From Seed to Spoon
From Seed to Spoon is a freemium mobile app that helps individual home gardeners plan vegetable, fruit, and herb gardens via location-based planting dates, a visual garden planner, and an AI chatbot (Growbot) for plant and pest identification, distributed globally and operated under parent Park Seed.
- Company typePrivate
- Founded2015
- HeadquartersOklahoma City, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What From Seed to Spoon does
From Seed to Spoon is a consumer mobile application that helps home gardeners plan and manage vegetable, fruit, herb, and flower gardens. Founded in 2015 by Dale and Carrie Spoonemore as a personal health initiative, the company distributes a free garden planning app on iOS, Android, and the web (app.seedtospoon.net) with features including a visual drag-and-drop garden layout planner, location-based personalized planting and harvest dates calculated from GPS and frost data, companion planting guides, plant and pest identification, garden notes and photo tracking, and a library of 150+ growing guides. The product is built on the Ionic cross-platform framework and integrates an AI-powered chatbot called Growbot that provides image-based plant and pest identification as well as natural-language gardening Q&A, drawing on the in-app knowledge base and a 26-axis health-benefit recommendation engine.
The business operates on a freemium model: the app is free to download, with a premium subscription (From Seed to Spoon Premium Services) sold on a monthly auto-renewing basis that unlocks Growbot plant and pest identification and unlimited feature access, alongside a 1-week free trial. A secondary revenue stream is affiliate referral commissions earned when users purchase seeds and gardening supplies through Park Seed, the parent company. The app has surpassed 1,000,000 downloads, holds 4.8★ on iOS and 4.4★ on Android, and is distributed globally through the Apple App Store and Google Play. In 2021, From Seed to Spoon was acquired by Park Seed (J&P Park Acquisitions, Inc.), a South Carolina-based horticulture retailer, and the founders continue to operate the product under the parent with a 1–10 person team. Customer segments are primarily individual home gardeners (backyard, raised-bed, and patio/container), with a non-monetized School Garden Program targeting K-12 educators. Marketing is content-led across YouTube, TikTok, Instagram, Facebook, Pinterest, and a blog/email newsletter, with founder-led video content as the primary acquisition engine.
From Seed to Spoon firmographics
Firmographics- Name
- From Seed to Spoon
- Legal name
- J&P Park Acquisitions, Inc.
- Website
- https://seedtospoon.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- From Seed to Spoon is a freemium mobile app that helps individual home gardeners plan vegetable, fruit, and herb gardens via location-based planting dates, a visual garden planner, and an AI chatbot (Growbot) for plant and pest identification, distributed globally and operated under parent Park Seed.
- Ownership category
- akta.pro rank
From Seed to Spoon industry classification
Industry- Product category
- Garden Planning Mobile Application
- NAICS
- Farm Management Services (115116)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts) (AFAGALAI)
- akta.pro secondary industry
- Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF)
Keywords
Where From Seed to Spoon is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
From Seed to Spoon business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- From Seed to Spoon Premium Services: Subscription-based premium services offering advanced features including plant identification, pest identification, and unlimited access to app features. Subscriptions are paid in advance on a recurring periodic basis (billing cycle) with automatic renewal unless cancelled.
- Affiliate/Referral Revenue: The company drives traffic to Park Seed and other gardening product retailers through affiliate links and referrals, earning commissions on qualifying purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with basic features |
| Subscription | Monthly | From Seed to Spoon Premium Services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
From Seed to Spoon product offering
Product offeringCore offering
From Seed to Spoon offers a free mobile and web-based vegetable garden planning application that helps home gardeners plan, plant, and maintain their gardens. The app provides a visual garden layout planner, GPS-based personalized planting and harvest dates, AI-powered plant and pest identification via the Growbot chatbot, companion planting guides, and a library of 150+ growing guides for fruits, vegetables, herbs, and flowers. A premium subscription tier unlocks advanced features such as unlimited Growbot plant and pest identification.
Product overview
From Seed to Spoon is a free vegetable garden planning platform consisting of a mobile app (iOS, Android, and web), an AI chatbot called Growbot, and a visual garden planner. The core app provides personalized planting dates, plant/pest identification, companion planting guides, and recipes. Premium services offer enhanced AI-powered features including plant identification. The company also offers a School Garden Program for educators.
Differentiator
Problem solved
Functional benefit
Products and services
- From Seed to Spoon Mobile App (iOS, Android & Web) Free vegetable garden planning application available on iOS, Android, and as a web app. Features include a visual garden layout planner, GPS-based personalized planting dates, companion planting guides, organic pest treatment recommendations, recipes, reminders, and a content library of 150+ growing guides for fruits, vegetables, herbs, and flowers. Targeted at home gardeners growing their own food.
- From Seed to Spoon School Garden Program Educational program offering teachers one-year premium access to the From Seed to Spoon app's features, enabling them to teach students where their food comes from and how to grow it. Designed for K-12 educators running school garden programs.
Quantifiable outcome
- Over 1 million app downloads
- +1 more outcomes
Companies that use From Seed to Spoon
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
From Seed to Spoon technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature8 records
From Seed to Spoon partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Park Seed (J&P Park Acquisitions, Inc.)corePark Seed acquired From Seed to Spoon to expand digital services for home gardeners. The acquisition enables Park Seed to support homesteaders, subsistence farmers, and home gardeners through educational resources and the app's digital platform. From Seed to Spoon founders Dale & Carrie Spoonemore now work on the app full time as part of Park Seed.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
From Seed to Spoon competitors and assessment
Company assessmentDirect peers
- PictureThis: PictureThis is a leading AI plant identification mobile app that identifies plants from photos and provides care advice. It directly competes with From Seed to Spoon's Growbot on the plant-ID use case for consumer gardeners.
- PlantNet: PlantNet is a citizen-science plant identification app using image recognition. It overlaps with From Seed to Spoon's plant identification feature for home gardeners and hobbyists.
- Planta: Planta is a plant care app offering plant identification, care reminders, and light meters. It targets a similar consumer plant owner demographic and competes directly with From Seed to Spoon on premium plant care subscriptions.
- Garden Tags: Garden Tags is a gardening app combining plant database, community sharing, and garden planning. It competes with From Seed to Spoon on garden planning and plant identification for home gardeners.
- Smart Gardener: Smart Gardener provides personalized garden planning, planting calendars, and plant databases. It competes directly with From Seed to Spoon's visual garden planner and personalized planting date features.
- iNaturalist: iNaturalist is a community-driven nature identification platform with strong plant identification capabilities. It is comparable to Growbot's computer vision features for hobbyist gardeners.
- GrowIt!: GrowIt! is a social gardening app connecting home gardeners with plants and local growing advice. It targets the same home gardener demographic as From Seed to Spoon with community and planning features.
Broad incumbents
- Burpee: Burpee is a large, established seed and plant retailer with digital resources for home gardeners. It is comparable to Park Seed (From Seed to Spoon's parent) and represents a broader incumbent in the same gardening supply ecosystem.
- Botanical Interests: Botanical Interests is a regional seed company with educational gardening content and digital resources. It is comparable as an adjacent incumbent serving home gardeners with both products and educational content.
Emerging players
- Greg App: Greg is an emerging plant care app with AI-driven plant identification and care reminders for houseplant owners. It overlaps with From Seed to Spoon's premium plant identification and care advice features for indoor and home gardeners.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
From Seed to Spoon social profiles
Digital presenceFrom Seed to Spoon financial estimates
Financial estimateRevenue estimate
Valuation estimate
From Seed to Spoon leadership team
Management profileNumber of profiles
Profiles2 records
From Seed to Spoon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
From Seed to Spoon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about From Seed to Spoon
What does From Seed to Spoon do?
From Seed to Spoon offers a free mobile and web-based vegetable garden planning application that helps home gardeners plan, plant, and maintain their gardens. The app provides a visual garden layout planner, GPS-based personalized planting and harvest dates, AI-powered plant and pest identification via the Growbot chatbot, companion planting guides, and a library of 150+ growing guides for fruits, vegetables, herbs, and flowers. A premium subscription tier unlocks advanced features such as unlimited Growbot plant and pest identification.
Is From Seed to Spoon a public or private company?
From Seed to Spoon is a private company. It is classified as corporate owned and is currently operating.
When was From Seed to Spoon founded?
From Seed to Spoon was founded in 2015. It employs 1 to 10 people.
Where is From Seed to Spoon based?
From Seed to Spoon is headquartered in Oklahoma City, United States, in the North America region.
How does From Seed to Spoon make money?
Two revenue lines are on record. From Seed to Spoon Premium Services are the primary driver. The others are affiliate/Referral Revenue.
Who are From Seed to Spoon's main competitors?
Direct peers on record are PictureThis, PlantNet, Planta, Garden Tags, Smart Gardener, iNaturalist and GrowIt!. Broad incumbents are Burpee and Botanical Interests. Greg App is listed as an emerging player.
Does From Seed to Spoon have an API?
No public API is recorded for From Seed to Spoon.
What industry is From Seed to Spoon in?
From Seed to Spoon's product category is Garden Planning Mobile Application. Its primary akta.pro industry code is AFAGALAI, Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts), with a secondary code of AFAAAFAF, Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting). Its NAICS code is 115116 and its SIC code is 7372.