland is featured as May 2026's featured roaster. Founded in 2025 after a decade running a multi-roaster café, Module is deliberately small and dedicated to modern roasting of renowned lots. Dayglow showcases their washed Ecuador coffee from producer Juan Peña through their subscription box.
- Coffee Collectivecore partnerDanish specialty roaster Coffee Collective is featured with multiple coffees on the Dayglow marketplace, including their Daterra Brazil offering.
- Dakcore partnerDak is one of the most featured roasters on Dayglow with 10 products available, including their Currant Mood Kenya offering featuring black currant and rosehip notes.
- La Cabracore partnerDanish roaster La Cabra has 3 products featured on the Dayglow marketplace, representing the Nordic specialty coffee tradition.
- Fritz Coffee Companycore partnerFritz Coffee Company has 3 products featured including their El Diviso Colombia offering with bubblegum and apple cider notes.
- Uncommon Coffee Roasterscore partnerUncommon has 8 products featured on the Dayglow marketplace, making them one of the most represented roasters on the platform.
- Drop Coffee Roasterscore partnerDrop Coffee Roasters has 4 products available on the Dayglow platform.
- Shopifyinfrastructure partnerDayglow's e-commerce platform is hosted on Shopify.com, which provides the online e-commerce infrastructure enabling sales, subscription management, and payment processing. Shopify handles PCI-DSS compliant payment processing and data storage.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
Dayglow competitors and assessment
Company assessmentDirect peers
- Trade Coffee: Trade Coffee is a leading direct-to-consumer specialty coffee subscription service that curates coffees from a roster of partner roasters. Operates an almost identical multi-roaster marketplace model to Dayglow with quiz-based personalization and 50+ partner roasters.
- Atlas Coffee Club: Atlas Coffee Club delivers single-origin specialty coffees from around the world on a subscription basis, with each box featuring a different country of origin. Mirrors Dayglow's discovery-from-different-timezones curation thesis.
- Driftaway Coffee: Driftaway Coffee is a personalized specialty coffee subscription that connects consumers with roasters globally and emphasizes flavor profile personalization. Closely comparable as a curated multi-roaster DTC subscription competitor.
- Verve Coffee Roasters: Verve Coffee Roasters combines farm-to-cup specialty coffee, subscription delivery, and a multi-location cafe footprint. Comparable to Dayglow's hybrid roaster-cafe-subscription model, with a stronger existing brand presence.
- Onyx Coffee Lab: Onyx Coffee Lab is a competition-grade specialty roaster with retail cafes and direct-to-consumer online sales. Comparable to Dayglow's premium single-origin positioning and roastery-cafe hybrid model.
- Sightglass Coffee: Sightglass Coffee operates roastery cafes and online coffee sales, with a curated focus on single-origin and blend offerings. Similar third-wave coffee positioning and roastery-cafe hybrid model to Dayglow's Georgetown/Chicago approach.
- Crema Coffee Roasters: Crema Coffee Roasters is a specialty roaster with cafes and a subscription service offering curated single-origin coffees. Closely aligned with Dayglow's subscription + cafe hybrid model.
- Equator Coffees: Equator Coffees is a specialty roaster with cafe locations, wholesale distribution, and online subscription offerings. Comparable third-wave positioning and hybrid retail/subscription model to Dayglow.
Broad incumbents
- Blue Bottle Coffee: Blue Bottle Coffee operates a network of cafes, retail locations, and DTC coffee subscriptions featuring their own roasted single-origin coffees. A larger incumbent with roastery-cafe model and subscription service that competes with Dayglow but at much greater scale (Nestlé-owned).
- La Colombe Coffee Roasters: La Colombe is a specialty coffee roaster with a national cafe footprint, subscription service, and wholesale distribution. Overlaps with Dayglow on third-wave cafe and DTC subscription, but operates at significantly larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Dayglow social profiles
Digital presenceDayglow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dayglow leadership team
Management profileNumber of profiles
Profiles1 record
Dayglow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dayglow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dayglow
What does Dayglow do?
Dayglow operates a direct-to-consumer specialty coffee e-commerce and subscription business, selling curated craft coffees from 15+ international roasters (including Coffee Collective, Dak, La Cabra, Fritz Coffee Company, Module Roast, Klover, and Uncommon) alongside its own in-house roasts (V06, C08, E06, DECADENT, CREATURE IN THE DARK ROAST). The core subscription product starts at $24/month with weekly fresh roasting and shipping, and individual 250g bags are priced $24–$65 with free shipping above $75 on non-subscription orders. The company runs a Shopify storefront with international shipping, plus local pickup in Chicago and a new coffee shop location near Georgetown in Washington D.C.
Is Dayglow a public or private company?
Dayglow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dayglow founded?
Dayglow was founded in -1. It employs 11 to 50 people.
Where is Dayglow based?
Dayglow is headquartered in West Hollywood, United States, in the North America region.
How does Dayglow make money?
Two revenue lines are on record. Coffee Subscriptions are the primary driver. The others are one-time Coffee Purchases.
Who are Dayglow's main competitors?
Direct peers on record are Trade Coffee, Atlas Coffee Club, Driftaway Coffee, Verve Coffee Roasters, Onyx Coffee Lab, Sightglass Coffee, Crema Coffee Roasters and Equator Coffees. Broad incumbents are Blue Bottle Coffee and La Colombe Coffee Roasters.
Does Dayglow have an API?
No public API is recorded for Dayglow.
What industry is Dayglow in?
Dayglow's product category is Specialty Coffee Retail. Its primary akta.pro industry code is CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories), with a secondary code of THAFADAE, Coffee Roasters with Cafe (Roastery Cafes). Its NAICS code is 311920 and its SIC code is 5810.