What ASAF & AFPS does

ASAF & AFPS is a French insurance intermediary (operating under the GIEPS economic interest grouping structure) that has designed and managed complementary health (Complémentaire Santé) and provident (Prévoyance) insurance contracts since 1973. The company is headquartered in Biot, within the Sophia Antipolis technology park, and employs 251-500 staff. Its portfolio comprises 10 health plans and 4 provident solutions spanning coverage for self-employed workers (Travailleurs Non Salariés, with Madelin law tax deductibility), seniors aged 50+, families (with free child coverage from the third child on multiple plans), and the general public. Pricing is subscription-based, billed annually, with tiered reimbursement levels ranging from 125% to 350% of base tariffs; multiple plans carry lifelong guarantees (garanties viagères) and reach subscription ages up to 90.

Products are developed in partnership with AXA, the historical underwriter, and three mutual insurance companies (SMATIS, MCCI, EMOA), allowing ASAF & AFPS to act as a multi-carrier intermediary rather than a balance-sheet insurer. Service-layer partners include Angel (teleconsultation, hospital rankings, cancer prevention, prevention chat) and Itelis (negotiated optical, dental, hearing aid, and alternative medicine networks). Distribution is performed exclusively through a national network of partner brokers (Courtier Conseil) supported by two self-service digital portals: Espace Adhérents for members and Espace Partenaire for brokers. Underwriting risk is carried by the carrier partners, while ASAF & AFPS retains design, distribution, broker training (GIEPS Academy), and ongoing contract management as its core economic functions, generating revenue through recurring insurance premiums and broker-distributed commissions on the French individual insurance market.

Name

ASAF & AFPS

Legal name

ASAF & AFPS

Website

https://asaf-afps.fr

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

251–500 employees

Short description

ASAF & AFPS is a French insurance intermediary (GIEPS) that designs and distributes complementary health and provident insurance contracts for individuals, families, self-employed workers, and seniors, underwritten with AXA and three mutual insurers and sold via an exclusive broker network.

Ownership category

akta.pro rank

Product category

Individual Health and Provident Insurance

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321)

akta.pro primary industry

Individual Health Insurance Brokerage & Distribution (FSAIAEAL)

akta.pro secondary industries

Individual/Retail Critical Illness & Hospital Indemnity (FSAIAKAE), Guaranteed Issue & Simplified Issue Critical Illness/Hospital Indemnity (FSAIAKAG), Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL)

Keywords

• Complementary health insurance
• Provident insurance
• Individual health coverage
• Broker-distributed insurance
• Self-employed health plans

Headquarters

HQ city

Sophia Antipolis

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Health Insurance Premiums: ASAF & AFPS generates revenue through recurring insurance premiums collected from policyholders under its complementary health and provident fund contracts. The company operates in partnership with AXA and mutual insurance companies (SMATIS, MCCI, EMOA) to underwrite and manage these policies.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

ASAF & AFPS designs, distributes and manages complementary health insurance (Complémentaire Santé) and provident (Prévoyance) contracts for individual policyholders in France — including self-employed workers (TNS), seniors, families and general consumers. The company offers a portfolio of ten health insurance plans and four provident solutions, underwritten in partnership with AXA (its historic insurer) and the mutual insurers SMATIS, MCCI and EMOA, and distributed exclusively through a network of partner brokers (Courtier Conseil) with supporting online portals for members and brokers.

Product overview

ASAF & AFPS is a French insurance company operating as GIEPS (Groupement d'Intérêt Économique) that designs and manages health insurance (Complémentaire Santé) and provident (Prévoyance) contracts. The company has over 50 years of experience and offers a portfolio of 10 health insurance products and 4 provident insurance solutions developed in partnership with AXA and mutual insurance companies SMATIS, MCCI, and EMOA. The health insurance portfolio includes: Osalys 100% Santé 3 (balanced and comprehensive coverage with AXA partnership, Madelin law deductibility for self-employed), Méana Santé Pro 3 and MCCI Proévidence 2 (for self-employed workers), Méana Santé Séniors 2 and MCCI Palette Santé 2 (for seniors 50+), Osalys Attitude (55-75 age group), Méana Essentiel Non Responsable and Osalys Essentiel Non Responsable (non-responsible plans), IJH Confort Plus (hospitalization allowance), and Sanaé Santé (modular coverage for all). The provident solutions include Osalys Prévoyance Pro (for self-employed), Evidenciel 2 and Garantie des Accidents de la Vie (for everyone), and Serenova & Serenova Référence (for 50+). Additional services include Angel teleconsultation and Itelis provider network. Products are distributed exclusively through a network of partner brokers who provide personalized advice from subscription to contract management, targeting young retirees, seniors, self-employed workers, families, and single individuals.

Differentiator

Problem solved

Functional benefit

Brands

• Osalys 100% Santé 3: Health insurance product developed in partnership with AXA, offering 7 levels of coverage from Ticket Modératéur to 300% for DPTAM fees in hospitalization. Features lifelong guarantees and Madelin law deductibility for self-employed workers.
• Méana Santé Pro 3
• Méana Santé Séniors 2
• MCCI Palette Santé 2
• MCCI Proévidence 2
• Sanaé Santé
• IJH Confort Plus
• Osalys Prévoyance Pro
• Evidenciel 2
• Garantie des Accidents de la Vie
• Serenova & Serenova Référence

Products and services

• Osalys 100% Santé 3 Balanced and comprehensive complementary health insurance developed in partnership with AXA, offering 7 levels of coverage from Ticket Modérateur to 300% on DPTAM fees for hospitalization. Includes lifelong guarantees (garanties viagères), loyalty bonuses (+25% on hospitalization in year 2; +€15/year on alternative medicine from year 3), and Madelin-law tax deductibility for self-employed subscribers. Targeted at self-employed workers, families and individuals seeking comprehensive health coverage.
• Méana Santé Pro 3 Complementary health insurance specifically designed for self-employed workers (Travailleurs Non Salariés) and their families, covering fee overruns in essential areas such as hospitalization, dental and optics. Includes dental, optical and hearing aid boosters, with free child coverage from the 3rd child onward and subscription allowed up to age 70.
• Méana Santé Séniors 2 Complementary health insurance for seniors aged 50 and above (active or retired), offering 5 levels of coverage ranging from 125% to 350%. Includes boosters for hearing aids, dental care and optical equipment, with loyalty bonuses and subscription up to age 90.
• IJH Confort Plus Hospitalization allowance (Allocation Hospitalisation / Indemnités Journalières) benefit plan providing additional financial support to policyholders during hospital stays.
• Méana Essentiel Non Responsable Non-responsible complementary health insurance offering essential coverage for individuals and families, with subscription allowed up to age 90 and free child coverage from the 3rd child onward.
• Osalys Essentiel Non Responsable Non-responsible complementary health insurance providing essential coverage for the general public, with subscription up to age 80 for levels 1 and 2 and up to age 90 for level 3. Level 3 includes third-party payment (tiers payant) and free child coverage from the 3rd child onward.
• Osalys Attitude Complementary health insurance for individuals aged 55 and above with subscription available until age 75. Includes third-party payment (tiers payant) option.
• MCCI Palette Santé 2 Comprehensive complementary health insurance developed with mutual insurer MCCI, designed for seniors from age 55, with coverage up to age 90 and free premiums starting from the 3rd child.
• MCCI Proévidence 2 Health insurance designed for self-employed workers and their families, offered in partnership with MCCI, with coverage until age 70 and free premiums starting from the 3rd child.
• Sanaé Santé Modular and evolutive complementary health insurance suitable for all, covering essential healthcare needs with reinforced hospitalization protection and optional targeted boosters (Surcomplémentaire) to optimize reimbursements. Free child coverage from the 3rd child onward.
• Osalys Prévoyance Pro Provident insurance solution (Prévoyance) designed specifically for self-employed workers (Travailleurs Non Salariés), providing income protection and benefits in case of death, disability or other life events affecting work capacity.
• Evidenciel 2 Provident insurance solution designed for the general public, providing protection against unexpected life events such as death, disability or loss of income.
• Garantie des Accidents de la Vie Life accident insurance (Garantie des Accidents de la Vie) providing coverage for accidents that may occur in everyday life, available to all audiences.
• Serenova & Serenova Référence Provident insurance solutions designed for individuals aged 50 and above, offering comprehensive protection and peace of mind for seniors in case of life events such as death or loss of autonomy.

Quantifiable outcome

• Over 50 years of experience designing and managing health and provident insurance contracts in the French market

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and supporting.

• AXAcoreStrategic or Co-development PartnerAXA is the historical insurer partner of ASAF & AFPS. The company develops health and provident insurance contracts in partnership with AXA, which underwrites many of the products offered by ASAF & AFPS. AXA is one of the world's largest insurance companies, providing financial strength and product backing for ASAF & AFPS offerings.
• SMATIScoreStrategic or Co-development PartnerSMATIS is a mutual insurance company that partners with ASAF & AFPS to develop and co-brand health insurance products. SMATIS contributes its mutual insurance expertise and risk-sharing model to the partnership offerings.
• MCCI (Mutuelle Commerciale et Industrielle)coreStrategic or Co-development PartnerMCCI is a mutual insurance company partner of ASAF & AFPS, collaborating on the development of specialized health products including MCCI Palette Santé 2 and MCCI Proévidence 2.
• EMOA (Mutuelle EMOA)coreStrategic or Co-development PartnerEMOA is a mutual insurance company that partners with ASAF & AFPS in developing health and provident insurance solutions for their client base.
• Angel (Health Services)supportingTechnology or IntegrationAngel is a health services partner integrated into ASAF & AFPS complementary health plans. Angel provides teleconsultation medical services, hospital rankings, cancer prevention resources, and prevention chat services accessible to policyholders as part of their insurance coverage.
• ItelissupportingTechnology or IntegrationItelis is a healthcare network partner providing negotiated rates for optical, dental, and hearing aid services as well as alternative medicine practitioners (osteopathy, chiropractic, dietetics) to ASAF & AFPS policyholders. Itelis also provides the 100% Bien Vu service for vision care.
• GIEPS Academy (Formation)supportingOthersGIEPS Academy provides training programs for brokers and partners of ASAF & AFPS. The academy offers formation sessions and subscription modalities for professional development.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Henner: French insurance broker specializing in individual and group health and provident coverage distribution, with comparable focus on complementary health insurance and advisory-driven distribution similar to ASAF & AFPS.
• Alptis: French insurance broker and mutual group offering health, provident, and retirement products for individuals, professionals, and seniors through a partner broker network — directly comparable distribution model and product mix.
• Néoliane: French health and provident insurance broker distributing individual complémentaire santé and prévoyance plans through partner brokers, with similar target segments (self-employed, seniors, families).
• April (Acheel): French insurance broker historically focused on individual and SME health/provident distribution via partner brokers, now extending into digital direct channels — directly comparable brokerage model with overlapping product portfolio.

Broad incumbents

• Klesia: French health and provident insurance group serving individuals, professionals, and enterprises; comparable product portfolio (santé, prévoyance) including senior-focused offerings but operates as an underwriting mutual rather than broker-distributor.
• Malakoff Humanis: Leading French health and provident insurance provider covering both individuals and employers — competes with ASAF & AFPS in individual health but operates at substantially larger scale with direct group distribution.
• Harmonie Mutuelle: Major French mutual health insurer offering individual and group complémentaire santé across France — overlaps with ASAF & AFPS's product set but operates as an underwriting carrier with broader scale and direct distribution.
• SwissLife France: Major French life, health, and provident insurer with individual complémentaire santé and prévoyance offerings — competes in the same individual segments as ASAF & AFPS but underwrites its own products and distributes through bancassurance and direct channels.
• Mutuelle Générale: Established French mutual offering individual complémentaire santé products including senior-focused plans, comparable in product scope to ASAF & AFPS but distributes directly and through employer schemes rather than exclusively via partner brokers.

Emerging players

• Alan: French health insurtech providing individual and SME complémentaire santé via direct digital subscription — competes for the same self-employed and individual customers but bypasses the broker channel, representing a structural threat to ASAF & AFPS's distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASAF & AFPS