marketing-BÖRSE
marketing-BÖRSE is a German-language B2B directory and content platform that connects marketing service providers, experts, and buyers across the DACH region via company listings, tenders, expert articles, jobs, events, podcasts, and a daily newsletter, monetizing through MB+ premium memberships and listing fees.
- Company typePrivate
- Founded2006
- HeadquartersKarlsruhe, Germany
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
marketing-BÖRSE firmographics
Firmographics- Name
- marketing-BÖRSE
- Legal name
- marketing-BÖRSE GmbH
- Website
- https://marketing-boerse.de
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- marketing-BÖRSE is a German-language B2B directory and content platform that connects marketing service providers, experts, and buyers across the DACH region via company listings, tenders, expert articles, jobs, events, podcasts, and a daily newsletter, monetizing through MB+ premium memberships and listing fees.
- Ownership category
- akta.pro rank
marketing-BÖRSE industry classification
Industry- Product category
- Marketing Services Directory & B2B Marketplace
- NAICS
- Directory and Mailing List Publishers (51314)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
Keywords
Where marketing-BÖRSE is headquartered
LocationHeadquarters
- HQ city
- Karlsruhe
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
marketing-BÖRSE business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Premium Membership Subscriptions: Premium expert and company profiles unlock tender viewing access, alert emails for current tenders, and enhanced profile visibility features.
- Basic Listing (Free): Free basic company profile with contact details and brief description, generating lead volume and platform engagement.
- Job Listings: Companies post marketing-related job openings on the platform, reaching a targeted marketing professional audience.
- Event Promotion: Marketing events, conferences, and webinars promoted through the platform's event calendar and newsletter.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free basic listing with contact details and category placement |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
marketing-BÖRSE product offering
Product offeringCore offering
marketing-BÖRSE operates the largest German-language specialized B2B directory for marketing services, connecting marketing companies, agencies, experts, and associations with buyers across the DACH region (Germany, Austria, Switzerland). The platform provides categorized company and expert profiles, integrated tenders (Ausschreibungen), marketing job listings, daily marketing news, expert articles, podcasts, an event calendar, and a daily morning briefing newsletter. Basic directory listings are free; a premium MB+ membership unlocks tender access, alert emails, and enhanced profile visibility.
Product overview
marketing-BÖRSE is a German-language B2B marketing service directory and content platform operating in the DACH region. The core offering is the Unternehmensverzeichnis (Company Directory), which serves as a comprehensive marketing service provider registry. This is supported by interconnected content modules: Newsroom for industry news aggregation, Fachartikel (Expert Articles) for in-depth marketing insights, MarketerTalk Podcast for expert interviews, Stellenangebote (Job Listings) for marketing career opportunities, Ausschreibungen (Tenders) for agency and service procurement, Termine (Events Calendar) for industry event discovery, and a Morning Briefing Newsletter for daily curated updates. Premium access (MB+) offers enhanced profiles and tender alerts. A dedicated KI-Marketing section covers artificial intelligence applications in marketing. The platform functions as a content aggregation hub connecting marketing companies, experts, and buyers through directory services and editorial content.
Differentiator
Problem solved
Functional benefit
Products and services
- Unternehmensverzeichnis (Company Directory) Comprehensive B2B directory for marketing companies, agencies, and service providers in the DACH region, organized by industry categories (Advertising, Onlinemarketing, CRM, Social-PR, Event, Handel, B2B, Software-KI, etc.) and allowing detailed company profiles with contact details, brief descriptions, press releases, expert articles, and award listings.
- Ausschreibungen (Tenders) Dedicated platform for posting and viewing marketing, media, advertising, and communication tenders from public authorities and companies, covering areas such as content marketing, public relations, software development, website support, and event management. Detailed bid viewing is restricted to MB+ premium members.
- Newsroom Aggregated marketing industry news covering topics including online marketing, digital marketing, SEO, affiliate marketing, content marketing, email marketing, video, social media, influencer marketing, native advertising, e-commerce, and event marketing.
- Fachartikel (Expert Articles) Publishing platform for scientific and practice-oriented articles by marketing experts covering trends, tips, and case studies across all marketing disciplines, with editorial review by the in-house Fachredaktion.
- MarketerTalk Podcast Podcast series featuring expert discussions and interviews covering marketing technologies, touchpoints, channels, and industry trends with formats including ExpertTalk, MarketerTalk, and Roundtable.
- Stellenangebote (Job Listings) Integrated marketing job board enabling companies to post positions such as Online Marketing Manager, Performance Marketing Specialist, and Brand Manager, and reaching a targeted marketing professional audience.
- Termine (Events Calendar) Marketing industry event calendar listing trade shows, conferences, congresses, roadshows, meetings, webinars, and seminars across the DACH region with venue details and registration links.
- Morning Briefing Newsletter Daily morning newsletter delivered at 7 AM featuring curated marketing news, insights, trends, expert tips, and event information, providing ongoing engagement and return traffic to the platform.
- Expertenverzeichnis (Expert Directory) Directory of marketing experts, consultants, and thought leaders who share knowledge through articles and participate in the platform community to build reputation and acquire clients.
- MB+ (Premium Membership) Premium membership tier offering enhanced visibility, premium company and expert profiles, priority access to tender alert emails, and unlocked tender viewing for marketing service providers and procurement entities.
Companies that use marketing-BÖRSE
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
marketing-BÖRSE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature5 records
marketing-BÖRSE partnerships and signals
Strategic signalScale indicators5 records
Expansion highlights5 records
marketing-BÖRSE competitors and assessment
Company assessmentDirect peers
- Clutch: Clutch.co is a leading B2B services marketplace and directory that helps companies find marketing, development, and other professional service providers through verified reviews — directly comparable to marketing-BÖRSE's core directory model.
- Sortlist: Sortlist is a European-based agency directory and matching platform focused on marketing, digital, and creative agencies — directly overlapping marketing-BÖRSE's core offering with a similar two-sided marketplace model.
- The Manifest: The Manifest is a B2B directory that ranks and profiles service providers (especially marketing, design, and development firms) using data-driven research — comparable as a curated agency/services marketplace.
Emerging players
- GoodFirms: GoodFirms is a B2B services marketplace connecting businesses with software and marketing service providers — overlapping agency directory functionality with a global rather than DACH-specific focus.
- DesignRush: DesignRush is a B2B marketplace for finding agencies across marketing, design, and technology — comparable as a curated agency directory though broader and more US-centric than marketing-BÖRSE.
Regional players
- Xing: Xing is the leading DACH-focused professional networking platform with service-provider discovery features — directly comparable given overlapping geography, audience (marketing professionals), and supplier-discovery functionality.
- Agenturmatching: Agenturmatching is a German-language agency matching platform connecting companies with marketing and creative agencies — directly comparable as a DACH-focused competitor in the agency directory segment.
Broad incumbents
- LinkedIn: LinkedIn is the dominant global professional network with extensive service-provider discovery, content publishing, and advertising tools — a broad incumbent whose Services Marketplace overlaps marketing-BÖRSE's directory and content offerings.
- Yelp: Yelp operates a large-scale business directory and reviews platform — comparable as an established incumbent in business/service directory monetization, though more consumer/SMB-focused than marketing-BÖRSE.
- G2: G2 is a leading B2B software and services marketplace with reviews and lead-generation for technology and marketing vendors — comparable as an established marketplace model, though more software-focused.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
marketing-BÖRSE social profiles
Digital presencemarketing-BÖRSE financial estimates
Financial estimateRevenue estimate
Valuation estimate
marketing-BÖRSE leadership team
Management profileNumber of profiles
marketing-BÖRSE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
marketing-BÖRSE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about marketing-BÖRSE
What does marketing-BÖRSE do?
marketing-BÖRSE operates the largest German-language specialized B2B directory for marketing services, connecting marketing companies, agencies, experts, and associations with buyers across the DACH region (Germany, Austria, Switzerland). The platform provides categorized company and expert profiles, integrated tenders (Ausschreibungen), marketing job listings, daily marketing news, expert articles, podcasts, an event calendar, and a daily morning briefing newsletter. Basic directory listings are free; a premium MB+ membership unlocks tender access, alert emails, and enhanced profile visibility.
Is marketing-BÖRSE a public or private company?
marketing-BÖRSE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was marketing-BÖRSE founded?
marketing-BÖRSE was founded in 2006. It employs 1 to 10 people.
Where is marketing-BÖRSE based?
marketing-BÖRSE is headquartered in Karlsruhe, Germany, in the Europe region.
How does marketing-BÖRSE make money?
Four revenue lines are on record. Premium Membership Subscriptions are the primary driver. The others are basic Listing (Free), job Listings and event Promotion.
Who are marketing-BÖRSE's main competitors?
Direct peers on record are Clutch, Sortlist and The Manifest. Emerging players are GoodFirms and DesignRush. Regional players are Xing and Agenturmatching. Broad incumbents are LinkedIn, Yelp and G2.
Does marketing-BÖRSE have an API?
No public API is recorded for marketing-BÖRSE.
What industry is marketing-BÖRSE in?
marketing-BÖRSE's product category is Marketing Services Directory & B2B Marketplace. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms. Its NAICS code is 51314.