What Logtag Recorders Ltd does

LogTag Recorders Ltd is a privately held New Zealand-based designer and manufacturer of electronic temperature and humidity data loggers serving cold-chain monitoring applications globally. The company was founded in 2004 and operates from its headquarters in Auckland, with wholly-owned subsidiaries in the United States (LogTag North America Inc., Lafayette, New Jersey) and China (LogTag China), supported by manufacturing facilities in Vietnam and China and a distribution network spanning more than 70 countries through regional resellers such as CIK, Praxas, LoggerShop, MicroDaQ, Bell Technology, and LogTag South Africa. Its product portfolio spans single-use and multi-use USB loggers, WiFi-enabled loggers (UTRED30-WiFi), Bluetooth loggers (HAXO-16BT), real-time cellular loggers with GPS and shock sensors (LT5GEO and LT5GEO-E), ultra-low-temperature probes, the WHO PQS pre-qualified TIC20 WHO temperature indicator, and hot-swappable Smart Probe accessories for simplified calibration. The software ecosystem centers on LogTag Online, a cloud-based environmental management platform with mobile applications (LogTag Link, LogTag Mobile) and desktop tools (LogTag Analyzer, LogTag Xpress, LogTag Convert) offering FDA 21 CFR Part 11 compliance, real-time alerting via SMS, voice, WhatsApp, and email, and API access for system integration.

LogTag sells primarily through authorized distributors and resellers, complemented by direct e-commerce via its website and a dedicated distributor portal. Revenue is generated principally through hardware sales of data logger devices, probes, and accessories, with a growing recurring component from LogTag Online software subscriptions on a freemium model (free tier without activation codes, paid tier for premium features including location-based monitoring and digital signature suites). Pricing is quote-based for enterprise customers and not publicly disclosed. End customers span pharmaceutical and healthcare facilities, vaccine and immunization programs, transportation and logistics operators, food and beverage producers, agricultural and veterinary operations, and industrial users requiring HACCP, EN 12830, CDC VFC, FDA, and WHO PQS compliance. Named reference customers include the World Health Organization, UNICEF, Médecins Sans Frontières, and the US CDC Vaccines for Children program.

Name

Logtag Recorders Ltd

Legal name

LogTag Recorders Ltd

Website

https://logtagrecorders.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

LogTag Recorders designs and manufactures electronic temperature and humidity data loggers plus the LogTag Online cloud platform, serving pharmaceutical, vaccine, logistics, food, and industrial cold-chain customers in over 70 countries through global distributors and direct e-commerce.

Ownership category

akta.pro rank

Product category

Temperature Data Loggers

NAICS

Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Refrigeration & Service Industry Machinery (3580)

akta.pro primary industry

Cold Chain Monitoring, Sensors & Control Towers (IoT, data loggers) (HLAGAMAG)

akta.pro secondary industries

Vaccine/biopharma cold chain compliance sensors (GxP/21 CFR Part 11 capable) (TLAEALAK), Vaccine Ordering, Inventory Management & Cold-Chain Logistics (HLAJAHAF), Cold storage facility environmental sensing (rooms, freezers, blast chillers) (TLAEALAL)

Keywords

• Temperature data loggers
• Cold chain monitoring
• Humidity monitoring
• Vaccine storage monitoring
• Cold chain logistics

Headquarters

HQ city

Takapuna

HQ country

New Zealand

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales

Revenue model

1. Hardware Data Logger Sales: LogTag generates primary revenue through the sale of temperature and humidity data logger devices. Products range from single-use loggers to multi-use devices with various connectivity options including USB, WiFi, cellular, and Bluetooth. The company also sells probes and accessories.
2. Software Subscriptions: LogTag Online cloud platform operates on a freemium model with free accounts available without activation codes. Paid subscriptions unlock premium features and are required for location-based monitoring. Subscriptions can be purchased from distributors or directly on LogTag Online.
3. Accessories and Probes: Sale of Smart Probes for easy calibration, USB-C accessories, cradles, and other monitoring accessories. Smart Probes are designed to minimize logger downtime during calibration processes.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

LogTag Recorders Ltd designs, manufactures, and sells electronic temperature and humidity data loggers for cold chain monitoring applications. The product portfolio spans single-use and multi-use USB loggers, WiFi and Bluetooth-enabled loggers, real-time cellular (4G/5G) loggers with GPS tracking, and specialized WHO PQS pre-qualified vaccine indicators. Supporting the hardware is the LogTag Online cloud platform, desktop companion software (LogTag Analyzer, Xpress, Convert), and iOS/Android mobile apps that together provide end-to-end cold chain visibility, real-time alerts, and regulatory compliance documentation.

Product overview

LogTag Recorders Ltd offers a comprehensive portfolio of temperature and humidity monitoring solutions organized as hardware data loggers paired with cloud-based software platforms. The core product line includes three main hardware categories: (1) Cellular loggers like the LT5GEO and LT5GEO-E featuring GPS tracking, shock/light sensors, and 4G/5G connectivity for real-time transit monitoring; (2) WiFi-enabled loggers like the UTRED30-WiFi for fixed-site monitoring with automatic cloud uploads; and (3) USB-based loggers like the TRED30-16U and TRIX-8 for portable data collection. Supporting these hardware products are Smart Probes (hot-swappable calibration accessories) and Vaccine Kits (bundled solutions). The software ecosystem centers on LogTag Online (cloud platform for remote monitoring and alerts), LogTag Analyzer (desktop companion software), LogTag Link and LogTag Mobile (mobile apps), LogTag Xpress (lightweight data retrieval), and LogTag Convert (file format conversion utility). Together, these products provide end-to-end cold chain visibility from factory to warehouse to last-mile delivery.

Differentiator

Problem solved

Functional benefit

Brands

• LogTag Online: Cloud-based environmental management system for data logging, remote monitoring, and compliance reporting
• LogTag Analyzer
• LogTag Xpress
• LogTag Convert
• LogTag Link

Products and services

• LT5GEO-E Real-Time Cellular Data Logger with External Probe Real-time cellular temperature data logger with external probe that tracks temperature, light, shock, and location with automatic 4G/5G uploads to LogTag Online. Designed for continuous fixed-site and logistics monitoring of temperature-sensitive products.
• HAXO-16BT Wireless Temperature and Humidity Logger Wireless Bluetooth temperature and humidity data logger that connects to the LogTag Link mobile app for wireless data viewing, downloads, and PDF/CSV report generation without disturbing in-transit shipments. Supports a robust API for workflow integration.
• UTRED30-WiFi Dual-Channel WiFi Data Logger Multi-use dual-channel LCD WiFi data logger that automatically uploads real-time temperature data to LogTag Online. Stores 32,000 total temperature readings (16,000 per channel) and sends instant voice call, SMS, or WhatsApp alerts.
• TRED30-16U External Probe LCD Temperature Data Logger External probe LCD temperature data logger with USB-C connectivity. Records over 17,500 temperature readings over a range of -40°C to +99°C, supports Smart Probes, and features a built-in audible alarm.
• LT5GEO Cellular Data Logger Cellular data logger providing real-time shipment visibility with instant alerts via phone, email, SMS, or WhatsApp. Features GPS tracking, humidity, shock, light, and temperature sensors with Auto Flight Mode for air transport.
• TIC20 WHO Temperature Indicator Temperature indicator with 40-day display pre-qualified for WHO PQS E006 Standards. Features at-a-glance OK/Reject alarm status and supports WHO Type A/B and Type C alarm configurations for vaccine shipments.
• Smart Probes Hot-swappable temperature probes that store calibration and measurement limits on the probe itself, enabling calibration without sending the logger away. Designed to minimize logger downtime and maximize efficiency.
• LogTag Online Cloud Platform Cloud-based environmental management system providing secure monitoring of all connected loggers from one platform. Features customizable dashboards, real-time alerts via call/SMS/WhatsApp/email, automated PDF/CSV reports, and FDA 21 CFR Part 11 compliance.
• LogTag Analyzer Desktop Software Free companion software for configuring, downloading, and displaying data from LogTag data loggers. Provides an easy-to-use platform for data management and analysis.
• LogTag Xpress Desktop Software Lightweight alternative to LogTag Analyzer designed for minimal user interaction. Focuses on simplicity for basic data retrieval tasks.
• LogTag Convert Utility Software Utility that converts LogTag Analyzer files (.ltd) to CSV and other text formats for bulk data transfer to other programs.
• LogTag Link Mobile App Mobile app for HAXO-16BT and other Bluetooth loggers enabling wireless data viewing, downloads, PDF/CSV report generation, batch alarm settings, and remote configuration. Available on iOS and Android.
• LogTag Mobile App Mobile application for accessing LT5GEO cellular data logger data on-the-go. Available for iOS and Android platforms.
• TRIL-16U / SRIL-16U Ultra Low Temperature USB Data Logger Ultra low temperature USB data logger designed for monitoring in ultra-cold environments such as dry ice storage and transport.
• HAXO-16U LCD Humidity and Temperature USB Recorder LCD humidity and temperature USB recorder for monitoring temperature-sensitive goods during cold storage and transport.
• UTREL30-16U Ultra-Low Temperature External Probe Data Logger Ultra-low temperature external probe LCD data logger capable of monitoring from -90°C to +40°C for pharmaceutical and vaccine storage requiring ultra-cold conditions.
• TRIX-8 Temperature Mapping Data Logger Temperature mapping data logger with up to 3 years battery life, 5-second download time via LTI-HID interface, compact design (86mm x 54.5mm x 8.6mm, 33g), and reusable form factor suitable for repeated temperature mapping exercises.

Quantifiable outcome

• More than 50% of vaccines go to waste globally due to inadequate temperature management
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered minor.

• Zebra TechnologiesminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag, Sensitech, ELPRO, Controlant, Timestrip, TSS, and DeltaTrak. Companies competing in the same market segment for biologic supply chain quality assurance.
• SensitechminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, ELPRO, Controlant, Timestrip, TSS, and DeltaTrak.
• ELPROminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, Sensitech, Controlant, Timestrip, TSS, and DeltaTrak.
• ControlantminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, Sensitech, ELPRO, Timestrip, TSS, and DeltaTrak.
• TimestripminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, Sensitech, ELPRO, Controlant, TSS, and DeltaTrak.
• TSSminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, Sensitech, ELPRO, Controlant, Timestrip, and DeltaTrak.
• DeltaTrakminorOthersMentioned as a key industry participant in the Global Cold Chain Biologic Temperature Monitoring Labels Market alongside LogTag and other competitors including Zebra Technologies, Sensitech, ELPRO, Controlant, Timestrip, and TSS.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ELPRO-BUCHS AG: Swiss manufacturer of temperature and humidity data loggers, monitoring services, and cloud platforms for pharmaceutical and life sciences cold chains. Direct peer in pharma-grade cold chain sensors and compliance reporting.
• DeltaTrak: US-based provider of cold chain temperature monitoring solutions, including single-use indicators, real-time loggers, and cloud platforms for pharma, food, and floral end markets. Direct competitor across LogTag's primary verticals.
• Timestrip: UK-based maker of single-use temperature (and time) indicators used primarily in pharmaceutical and food cold chains. Direct peer in vaccine/pharma indicator markets.
• Onset Computer Corporation (HOBO): US manufacturer of HOBO brand data loggers for temperature, humidity, and other environmental parameters with the HOBOlink cloud platform. Competes in the broader electronic data logger market served by LogTag.
• Controlant: Iceland-based provider of real-time cold chain visibility solutions, including cellular data loggers and a cloud monitoring platform for pharmaceuticals and biologics. Direct competitor to LogTag's cellular monitoring stack in pharma/vaccine cold chain.
• Berlinger & Co. AG: Swiss manufacturer of temperature indicators, data loggers, and vaccine cold chain monitoring solutions, with WHO PQS pre-qualification. Competes head-on in vaccine logistics indicators alongside LogTag's TIC20 WHO.
• Testo SE & Co. KGaA: German measurement instrument manufacturer producing a wide range of temperature/humidity data loggers and probes used across HVAC, food, pharma, and industrial applications. Direct peer across the broader data logger category.
• Sensitech (a Thermo Fisher Scientific brand): Cold chain visibility solutions including TempTale temperature indicators/loggers and a cloud platform for life sciences, food, and industrial customers. Competitor across the same end markets (pharma and food cold chain) with backing from a much larger parent.

Broad incumbents

• Vaisala: Finnish industrial measurement company providing humidity, temperature, and CO2 monitoring instruments and continuous monitoring systems for life sciences and industrial customers. Competes in regulated cold storage and pharmaceutical monitoring.
• Zebra Technologies: Large enterprise asset intelligence and tracking vendor that has expanded into cold chain visibility via its acquired Sensitech-adjacent products and broader traceability solutions. A wider-portfolio incumbent overlapping with LogTag's pharma and logistics visibility stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/logtag-recorders-ltd

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Logtag Recorders Ltd