Michigan Orthopedic Center

What Michigan Orthopedic Center does

Michigan Orthopedic Center is a private, physician-staffed orthopedic and physical therapy practice headquartered in Lansing, Michigan, with a secondary physical therapy site in Okemos. Founded in 1990, the practice has served Mid-Michigan for over 30 years, delivering orthopedic surgery across shoulder, elbow, hip, knee, spine, hand/wrist, and foot/ankle subspecialties, alongside sports medicine, occupational therapy, in-house physical therapy, and a bone health clinic for osteoporosis management. The clinical team comprises 11+ board-certified, fellowship-trained orthopedic surgeons supported by physician assistants, nurse practitioners, and a sizeable physical and occupational therapy staff, operating as a coordinated surgical-and-rehabilitation group practice under one organizational umbrella.

The practice generates revenue on a fee-for-service basis through insurance reimbursements and direct patient payments across two main service lines: orthopedic surgery and physical/occupational therapy. Go-to-market is primarily sales-led via direct patient appointments, a self-serve patient portal (moc.ema.md), physician referrals from the broader Mid-Michigan medical community, and Google paid search. Distribution is regional with no geographic expansion beyond Lansing and Okemos. Patient testimonials cite complex reconstructions, joint replacements, and return-to-work outcomes within four months of surgery, supporting brand reputation as a regional referral destination.

In March 2026, the practice entered a technology partnership with IntelePeer to deploy the SmartAgent Clinical Assessment Agent — a voice-powered, EMR-integrated AI solution that automates post-procedure patient assessments and produces SOAP-format clinical summaries for physician review. This represents its principal technology differentiation, layered on top of the practice's core clinical delivery model. There are no disclosed funding rounds, parent-company ownership, M&A activity, or public-company status, consistent with an independent physician-owned group practice.

Name

Michigan Orthopedic Center

Legal name

Michigan Orthopedic Center

Website

https://michiganortho.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Michigan Orthopedic Center is a private, multi-subspecialty orthopedic surgery and physical therapy practice in Lansing and Okemos, MI, serving Mid-Michigan adults, athletes, and seniors with joint, spine, sports, and bone-health care across two clinic locations.

Ownership category

akta.pro rank

Product category

Orthopedic Healthcare Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Freestanding Ambulatory Surgical and Emergency Centers (621493)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Orthopedics (HLAKALAA)

akta.pro secondary industries

Orthopedic Surgery (Operative Orthopedics) (HLAKALAC), Orthopedic & Spine Surgery Centers (HLAFAIAG), Orthopedic & Sports Rehabilitation Centers (HLAFAFAI), Orthopedics & Sports Medicine Telemedicine Platforms (HLALAGAO)

Keywords

• Orthopedic surgery services
• Physical therapy services
• Joint replacement care
• Sports medicine treatment
• Bone health clinic

Headquarters

HQ city

Lansing

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Orthopedic Surgery Services: Fee-for-service healthcare delivery model where patients receive orthopedic surgical procedures including joint replacement, sports medicine, spine surgery, and trauma care. Revenue is generated through insurance reimbursements and patient payments.
2. Physical Therapy Services: Physical therapy and occupational therapy services provided at their Lansing and Okemos locations. Revenue generated through insurance reimbursements and direct patient payments.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Michigan Orthopedic Center delivers comprehensive orthopedic surgery and physical/occupational therapy services across subspecialties including shoulder, elbow, hand and wrist, hip, knee, foot and ankle, and spine. The practice provides integrated surgical care, sports medicine, fracture and trauma treatment, joint replacement, rehabilitation, and a bone health clinic, supported by an in-house team of board-certified, fellowship-trained surgeons and licensed therapists.

Product overview

Michigan Orthopedic Center is a healthcare organization offering orthopedic surgery and physical therapy services in Lansing and Okemos, MI. The center provides orthopedic surgery across multiple specialties (shoulder, elbow, foot & ankle, hand & wrist, hip, knee, spine), physical therapy and occupational therapy services, and a bone health clinic. They also offer sports medicine procedures. The center has partnered with IntelePeer to deploy SmartAgent Clinical Assessment Agent, an AI-powered clinical assessment solution that integrates with EMR workflows to automate post-procedure patient assessments. The organization operates from three locations serving Mid-Michigan patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Orthopedic Surgery Surgical treatment services for orthopedic conditions affecting shoulder, elbow, foot & ankle, hand & wrist, hip, knee, and spine, performed by fellowship-trained orthopedic surgeons for adult patients in Mid-Michigan.
• Physical Therapy Comprehensive physical therapy services including therapeutic exercise, manual therapy, ultrasound, dry needling, electrical stimulation, kinesiology taping, blood flow restriction therapy, and pre/post-surgical rehabilitation for orthopedic patients.
• Occupational Therapy Upper extremity rehabilitation including custom splint fabrication, paraffin treatment, fluidotherapy, ergonomic guidance, and patient education for hand, wrist, and elbow conditions.
• Bone Health Clinic (Osteoporosis) Specialized clinic for osteoporosis diagnosis, treatment, and bone health management for patients at risk of fragility fractures or with diagnosed low bone density.
• Sports Medicine Specialized care for sports-related injuries and conditions including arthroscopy, ligament reconstruction, and rehabilitation for athletes and active individuals.
• SmartAgent Clinical Assessment Agent Voice-powered AI solution co-developed with IntelePeer that automates post-procedure clinical assessments and generates decision-ready SOAP-format clinical summaries for physician review, with real-time red-flag screening for symptom escalation, designed for specialty practices.

Quantifiable outcome

• Patients recovering from complex knee fractures returning to work in 4 months
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature1 record

Partnerships

One partnership is on record.

• IntelePeercoreTechnology or Integration · 23 March 2026Michigan Orthopedic Center collaborated with IntelePeer to develop SmartAgent Clinical Assessment Agent, a voice-powered AI solution that automates post-procedure clinical assessments. The solution integrates with EMR workflows, provides real-time red-flag screening for symptom escalation, and generates decision-ready SOAP-format clinical summaries for physician review. This partnership represents the center's adoption of AI-powered healthcare operational infrastructure for regulated environments.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• The CORE Institute: Large multi-subspecialty orthopedic specialty group offering joint replacement, spine, sports medicine, and integrated physical therapy across multiple locations in the Southwest US. Closely mirrors Michigan Orthopedic Center's combination of fellowship-trained orthopedic surgery with in-house rehabilitation.
• OrthoCarolina: Independent multi-subspecialty orthopedic practice covering spine, sports medicine, hand, foot/ankle, hip, knee, and shoulder, with embedded physical therapy. Comparable in scope, integrated care model, and regional multi-site footprint.
• Rothman Orthopaedic Institute: Multi-subspecialty orthopedic specialty group with fellowship-trained surgeons across all major orthopedic subspecialties and integrated rehabilitation services. Direct analog in operating model and physician-led multi-site structure.
• Midwest Orthopaedics at RUSH: Multi-subspecialty academic-affiliated orthopedic practice offering joint replacement, sports medicine, spine, and orthopedic rehab in the Midwest. Highly comparable subspecialty breadth and integrated rehabilitation model.
• Resurgens Orthopaedics: Independent multi-specialty orthopedic group in the Southeast with embedded physical therapy and imaging, treating joint replacement, sports medicine, spine, and trauma patients. Same independent multi-subspecialty practice archetype.
• Illinois Bone & Joint Institute: Multi-subspecialty orthopedic practice with on-site physical therapy and occupational therapy across Chicagoland locations. Directly matches Michigan Orthopedic Center's surgical-plus-rehabilitation integrated care delivery.
• OrthoIndy: Independent multi-subspecialty orthopedic group operating multiple care sites in Indiana, including joint replacement, sports medicine, spine, and integrated rehabilitation. Closely comparable independent regional orthopedic model.
• Beacon Orthopaedics & Sports Medicine: Multi-specialty orthopedic group in the Cincinnati region covering joint replacement, sports medicine, spine, hand, and foot/ankle with in-house physical therapy. Strong analog on subspecialty breadth and integrated PT/OT services.

Broad incumbents

• Hospital for Special Surgery: Nationally recognized orthopedic specialty hospital with fellowship-trained surgeons across every orthopedic subspecialty. Operates as a broad incumbent in orthopedic specialty care with inpatient and outpatient services rather than as a regional practice.

Emerging players

• Hinge Health: Digital musculoskeletal health platform delivering virtual physical therapy and AI-enabled MSK care for employer and payer clients. Emerges as adjacent competition for the in-clinic PT/OT portion of MOC's service line, particularly for self-insured employers in the region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@michiganortho
• Facebookfacebook.com/MiOrtho
• LinkedInlinkedin.com/company/michigan-orthopedic-ctr

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Michigan Orthopedic Center