coffee collective

What coffee collective does

Coffee Collective Sdn Bhd, operating commercially as CC:Roasters (also branded "Collective"), is a Malaysia-based specialty coffee roaster founded in 2014 and headquartered in Petaling Jaya with a physical retail showroom in Bukit Damansara, Kuala Lumpur. The company roasts specialty coffee and sells it directly to consumers through a Shopify e-commerce storefront and in-person retail, with products spanning whole-bean espresso and filter coffee, cold brew, drip bags, and a monthly subscription service. Two flagship blends, Modig (from RM49) and Bold Premium (from RM55), anchor the offering, alongside ready-to-drink cold brew variants and seasonal limited editions such as the Hari Raya Blend and competition-grade East Manglayang Bean.

Name

coffee collective

Legal name

CC:Roaster

Website

https://collective.com.my

Company type

Private

Founded year

2014

Operating status

Operating

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting and Retail

NAICS

Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee Roasting & Grinding (AFAFADAB)

akta.pro secondary industries

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)

Keywords

• Specialty coffee roasting
• Coffee bean retail
• Coffee brewing equipment
• Coffee subscription service
• Espresso and filter coffee

Headquarters

HQ city

Petaling Jaya

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Coffee Beans Sales: Freshly roasted specialty coffee beans sold in various formats including whole bean (espresso, filter), cold brew, and drip bags. Products available as one-time purchases or subscription plans.
2. Retail Equipment Sales: Professional and home brewing equipment including coffee machines, grinders, and pour-over accessories from branded partners. High-ticket items sold with price points in the RM6,900-RM13,500 range.
3. Merchandise: Official branded merchandise including merchandise kits and limited edition items.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Coffee Collective (CC:Roasters) roasts specialty coffee beans sourced from transparent, traceable, and sustainable farmers, and sells them directly to consumers in espresso, filter, cold brew, and drip bag formats. The company also retails professional and home coffee brewing equipment from multiple premium third-party brands and operates a recurring monthly coffee subscription service. Distribution is via a Shopify e-commerce storefront serving Malaysia and a physical retail showroom in Kuala Lumpur.

Product overview

CC:Roasters is a specialty coffee roaster operating as a single-brand e-commerce platform. The company offers freshly roasted specialty coffee beans in multiple formats (Espresso, Filter Coffee, Cold Brew, and Drip Bag), along with a monthly Coffee Subscription service. Two branded coffee bean products are featured: Modig (from RM49) and Bold Premium (from RM55). The company also retails professional coffee equipment including espresso machines (Rocket Giotto Cronometro V at RM9,800), grinders (Anfim Practica at RM6,900, Ditting 807 Lab Sweet at RM13,500), and pour-over accessories from Hario and Fellow. Seasonal and limited-edition offerings include the Hari Raya Blend bundle. The business operates from a physical retail location in Kuala Lumpur and provides e-commerce shipping across Malaysia.

Differentiator

Problem solved

Functional benefit

Products and services

• Espresso Coffee Beans Specialty espresso coffee beans sourced from transparent, traceable, and sustainable farmers, sold via the Shopify storefront starting at RM19.99.
• Filter Coffee Beans Specialty filter coffee beans for manual brewing methods, sourced sustainably from farmers.
• Cold Brew Coffee Ready-to-drink cold brew coffee beverages and cold brew coffee beans for home preparation.
• Drip Bag Coffee Single-serve drip bag coffee for convenient on-the-go brewing.
• Coffee Subscription Service Monthly subscription service delivering freshly roasted coffee beans in 250g or 1kg quantities, with Modig from RM49/month and Bold Premium from RM55/month.
• Modig Coffee Blend House specialty coffee blend available in 250g (RM49) or 1kg (RM105) sizes with monthly subscription options.
• Bold Premium Coffee Blend Premium house specialty coffee blend available in 250g (RM55) or 1kg (RM135) sizes with monthly subscription options.
• Mixed Cold Brew Pre-mixed ready-to-drink cold brew coffee beverage priced at RM70.
• Passion Punch Cold Brew Flavored cold brew coffee with passion fruit, part of the cold brew new arrivals line.
• Hari Raya Blend Limited edition Hari Raya seasonal coffee blend bundled with drip bags, priced at RM98 with complimentary mug and sampul raya.
• Rocket Giotto Cronometro V Espresso Machine Professional espresso machine from Rocket, priced at RM9,800 MYR, sold as authorized reseller.
• Anfim Practica Grinder Professional Anfim Practica espresso grinder priced at RM6,900 MYR.
• Ditting 807 Lab Sweet Grinder Ditting 807 Lab Sweet specialty grinder priced at RM13,500 MYR for professional and high-end home use.
• Pour Over Equipment Manual brewing pour-over equipment from Hario and Fellow brands, currently offered with a 15% promotional discount.
• Official Merchandise Kits Limited edition official branded merchandise kits starting from RM49 MYR.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Rocket EspressocoreChannel Partner/ Reseller/ DistributorRocket Giotto Cronometro V espresso machine sold at RM9,800.00 MYR. CC:Roasters is an authorized reseller of Rocket espresso machines.
• AnfimcoreChannel Partner/ Reseller/ DistributorAnfim Practica grinder sold at RM6,900.00 MYR. CC:Roasters carries Anfim professional grinders.
• DittingcoreChannel Partner/ Reseller/ DistributorDitting 807 Lab Sweet grinder sold at RM13,500.00 MYR. CC:Roasters distributes Ditting specialty grinders.
• HariocoreChannel Partner/ Reseller/ DistributorHario pour-over equipment carried with 15% promotional discount. CC:Roasters is a Hario retailer.
• FellowcoreChannel Partner/ Reseller/ DistributorFellow brewing equipment available with 15% promotional discount. CC:Roasters carries Fellow products.
• RanciliominorChannel Partner/ Reseller/ DistributorRancilio coffee equipment brand carried by CC:Roasters.
• Victoria ArduinominorChannel Partner/ Reseller/ DistributorVictoria Arduino espresso machines available through CC:Roasters.
• EurekaminorChannel Partner/ Reseller/ DistributorEureka grinders distributed by CC:Roasters.
• CremminorChannel Partner/ Reseller/ DistributorCrem equipment brand available at CC:Roasters.
• HeyCafeminorChannel Partner/ Reseller/ DistributorHeyCafe grinders distributed by CC:Roasters.
• MazzerminorChannel Partner/ Reseller/ DistributorMazzer grinders available through CC:Roasters.
• DankoffminorChannel Partner/ Reseller/ DistributorDankoff coffee equipment brand carried by CC:Roasters.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Stumptown Coffee Roasters: Specialty coffee roaster offering traceable single-origin beans, subscriptions, and brewing equipment retail. Similar product breadth, sourcing narrative, and DTC-plus-equipment mix.
• Common Man Coffee Roasters: Singapore-based specialty coffee roaster and café operator offering traceable single-origin beans and brewing equipment. Highly comparable to CC:Roasters as a Southeast Asian specialty roaster-retailer serving enthusiast consumers.
• PPP Coffee (formerly Papa Palheta): Malaysian-origin specialty coffee roaster operating roastery cafés and wholesale programs across Singapore and Malaysia. Directly comparable geography, specialty positioning, and roastery-retail hybrid model.
• % Arabica: Japan-founded specialty coffee brand with global retail cafés and e-commerce bean sales. Comparable as a design-led, single-origin specialty brand selling beans and brewing accessories directly to enthusiasts.
• Blue Bottle Coffee: US-origin specialty coffee roaster with DTC subscriptions, retail cafés, and equipment retail. Closely comparable subscription-plus-retail-plus-equipment business model and third-wave positioning.
• Intelligentsia Coffee: Specialty coffee roaster with direct-trade sourcing programs, subscriptions, and retail/wholesale supply. Comparable transparency narrative and enthusiast-targeting go-to-market.
• Three Little Bears Coffee: Malaysian specialty coffee roaster offering fresh-roasted beans, subscriptions, and equipment retail to local enthusiasts. Direct competitor in the same niche and geography.

Regional players

• St Ali Coffee Roasters: Melbourne-based specialty roaster operating cafés and equipment retail across Australia and Asia. Comparable third-wave positioning with regional focus rather than direct Malaysian competition.

Others

• La Marzocco: Premium espresso machine manufacturer whose products (and competitors' machines) are resold by CC:Roasters. Comparable as equipment ecosystem participant rather than retail competitor.
• Fellow: Design-led brewing equipment brand (Ode, Stagg) currently distributed by CC:Roasters at promotional discount. Comparable as a shared partner in the specialty equipment ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/collective.my
• Instagraminstagram.com/collective.my
• LinkedInlinkedin.com/company/collectivemy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about coffee collective