What Cannabis Creative does

Cannabis Creative Group (CCG), founded in 2017 and operating under parent company Champ Creative Group LLC (a subsidiary of Champ Digital, established 2009), is a Newton, Massachusetts-based full-service marketing agency specializing exclusively in the cannabis and CBD verticals. The agency offers 14 distinct service lines spanning social media marketing, brand identity, web design and development, digital advertising (SEM/PPC), SEO, email and SMS marketing, public relations, photography and videography, print and packaging design, and productized launch packages (Dispensary Launch, Brand Launch, Dispensary Boost). Technologically, CCG differentiates through a Native Dispensary Menu integration built on the Dutchie/SparkMenu platform that allows product pages to surface in Google search results — a documented driver of SEO performance — and an AI-powered accessibility interface that automatically remediates HTML and optimizes sites for assistive technology users every 24 hours.

CCG serves four primary customer segments: licensed dispensaries (both pre-launch and operational), cannabis and CBD consumer brands (B2C), ancillary B2B suppliers (cultivation, processing, packaging, testing), and medical marijuana operators. The agency has served more than 250 clients since inception, with documented engagements spanning dispensaries (Full Harvest Moonz, Misty Mountain, Pure Ohio Wellness, Plantabis), CPG brands (KELIA, Clebby's, Hennep, Canna Companion), and B2B players (Rx Green Technologies, ACT Lab, Upstate Elevator Supply). The business model is professional services — primarily project-based and retainer engagements — with pricing quoted per client based on annual marketing budgets typically ranging from $25,000 to $75,000+. Distribution is direct via inside sales and a website-driven 'Book a FREE consultation' intake funnel, augmented by a content-led demand engine including a 6,500+-subscriber newsletter, a portfolio of award-winning e-books, and the annual TeeHC Open industry networking event. The company holds no external institutional investment and operates as a privately held LLC.

Name

Cannabis Creative

Legal name

Champ Creative Group LLC

Website

https://cannabiscreative.com/

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Newton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing Services (Full-Service Agency): Cannabis Creative generates revenue by providing a comprehensive suite of marketing services to cannabis and CBD businesses. Services include Social Media Marketing, Brand Identity, Website Design & Development, Digital Advertising (SEM/PPC), SEO, Email & SMS Marketing, Public Relations, Photography & Videography, Print & Packaging Design, Dispensary Launch Package, and Brand Launch Package. Revenue is project-based and retainer-based, with contact form intake capturing marketing budget tiers ranging from $25,000 to $75,000+ annually.
2. Educational E-books and Resources: The company produces free award-winning educational e-books (Secrets to Successful Cannabis Marketing, Weed out the Competition, The Ultimate Guide to CBD Marketing, Cannabis Ancillary Marketing Playbook) used as lead generation and thought leadership tools. While free to download, these resources serve to attract prospects into the sales funnel and build brand authority.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Cannabis Creative is a full-service cannabis marketing agency that sells integrated marketing services to licensed cannabis and CBD businesses, including dispensaries, consumer-facing cannabis brands, and ancillary B2B suppliers. Offerings span the full marketing mix — branding, website design and development, SEO, paid digital advertising, social media, email and SMS marketing, public relations, photography and videography, print and packaging design, plus dedicated dispensary and brand launch packages and a Native Dispensary Menu solution that integrates with Dutchie/SparkMenu. All services are delivered by an in-house team on a custom-quoted, project- or retainer-basis with annual client budgets typically starting at $25,000.

Product overview

Cannabis Creative is an award-winning cannabis marketing agency that operates as a full-service marketing solutions provider rather than a software platform. The company offers a comprehensive suite of 14 distinct marketing services including Social Media Marketing, Brand Identity, Website Design & Development, Digital Advertising (SEM/PPC), Dispensary Launch Package, Search Engine Optimization (SEO), Print & Packaging Design, Brand Launch Package, Photography & Videography, Email Marketing & Automation, Public Relations, Native Dispensary Menu, Text Message Marketing (SMS), and Dispensary Boost Package. Additionally, the company provides five free educational resources including e-books on cannabis marketing, CBD marketing, and B2B ancillary marketing, plus an on-demand social media workshop. The company also hosts the annual TeeHC Open networking event for the cannabis industry. All services are specifically designed to navigate the unique challenges and restrictions of cannabis marketing regulations.

Differentiator

Problem solved

Functional benefit

Brands

• TeeHC Open: Annual cannabis golf networking event organized by the company to foster industry networking

Products and services

• Social Media Marketing Social media strategy, content creation, trend monitoring, and audience engagement services tailored for cannabis businesses to build long-term brand success.
• Brand Identity Logo design, typography, and messaging development services that help cannabis businesses differentiate and build lasting customer connections.
• Website Design & Development Mobile-ready, user-friendly cannabis website design and development using a human-first approach to engage customers through the sales funnel, including custom features such as location selectors, medical vs. recreational menu toggles, and dynamic inventory integration.
• Digital Advertising (SEM/PPC) Pay-per-click, social media ads, and Google Shopping and Search advertising campaigns for cannabis businesses navigating industry advertising restrictions.
• Dispensary Launch Package Startup-focused marketing package providing branding, website design, social media management, email marketing, and SEO optimization for new dispensaries.
• Search Engine Optimization (SEO) SEO services leveraging 11+ years of experience to increase rankings, domain authority, and deliver relevant content for cannabis businesses.
• Print & Packaging Design Custom designs for business cards, brochures, trade show posters, product menus, and product packaging for cannabis retailers and cultivators.
• Brand Launch Package Comprehensive marketing support for from-scratch cannabis businesses including strategies for immediate and long-term industry impact.
• Photography & Videography Professional brand photography and custom imagery using an in-house studio and equipment to showcase cannabis products and teams.
• Email Marketing & Automation Email campaign design, development, and automation to grow customer base and average sale per customer through strategic marketing.
• Public Relations Cannabis-focused PR services to build brand awareness through authentic content and compelling messages engaging target audiences.
• Native Dispensary Menu Native ecommerce menu solution integrated with Dutchie/SparkMenu that preserves unique branding while providing SEO benefits so dispensary products can rank in Google searches and enable online ordering with fewer clicks.
• Text Message Marketing (SMS) Strategic SMS campaigns that are fully automated and designed to increase sales and brand loyalty for cannabis businesses.
• Dispensary Boost Package Conversion-based marketing tactics for established dispensaries focused on both customer acquisition and retention to drive trackable revenue.

Quantifiable outcome

• Organic traffic doubled within one year of engagement (testimonial from Upstate Elevator Supply)
• +5 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• The Cannabis Industry (National Cannabis Industry Association)minorGTM or Marketing PartnerCannabis Creative Group lists its association with The Cannabis Industry (NCIA) among its organizational partnerships. This membership aligns the agency with the industry's trade association and its advocacy, networking, and educational resources.
• Cannabis Marketing AssociationminorGTM or Marketing PartnerListed as a partner association. The Cannabis Marketing Association is a trade body focused on best practices and standards in cannabis marketing, aligning CCG with industry peers and standards.
• Massachusetts Cannabis CoalitionminorGTM or Marketing PartnerMassachusetts-based cannabis industry trade association. CCG's Newton, MA headquarters makes this a regionally relevant partnership.
• Connecticut Cannabis ChamberminorGTM or Marketing PartnerConnecticut regional cannabis industry association. Listed as a partner organization, indicating CCG's regional market presence in the Northeast corridor.
• Rolling Stone CouncilminorGTM or Marketing PartnerRolling Stone's cannabis-focused advisory or council program. The partnership associates CCG with Rolling Stone's cultural brand authority in the cannabis space.
• CANY (Cannabis Association of New York)minorGTM or Marketing PartnerNew York state cannabis industry association. Listed alongside other regional and national trade bodies as a partner organization.
• Dutchie / SparkMenucoreTechnology or IntegrationCannabis Creative integrates with Dutchie's SparkMenu platform to enable native dispensary menus that appear directly in Google search results. This integration was a core component of the Misty Mountain case study, where two-thirds of the dispensary's 61 keyword rankings came from Dutchie menu pages. The integration improves SEO performance, user experience, and online ordering capability.
• MJ UnpackedminorStrategic or Co-development PartnerMJ Unpacked is a cannabis industry trade event. Cannabis Creative produced a 'sizzle reel' for client Rx Green Technologies at the event and designed trade show booth materials, indicating a collaborative relationship with the event platform for client visibility.
• Elastic EmailcoreTechnology or IntegrationElastic Email is referenced in the Privacy Policy as a third-party vendor used to send emails on behalf of Cannabis Creative. It is a core infrastructure component enabling CCG's email marketing operations and newsletter distribution to 6,500+ subscribers.
• Google Business ProfilecoreTechnology or IntegrationGoogle Business Profile (formerly Google My Business) is a core tool used by CCG for local SEO strategies across all dispensary clients. In one documented case, 60% of a dispensary client's organic traffic came from GBP clicks. CCG helps clients optimize their GBP listings as a foundational local SEO tactic.
• LeaflyminorGTM or Marketing PartnerLeafly is one of the most prominent cannabis directory and discovery platforms. CCG recommends listing dispensary clients on Leafly as part of their third-party directory marketing strategy to grow brand awareness and improve local SEO rankings.
• WeedmapsminorGTM or Marketing PartnerWeedmaps is a leading cannabis directory and platform. CCG recommends listing dispensary clients on Weedmaps as part of their third-party directory marketing and review management strategy.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Others

• Weedmaps: Weedmaps is a leading cannabis directory, retail, and advertising marketplace. CCG recommends dispensary clients list on Weedmaps as part of its third-party directory marketing strategy, positioning Weedmaps as a buyer-channel rather than a true direct competitor for marketing services.
• Leafly: Leafly is a cannabis discovery and review directory platform where Cannabis Creative Group helps list dispensary clients as part of its directory strategy. It is an adjacent ecosystem participant, not a marketing-services competitor, but shapes the buyer landscape CCG serves.
• ADCANN: ADCANN is the cannabis advertising and marketing industry body that runs the CANN awards, including the "Best Cannabis Marketing Agency" recognition CCG has received. It is an industry-shaping ecosystem participant rather than a competing agency.
• Dutchie: Dutchie is the leading cannabis e-commerce and menu platform and an explicit integration partner of Cannabis Creative Group via SparkMenu. It is not a direct competitor but an ecosystem enabler whose menu-tech underpins CCG's dispensary SEO offering.

Direct peers

• Goldbar Creative: Goldbar Creative is a brand and creative agency with a defined cannabis practice. It is comparable to Cannabis Creative Group in offering creative, branding, and digital services to cannabis brands and dispensaries, though it spans a broader set of CPG clients.
• Baker Creative: Baker Creative is a full-service marketing and creative agency specializing in cannabis, CBD, and hemp brands. It is closely comparable to Cannabis Creative Group in service scope (branding, web design, packaging, digital marketing), target customer (licensed dispensaries and cannabis product brands), and category specialization, and competes for the same mid-market cannabis marketing budgets.
• Humble Agency: Humble is a boutique creative and marketing agency that serves cannabis and CBD brands with branding, packaging, and digital marketing services. Comparable to Cannabis Creative Group in its cannabis-vertical specialization, agency-style professional services model, and SMB-to-mid-market client focus.
• Stigma (formerly JointLabs): Stigma is a cannabis-specialist creative agency focused on branding, packaging, and marketing for dispensaries and cannabis brands. It is directly comparable to Cannabis Creative Group in product offerings, vertical focus, and target buyer profile within the cannabis marketing agency niche.
• Hybrid Creative: Hybrid Creative is a full-service cannabis-focused marketing agency providing brand, web, packaging, and digital services to dispensaries and cannabis product brands. Directly comparable to Cannabis Creative Group in category specialization and service mix.

Broad incumbents

• R/GA: R/GA is a major global digital agency that has worked on cannabis-adjacent and CBD brand engagements through its broader marketing practice. It represents the broad-incumbent threat: a large agency with cross-vertical depth that can absorb cannabis accounts and out-resource specialist agencies on enterprise mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cannabis-creative-group
• Xx.com/Cannabis_CG
• Facebookfacebook.com/Cannabis-Creative-Group-150349635674083

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cannabis Creative