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TheFind, Inc.

Full company profile

uuid000kzb2

Namestring
TheFind, Inc.
Websiteurl
thefind.com
Company typeenum
Private
Founded yearint
2004
Descriptiontext

TheFind, Inc. is a Mountain View, California-based company that operates an e-commerce shopping search engine designed to deliver a multichannel environment for personalizing the shopping experience. Founded in 2004, the platform aggregated product listings from across merchants to let consumers search and compare offerings in one place. The company raised approximately $26 million across three venture rounds between 2005 and 2007 from Cambrian Ventures, Lightspeed Venture Partners, Redpoint, and Bain Capital Ventures, and made two acquisitions — Glimpse.com (2007) and iStorez (2009) — to broaden its shopping-search capabilities. No pricing model, customer segments, products, partnerships, or revenue figures are disclosed in the provided source data, and no corporate website content beyond a login page was available for analysis.

The firm's historical capital base and acquisition program indicate an ambitious consumer-internet growth strategy through 2009. The current operational footprint is small: the company reports 1–10 employees, no disclosed funding rounds after 2007, and no observable product, geographic, or leadership activity in the provided data after the 2009 iStorez acquisition. Leadership disclosed in the data is limited to co-founder and CTO Shashikant Khandelwal. Given the absence of updated product, customer, or revenue disclosures, the available evidence points to a substantially contracted operation relative to its venture-funded scale.

Short descriptiontext

TheFind, Inc. is a Mountain View-based e-commerce shopping search engine founded in 2004 that aggregates multichannel product listings to personalize consumer shopping. The firm raised approximately $26M in venture funding and conducted two acquisitions in 2007–2009.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMountain View, United States
HQ citystring
Mountain View
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
shopping search engine, e-commerce search, product discovery, shopping personalization, multichannel retail
Industry3 codes
1Omnichannel Commerce & Click-and-Collect Platforms
CodeBPAMAGALPrimaryYes
2Search Engines
CodeBPAMAAABPrimaryNo
3Meta-Search & Search Aggregators
CodeBPAMAAACPrimaryNo
NAICS code1 code
  • Web Search Portals and All Other Information Services51929
SIC code1 code
  • Retail-Miscellaneous Shopping Goods Stores5940
Product category
E-commerce Search Engine
Social media profiles3 records
Cost components4 values
Technology or R&D, Personnel, Infrastructure, Marketing or Sales
GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

TheFind operates an e-commerce shopping search engine that provides a multichannel environment to personalize the shopping experience. It aggregates product discovery for shoppers across multiple retailers through a unified online search and personalization platform aimed at consumer shoppers.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1TheFind Shopping Search Engine
CategoryShopping Search Engine
Description

An e-commerce shopping search engine that provides a multichannel environment to personalize the shopping experience for consumers, helping them discover and compare products across multiple online retailers.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
1BizRate
TypeDirect peer
Description

Comparison shopping engine (now owned by EBay) that aggregates product listings across merchants. Direct peer in shopping search and price comparison.

2Pronto
TypeDirect peer
Description

Comparison shopping search engine aggregating millions of product listings across retailers. Direct peer in shopping search and price comparison functionality.

3Google Shopping
TypeBroad incumbent
Description

Google's dominant product search and comparison platform that aggregates listings from millions of retailers. Most directly comparable to TheFind in functionality, but operates at vastly greater scale.

4Shopzilla
TypeDirect peer
Description

Long-running shopping comparison search engine aggregating products from thousands of retailers. Closely comparable to TheFind as a direct competitor in the shopping search category.

5PriceGrabber
TypeDirect peer
Description

Comparison shopping site that aggregates products and prices across online retailers. Directly comparable to TheFind in user experience and target audience.

6NexTag
TypeDirect peer
Description

Comparison shopping site focused on products, travel, and education verticals. Direct peer to TheFind in the shopping aggregator space.

7Become.com
TypeDirect peer
Description

Comparison shopping search engine aggregating products across online retailers. Direct competitor to TheFind with similar functionality.

8Shopping.com
TypeDirect peer
Description

Comparison shopping service (owned by eBay) that aggregates product listings across retailers. Direct peer in shopping search and price comparison.

9Yahoo Shopping
TypeBroad incumbent
Description

Yahoo's shopping comparison platform aggregating product listings from merchants. Broad incumbent in shopping search with comparable product discovery functionality.

10Amazon
TypeBroad incumbent
Description

Dominant e-commerce platform whose internal product search and recommendation engine competes for the same shopper-discovery intent as TheFind, though as part of a much broader marketplace offering.

Market position
Strengths2 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors4 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

TheFind, Inc.

E-commerce Search Enginethefind.com

TheFind, Inc. is a Mountain View-based e-commerce shopping search engine founded in 2004 that aggregates multichannel product listings to personalize consumer shopping. The firm raised approximately $26M in venture funding and conducted two acquisitions in 2007–2009.

What TheFind, Inc. does

TheFind, Inc. is a Mountain View, California-based company that operates an e-commerce shopping search engine designed to deliver a multichannel environment for personalizing the shopping experience. Founded in 2004, the platform aggregated product listings from across merchants to let consumers search and compare offerings in one place. The company raised approximately $26 million across three venture rounds between 2005 and 2007 from Cambrian Ventures, Lightspeed Venture Partners, Redpoint, and Bain Capital Ventures, and made two acquisitions — Glimpse.com (2007) and iStorez (2009) — to broaden its shopping-search capabilities. No pricing model, customer segments, products, partnerships, or revenue figures are disclosed in the provided source data, and no corporate website content beyond a login page was available for analysis.

The firm's historical capital base and acquisition program indicate an ambitious consumer-internet growth strategy through 2009. The current operational footprint is small: the company reports 1–10 employees, no disclosed funding rounds after 2007, and no observable product, geographic, or leadership activity in the provided data after the 2009 iStorez acquisition. Leadership disclosed in the data is limited to co-founder and CTO Shashikant Khandelwal. Given the absence of updated product, customer, or revenue disclosures, the available evidence points to a substantially contracted operation relative to its venture-funded scale.

TheFind, Inc. firmographics

Firmographics
Name
TheFind, Inc.
Website
https://thefind.com
Company type
Private
Founded year
2004
Headcount range
1–10 employees
Short description
TheFind, Inc. is a Mountain View-based e-commerce shopping search engine founded in 2004 that aggregates multichannel product listings to personalize consumer shopping. The firm raised approximately $26M in venture funding and conducted two acquisitions in 2007–2009.
Ownership category
akta.pro rank

TheFind, Inc. industry classification

Industry
Product category
E-commerce Search Engine
NAICS
Web Search Portals and All Other Information Services (51929)
SIC
Retail-Miscellaneous Shopping Goods Stores (5940)
akta.pro primary industry
Omnichannel Commerce & Click-and-Collect Platforms (BPAMAGAL)
akta.pro secondary industries
Search Engines (BPAMAAAB), Meta-Search & Search Aggregators (BPAMAAAC)

Keywords

  • Shopping search engine
  • E-commerce search
  • Product discovery
  • Shopping personalization
  • Multichannel retail

Where TheFind, Inc. is headquartered

Location

Headquarters

HQ city
Mountain View
HQ country
United States
HQ region
North America

Markets served

TheFind, Inc. business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Marketing or Sales

TheFind, Inc. product offering

Product offering

Core offering

TheFind operates an e-commerce shopping search engine that provides a multichannel environment to personalize the shopping experience. It aggregates product discovery for shoppers across multiple retailers through a unified online search and personalization platform aimed at consumer shoppers.

Differentiator

Problem solved

Functional benefit

Products and services

  • TheFind Shopping Search Engine An e-commerce shopping search engine that provides a multichannel environment to personalize the shopping experience for consumers, helping them discover and compare products across multiple online retailers.

Companies that use TheFind, Inc.

Customer profile

Ideal customer profiles1 record

TheFind, Inc. technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

TheFind, Inc. partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights3 records

TheFind, Inc. competitors and assessment

Company assessment

Direct peers

  • BizRate: Comparison shopping engine (now owned by EBay) that aggregates product listings across merchants. Direct peer in shopping search and price comparison.
  • Pronto: Comparison shopping search engine aggregating millions of product listings across retailers. Direct peer in shopping search and price comparison functionality.
  • Shopzilla: Long-running shopping comparison search engine aggregating products from thousands of retailers. Closely comparable to TheFind as a direct competitor in the shopping search category.
  • PriceGrabber: Comparison shopping site that aggregates products and prices across online retailers. Directly comparable to TheFind in user experience and target audience.
  • NexTag: Comparison shopping site focused on products, travel, and education verticals. Direct peer to TheFind in the shopping aggregator space.
  • Become.com: Comparison shopping search engine aggregating products across online retailers. Direct competitor to TheFind with similar functionality.
  • Shopping.com: Comparison shopping service (owned by eBay) that aggregates product listings across retailers. Direct peer in shopping search and price comparison.

Broad incumbents

  • Google Shopping: Google's dominant product search and comparison platform that aggregates listings from millions of retailers. Most directly comparable to TheFind in functionality, but operates at vastly greater scale.
  • Yahoo Shopping: Yahoo's shopping comparison platform aggregating product listings from merchants. Broad incumbent in shopping search with comparable product discovery functionality.
  • Amazon: Dominant e-commerce platform whose internal product search and recommendation engine competes for the same shopper-discovery intent as TheFind, though as part of a much broader marketplace offering.

Market position

Strengths2 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

TheFind, Inc. social profiles

Digital presence

TheFind, Inc. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

TheFind, Inc. leadership team

Management profile

Number of profiles

Profiles1 record

TheFind, Inc. funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

TheFind, Inc. M&A and investment

M&A and investment

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TheFind, Inc.

What does TheFind, Inc. do?

TheFind operates an e-commerce shopping search engine that provides a multichannel environment to personalize the shopping experience. It aggregates product discovery for shoppers across multiple retailers through a unified online search and personalization platform aimed at consumer shoppers.

When was TheFind, Inc. founded?

TheFind, Inc. was founded in 2004. It employs 1 to 10 people.

Where is TheFind, Inc. based?

TheFind, Inc. is headquartered in Mountain View, United States, in the North America region.

Who are TheFind, Inc.'s main competitors?

Direct peers on record are BizRate, Pronto, Shopzilla, PriceGrabber, NexTag, Become.com and Shopping.com. Broad incumbents are Google Shopping, Yahoo Shopping and Amazon.

Does TheFind, Inc. have an API?

No public API is recorded for TheFind, Inc..

What industry is TheFind, Inc. in?

TheFind, Inc.'s product category is E-commerce Search Engine. Its primary akta.pro industry code is BPAMAGAL, Omnichannel Commerce & Click-and-Collect Platforms, with a secondary code of BPAMAAAB, Search Engines. Its NAICS code is 51929 and its SIC code is 5940.

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Live signals
TechCrunchTechCrunchFacebook has introduced payments to its Messenger platform, allowing users to transfer money via a "$" button with zero fees, and is expanding into frictionless commerce through features like an "Auto-Fill" button, "Buy" button for ads, and a Messenger for Business platform. The company acquired personalized shopping search engine TheFind to improve product targeting in its commerce ads, positioning itself as a potential central hub for online purchases. Facebook's long-term vision includes expanding beyond traditional retail into utility services like on-demand taxi booking, following the model of China's WeChat.FinSMEsFacebook Acquires TheFindFacebook acquired TheFind, a Mountain View, CA-based shopping search engine, without disclosing the transaction amount. TheFind, founded in 2006, shut down its search engine and apps on March 13, 2015, and its team will join Facebook to integrate its technology for more relevant ads.TechCrunchFacebook Buys And Shuts Down Shopping Site TheFind To Boost Commerce In AdsFacebook acquired personalized shopping search engine TheFind to improve its commerce ads, but will shut down the site. TheFind had raised $26 million from Lightspeed and Redpoint since 2005. Some team members will join Facebook to integrate the technology.TechCrunchTheFind Draws From Facebook Likes And Past Shopping History To Personalize Product SearchShopping search engine TheFind has launched a new personalized search feature that combines users' Facebook Likes with their past shopping searches and clicks to deliver tailored product results. The company, which launched in 2006 and indexes over 500 million products from 500,000 stores, was recently granted its seventh patent for a relevancy ranking method designed to rank products based on social and shopping habits. TheFind is hoping that integrating social data more deeply into its search experience will improve conversion rates, building on previous social shopping efforts including Facebook Connect (2010) and the Glimpse app.TechCrunchThe Future Of Shopping Looks Blurry: Microsoft And TheFind Launch Glimpse Catalogs HTML5 Shopping AppMicrosoft and shopping search engine TheFind launched Glimpse Catalogs, an HTML5-based shopping app that combines tablet catalog browsing with Facebook social shopping features, allowing users to browse brands like Brooks Brothers, Williams-Sonoma and Lands' End in a Pinterest-like format. The product has been criticized for overly compressed images that make text unreadable, raising questions about whether this represents a viable vision for the future of online shopping. Microsoft has released the underlying HTML5 framework on GitHub as an open-source jQuery plugin for page flipping.TechCrunchComparison Shopping Site TheFind Gets Into Social Commerce With Facebook IntegrationComparison shopping site TheFind has launched a new social commerce feature called Shop Like Friends, which integrates with Facebook Connect to let users discover stores and brands based on what their Facebook friends have liked. TheFind maps those friend preferences to over 40,000 stores and brands in its database. TheFind recently surpassed Yahoo to become the second most popular shopping site behind Google, according to comScore data.TechCrunchTheFind Launches Comparison Shopping FeatureTheFind has launched a new comparison shopping feature aimed at enhancing the product search experience for users during the holiday shopping season. This feature, currently applicable to a selection of electronics and appliances, provides users with the best prices from local retailers and utilizes coupon technology acquired from iStorez. TheFind plans to expand this feature to additional product categories in the future.TechCrunchTheFind Launches Its iPhone App In Private BetaTheFind is introducing an iPhone application in private beta, which allows users to search for stores selling specific products, with plans to launch on August 4. The app is currently using Apple’s Ad Hoc distribution program for up to 100 users as it awaits approval from the Apple App Store. This move indicates TheFind's commitment to expanding its platform and services in technology-driven shopping.TechCrunchTheFind.com Acquires GlimpseTheFind, a comparison shopping search engine crawling over 190 million products at more than 500,000 stores, has acquired high-fashion site Glimpse.com for an undisclosed amount. TheFind will power Glimpse's shopping search, expanding coverage of online boutiques, specialty fashion retailers and brand stores. Glimpse, launched this year, was reportedly out of cash, with a rumored price under $100,000.