Four Seasons Quality
- Company typePrivate
- Founded2000
- HeadquartersDe Kwakel, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
Four Seasons Quality firmographics
Firmographics- Name
- Four Seasons Quality
- Legal name
- Four Seasons Quality B.V.
- Website
- https://fsq.nl
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Four Seasons Quality is headquartered
LocationHeadquarters
- HQ city
- De Kwakel
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Four Seasons Quality business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Fresh Rose Import/Export: Core business importing premium Ecuador roses and distributing to European and international markets including America, Middle East, and parts of Asia. Also sources from Kenya and Dutch auction (Flora Holland).
- Preserved Roses (RoseAmor): Exclusive dealer of RoseAmor preserved roses, providing preserved roses of highest quality available in every color.
- Other Flowers: Additional product lines including Gypsophila, Hypericum, Limonium, Alstroemeria, and other Ecuador flowers to complement the rose offering.
- Direct Farm Purchasing: FSQ platform enables customers to purchase directly from producers, simplifying the buying process.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | B2B wholesale pricing - quote-based |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Four Seasons Quality product offering
Product offeringCore offering
Four Seasons Quality is a Dutch-based importer and exporter that sources premium Ecuador-grown roses from growers, ships them to its De Kwakel facility near Schiphol Airport via daily flights, and distributes them wholesale to international flower wholesalers, exporters, and cash-and-carry buyers. In addition to fresh roses, the company distributes an exclusive preserved-rose brand (RoseAmor) and complementary cut flowers such as Gypsophila, Hypericum, Limonium, Alstroemeria, Hydrangea, and Chrysanthemum. Orders are processed through a webshop, mobile app, FSQbox direct-farm platform, or direct sales contact.
Product overview
Four Seasons Quality (FSQ) is a flower import/export company specializing in premium Ecuador roses, operating as a unified platform with multiple sales channels. The core offering consists of Fresh Ecuador Roses supplemented by the exclusive RoseAmor preserved roses sub-brand, along with 13 additional flower varieties (Alpinea, Alstroemeria, Astrantia, Chrysanthemum, Craspedia, Dianthus, Eryngium, Gypsophila, Hydrangea, Hypericum, Limonium, Ornitogalum, Scabiosa, and Veronica). Customers can purchase through three interconnected channels: the FSQ Webshop (online platform), the FSQ Buyers' Platform (direct farm purchasing), and a mobile application for iOS and Android. The company sources primarily from Ecuador and Kenya, with additional purchasing from Dutch flower auctions.
Differentiator
Problem solved
Functional benefit
Brands
- RoseAmor: Exclusive brand of preserved roses available in a wide range of colors. FSQ is the exclusive distributor of RoseAmor preserved roses.
Products and services
- Fresh Ecuador Roses Premium fresh-cut Ecuador roses imported directly from high-altitude growers, featuring intense color and large blooms, distributed wholesale year-round to international flower wholesalers, exporters, and cash-and-carry operations.
- RoseAmor Preserved Roses Preserved roses offered exclusively by FSQ under the RoseAmor brand, available in every color and various finishes (standard, metallic, pearl, rainbow, glitter), designed to last for extended periods.
- Gypsophila Gypsophila (baby's breath) varieties including Million Star, XLence, and Glitter types sourced from Ecuador, distributed through the FSQ webshop alongside roses.
- Alstroemeria Alstroemeria flowers from Ecuador, offered as part of FSQ's supplementary product range alongside the core rose assortment.
- Hydrangea Hydrangea flowers from Ecuador in colors including Acai Super, Beauty-Berry Super, and Polar Blue Super, distributed through the FSQ webshop.
- Hypericum Hypericum berries including Magical variety types from Ecuador, offering cocktail-inspired color names, distributed by FSQ to wholesale customers.
- Limonium Limonium flowers from Ecuador available in 30 colors, including tinted, glitter, and Activa types, supplied through FSQ's distribution channels.
- Chrysanthemum Chrysanthemum flowers available in multiple types including Anastasia, Andre, and Football Mum varieties, sourced and distributed by FSQ.
- Alpinea Alpinea flower variety offered alongside the core rose assortment, sourced from Ecuador.
- Astrantia Astrantia flower variety offered within the Ecuador flower assortment at FSQ.
- Craspedia Craspedia flower variety, a spherical yellow bloom, offered by FSQ as part of its broader product range.
- Dianthus Dianthus flowers including Solomio and Fiorino varieties with distinctive patterns and colors, distributed through FSQ.
- Eryngium Eryngium varieties in blue and green tones including Blue, Blue Lagoon, and Deep Blue Jackpot, distributed by FSQ.
- Ornitogalum Ornitogalum flowers available in White and Yellow varieties, distributed through FSQ to wholesale customers.
- Scabiosa Scabiosa flowers including Scoop varieties in colors like Blackberry, Candy, and Strawberry, distributed through FSQ channels.
- Veronica Veronica flowers available in Blue and Pink varieties, distributed through FSQ to wholesale buyers.
- FSQ Webshop Online ordering platform allowing registered wholesale customers to browse products, check availability, and place orders, with weekend and weekday opening hours.
- FSQbox Buyer Platform Online direct-purchasing platform enabling buyers to order Ecuador roses directly from the farm, providing convenient, simple, and fast transactions for international wholesale customers.
- FSQ Mobile Application Mobile application for iPhone (iOS) and Android devices providing 24/7 access to the FSQ online webshop and ordering capabilities for registered customers.
Quantifiable outcome
- Daily shipments from Ecuador ensuring year-round availability
- +2 more outcomes
Companies that use Four Seasons Quality
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles1 record
Four Seasons Quality technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Four Seasons Quality partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- FLOMARTcoreFLOMART is one of the largest fresh cut flower wholesalers in Indonesia. Their office and warehouse are strategically located in the heart of the flower industry in West Jakarta. They provide personalized service tailored to customer needs. FLOMART has been importing Ecuadorian Roses from Four Seasons Quality since 2005, praising FSQ for providing the best quality roses and personalized attention.
- NYFG (New York Flower Group)coreNew York-based flower wholesaler operating in the US market. Partner for distributing Ecuador roses in the American market.
- Hing Fat FlowerscoreHong Kong-based flower wholesaler that has been buying from FSQ for years. Praised FSQ for clear communication, responsiveness, and ability to fill orders even when last minute. Managing Director Simon Tsoi notes this is extremely important in modern business.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Four Seasons Quality competitors and assessment
Company assessmentDirect peers
- Hilverda De Boer: Major Dutch-based importer and global distributor of cut flowers, including roses from Ecuador and Kenya. Directly comparable in product breadth, international B2B customer base, and farm-to-buyer logistics model.
- OZ Export: Dutch flower exporter sourcing from international growers and distributing to wholesalers worldwide. Directly comparable as a Dutch-headquartered B2B cut-flower importer/exporter with multi-country sourcing.
- Bloomways: European flower importer and wholesaler handling cut flowers from international growers. Directly comparable as a B2B importer focused on fresh-cut flower distribution across European retail and wholesale channels.
- Holex Flower: Dutch flower exporter specializing in sourcing from international growers (Kenya, Ecuador, Ethiopia) for global wholesale customers. Comparable in international supply chain, B2B focus, and broad product assortment.
- Van der Plas: Large Dutch flower and plant wholesaler operating from the Westland/Aalsmeer region serving European retail and florist customers. Comparable as a Netherlands-based B2B cut-flower distributor with broad assortment.
Broad incumbents
- Royal FloraHolland: World's largest floriculture auction and trading platform. Provides the marketplace in which FSQ also participates and is the dominant institutional channel for Dutch and international cut-flower trade.
- Dümmen Orange: Global leader in floricultural breeding and propagation of cut flowers, roses, and potted plants. Adjacent incumbent operating upstream in the rose value chain that FSQ serves at distribution level.
Emerging players
- Rosaprima: Premium Ecuadorian rose grower and exporter with vertically integrated farms supplying global wholesale and event markets. Comparable as a premium-positioned Ecuador rose supplier, though at the production stage rather than distribution.
- Naranjo Roses: Ecuadorian premium rose farm exporting to wholesalers worldwide. Comparable as an Ecuador rose producer with international distribution partnerships competing for the same end buyers.
- Verdissimo: Global preserved and stabilized flower producer. Comparable in the preserved/forever-rose category where FSQ's RoseAmor brand competes, though Verdissimo operates at the production stage rather than distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Four Seasons Quality social profiles
Digital presenceFour Seasons Quality compliance and trust
Trust signalCompliance4 records
Four Seasons Quality financial estimates
Financial estimateRevenue estimate
Valuation estimate
Four Seasons Quality leadership team
Management profileNumber of profiles
Profiles12 records
Four Seasons Quality subsidiaries and ownership
Company hierarchySubsidiaries1 record
Four Seasons Quality funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Four Seasons Quality M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Four Seasons Quality
What does Four Seasons Quality do?
Four Seasons Quality is a Dutch-based importer and exporter that sources premium Ecuador-grown roses from growers, ships them to its De Kwakel facility near Schiphol Airport via daily flights, and distributes them wholesale to international flower wholesalers, exporters, and cash-and-carry buyers. In addition to fresh roses, the company distributes an exclusive preserved-rose brand (RoseAmor) and complementary cut flowers such as Gypsophila, Hypericum, Limonium, Alstroemeria, Hydrangea, and Chrysanthemum. Orders are processed through a webshop, mobile app, FSQbox direct-farm platform, or direct sales contact.
Is Four Seasons Quality a public or private company?
Four Seasons Quality is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Four Seasons Quality founded?
Four Seasons Quality was founded in 2000. It employs 11 to 50 people.
Where is Four Seasons Quality based?
Four Seasons Quality is headquartered in De Kwakel, Netherlands, in the Europe region.
How does Four Seasons Quality make money?
Four revenue lines are on record. Fresh Rose Import/Export is the primary driver. The others are preserved Roses (RoseAmor), other Flowers and direct Farm Purchasing.
Who are Four Seasons Quality's main competitors?
Direct peers on record are Hilverda De Boer, OZ Export, Bloomways, Holex Flower and Van der Plas. Broad incumbents are Royal FloraHolland and Dümmen Orange. Emerging players are Rosaprima, Naranjo Roses and Verdissimo.
Does Four Seasons Quality have an API?
No public API is recorded for Four Seasons Quality.