Name

Terabyte Shop

Legal name

TERABYTE ATACADO E VAREJO DE PRODUTOS DE INFORMATICA LTDA

Website

https://terabyteshop.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Consumer Electronics Retail

NAICS

Electronics and Appliance Retailers (44921), Hobby, Toy, and Game Retailers (45912)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

PC Gaming Hardware Retail (GPUs, CPUs, RAM, Storage) (CRACAFAC)

akta.pro secondary industries

PCB, Prototyping Boards & Etching Supplies Retail (CRACAKAF), Gaming Collectibles, Merchandise & Toys Retail (CRACAFAI), Console/Handheld Accessories (Docks, Cases, Stands, Skins) (CRACAOAJ)

Keywords

• Computer hardware retail
• PC gaming equipment
• Gaming PC components
• Online electronics retail
• Custom PC building

Headquarters

HQ city

Curitiba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Product Sales (Retail): Revenue is generated through direct retail sales of computer hardware, gaming peripherals, PC components, monitors, office equipment, and lifestyle electronics. All products are sold at listed prices with installment payment options. The company operates as a pure e-commerce retailer without physical storefronts.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Terabyte Shop is a Brazilian online retailer that sells PC gaming hardware, computer components, peripherals, gaming furniture, and lifestyle electronics directly to consumers via its e-commerce site terabyteshop.com.br. Its catalog spans pre-built branded gaming PCs (T-POWER, T-GAMER, T-HOME, T-OFFICE, T-MOBA, Powered By MSI), a custom PC builder (Monte seu PC), CPU/motherboard upgrade kits, and full categories of third-party components (processors, graphics cards, motherboards, memory, storage, cooling, networking, monitors, cases, power supplies, peripherals, chairs, desks, simulators, consoles, software, home appliances and geek merchandise), with installment payments up to 12x interest-free and nationwide shipping in Brazil.

Product overview

Terabyte Shop is a Brazilian e-commerce retailer specializing in gaming and computer hardware. The company operates as a multi-category online store offering pre-built gaming computers (PC Gamer), hardware components (processors, graphics cards, motherboards, memory, storage), peripherals (monitors, keyboards, mice, headsets), gaming furniture (chairs, desks), racing simulators, and consumer electronics. Their product portfolio includes branded PC lines (T-POWER, T-GAMER, T-HOME, T-OFFICE, T-MOBA), upgrade kits, and various third-party hardware and accessories. The store also sells home appliances, lifestyle products, and geek merchandise. As an e-commerce platform, Terabyte Shop does not offer a software product with API, integrations, or AI capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Pre-built Gaming PCs (T-POWER, T-GAMER, T-HOME, T-OFFICE, T-MOBA, Powered By MSI, Mini PC) Pre-assembled gaming computer systems offered in proprietary tiers (T-POWER high-performance, T-GAMER gaming-focused, T-HOME home, T-OFFICE business, T-MOBA MOBA-optimized), co-branded Powered By MSI configurations, and compact Mini PC form factors, targeted at Brazilian PC gamers and home users seeking ready-to-run systems.
• Custom PC Building Service (Monte seu PC / Full Custom) An online custom-PC configuration service that lets customers select individual components (processor, graphics card, motherboard, memory, storage, power supply, case, cooling) to assemble a personalized gaming or workstation PC, targeted at enthusiasts building a system tailored to their budget and performance needs.
• Kit Upgrade (CPU + Motherboard Upgrade Bundles) Pre-configured CPU-plus-compatible-motherboard bundles (e.g., Ryzen 7 5700X with A520M chipset board), targeted at Brazilian consumers upgrading existing PCs with a matched processor and mainboard combination.
• PC Hardware Components Retail category of individual PC components including AMD Ryzen and Intel Core processors, NVIDIA GeForce/AMD Radeon/Intel Arc graphics cards, AMD and Intel motherboards, DDR4/DDR5 memory, SATA and NVMe SSDs/HDDs, air and liquid cooling solutions, networking equipment (routers, Wi-Fi adapters, NICs), and Creative sound cards, targeted at PC builders, upgraders, and gamers.
• Monitors Gaming and office monitors from brands including Philips, Bluecase, SuperFrame, ASUS, MSI, AOC, LG, Samsung, Gigabyte, Acer, Gamer Ninja, Duex, Dr. Office, and AsRock, plus monitor stands/supports, targeted at PC gamers, home-office users, and general consumers.
• Computer Cases (Gabinetes) PC chassis/case products from multiple brands including the SuperFrame house brand, plus Pure Power, Dr. Office, BRX, Gamer Ninja, Montech, ASUS, Be Quiet, Lian Li, NZXT, Cooler Master, Corsair, Cougar, Hyte, Gamdias, Gamemax, Redragon, and Liketec, targeted at PC builders assembling or upgrading desktops.
• Power Supplies (Fontes) PC power supply units from SuperFrame, Pure Power, MSI, Cooler Master, Be Quiet, Corsair, Montech, Cougar, Aerocool, Gigabyte, Deepcool, ASRock, Duex, Gamdias, Gamemax, Redragon, Super Flower, and Thermaltake, targeted at PC builders and upgraders needing reliable power delivery for gaming or workstation builds.
• Gaming Peripherals (Periféricos) Gaming peripherals category covering keyboards, mice, mousepads (including personalized), headsets, microphones, speakers, webcams, controllers/joysticks, combos, keyboard components, and connectivity/accessory products, targeted at PC gamers and general computer users.
• Gaming and Office Chairs (Cadeiras) Gaming and office chairs from Elements, SuperFrame, Gamer Ninja, Terabyte, DT3, ThunderX3, Cooler Master, Cougar, Gamdias, and Dr. Office, targeted at PC gamers and home-office users seeking ergonomic seating.
• Gaming Desks (Mesa Gamer) Gaming desks from Gamer Ninja, SuperFrame, Cougar, DT3, and Marvo, including RGB-lighting and adjustable-height variants, targeted at PC gamers building complete gaming setups.
• Racing Simulators (Simuladores) Racing simulator products including cockpit structures, steering wheels and joysticks, supports and accessories, and motion systems, targeted at sim-racing enthusiasts.
• Video Games / Consoles Gaming consoles (PlayStation, Nintendo) and related gaming accessories for console gamers in Brazil.
• Notebooks Laptop/notebook computers for Brazilian consumers needing portable computing for gaming, study, or general use.
• Home Appliances (Home e Eletro) Home appliances and electrical products including air fryers, thermal mugs, and other small home/electrical items, sold as adjacent lifestyle offerings to the core IT catalog.
• Lifestyle Products (LifeStyle) Lifestyle and personal electronics including backpacks, powerbanks, and smartwatches, sold alongside the core IT catalog to consumer buyers.
• Geek / Pop Culture Merchandise Geek and pop culture merchandise including action figures and Funko Pop collectibles, targeted at Brazilian pop-culture and gaming enthusiasts.
• Security Products (Segurança) Home and small-business security products including security cameras, sold as an adjacent category to the core IT catalog.
• Software (Diversos / Softwares) Retail software products including antivirus solutions and operating systems, sold as boxed/digital software alongside the hardware catalog for Brazilian PC users.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• MSI (Micro-Star International)coreStrategic or Co-development PartnerTerabyte Shop has a 'Powered By MSI' branded PC Gamer line, indicating a co-branded/custom PC development partnership with MSI. The store features a dedicated section for MSI-powered PCs, suggesting an established strategic relationship for custom PC development and resale.
• SuperFramecoreStrategic or Co-development PartnerSuperFrame is a house brand of Terabyte Shop used across multiple product categories including gaming chairs, monitors, desks, fans, microphones, and smartwatches. This indicates an exclusive/white-label product development relationship where Terabyte Shop sells SuperFrame-branded products alongside third-party brands.
• Mercado PagocoreChannel Partner/ Reseller/ DistributorMercado Pago is the primary payment processor, handling Pix, credit card installments, and other payment methods. The company also offers Mercado Pago 2-card payment option and NuPay, indicating integrated payment processing partnerships that are essential to the e-commerce operation.
• eBit (Brazilian e-commerce trust certification)minorOthersTerabyte Shop displays the eBit 'Em Avaliação' (Under Evaluation) trust badge, indicating participation in the Brazilian e-commerce evaluation and certification program for online retail trust and transparency.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kabum!: Brazilian e-commerce retailer specializing in PC components, gaming hardware, peripherals, and pre-built gaming PCs with nationwide delivery. Direct competitor to Terabyte Shop in the same Brazilian gamer segment, with overlapping proprietary-brand and bundle strategies.
• Pichau: Brazilian specialty e-commerce retailer of PC hardware, gaming peripherals, and components, with a strong focus on the gamer community. Closely comparable to Terabyte Shop in catalog, audience, and proprietary-brand strategy.
• Newegg: US-based global e-commerce retailer of PC components, gaming hardware, and peripherals. Direct peer in business model (pure-play online specialty PC retailer) with comparable proprietary PC-builder tools and house-brand offerings.
• Mindfactory: Germany-based pure-online PC component and gaming hardware retailer. Direct comparable in pure-play e-commerce model, catalog depth in CPUs/GPUs/peripherals, and custom PC building services.

Broad incumbents

• Mercado Livre (MercadoLibre): Dominant Latin American marketplace that carries PC hardware, gaming peripherals, and consumer electronics alongside broader assortment. Broad incumbent in the same e-commerce category with scale and logistics advantages Terabyte Shop must compete against.
• Amazon Brazil: Major e-commerce marketplace in Brazil carrying PC components, gaming hardware, and electronics. Broad incumbent that competes with Terabyte Shop on selection, pricing, and logistics in the same shopper segments.
• Magazine Luiza: Brazilian multi-category retailer with significant online presence, selling computers, electronics, gaming, and home appliances. Broad incumbent competing with Terabyte Shop across the lifestyle and electronics adjacencies.
• AliExpress: Global cross-border marketplace with broad PC component and gaming hardware assortment at typically aggressive pricing. Competes with Terabyte Shop in cross-border gamer purchasing in Brazil and across consumer electronics adjacencies.

Regional players

• Micro Center: US-based specialty computer retailer with deep PC components, peripherals, and custom-build offerings. Operates in a different geography but is a strong functional peer in specialty PC retail with strong house-brand PC-builder products.
• Scan Computers: UK-based e-commerce and custom PC builder specializing in gaming desktops, workstations, and components. Comparable in custom-build PC focus and gamer-community orientation, though serving a different region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Terabyteshop
• YouTubeyoutube.com/user/Terabyteshop
• Facebookfacebook.com/Terabyteshop
• Instagraminstagram.com/terabyteshop
• LinkedInlinkedin.com/company/terabyteshop

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Terabyte Shop