Digital Business Solutions

What Digital Business Solutions does

Digital Business Solutions, Inc. (doing business as DigitalRx) is a privately-held US software company headquartered in Tustin, California that develops and licenses a Windows-based pharmacy management platform. The company targets independent and specialty pharmacies across the United States, with explicit use-case coverage spanning retail pharmacies, compounding pharmacies, long-term care facilities, and online pharmacies. Its core product suite consists of DigitalRx (a comprehensive pharmacy management system with EPCS certification and Surescripts-based electronic prescribing), DigitalPOS (a pharmacy-specific point-of-sale module), EMARS (electronic medication administration records replacing paper MARs in long-term care), and a Doctor Dispense module that allows physicians to dispense medications directly. Mobile dashboard applications—the DigitalRx Dashboard—are available on iOS and Android.

The platform integrates with a defined partner ecosystem: Surescripts for electronic prescribing, RelayHealth for clinical connectivity, Emdeon for administrative workflows, Heartland Payment Systems for card processing, Kirby Lester for robotic counting and dispensing hardware, and FedEx for shipment tracking. Digital Business Solutions operates a sales-led go-to-market motion with quote-based pricing, converting prospects via a website demo request form, a sales phone line (949-298-6600), and direct email outreach ([email protected]). Revenue is generated through software licensing/subscription (annual billing cadence), mobile app distribution through app stores, and recommended hardware resale. The firm does not publicly disclose revenue, funding history, headcount trends, or ownership structure, and no institutional investors or parent companies are referenced in the source data. The most recent documented product activity dates to January 2017 (iOS and Android DigitalRx Dashboard launches), and no post-2017 product launches, M&A, or funding events are recorded.

Name

Digital Business Solutions

Legal name

Digital Business Solutions, Inc.

Website

https://digital-rx.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Digital Business Solutions, Inc. (DigitalRx) is a Tustin, California-based software company that licenses a Windows-based pharmacy management platform—including POS, EMARS, and mobile dashboard apps—to retail, compounding, long-term care, and online pharmacies across the United States.

Ownership category

akta.pro rank

Product category

Pharmacy Management Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Medication Inventory, Procurement & Supply Chain (Pharmacy) (HLACAKAI)

Keywords

• Pharmacy management software
• Pharmacy point of sale
• Electronic prescribing
• Medication administration records
• Pharmacy operations software

Headquarters

HQ city

Tustin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Licensing/Subscription: Digital Business Solutions generates revenue through licensing of their DigitalRx pharmacy management software suite. As a Windows-based platform with comprehensive pharmacy management features, the company likely offers subscription or perpetual license pricing models for their software to pharmacies of various sizes.
2. Mobile App Distribution: Revenue may include distribution of mobile apps (DigitalRx Dashboard) through iOS App Store and Google Play Store, potentially through freemium with premium features or direct sales of app access.
3. Hardware Sales: The company recommends and likely resells hardware (DigitalRx and DigitalPOS recommended hardware) for pharmacy operations, including robotic dispensing systems from partner Kirby Lester.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Digital Business Solutions develops and sells DigitalRx, a Windows-based pharmacy management software suite for retail, compounding, long-term care, and online pharmacies. The platform includes the DigitalRx pharmacy management system, DigitalPOS point-of-sale software, EMARS electronic medication administration records, Doctor Dispense module, and DigitalRx Dashboard mobile apps for iOS and Android. It integrates with Surescripts for electronic prescribing and holds EPCS certification for controlled substances.

Product overview

Digital Business Solutions offers DigitalRx, a Windows-based unified pharmacy management platform consisting of a core pharmacy management system (DigitalRX) integrated with a point-of-sale module (DigitalPOS), electronic medication administration records (EMARS), and doctor dispensing capabilities. The platform also includes mobile apps for pharmacy dashboard monitoring. The ecosystem integrates with Surescripts for electronic prescribing, Heartland Payment Systems for payment processing, and Kirby Lester for automated counting/dispensing hardware.

Differentiator

Problem solved

Functional benefit

Brands

• DigitalRx: Pharmacy Management System - a comprehensive pharmacy management software suite
• DigitalPOS
• eMARS
• Doctor Dispense

Products and services

• DigitalRx Pharmacy Management System Comprehensive Windows-based pharmacy management system for retail, compounding, long-term care, and online pharmacies. Includes Retail Point-of-Sale, Inventory Management Control, Long-Term Care, Accounts Receivable, Reconciliations, Electronic Prescribing via Surescripts, and EPCS certification for controlled substances.
• DigitalPOS Complete point-of-sale software developed specifically for the pharmacy environment. Enables quick setup so pharmacies can be up and running in minutes for front-end retail operations.
• EMARS (Electronic Medication Administration Records) Software designed to replace paper MARS (Medication Administration Records) in pharmacies and long-term care settings, streamlining medication administration documentation.
• Doctor Dispense Module that enables physicians to dispense medications directly, integrated within the DigitalRx pharmacy management ecosystem.
• DigitalRx Dashboard Mobile App Mobile dashboard application available on iOS and Android that displays pharmacy information and financials, allowing pharmacy managers to monitor performance from phones and tablets.

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• SurescriptscoreTechnology or IntegrationSurescripts connects pharmacies, payers, PBMs, physicians, hospitals, HIEs and EHRs to more easily and securely share health information. DigitalRx integrates with Surescripts for electronic prescribing capabilities, enabling pharmacies to receive and process electronic prescriptions securely.
• RelayHealthcoreTechnology or IntegrationRelayHealth provides clinical connectivity to physicians, patients, hospitals and more using innovative health information technology. The partnership enables DigitalRx to offer expanded clinical connectivity services to pharmacy customers.
• EmdeoncoreTechnology or IntegrationEmdeon's offerings integrate and automate key business and administrative functions of its payer and provider customers throughout the patient encounter. Integration enhances DigitalRx's administrative and billing workflow capabilities.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• KeyCentrix: Pharmacy software vendor offering retail and LTC pharmacy management with e-prescribing and POS modules — competes in the same niche independent-pharmacy segment.
• Liberty Software (by FrameworkLTC / Cerner/Oracle Health ecosystem): Long-term care pharmacy management system with POS and medication administration features; directly overlaps DigitalRx's EMARS and LTC pharmacy positioning.
• PioneerRx (by RedSail Technologies): Independent pharmacy management system serving retail, compounding, and LTC pharmacies with POS, e-prescribing, and clinical tools — directly comparable to DigitalRx in target customer and feature scope.
• Rx30 (by RedSail Technologies): Established pharmacy management software for independent pharmacies offering prescription processing, POS, and inventory — overlaps with DigitalRx's retail pharmacy feature set.
• BestRx (by Transaction Data Systems): Pharmacy management system targeting independent and small-chain pharmacies with POS, refill management, and clinical services — competes head-to-head with DigitalRx for the same SMB pharmacy buyer.
• PrimeRx (by Micro Merchant Systems): Pharmacy management suite covering retail, compounding, and LTC workflows with integrated POS and e-prescribing — same buyer profile and feature breadth as DigitalRx.
• Computer-Rx (by RxMaster Pharmacy Systems): Pharmacy management software with retail, LTC, and compounding modules plus e-prescribing — closely comparable to DigitalRx's multi-segment, multi-module platform.

Others

• Kirby Lester (KL1, KL1Plus): Pharmacy hardware vendor for tablet counting, scan-verification, and robotic dispensing; an ecosystem partner to DigitalRx but also a complementary adjacent technology provider for the same pharmacy buyer.

Broad incumbents

• Oracle Health (Cerner) Pharmacy Solutions: Pharmacy and medication management modules within Oracle Health's broader EHR suite; competes with DigitalRx primarily in health-system pharmacies via integration depth.
• McKesson EnterpriseRx: Enterprise pharmacy management platform from McKesson serving chains and large independents; broader portfolio and scale make it a broad incumbent competing for the same pharmacy IT wallet.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Business Solutions