The Ridge Golf Course

What The Ridge Golf Course does

The Ridge Golf Course is an 18-hole, Robert Trent Jones Jr.-designed daily-fee golf facility located in the golden foothills of Auburn, California, approximately a short drive from Sacramento. The property features oak-studded knolls, rock outcroppings, and 100 feet of elevation change, anchored by a 20,000-square-foot clubhouse with panoramic views of the 10th and 18th holes, an on-site practice facility, a full-service pro shop, and The Ridge Bar & Grill restaurant. The course gained professional tour recognition when it hosted the LPGA Longs Drugs Challenge in 2004-2005, and the facility has been managed by Indigo Sports, LLC, a Troon Golf subsidiary, operating within Troon's broader portfolio of 150+ courses.

The business operates a multi-revenue-stream model combining usage-based green fees, three subscription membership tiers (Platinum at $4,250/year individual, Gold at $3,750, and Silver at $725), a lower-priced Player Development Program subscription ($60/month individual, $95/month couples on a 12-month commitment), tiered junior memberships (Birdies at $80/month, Eagles at $120/month), and pay-as-you-go private and group instruction led by PGA Professional Shawn Kelly. Event hosting is a core parallel revenue line: the Events Center accommodates groups of 16-300+ guests for weddings, banquets, corporate events, tournaments, quinceañeras, and celebration-of-life events, supported by an in-house executive chef, F&B manager, and dedicated event coordinator, with F&B minimums and catering packages driving per-event revenue. Recurring engagement is reinforced through community programs including the Ladies Club, Men's Club, Thursday Golf League, Junior Academy, and the company's participation in Troon Rewards and Troon Card loyalty programs.

Distribution runs primarily direct-to-consumer via the ridgegc.com website (positioned as the lowest-fee booking channel), a free iOS/Android mobile app with GPS touchscreen cart integration, digital scorecards, and GHIN score posting, an event inquiry form for higher-ACV banquet and tournament bookings, and an e-commerce storefront at ridgegc.troon.shop. The customer base spans individual recreational golfers, event hosts, corporate groups, and junior golfers ages 8-14, with marketing concentrated on the website, Facebook, Instagram, email newsletter, Google Reviews, and an SMS "text club" for event and tournament notifications. The Ridge Golf Course competes as a premium-positioned, design-pedigreed daily-fee facility in the Sacramento/Northern California region, monetizing brand and tournament legacy, instruction quality, and event capacity rather than membership exclusivity at a private-club level.

Name

The Ridge Golf Course

Legal name

Indigo Sports, LLC

Website

https://ridgegc.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

The Ridge Golf Course is a Robert Trent Jones Jr.-designed 18-hole daily-fee golf facility in Auburn, California, serving individual golfers, event hosts, and corporate groups via tee-time green fees, multi-tier memberships, an attached events center (16-300 guests), F&B operations, instruction, and junior programs under Troon Golf management.

Ownership category

akta.pro rank

Product category

Golf Course & Hospitality Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

Keywords

• Golf course facility
• Golf instruction services
• Event hosting venue
• Golf membership programs
• Junior golf academy

Headquarters

HQ city

Auburn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Golf Fees and Green Fees: Revenue from daily fee golf play. Players pay green fees and optional cart rental. Rates are lower when booked directly through the website versus walk-up or phone reservations.
2. Golf Memberships: Platinum, Gold, and Silver membership tiers providing unlimited or discounted golf with cart, range access, and pro shop discounts. Monthly payment options available with prorated rates.
3. Player Development Program: Monthly subscription program offering unlimited range balls after 2pm and discounted golf with cart. Requires 12-month commitment.
4. Food and Beverage: The Ridge Bar & Grill serves lunch daily from 11am-4pm. Catering for events includes sit-down and buffet options. Event venues available for private celebrations.
5. Golf Shop Merchandise: Retail sales of golf equipment, apparel, and accessories. Online store available for customized merchandise purchases.
6. Event Hosting: Venue rental and catering for weddings, banquets, corporate events, tournaments, and celebrations. Food and beverage minimums apply. Additional services include décor assistance and bar packages.
7. Golf Instruction: Private lessons and group clinics taught by PGA and teaching professionals. Package deals available for multiple lessons. Discounts for seniors and juniors.
8. Troon Rewards and Troon Card Programs: Loyalty program where members earn points on golf fees and merchandise. Points redeemable for free rounds. Troon Card provides discounted rates and special offers.
9. Junior Golf Programs: Junior Academy weekly lessons for ages 8-14. Birdies and Eagles membership tiers with coaching, range allowance cards, and free on-course play.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels7 records

Core offering

The Ridge Golf Course operates an 18-hole championship golf course in Auburn, California, designed by Robert Trent Jones Jr. The facility offers daily-fee and membership play, on-site golf instruction, a junior golf academy, an events center for weddings and corporate outings, a full-service restaurant (The Ridge Bar & Grill), a golf shop, and tournament-hosting services. Operations are managed by Indigo Sports, LLC, a subsidiary of Troon Golf, LLC.

Product overview

The Ridge Golf Course & Events Center operates as a comprehensive golf and hospitality facility offering an 18-hole Robert Trent Jones Jr.-designed golf course combined with a full-scale events center. The product portfolio centers on core golf operations including tee time bookings, golf shop, and practice facilities, supported by a multi-tiered membership program (Platinum, Gold, Silver) and player development offerings such as the Junior Golf Academy, Golf 101 Clinics, and private lessons with PGA professionals. The Events Center provides wedding, banquet, and tournament services, while The Ridge Bar & Grill restaurant serves dine-in and event catering. The facility also offers Troon Rewards and Troon Card loyalty programs, a mobile app with digital scorekeeping and GHIN integration, and an online merchandise store. Ladies Club, Men's Club, and Thursday Golf League provide organized community golf experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Troon Rewards: A loyalty program where guests earn points for every dollar spent on golf fees and merchandise at participating daily fee facilities, redeemable for free rounds of golf.
• Troon Card
• Troon Access

Products and services

• The Ridge Golf Course An 18-hole championship golf course designed by Robert Trent Jones Jr. in Auburn, California, offering public tee times, member play, and tournament hosting.
• Events Center

Quantifiable outcome

• 100-foot elevation change on course with oak-studded terrain
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Troon Golf, LLCcoreStrategic or Co-development Partner · 1 January 2021Troon Golf is the world's largest golf course management company. They provide operational infrastructure, technology platforms, and brand programs including Troon Rewards loyalty program and Troon Card discount program. Headquarters at 15044 North Scottsdale Road, Suite 300, Scottsdale, Arizona 85254.
• Indigo Sports, LLCcoreStrategic or Co-development PartnerIndigo Sports, LLC manages The Ridge Golf Course website and operations. Registered office at 12700 Sunrise Valley Dr, Suite 300, Reston, Virginia 20191. Indigo Sports is a subsidiary of Troon Golf, LLC and manages golf facilities.
• Northern California Golf Association (NCGA)minorGTM or Marketing PartnerNCGA membership included with Ladies Club and Men's Club memberships. Provides GHIN handicapping, course discounts, news, and updates.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pasatiempo Golf Club: Premium 18-hole daily-fee/alumni-affiliated golf course in Santa Cruz, CA, designed by Alister MacKenzie. Highly comparable as a Northern California premium daily-fee course with strong event hosting, F&B, and membership offerings targeting the same regional customer base as The Ridge.
• Poppy Hills Golf Course: 18-hole golf course in Pebble Beach area operated by the NCGA. Comparable as a NorCal mid-to-premium daily-fee course with strong instruction programs, tournament hosting, and F&B operations serving a similar Sacramento/Bay Area customer base.
• Baylands Golf Links: 18-hole daily-fee public golf course in Palo Alto, CA. Comparable as a Northern California premium public-access course offering similar green-fee, tournament, instruction, and F&B revenue streams to The Ridge.
• Half Moon Bay Golf Links: Two 18-hole resort-style golf courses in Half Moon Bay, CA offering daily-fee play, weddings, corporate events, and F&B. Comparable as a Northern California premium golf destination with a strong events-center business model similar to The Ridge.

Regional players

• Lincoln Hills Club (Sun City Lincoln): Master-planned golf community in Lincoln, CA — less than 15 miles from The Ridge. Comparable as a nearby NorCal golf club competing for the same Sacramento-metro golf and event customers, though oriented toward residents rather than daily-fee play.
• Serrano Country Club: Private country club in El Dorado Hills, CA in the greater Sacramento region. Comparable as a nearby premium golf and event venue competing for Sacramento-area golfers, weddings, and corporate outings with overlapping customer demographics.
• Auburn Valley Golf Club: Golf club located directly in Auburn, CA. Most direct local competitor to The Ridge, serving the same immediate trade area with overlapping membership, daily-fee, and event-hosting offerings.

Broad incumbents

• Troon Golf (Corporate / Parent): World's largest golf course management company and parent of Indigo Sports, LLC, which operates The Ridge. Comparable as the broad incumbent managing 850+ golf properties globally, providing technology, branding, and loyalty infrastructure leveraged by The Ridge.
• ClubCorp: Large operator of private golf and country clubs across the U.S. Comparable as a broad incumbent in the golf and country club space, competing for membership-based and event-driven revenue across multiple geographies.
• American Golf Corporation: Operator of public, private, and resort golf courses across the U.S. Comparable as a broad golf-course operator offering daily-fee play, instruction, and tournament hosting similar to The Ridge's core offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/theridgegolfcourse
• Instagraminstagram.com/theridgegolfandevents
• Xx.com/rockyridgegc
• LinkedInlinkedin.com/company/the-ridge-golf-course

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ridge Golf Course