Bur-Cal Management
Bur-Cal Management is a Burbank, California property management firm within the family-owned Cusumano Real Estate Group, managing and leasing multi-family apartments across the San Fernando Valley to residential renters.
- Company typePrivate
- Founded1959
- HeadquartersBurbank, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bur-Cal Management does
Bur-Cal Management Corp. is a Burbank, California-based residential property management firm operating as part of the family-owned Cusumano Real Estate Group, which traces its origins to 1959. The company manages and leases multi-family apartment buildings across Burbank, Glendale, Montrose, North Hollywood, Valley Village, Toluca Lake, and the broader San Fernando Valley. Its portfolio spans studios through five-bedroom units, with publicly listed rents ranging from approximately $1,975 to $3,495 per month for one- and two-bedroom apartments. The company holds a California Real Estate Broker license and operates in compliance with federal, state, and local fair housing laws.
The company's go-to-market is a direct-to-consumer rental platform combining a self-serve website search portal (burcal.com) with traditional phone, email, and walk-in office inquiries at its 101 South First Street headquarters. Bur-Cal supplements its website distribution with active organic social profiles on Instagram (@burcalapts), Facebook, LinkedIn, and TikTok (@burcal.management), and distributes listings through an integrated third-party rental platform. Existing tenants access a Resident Portal (powered by Secure Cafe Net) for payments and service requests. The company does not use proprietary technology and operates on standard third-party rental management systems.
Bur-Cal generates revenue primarily through recurring monthly residential rental income from its multi-family property tenants, effectively a subscription-style recurring revenue model. It is one of three sister entities within the Cusumano family, alongside Burbank Senior Apartments (active senior living) and Burbank Lease (commercial real estate leasing), with the parent Cusumano Real Estate Group also offering corporate housing. The property management team claims more than 100 years of combined experience in property management, development, construction, and brokerage.
Bur-Cal Management firmographics
Firmographics- Name
- Bur-Cal Management
- Legal name
- Bur-Cal Management Corp.
- Website
- https://burcalapts.com
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bur-Cal Management is a Burbank, California property management firm within the family-owned Cusumano Real Estate Group, managing and leasing multi-family apartments across the San Fernando Valley to residential renters.
- Ownership category
- akta.pro rank
Where Bur-Cal Management is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bur-Cal Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Residential Rental Income: Bur-Cal Management generates revenue through rental income from multi-family residential properties. The company manages apartments across Burbank, Glendale, Montrose, and other San Fernando Valley locations, collecting monthly rent from tenants. Revenue is recurring in nature as rental payments occur on a monthly basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 1-bedroom units in Montrose and Burbank ranging from $1,975 to $2,395 per month |
| Subscription | Monthly | 2-bedroom units in Burbank and Glendale ranging from $3,195 to $3,495 per month |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Bur-Cal Management product offering
Product offeringCore offering
Bur-Cal Management is a property management firm that leases, markets, and manages multi-family residential apartment rentals across Burbank, Glendale, Montrose, North Hollywood, Valley Village, Toluca Lake, and the broader San Fernando Valley. The company operates a portfolio of residential units ranging from studios to 5-bedroom apartments and provides ongoing tenant services through an online resident portal. Founded in 1959 as part of the Cusumano Real Estate Group, the firm delivers family-owned property management with self-serve online search, phone, email, and walk-in leasing channels.
Product overview
Bur-Cal Management is a property management company offering a unified rental platform centered on multi-family residential apartment rentals across the San Fernando Valley. The portfolio consists of the core Residential Apartment Rentals product supplemented by three sub-brands: Corporate Housing (via Cusumano Real Estate Group), Commercial Real Estate leasing (via BurbankLease), and Senior Living (via Burbank Senior Apartments). An integrated Resident Portal enables existing tenants to access services online. The company operates as part of the broader Cusumano Real Estate Group, which also offers active senior living and location filming services.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Apartment Rentals Multi-family apartment rental services offering quality living options with amenities in Burbank, Glendale, Montrose, North Hollywood, Valley Village, Toluca Lake, and other San Fernando Valley locations. Includes units ranging from studios to 5-bedroom apartments, with 1-bedroom units priced from $1,975 to $2,395 per month and 2-bedroom units from $3,195 to $3,495 per month. Targeted at individuals, couples, and families seeking long-term residential housing.
- Property Management Services Full-service property management of multi-family residential communities, including leasing, marketing, resident relations, and ongoing operations support. Delivered by a team with 100+ years of combined property management, development, construction, and brokerage experience. Targeted at owners of multi-family apartment communities in the San Fernando Valley region.
Companies that use Bur-Cal Management
Customer profileSegments2 records
Ideal customer profiles2 records
Bur-Cal Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bur-Cal Management partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Cusumano Real Estate GroupcoreParent company and sister entity relationship. Cusumano Real Estate Group was established in 1959 and is described as the San Fernando Valley's leader in apartment rentals, office leasing, and active senior living. Bur-Cal Management operates as part of this family-owned real estate group alongside sister companies Burbank Senior Apartments and Burbank Lease (commercial).
- Burbank Senior ApartmentsminorSister company specializing in active senior living. Operates as a separate brand (burbankseniorapts.com) under the Cusumano Real Estate Group umbrella. Cross-referenced on Bur-Cal Management website for senior housing referrals.
- Burbank Lease (Commercial)minorSister company specializing in commercial real estate leasing. Referenced on Bur-Cal Management website for commercial rental inquiries (burbanklease.com). Part of the Cusumano Real Estate Group portfolio.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Bur-Cal Management competitors and assessment
Company assessmentDirect peers
- Essex Property Trust: A publicly-traded multifamily REIT focused on West Coast apartment rentals, including substantial Los Angeles and San Fernando Valley holdings. Highly comparable business model and target geography, though operating at vastly greater scale.
- AvalonBay Communities: Large multifamily REIT operating apartment communities across coastal U.S. markets including California. Direct comparable for residential rental operations, asset class, and tenant demographic.
- Equity Residential: Multifamily REIT with one of the largest Los Angeles apartment portfolios. Comparable in product type (urban/suburban apartment rentals) and customer base, though institutional in scale.
- Camden Property Trust: Multifamily REIT operating apartment communities across the Sunbelt and select high-growth metros. Comparable in core business of owning/operating multifamily rentals, though geographically distinct.
- UDR Inc. Diversified multifamily REIT with a portfolio concentrated in coastal markets including Southern California. Closely comparable in target renter demographic and product offering.
- RPM Living: Full-service multifamily property management firm managing over 200,000 units across the U.S. Comparable third-party management business model with technology-enabled operating approach, contrasting Bur-Cal's traditional stack.
- Pinnacle Property Management: Multifamily property management company operating over 170,000 units across the U.S. Highly comparable service offering (third-party multifamily management) with technology integration.
- Apartment Income REIT: Multifamily REIT (acquired by Blackstone) with a portfolio concentrated in high-growth U.S. markets. Comparable as an institutional apartment owner/operator, though now absorbed into a much larger platform.
Broad incumbents
- Greystar Real Estate Partners: The largest apartment property management company in the U.S., managing over 800,000 units globally including West Coast multifamily. Comparable in service offering (third-party management) but vastly larger and multi-region.
- Cushman & Wakefield: Global commercial real estate services firm with multifamily property management, brokerage, and valuation services. Overlapping capability set but much broader portfolio and global footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Bur-Cal Management social profiles
Digital presenceBur-Cal Management compliance and trust
Trust signalCompliance2 records
Bur-Cal Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bur-Cal Management leadership team
Management profileNumber of profiles
Bur-Cal Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bur-Cal Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bur-Cal Management
What does Bur-Cal Management do?
Bur-Cal Management is a property management firm that leases, markets, and manages multi-family residential apartment rentals across Burbank, Glendale, Montrose, North Hollywood, Valley Village, Toluca Lake, and the broader San Fernando Valley. The company operates a portfolio of residential units ranging from studios to 5-bedroom apartments and provides ongoing tenant services through an online resident portal. Founded in 1959 as part of the Cusumano Real Estate Group, the firm delivers family-owned property management with self-serve online search, phone, email, and walk-in leasing channels.
Is Bur-Cal Management a public or private company?
Bur-Cal Management is a private company. It is classified as family owned and is currently operating.
When was Bur-Cal Management founded?
Bur-Cal Management was founded in 1959. It employs 11 to 50 people.
Where is Bur-Cal Management based?
Bur-Cal Management is headquartered in Burbank, United States, in the North America region.
How does Bur-Cal Management make money?
One revenue line is on record: residential Rental Income.
Who are Bur-Cal Management's main competitors?
Direct peers on record are Essex Property Trust, AvalonBay Communities, Equity Residential, Camden Property Trust, UDR Inc., RPM Living, Pinnacle Property Management and Apartment Income REIT. Broad incumbents are Greystar Real Estate Partners and Cushman & Wakefield.
Does Bur-Cal Management have an API?
No public API is recorded for Bur-Cal Management.