GRMA
GRMA is a nonprofit 501(c)(6) alliance that owns and operates a GFSI-recognized GMP certification program for dietary supplements, cosmetics, and OTC drugs, serving 30+ retailer, manufacturer, certification body, and trade association members through harmonized standards and blockchain-verified lab testing.
- Company typePrivate
- Founded2018
- HeadquartersKing Of Prussia, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What GRMA does
GRMA (Global Retailer and Manufacturer Alliance, Inc.) is a Nevada-incorporated 501(c)(6) nonprofit professional society, founded in 2018 and headquartered in King of Prussia, Pennsylvania. It functions as the owner and operator of the GRMA Certification Program, a GFSI-recognized (Scope K, May 2024) GMP certification scheme covering dietary supplements (NSF/ANSI 455-2), cosmetics and personal care products (NSF/ANSI 455-3), and over-the-counter drugs (NSF/ANSI 455-4). The organization's stated purpose is to harmonize quality and safety standards across the health and wellness supply chain by replacing fragmented, retailer-specific audit requirements with a single, publicly ANSI-accredited standard administered through ANAB-accredited Certification Bodies (NSF International, Eurofins, Intertek).
GRMA's technology stack comprises two core assets. First, GRMAuditsphere, a custom audit and certification management platform developed by Austria-based Intact, which feeds GRMA's Audit Integrity Program by evaluating audit conformance, auditor performance, and auditor consistency across certification bodies. Second, the Dietary Supplement Product Integrity Program, launched in October 2024 in partnership with HealthLOQ and ANAB, which recognizes qualified testing laboratories (under ISO/IEC 17025) and requires blockchain-anchored Certificates of Analysis using zero-knowledge proof cryptography to verify document authenticity.
GRMA is member-funded through six tiered annual memberships (Retailer, Manufacturer, and Associate categories, each with Basic and Platinum levels priced $1,000-$7,000 per year), supplemented by per-audit fees ($750 certification/surveillance, $500 pre-assessment) routed through authorized Certification Bodies, and revenue from the annual GRMA Summit (e.g., April 7-10, 2026 in Chicago). Its 30+ member organizations include major retailers (Whole Foods Market, Dollar Tree/Family Dollar, H-E-B, Kroger representing 100+ retail chains and 45,000+ stores), manufacturers (Gemini Pharmaceuticals, Nestlé Health Science, Haleon), certification bodies, and seven trade associations (AOAC, ACIL, CHPA, GOED, CRN, IPA, TIC Council). The organization is governed by a member-comprised board and operates with 1-10 employees, with Amazon's June 2026 Compliance Fast-Track recognition representing the most significant external validation of its Product Integrity Program to date.
GRMA firmographics
Firmographics- Name
- GRMA
- Legal name
- Global Retailer and Manufacturer Alliance, Inc.
- Website
- https://grmalliance.org
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GRMA is a nonprofit 501(c)(6) alliance that owns and operates a GFSI-recognized GMP certification program for dietary supplements, cosmetics, and OTC drugs, serving 30+ retailer, manufacturer, certification body, and trade association members through harmonized standards and blockchain-verified lab testing.
- Ownership category
- akta.pro rank
GRMA industry classification
Industry- Product category
- Quality and GMP certification services for health and wellness products
- NAICS
- Testing Laboratories and Services (54138), Testing Laboratories and Services (541380)
- SIC
- Services-Testing Laboratories (8734)
- akta.pro primary industry
- Food Safety & Quality Scheme Certifications (GFSI Programs) (AFALAMAI)
- akta.pro secondary industries
- GFSI Scheme Certification Audits (BRCGS, SQF, FSSC 22000, IFS) (AFALABAA), Supplier & Vendor Qualification Audits (Second-Party Audits) (AFALABAB), Supplier Approval, Verification & Food Safety Risk Management (GFSI-aligned) (AFALADAH), Quality Documentation & Digital QMS (SOPs, CAPA, Change Control, Recordkeeping) (AFALALAD), GxP Audits & Supplier Qualification (GMP/GCP/GLP/GDP) (HLAGAKAE)
Keywords
Where GRMA is headquartered
LocationHeadquarters
- HQ city
- King Of Prussia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
GRMA business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Membership Fees: GRMA generates revenue primarily through annual membership fees across three membership categories: Retailer, Manufacturer, and Associate. Each category has Basic and Platinum tiers with different pricing and benefit levels. Retailer Basic costs $1,000/year (plus 3.24% fee), Retailer Platinum costs $5,000/year, Manufacturer Basic costs $1,000/year, Manufacturer Platinum costs $7,000/year, Associate Basic costs $1,000/year, and Associate Platinum costs $3,000/year. Additional audit-related charges apply: $750 per certification/surveillance audit and $500 per pre-assessment, included in Certification Bodies' audit expenses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Retailer Basic – $1,000/year (plus 3.24% fee): Access to audit management tool, directory, baseline analytics, common grading system, industry networking, GRMA e-newsletter, and members-only area. |
| Subscription | Annual | Retailer Platinum – $5,000/year (plus 3.24% fee): Full Retailer Basic benefits plus free downloads, 3 free summit registrations, unlimited audit repository database access, eligibility for Governance Advisory Council, free webinar registrations for 2 employees. |
| Subscription | Annual | Manufacturer Basic – $1,000/year (plus 3.24% fee): Access to common retailer-accepted audit scheme, audit management platform, free standards downloads, 1 free summit registration, eligibility to join Technical Committees and NSF/ANSI Joint Committees. |
| Subscription | Annual | Manufacturer Platinum – $7,000/year (plus 3.24% fee): All Manufacturer Basic benefits plus 3 free summit registrations and 50% reduction on all GRMA webinars. |
| Subscription | Annual | Associate Basic – $1,000/year (plus 3.24% fee): Eligibility to join Technical Committees and Working Groups, standards downloads access. |
| Subscription | Annual | Associate Platinum – $3,000/year (plus 3.24% fee): All Associate Basic benefits plus 2 free summit registrations and free webinar registrations for 2 employees. |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
GRMA product offering
Product offeringCore offering
GRMA develops, owns, and operates a GFSI-recognized GMP certification program for the health and wellness category, covering dietary supplements, cosmetics/personal care products, and over-the-counter drugs, built on publicly ANSI-accredited NSF/ANSI 455 standards. It supplements this certification program with the GRMAuditsphere audit management platform, a public directory of certified manufacturers and recognized labs, and a Product Integrity Program that uses blockchain-verified lab testing to verify product label claims.
Product overview
GRMA (Global Retailer and Manufacturer Alliance) is a nonprofit, member-based organization that operates as a Certification Program Owner for the Health & Wellness category. Its core product is the GRMA Certification Program, a GFSI-recognized GMP certification program covering dietary supplements, cosmetics/personal care products, and over-the-counter drugs, built on NSF/ANSI 455 family of standards. The portfolio includes the GRMAuditsphere audit management platform (developed by Intact) for managing reports, certifications, and corrective actions; the GRMAuditsphere Directory for public listing of certified facilities; the Product Integrity Program for dietary supplement testing lab recognition using HealthLOQ blockchain technology; and the annual GRMA Summit for industry collaboration. Membership tiers (Retailer, Manufacturer, Associate at Basic and Platinum levels) provide tiered access to these programs, standards, and governance participation.
Differentiator
Problem solved
Functional benefit
Products and services
- GRMA Certification Program GFSI-recognized GMP certification program for the Health & Wellness category covering dietary supplements (NSF/ANSI 455-2), cosmetics/personal care products (NSF/ANSI 455-3), and over-the-counter drugs (NSF/ANSI 455-4). Integrates regulatory requirements, international standards, and retailer best practices into an accredited public audit standard.
- GRMAuditsphere Custom audit management platform developed by Intact that provides manufacturers, certification bodies, and retailers access to audit reports, certifications, corrective actions, and audit directories. Supports GRMA's Audit Integrity Program by evaluating audit conformance, auditor performance, and auditor consistency.
- GRMAuditsphere Directory Public directory listing facilities with GRMA certification, providing visibility into certified manufacturers and enabling retailers and brands to identify qualified suppliers.
- Product Integrity Program Lab conformance assessment and recognition program for dietary supplement testing labs that evaluates laboratories' ability to verify products against stated label claims for identity, composition, strength, purity, and contamination. Uses HealthLOQ blockchain technology for document verification and enables labs to issue GRMA ReportLOQ Product Certificates of Analysis.
- GRMA Annual Summit Annual industry conference bringing together leaders, innovators, and experts to shape the future of health and wellness standards. Features expert-led panels, breakout sessions, collaborative roundtables, networking opportunities, and the GRMA Awards Program.
- GRMA Membership Tiers (Retailer, Manufacturer, Associate at Basic and Platinum) Tiered membership packages (Basic and Platinum for Retailer, Manufacturer, and Associate categories) providing access to GRMAuditsphere, audit repository, certification program participation, standards downloads, summit registrations, committee participation, and Governance Advisory Council eligibility.
- GRMA Certification Body Audits Certification audits performed by GRMA-authorized certification bodies (including NSF International, Eurofins, and Intertek) that evaluate manufacturer conformance to GRMA GMP standards, with full scope audits, GRMA oversight of findings, and corrective actions, issued at $750 per certification/surveillance audit and $500 per pre-assessment.
Quantifiable outcome
- GFSI Benchmark Recognition (Scope K) achieved May 14, 2024, making GRMA the only health and wellness GMP certification program with GFSI recognition.
- +2 more outcomes
Companies that use GRMA
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles5 records
GRMA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
GRMA partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered flagship, core and minor.
- AmazonflagshipAmazon formally recognized GRMA's Dietary Supplement Product Integrity Program as part of its Compliance Fast-Track Program, creating a streamlined pathway for manufacturers and brand owners to bring compliant products to Amazon's marketplace. Manufacturers with GRMA GMP-certified facilities and GRMA-recognized lab testing benefit from simplified documentation, uninterrupted selling, and faster time to market. This five-year collaboration culminated in Amazon's recognition announced June 9, 2026.
- HealthLOQcoreHealthLOQ is a strategic technology partner providing GRMA-specified blockchain technology for the Product Integrity Program. Upon recognition by the GRMA program, labs must use GRMA-specified blockchain technology for customer-issued test reports or certificates of analysis (COAs). HealthLOQ uses zero-knowledge proof, blockchain, and cryptography to protect and validate digital documents without breaching confidentiality, enabling automated verification that documents are authentic, original, and unaltered. Recognized labs receive a discount code for HealthLOQ services.
- ANAB (ANSI National Accreditation Board)coreANAB is a strategic partner for the controlled launch of GRMA's Dietary Supplement Product Integrity Program. ANAB is a wholly owned subsidiary of ANSI and the largest multidisciplinary ISO/IEC 17011 accreditation body in North America. ANAB provides accreditation for Certification Bodies seeking to issue GRMA conformity marks and enables ISO 17025 scope extensions for GRMA-recognized laboratories.
- EurofinscoreEurofins is a fully Approved and Accredited Certification Body under GRMA's Health & Wellness GMP Certification Program for Dietary Supplements, Cosmetics, and Over-the-Counter Drugs. Eurofins joined GRMA as an Authorized CB in January 2023 and attained full accreditation in 2024. Eurofins is also a sponsor of the 2026 GRMA Annual Summit.
- IntactcoreIntact is the technology partner that developed the GRMAuditsphere platform, a custom audit and certification management software. Intact is the market leader in audit, certification, and standard management with its Intact Platform and Intact Analytics products. Founded in 2001 in Austria, Intact has seven global offices and sales partners in Austria, USA, Switzerland, UK, Germany, and Australia. The GRMAuditsphere provides access to manufacturers, reports, certifications, corrective actions, and feeds GRMA's Audit Integrity Program.
- AOAC InternationalcoreAOAC International is a cooperative (partnership) association member of GRMA. AOAC develops standard method performance requirements (SMPR) referenced in GRMA's Product Integrity Program normative references. AOAC's Guidelines for Method Validation are used as a normative reference for assessing lab conformance.
- American Council of Independent Laboratories (ACIL)coreACIL is a cooperative (partnership) association member of GRMA. ACIL's Best Practices are referenced as a normative document in GRMA's Product Integrity Program. Both organizations share a commitment to collaboration, inclusion, and promoting scientific credibility. An Agreement of Cooperation was signed May 7, 2024 between GRMA and ACIL.
- Consumer Healthcare Products Association (CHPA)coreCHPA is a cooperative (partnership) association member of GRMA. CHPA represents the consumer healthcare products industry and contributes to GRMA's standards development and advocacy efforts. CHPA is also a sponsor of the 2026 GRMA Annual Summit.
- GOED (Global Organization for EPA and DHA Omega-3)coreGOED is a cooperative (partnership) association member of GRMA. GOED represents the omega-3 industry and contributes expertise to dietary supplement standards development, particularly around omega-3 fatty acid testing and quality standards.
- Council for Responsible Nutrition (CRN)coreCRN is a cooperative (partnership) association member of GRMA. CRN is the leading trade association for the dietary supplement and functional food industry. CRN President Steve Mister was recognized as a GRMA Ambassador in 2024 for his advocacy of self-regulation and public trust initiatives.
- International Probiotics Association (IPA)coreIPA is a cooperative (partnership) association member of GRMA. IPA's Manufacturing Guideline is referenced in the GRMA Dietary Supplement GMP standard for probiotic dietary supplements. IPA is also represented in GRMA's Probiotic Working Group, which develops harmonized requirements for probiotic dietary supplement products.
- TIC CouncilcoreTIC Council is a cooperative (partnership) association member of GRMA. TIC Council represents testing, inspection, and certification companies, contributing expertise to GRMA's certification program and audit integrity framework.
- NSF InternationalcoreNSF International is both an Approved Certification Body for GRMA and a Trusted Partner consultant. NSF offers gap assessments, corrective action support, GMP SOP templates, regulatory compliance consulting, mock inspections, and private training for GRMA manufacturer members. NSF facilitated the only American National Standard (NSF/ANSI 173) that verifies the health and safety of dietary supplements.
- Core Business SolutionsminorCore Business Solutions is a GRMA Trusted Partner consultant providing expert ISO and GMP consulting services to help organizations implement industry best practices for ISO 9001, GMP, cGMP, ISO 22716, and ISO 17025 certification. Services include Quality Management System certification services, quality testing and laboratory certification services, internal and 3rd party auditing services, and CORE Compliance Software.
- JIT Experts HiveminorJIT Experts Hive is a GRMA Trusted Partner consultant and President Neshat Soofi serves on the GRMA Governance Board. JIT Experts Hive provides just-in-time expertise to CPG companies across food, beverage, supplements, CBD, cosmetics, and OTC drugs. Services include product development, packaging, contract manufacturing, quality & regulatory, and audits & certification. The company also chairs the GRMA CBD Taskforce.
- IntertekcoreIntertek is a fully Approved and Accredited Certification Body under GRMA's Health & Wellness GMP Certification Program for Dietary Supplements, Cosmetics, and Over-the-Counter Drugs. Intertek is also a sponsor of the 2026 GRMA Annual Summit.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
GRMA competitors and assessment
Company assessmentDirect peers
- SQF Institute: SQF operates a GFSI-recognized food safety certification program owned by FMI. It is a direct peer as another GFSI scheme owner providing retailer-accepted GMP certification, competing for the same standards-driven compliance budgets in adjacent categories.
- Eurofins Certification: Eurofins is a fully accredited GRMA certification body and one of GRMA's most active distribution partners. It is a direct peer as a CB performing GRMA audits while also running its own adjacent proprietary testing and certification programs for dietary supplements and OTC drugs.
- BRCGS: BRCGS (Brand Reputation through Compliance Global Standards) operates GFSI-recognized certification programs used by retailers. Comparable as a scheme owner selling retailer-accepted audit standards, though historically focused on food rather than supplements/cosmetics/OTC.
- Intertek: Intertek is an approved GRMA certification body performing audits for dietary supplements, cosmetics, and OTC drugs. Comparable as a global CB operating in the same retailer-driven compliance ecosystem GRMA serves.
- NSF International: NSF is both a certification body (CB) performing GRMA audits and the standards body behind NSF/ANSI 455 and NSF/ANSI 173 used by GRMA's program. It is the most direct comparable as a CB that also co-develops the underlying standards underpinning GRMA's certification scheme.
- FSSC 22000: FSSC 22000 is a GFSI-recognized scheme owner for food safety certification built on ISO standards. Comparable to GRMA as a scheme owner that monetizes certification through accredited CBs while developing its own standards framework.
Broad incumbents
- SGS Société Générale de Surveillance: SGS is a global testing, inspection, and certification (TIC) company active across food, supplements, cosmetics, and pharma. Comparable as a broad incumbent TIC player operating in GRMA's territory, though typically as a CB rather than a scheme owner.
- UL (Underwriters Laboratories): UL operates broadly across product safety testing and certification, including some health and wellness categories. Comparable as a broad incumbent standards and certification player with overlapping capabilities but a wider industry focus than GRMA's dietary supplements niche.
- USP (US Pharmacopeia): USP develops quality standards referenced in supplement and pharmaceutical manufacturing. Comparable as a broader standards-setting body whose documentation and methods are referenced in GRMA's Product Integrity Program.
Others
- Consumer Healthcare Products Association (CHPA): CHPA is a GRMA cooperative association member representing the consumer healthcare products industry. Comparable as an adjacent industry association that influences standards development and advocacy in OTC and personal care, similar to how trade associations like CRN and IPA relate to GRMA.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
GRMA social profiles
Digital presenceGRMA compliance and trust
Trust signalCompliance3 records
GRMA financial estimates
Financial estimateRevenue estimate
Valuation estimate
GRMA leadership team
Management profileNumber of profiles
Profiles1 record
GRMA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GRMA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GRMA
What does GRMA do?
GRMA develops, owns, and operates a GFSI-recognized GMP certification program for the health and wellness category, covering dietary supplements, cosmetics/personal care products, and over-the-counter drugs, built on publicly ANSI-accredited NSF/ANSI 455 standards. It supplements this certification program with the GRMAuditsphere audit management platform, a public directory of certified manufacturers and recognized labs, and a Product Integrity Program that uses blockchain-verified lab testing to verify product label claims.
Is GRMA a public or private company?
GRMA is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was GRMA founded?
GRMA was founded in 2018. It employs 1 to 10 people.
Where is GRMA based?
GRMA is headquartered in King Of Prussia, United States, in the North America region.
How does GRMA make money?
One revenue line is on record: membership Fees.
Who are GRMA's main competitors?
Direct peers on record are SQF Institute, Eurofins Certification, BRCGS, Intertek, NSF International and FSSC 22000. Broad incumbents are SGS Société Générale de Surveillance, UL (Underwriters Laboratories) and USP (US Pharmacopeia). Consumer Healthcare Products Association (CHPA) is listed as an others.
Does GRMA have an API?
No public API is recorded for GRMA.
What industry is GRMA in?
GRMA's product category is Quality and GMP certification services for health and wellness products. Its primary akta.pro industry code is AFALAMAI, Food Safety & Quality Scheme Certifications (GFSI Programs), with a secondary code of AFALABAA, GFSI Scheme Certification Audits (BRCGS, SQF, FSSC 22000, IFS). Its NAICS code is 54138 and its SIC code is 8734.