Aquasol

What Aquasol does

Aquasol, founded in 1975 and headquartered in Houston, Texas, is a privately held manufacturer of chemical automation equipment for commercial and municipal swimming pools and spas. The company designs, produces, and sells controllers, chemical feed pumps, flow cells, safety interlocks, electrodes, and storage tanks that automate the measurement and dosing of pool chemicals — using ORP (oxidation-reduction potential) and pH sensing to continuously maintain sanitizer residual and pH levels. Its core product lines are the SPC/WTC/XPC ORP/pH controllers, the AUI (Advanced Universal Interlock) safety device, peristaltic and diaphragm pumps, erosion and CO2 feed systems, and turnkey system packages bundling controllers with pumps, switches, flow cells, electrodes, and pre-drilled mounting panels. The AUI interlock specifically addresses MAHC-recommended protection against unintentional chlorine gas creation during low or no flow conditions.

Aquasol operates a sales-led, direct-to-customer go-to-market model centered on a toll-free sales line (800-444-0675), email-based quoting, and a small e-commerce storefront at aquasol.com, supplemented by a dealer network and a NetSuite-based corporate customer portal. Pricing is transparent and unit-based: the standalone AUI sells for $799, AUI-plus-switch bundles for $999, and full WTC/XPC liquid system packages range from $3,382 to $4,352. The company also operates what it describes as one of the largest chemical delivery fleets in the industry, generating recurring service revenue from installed commercial and municipal customers.

The customer base is concentrated in two segments: commercial pool and spa operators (predominantly SMB pool service companies across at least nine US states) and municipal/government aquatic facilities. Customer relationships are characterized by exceptional longevity — multiple documented operators report 20-35 years of continuous use of Aquasol controllers — supported by a phone-based technical support model that the company states resolves 98% of customer problems on the call. The company holds a granted patent on its side inlet-top outlet Flow Cell design and positions its full product line as 100% compliant with CDC-sponsored Model Aquatic Health Code (MAHC) recommendations, including chemical interlock controls, low/no flow deactivation, and 30-day challenge testing.

Name

Aquasol

Legal name

Aquasol

Website

https://aquasol.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Aquasol, founded in 1975 and based in Houston, Texas, manufactures and sells ORP/pH chemical automation controllers, safety interlocks, feed pumps, and turnkey system packages for commercial and municipal swimming pools and spas across the United States.

Ownership category

akta.pro rank

Product category

Pool and Spa Chemical Automation Equipment

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Measuring, Dispensing, and Other Pumping Equipment Manufacturing (333914)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822), Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Water Testing & Chemical Balancing (HSAIALAB)

akta.pro secondary industries

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ), pH Control, Antiscalants & Corrosion Inhibitors (IMAEAJAN), Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Pool chemical automation
• ORP pH controllers
• Chemical feed systems
• Pool safety interlock
• Commercial pool equipment

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Chemical Automation Equipment Sales: One-time hardware sales of controllers, interlock devices, pumps, feed systems, and related components for pool chemical automation. Products include standalone units (AUI, controllers) and bundled system packages (liquid and solid chemical automation systems).
2. Chemical Delivery Services: Aquasol operates one of the largest chemical delivery fleets in the industry, providing chemical delivery services to commercial and municipal customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Aquasol designs, manufactures, and sells automatic chemical controllers (SPC, WTC, XPC), chemical feed pumps (peristaltic and diaphragm), erosion and CO2 feed systems, the AUI safety interlock device, flow cells, safety pressure switches, ORP/pH electrodes, and bleach storage tanks for commercial, municipal, and residential pools and spas. Its systems continuously monitor and dispense pool chemicals to maintain safe chlorine/bromine residual and pH levels, packaged individually or as turnkey liquid and solid system bundles.

Product overview

Aquasol offers a comprehensive portfolio of chemical automation equipment for commercial and municipal pools and spas. The core product line centers on ORP/pH controllers (SPC, WTC, XPC) that continuously monitor water chemistry and automatically dispense chemicals. These controllers integrate with various feeder systems including peristaltic pumps, diaphragm pumps, erosion feed systems, and CO2 systems to deliver precise chemical dosing. Key safety accessories include the AUI (Advanced Universal Interlock) for flow-based chemical feeder shutdown, Safety Pressure Switch to prevent chlorine gas formation, and Flow Cells with patented designs for accurate electrode readings. Aquasol also offers complete system packages (Liquid and Solid systems) that bundle controllers with pumps, switches, electrodes, and mounting hardware for turnkey installation. The company has been providing chemical automation solutions since 1975.

Differentiator

Problem solved

Functional benefit

Products and services

• Aquasol AUI (Advanced Universal Interlock) Multi-layer electrical interlock system that immediately disables chemical feeders when low or no flow is detected in pool/spa water, preventing swimmer injury from unintended chlorine gas creation. Includes 30-day challenge test capability, is 100% MAHC-compliant, and is compatible with residential and commercial properties.
• Aquasol SPC/WTC Controller ORP and pH controller that continuously monitors and maintains chlorine/bromine residual and pH levels in pools and spas, automatically dispensing the proper amounts of required chemicals.
• Aquasol XPC Controller ORP and pH controller with communications capability that provides continuous monitoring and automated chemical dosing for commercial pools and spas.
• Aquasol Peristaltic Pumps Chemical feed pumps in fixed rate and adjustable variants for both low and high pressure applications, used to dispense liquid chemicals into pool plumbing.
• Aquasol Diaphragm/Metering Pumps Liquid chemical feeder pumps mounted over chemical vats that move liquid chlorine or other chemicals into pool plumbing via an injector.
• Erosion Feed System Feeder system designed for tricolor and stick bromine, installed at the filter system and requiring circulation pressure to dissolve chlorine or bromine tablets.
• Aquasol CO2 Feed System Carbon dioxide delivery system for pH control in pool water treatment applications.
• Flow Cell Patented side inlet-top outlet flow cell that eliminates air and debris, providing electrodes a test area free of interference signals from water turbulence and velocity.
• Safety Pressure Switch Safety device that eliminates the possibility of injecting chlorine and acid together into a line with no water flow, preventing the formation of chlorine gases in a dry line.
• ORP/pH Electrodes Sensors designed for pool pH and chlorine controllers, constructed with color epoxy body protecting platinum band and sensor tip, with 10 foot lead and BNC connectors.
• Bleach Storage Tank Storage tank that holds three times the amount of bleach as a 55 gallon drum in the same floor space, with a tapered design that allows stacking to save on shipping costs.
• WTC Liquid System Package Complete liquid chemical automation package including Aquasol WTC ORP/pH Controller, two fixed rate single head chemical pumps, safety pressure switch, flow cell, pH and ORP electrodes, and pre-drilled equipment mounting panel, priced at $3,382.50.
• XPC Liquid System Package Complete liquid chemical automation package without communications capability, including Aquasol XPC ORP/pH Controller, two fixed rate single head chemical pumps, safety pressure switch, flow cell, pH and ORP electrodes, and pre-drilled equipment mounting panel, priced at $4,352.00.
• WTC Solid System Package Complete solid chemical automation package including Aquasol WTC ORP/pH Controller, fixed rate single head chemical pump, Rainbow 300-29X solid feeder, solenoid valve, check valve, in-line screen filter, flow cell, electrodes, and mounting panel.
• XPC Solid System Package Complete solid chemical automation package including Aquasol XPC ORP/pH Controller, fixed rate single head chemical pump, Rainbow 300-29X solid feeder, solenoid valve, check valve, in-line screen filter, flow cell, electrodes, and mounting panel.
• AUI + Current Switch + Pressure Switch Bundle Bundle package priced at $999.00 combining the Aquasol AUI interlock device with a current switch and a pressure switch for comprehensive flow monitoring and chemical feeder safety control.
• AUI + Current Switch + Flow Switch Bundle Bundle package priced at $999.00 combining the Aquasol AUI interlock device with a current switch (MSCS-220015) and a flow switch with 25ft lead for comprehensive flow monitoring and chemical feeder safety control.

Quantifiable outcome

• Chemical cost reduction of 30-40%
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Pentair: Pentair is a large global pool equipment manufacturer with automated chemical controllers, pumps, and IntelliChem/IntelliConnect systems for residential and commercial pools. It competes with Aquasol in commercial chemical automation but as part of a much broader pool equipment portfolio.
• Hayward Holdings: Hayward is a major pool equipment manufacturer offering automation controllers, pumps, filters, and sanitization systems. Its OmniLogic and AquaConnect platforms overlap with Aquasol's ORP/pH controllers and address the same commercial and high-end residential pool operator.
• Fluidra / Zodiac Pool Systems: Fluidra (parent of Zodiac/Jandy) is a global pool and wellness equipment conglomerate offering automation (iAquaLink, Jandy AquaLink), pumps, and chemical management systems. It serves the same commercial pool operators as Aquasol but at much larger scale across multiple geographies.

Direct peers

• Chemtrol / Santa Barbara Control Systems: Chemtrol is a long-established direct competitor offering ORP/pH controllers and automated chemical feed systems for commercial pools and spas. Its product line and target customer (commercial pool operators and service companies) closely mirrors Aquasol's controllers, pumps, and safety accessories.
• AutoPilot (formerly Strantrol / EcoTech): AutoPilot manufactures automated chlorine/bromine feeders and ORP/pH controllers for residential and commercial pools. It is one of Aquasol's closest direct competitors in chemical automation and sanitization control.
• Blue-White Industries: Blue-White Industries manufactures peristaltic and diaphragm metering pumps for chemical feed, very similar to Aquasol's pump and feed system line. It serves pool/spa as well as industrial water treatment markets with overlapping technology.
• BECS Technology: BECS Technology produces computerized controllers and automated chemical feed systems for commercial pools and spas. Its controllers compete head-to-head with Aquasol's SPC/WTC/XPC in municipal and commercial aquatic facilities.
• Compu-Chlor / Compu-Pool: Compu-Pool offers automated chlorine/pH controllers and dosing systems for residential and light commercial pools. It is a smaller direct competitor in chemical automation with comparable ORP/pH controller functionality to Aquasol.

Emerging players

• CircuPool: CircuPool specializes in salt water chlorine generation systems for residential and commercial pools. While focused on salt cells rather than ORP/pH automation, it targets the same commercial pool operator seeking automated sanitization.

Regional players

• Balboa Water Group: Balboa Water Group makes spa and pool control systems (BP series), pumps, and chemical management electronics. While more weighted toward spa controls than Aquasol, it overlaps in the residential and small commercial chemical automation category with comparable electronic controller technology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aquasol-controllers

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aquasol