Vibrant Life

Name

Vibrant Life

Legal name

Vibrant Life

Website

https://drbrittain.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Intimate Wellness and Aging Care

NAICS

Beauty Salons (812112), Hair, Nail, and Skin Care Services (81211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Perfumes, Cosmetics & Other Toilet Preparations (2844), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Medical Wellness & Longevity (Health Screening, Biohacking, Anti-aging Programs) (THAJAHAI)

Keywords

• Hormone replacement therapy
• Intimate wellness treatments
• Medical aesthetic services
• Cosmetic laser services
• Anti-aging healthcare

Headquarters

HQ city

Bloomington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Others

Revenue model

1. Medical Consultation and Procedure Fees: Revenue from in-office medical procedures including hormone replacement therapy, intimate wellness treatments (O-Shot, P-Shot), cosmetic laser services, and aesthetic procedures. Consultations drive treatment recommendations and subsequent procedure bookings.
2. Product Sales: Sale of skin care products (Epionce, Revision Skin Care, BabyFoot) and take-home medical devices (V-Fit Gold Plus at $495+tax). Products available for purchase in-office.
3. Special Promotional Packages: Seasonal promotional bundles and holiday packages offered to patients. Creates additional revenue opportunities during holiday seasons.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Vibrant Life is a private medical practice providing intimate wellness, bioidentical hormone replacement therapy (SottoPelle subdermal pellets), and anti-aging/medical aesthetic services to individual patients in Bloomington, Indiana. Core procedures include PRP-based intimate wellness (O-Shot, P-Shot), intimate laser treatments (CO2RE Intima, FemiLift, Emsella), cosmetic laser services (GentleMax Pro hair removal and skin rejuvenation), injectables (Botox, Dysport, Sculptra, Restylane), and complementary skin care products.

Product overview

Vibrant Life is a healthcare practice offering a unified suite of intimate wellness and aging care services. The core offering centers on specialized treatments including PRP-based therapies (O-Shot, P-Shot, Vampire Wing Lift, Hair Restoration with PRP), hormone replacement (SottoPelle pellets for menopause and andropause), and intimate laser devices (CO2RE Intima, FemiLift, V-Fit Gold Plus, Emsella Chair for urinary incontinence). Medical aesthetics include neuromodulators (Botox, Dysport, Daxxify), fillers (Sculptra, Restylane), laser services (hair removal, age spots, facial rejuvenation), and skin care (Rejuvapen micro-needling, dermaplaning, chemical peels). Supporting services include shockwave therapies (O-Wave, P-Wave) and retail skin care products (Epionce, Revision, Babyfoot). The Medi-Spa Party program offers group experiences. All services are provided in Bloomington, Indiana.

Differentiator

Problem solved

Functional benefit

Products and services

• SottoPelle Hormone Replacement Therapy Subdermal hormone pellet insertion therapy that delivers bioidentical hormone flows to relieve menopause and andropause symptoms (low energy, reduced libido, hot flashes, night sweats, loss of muscle mass, mood inconsistency). Provided by Dr. Brittain, Medical Director of Sotto Pelle.
• O-Shot A non-surgical PRP (platelet-rich plasma) procedure lasting 20-30 minutes for women that uses the patient's own blood-derived growth factors to treat intimate health issues and incontinence, with typically immediate and painless results.
• O-Wave Extracorporeal shockwave therapy for women that uses sound waves to open blood vessels, remove plaque buildup, and stimulate new blood vessel growth; can enhance results when used with the O-Shot.
• Vampire Wing Lift A non-invasive cosmetic procedure for women that uses blood-derived growth factors and hyaluronic filler to rejuvenate the labia, restoring a more youthful appearance with improved blood flow.
• P-Shot A drug-free, non-surgical 20-30 minute PRP-based treatment for men that uses the patient's own platelet-rich plasma to improve intimacy, address erectile dysfunction, and treat milder symptoms of Peyronie's Disease.
• P-Wave Drug-free, non-surgical extracorporeal shockwave therapy for Peyronie's disease, low testosterone, and erectile dysfunction; can be used standalone or alongside the P-Shot.
• CO2RE Intima Laser Treatment In-office CO2 laser treatment for vaginal rejuvenation that provides improved sexual gratification, reduced pain during intercourse, increased lubrication, and urinary incontinence improvement.
• FemiLift Laser Treatment Non-surgical laser procedure using the FemiLift system (Alma Lasers) to alleviate symptoms related to intimate health issues and menopause, delivered via two or three in-office laser sessions.
• V-Fit Gold Plus Device Take-home device using red light technology (photobiomodulation) for at-home stimulation of healing in the genital area; available for $495+tax, used 12 minutes every other day to maintain results from O-Shot, O-Wave, and Vampire Wing Lift.
• Emsella Chair Treatment Non-invasive device treatment that relieves urinary incontinence by stimulating pelvic muscle contractions to strengthen the pelvic floor; 95% of patients report quality-of-life improvements.
• Botox & Dysport Neuromodulator injections that reduce the appearance of aging, wrinkles, crow's feet, forehead wrinkles, and glabellar lines with minimal downtime and long-lasting results.
• Daxxify Neuromodulator that uses a peptide not derived from animals or humans to reduce frown lines; differentiated as vegan, longer-lasting, and faster onset versus other neuromodulators.
• Sculptra Injectable poly-L-lactic acid that helps restore collagen production in the skin to smooth wrinkles and tighten skin, providing gradual, long-term results without drastic change.
• Restylane Hyaluronic acid-based mid-to-deep filler injection that smooths facial lines, reduces wrinkles, and reduces appearance of aging with long-term effects.
• Rejuvapen Micro-Needling Microscopic needle device that stimulates collagen production in the skin; can be performed with or without PRP for enhanced outcomes and healing.
• Dermaplaning Minimally invasive procedure using a specialized blade to exfoliate the top layer of skin, removing dead skin cells, dirt, buildup, and fine hairs while improving skin brightness and reducing acne scars.
• Hair Restoration with PRP Hair restoration treatment using PRP (platelet-rich plasma) growth factors from the patient's own blood, injected into the scalp to stimulate hair follicle growth.
• Chemical Peels Chemical solution applied to the skin to remove top layers, reducing wrinkles, improving skin coloring and imperfections, and reducing acne scars and sun damage.
• Laser Hair Removal Treatment using the GentleMax Pro laser to deliver heat therapy for unwanted hair removal; sessions average 20 minutes, treatments are six weeks apart, and the procedure is safe for all skin types.
• Age Spot Reduction Non-surgical facial rejuvenation using the GentleMax Pro laser with therapeutic heat to reduce symptoms of aging or sun damage, including reduction in sagging, wrinkles, skin tightening, reduced facial veins, and skin smoothing.
• Facial Rejuvenation GentleMax Pro laser treatment to reduce or eliminate spots from aging or sun damage using heat therapy; may require 1-4 treatments lasting 5 minutes to an hour depending on skin conditions.
• Epionce Skin Care Products Professional skin care line with over 20 years of research using non-prescription products for cleansing, correcting, renewing, and protecting skin; available for purchase in the office.
• Revision Skin Care Products Dermatologist-developed skin care products validated by physicians with anti-aging properties including UV protection, moisturizing, firmness improvement, and even skin tone; sold through the practice.
• BabyFoot Products Exfoliating foot peels and moisturizing foot masks using 16 natural extracts to remove unwanted skin cells, exfoliate feet, and naturally improve softness; products are not tested on animals.
• Medi Spa Party Hosted group event in which groups of 15 or fewer experience medical aesthetic offerings at Vibrant Life offices; hosts and attendees receive discounts for future purchases and dinner is provided.

Quantifiable outcome

• 95% of patients report improvements to quality of life with Emsella Chair treatment
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Eight partnerships are on record, tiered core, minor and supporting.

• SottoPellecoreStrategic or Co-development PartnerDr. Brittain serves as Medical Director for Sotto Pelle hormone replacement therapy. SottoPelle provides subdermal hormone pellet therapy for both women and men. The practice offers this specialized hormone replacement as a core service, utilizing pellets inserted beneath the skin for natural hormone delivery.
• Middle Way HouseminorOthersVibrant Life is a proud supporter of Middle Way House, a nonprofit organization in Bloomington dedicated to helping individuals escape domestic violence. This represents community support rather than a commercial partnership.
• V-Fit Gold PlussupportingTechnology or IntegrationV-Fit Gold Plus is a take-home red light technology device sold through the practice for at-home intimate health maintenance. The device uses photobiomodulation technology for genital area healing and is available for $495+tax.
• Alma Lasers (FemiLift/CO2RE Intima)supportingTechnology or IntegrationFemiLift/CO2RE Intima laser technology is used for non-surgical intimate health treatments including vaginal rejuvenation, improved sexual gratification, and urinary incontinence improvement. The CO2RE Intima laser is an in-office treatment device.
• EpioncesupportingChannel Partner/ Reseller/ DistributorEpionce is a professional skincare line with over 20 years of research. Products are sold through the practice for patient use, integrating into the practice's skin care service offerings.
• Revision Skin CaresupportingChannel Partner/ Reseller/ DistributorRevision skin care was developed by dermatologists and provides professional anti-aging products validated by physicians. Sold through the practice for patient skin care needs.
• BabyFootminorChannel Partner/ Reseller/ DistributorBabyFoot exfoliating foot peels and moisturizing masks are sold at the practice. Products use 16 natural extracts and are not tested on animals.
• GentleMax Pro LasersupportingTechnology or IntegrationGentleMax Pro laser system used for cosmetic laser services including hair removal, age spot reduction, and facial rejuvenation. The platform delivers therapeutic heat for various skin treatments.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Defy Medical: Defy Medical is a multi-state HRT and wellness practice offering testosterone and hormone optimization for men and women — overlapping with Vibrant Life's andropause and menopause patient segments.
• HerKare: HerKare runs a clinic network focused on women's wellness, hormone imbalance, and BHRT, comparable to Vibrant Life's female-skewing HRT, intimate wellness, and aesthetic service mix.
• BodyLogicMD: BodyLogicMD is a franchise-style network of physicians specializing in bioidentical hormone replacement, anti-aging medicine, and integrative wellness, closely mirroring Vibrant Life's multi-modality hormone and wellness model.
• BioTE Medical: BioTE operates a national provider network for bioidentical hormone replacement therapy using subcutaneous pellets — directly comparable to Vibrant Life's SottoPelle-based BHRT offering for both women and men.

Broad incumbents

• LaserAway: LaserAway is a national aesthetic med-spa chain specializing in laser hair removal, skin rejuvenation, Botox, and fillers — overlapping with Vibrant Life's cosmetic laser and medical aesthetics offerings.
• Ideal Image: Ideal Image is the largest U.S. med-spa chain offering Botox, fillers, laser hair removal, and body-contouring — a broad incumbent competitor to Vibrant Life's aesthetics and laser services at national scale.
• SkinSpirit: SkinSpirit operates upscale medical spas offering injectables, laser treatments, skin rejuvenation, and wellness services — a broad incumbent with overlapping aesthetic and skin-care service lines.

Others

• SottoPelle: SottoPelle is the hormone pellet therapy company for which Dr. Brittain serves as Medical Director; it is an enabling partner that supplies the core BHRT technology Vibrant Life uses rather than a direct competitor.
• Alma Lasers: Alma Lasers manufactures the FemiLift and CO2RE Intima laser systems used by Vibrant Life for intimate wellness treatments — an equipment supplier rather than a direct peer, but a key enabler of the practice's service offering.

Emerging players

• The O-Shot (PRP procedure network): The O-Shot is a national provider network for PRP-based intimate wellness procedures — Vibrant Life is an O-Shot provider, and the network represents peer providers running the same intimate-wellness procedure stack (O-Shot, P-Shot, Vampire Wing Lift).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vibrant Life