Avalon Counseling
- Company typePrivate
- Founded2018
- HeadquartersLewiston, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Avalon Counseling firmographics
Firmographics- Name
- Avalon Counseling
- Legal name
- Avalon Counseling Services
- Website
- https://avaloncounseling.net
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Avalon Counseling industry classification
Industry- Product category
- Outpatient Mental Health & Substance Use Treatment
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)
- akta.pro primary industry
- Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)
- akta.pro secondary industries
- Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF), Outpatient Mental Health & Counseling Clinics (HLAFABAC)
Keywords
Where Avalon Counseling is headquartered
LocationHeadquarters
- HQ city
- Lewiston
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Avalon Counseling business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Clinical Counseling Services: Revenue from individual and group counseling sessions for mental health and substance use disorders, including intensive outpatient program services
- Medication-Assisted Treatment: Revenue from MAT program combining medical and clinical services for substance use disorder treatment
- Insurance Billing: Accepts MaineCare (Medicaid) and processes insurance claims for covered services
- Self-Pay Services: Out-of-pocket payment option for clients without insurance coverage or preferring self-pay
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | MaineCare accepted for covered services |
Distribution channels5 records
Marketing channels4 records
Avalon Counseling product offering
Product offeringCore offering
Avalon Counseling Services provides outpatient mental health and substance use treatment from two Maine locations (Lewiston and Wilton) and via telehealth. The clinical portfolio includes individual and group substance use counseling, individual mental health counseling, an Intensive Outpatient Program (31–90 days, 5 days/week), Medication-Assisted Treatment (MAT), the Seeking Safety group for co-occurring PTSD and substance use, and the DEEP Driver Education & Evaluation Program. Services are delivered under a client-centered, trauma-informed model with MaineCare and self-pay payment options.
Product overview
Avalon Counseling Services operates as a mental health and substance use treatment organization offering a coordinated suite of services across two Maine locations (Lewiston and Wilton). The core clinical portfolio includes six distinct treatment offerings: Substance Use Counseling (individual and group), Mental Health Counseling (individual), the DEEP Driver Education & Evaluation Program, Seeking Safety (a trauma-informed group for co-occurring PTSD and substance use), a Medication Assisted Treatment Program, and an Intensive Outpatient Program. Client-facing digital tools include an Online Waiting Room for telehealth sessions, an Online Enrollment portal for self-service intake, and a Fax Referral Form for provider referrals. All services are delivered via a client-centered, trauma-informed approach, accepting MaineCare and offering self-pay options.
Differentiator
Problem solved
Functional benefit
Products and services
- Substance Use Counseling Individual and group counseling sessions focused on substance use disorders, providing therapeutic support for clients addressing addiction and recovery needs.
- Mental Health Counseling Individual counseling sessions addressing mental health needs, offering one-on-one therapeutic support for clients seeking mental wellness.
- DEEP (Driver Education & Evaluation Program) State-offered evaluations and treatment for individuals required to complete the Driver Education & Evaluation Program, assessing and addressing substance use-related driving issues.
- Seeking Safety A structured group program addressing co-occurring substance use and PTSD, providing trauma-informed support for clients dealing with both conditions simultaneously.
- Medication Assisted Treatment (MAT) Program A team-based medical and clinical program utilizing FDA-approved medications in combination with counseling to treat substance use disorders.
- Intensive Outpatient Program (IOP) A 31–90 day, 5-days-per-week group program for moderate to severe substance use disorders; requires a minimum 31-day completion before graduation, with continued attendance optional based on individualized needs.
- Telehealth / Online Waiting Room An online video waiting room enabling telehealth services via phone or video chat, removing barriers to traditional in-person counseling by connecting clients with clinicians through a Doxy.me-powered platform.
- Online Enrollment A self-service web-based enrollment system allowing prospective clients to create an account and submit an intake application online, with a typical callback within 48 hours to establish services.
- Fax Referral Form A downloadable referral form (Ez-Referral-and-Screening-form) allowing external providers or parties to refer clients to Avalon Counseling services via fax submission.
Companies that use Avalon Counseling
Customer profileSegments4 records
Ideal customer profiles2 records
Avalon Counseling technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
Avalon Counseling partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Doxy.mecoreDoxy.me provides the telehealth video platform powering Avalon Counseling's online waiting room system. Clients access their clinician's virtual waiting room through personalized Doxy.me links for video consultations.
- BestNotescoreBestNotes CRM platform powers Avalon Counseling's online enrollment system, allowing prospective clients to create accounts and complete service applications digitally.
- SquarecoreSquare payment processing platform handles self-pay transactions through a dedicated payment portal link on the Avalon Counseling website.
- MaineCarecoreMaineCare (Maine Medicaid) is accepted as insurance coverage for eligible clients, enabling low-income individuals to access mental health and substance use treatment services at Avalon Counseling.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Avalon Counseling competitors and assessment
Company assessmentBroad incumbents
- American Addiction Centers: Large national network of outpatient and residential SUD treatment facilities; broader portfolio but overlapping on outpatient counseling, MAT, and IOP offerings.
Emerging players
- Charlie Health: Virtual outpatient mental health and SUD treatment provider with IOP via telehealth; comparable on telehealth-enabled outpatient IOP model serving Medicaid and commercial populations.
- Eleanor Health: Value-based outpatient SUD and mental health provider with telehealth-first model; comparable integrated MAT/counseling model and growing competition in the same payer and population segment.
Direct peers
- CleanSlate Outpatient Addiction Medicine: Outpatient MAT-focused practice accepting Medicaid in multiple states; overlapping MAT-centric clinical model and Medicaid revenue mix, but operates at much larger scale.
- Discovery House: Multi-site outpatient MAT and opioid use disorder treatment provider; directly comparable on MAT/counseling model and Medicaid acceptance, though larger and more geographically dispersed than Avalon.
- BrightView Health: Outpatient SUD and mental health provider offering MAT, IOP, counseling and telehealth across multiple states; comparable integrated outpatient model with same evidence-based modalities as Avalon.
- Groups Recover Together: Outpatient SUD treatment operator headquartered in Maine offering group counseling, MAT, and telehealth; directly comparable in core offerings (MAT + IOP + telehealth) and geographic footprint overlap with Avalon.
Regional players
- Sweetser: Maine-based behavioral health provider with outpatient mental health and substance use counseling across the state; comparable on Maine geographic focus and multi-site outpatient service mix.
- Crossroads Holdings (Maine Treatment Centers): Maine-based outpatient substance use treatment provider offering IOP and counseling; directly comparable on Maine geographic focus, IOP modality, and referral relationships.
- Aroostook Mental Health Center (AMHC): Community mental health center serving Maine with outpatient mental health and substance use services; comparable Maine outpatient behavioral health focus and similar service modalities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Avalon Counseling social profiles
Digital presenceAvalon Counseling financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avalon Counseling leadership team
Management profileNumber of profiles
Profiles3 records
Avalon Counseling funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avalon Counseling M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avalon Counseling
What does Avalon Counseling do?
Avalon Counseling Services provides outpatient mental health and substance use treatment from two Maine locations (Lewiston and Wilton) and via telehealth. The clinical portfolio includes individual and group substance use counseling, individual mental health counseling, an Intensive Outpatient Program (31–90 days, 5 days/week), Medication-Assisted Treatment (MAT), the Seeking Safety group for co-occurring PTSD and substance use, and the DEEP Driver Education & Evaluation Program. Services are delivered under a client-centered, trauma-informed model with MaineCare and self-pay payment options.
Is Avalon Counseling a public or private company?
Avalon Counseling is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Avalon Counseling founded?
Avalon Counseling was founded in 2018. It employs 11 to 50 people.
Where is Avalon Counseling based?
Avalon Counseling is headquartered in Lewiston, United States, in the North America region.
How does Avalon Counseling make money?
Four revenue lines are on record. Clinical Counseling Services are the primary driver. The others are medication-Assisted Treatment, insurance Billing and self-Pay Services.
Who are Avalon Counseling's main competitors?
American Addiction Centers is listed as a broad incumbent. Emerging players are Charlie Health and Eleanor Health. Direct peers are CleanSlate Outpatient Addiction Medicine, Discovery House, BrightView Health and Groups Recover Together. Regional players are Sweetser, Crossroads Holdings (Maine Treatment Centers) and Aroostook Mental Health Center (AMHC).
Does Avalon Counseling have an API?
No public API is recorded for Avalon Counseling.
What industry is Avalon Counseling in?
Avalon Counseling's product category is Outpatient Mental Health & Substance Use Treatment. Its primary akta.pro industry code is HLAFACAA, Outpatient Mental Health Clinics & Counseling Centers, with a secondary code of HLAFACAF, Outpatient Substance Use Treatment Programs (IOP/PHP/OP). Its NAICS code is 621420 and its SIC code is 8093.