Shukran
Shukran is a Spanish plant-based food manufacturer (Getafe, Madrid) producing clean-label hummus, cocoa spreads, and mutabal for Spanish retail and B2B clients, plus NotEgg plant-based egg powder and field rations for military and mining operators. Co-branded with the Realfooding movement.
- Company typePrivate
- Founded2012
- HeadquartersGetafe, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Shukran does
Shukran (legal entity: SOIFA ALIMENTACION SL) is a Spanish food manufacturer founded in 2012 in Getafe, Madrid, specializing in clean-label, plant-based spreads and dips. The company's core product range spans seven hummus variants (Classic, Boletus, Tomato & Basil, Truffle, Spicy, Beetroot, and Mutabal roasted eggplant spread) plus a cocoa and hazelnut spread and a cocoa cream spread formulated with chestnut and dates, no added sugars, and 60% less saturated fat than market alternatives. All products are positioned around no preservatives, no artificial colors, high protein (24g per 220g tub in Classic Hummus), and Realfooding certification co-developed with nutritionist Carlos Ríos and the 4.5M+ follower Realfooding community. The company also operates three B2B lines: NotEgg (a 100% plant-based egg powder for industrial food production launched in 2023), Field Rations for military and mining operators with up to 48-month shelf life and halal ingredients, and private-label (MDD) contract manufacturing for national and international retail chains under IFS food-safety certification.
Shukran generates revenue through three distinct streams. The largest is consumer packaged goods (CPG) sold through Spanish retail banners including Carrefour (320+ stores with exclusive pocket-format cocoa cream), Alcampo, Eroski, El Corte Inglés (135+ stores via Ahorramas), La Sirena, Makro, and online platforms including Amazon, Alcampo online, Planeta Huerto, Naturitas, and Vegaffinity. The second stream is B2B private-label manufacturing using Design Thinking and Double Diamond R&D methodologies, with pricing negotiated per project. The third is institutional field rations sold to military and mining operators, packaged in 2kg and 25kg industrial formats. GTM is sales-led across both retail and B2B with field sales teams, augmented by heavy marketing investment through the Realfooding/Carlos Ríos community, viral TikTok content, and sports sponsorships (Kings League, Balloon World Cup Spain).
The company reported €6M in revenue in 2024, operates with 11–50 employees at its Getafe manufacturing facility, and is led by CEO Patricia Gallego. It is privately held with no disclosed institutional funding, and as of 2024 has initiated a formal international expansion process anchored on B2B private-label and field-rations contracts. The product portfolio is supported by a Grupo Posada chestnut supply partnership, IFS food-safety certification, and a Realfooding co-branding arrangement that functions as a third-party clean-label endorsement to Spanish consumers.
Shukran firmographics
Firmographics- Name
- Shukran
- Legal name
- SOIFA ALIMENTACION SL
- Website
- https://shukran.es
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shukran is a Spanish plant-based food manufacturer (Getafe, Madrid) producing clean-label hummus, cocoa spreads, and mutabal for Spanish retail and B2B clients, plus NotEgg plant-based egg powder and field rations for military and mining operators. Co-branded with the Realfooding movement.
- Ownership category
- akta.pro rank
Shukran industry classification
Industry- Product category
- Plant-Based Food Manufacturing
- NAICS
- Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Sugar and Confectionery Product Manufacturing (3113)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Dips, Salsas, Relishes & Chutneys Manufacturing (AFAKADAM)
- akta.pro secondary industry
- Jams, Jellies, Preserves & Marmalades Manufacturing (AFAKACAJ)
Keywords
Where Shukran is headquartered
LocationHeadquarters
- HQ city
- Getafe
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Shukran business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
Revenue model
- Consumer Packaged Goods (CPG) - Retail Products: Direct-to-consumer product sales through retail chains including hummus varieties, cocoa spreads, and plant-based spreads. Products sold through major Spanish supermarket chains and online platforms.
- MDD (Private Label) Manufacturing: B2B contract manufacturing of private label products for national and international retail chains. Includes R&D, product development, and manufacturing services.
- Field Rations: Specialized food products for military, mining, and other field operations. Products designed for extended shelf life and nutritional balance in challenging environments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | NotEgg available in 2kg and 25kg formats for B2B/industrial customers |
Go-to-market motion2 records
Distribution channels10 records
Marketing channels6 records
Shukran product offering
Product offeringCore offering
Shukran Foods manufactures and distributes plant-based food products under its own Shukran brand, including multiple hummus varieties (classic, boletus, tomato and basil, truffle, spicy, beet), cocoa spreads, and mutabal. The company also operates a B2B division offering private label (MDD) manufacturing, industrial plant-based ingredients such as NotEgg (a plant-based egg powder), and long-shelf-life field rations for military and mining operations.
Product overview
Shukran Foods is a Spanish food company offering a portfolio of healthy, plant-based products primarily centered on hummus varieties and cocoa spreads. The core consumer product line includes Classic Hummus, Boletus Hummus, Tomato & Basil Hummus, Truffle Hummus, Spicy Hummus, and Beet Hummus, alongside the Cocoa Cream Spread and Cocoa & Hazelnut Spread made with chestnut and dates (offering no added sugars). The Spreadables line features Mutabal (Roasted Eggplant Spread). For B2B customers, Shukran offers NotEgg (plant-based egg alternative), Field Rations for military and mining operations, and Private Label (MDD) product development and manufacturing services. All products emphasize 100% natural ingredients, plant-based formulas, and collaborations with Realfooding movement for healthy eating.
Differentiator
Problem solved
Functional benefit
Brands
- NotEgg: 100% plant-based egg product line launched in 2023, an ingredient for industrial food production that replaces traditional eggs.
- Raciones Shukran
Products and services
- Classic Hummus (Hummus Clásico) Traditional hummus made with 98% chickpeas, EVOO, tahini, and lemon juice, without preservatives or artificial colors. Contains 24g of protein per 220g tub. Sold to retail consumers through Spanish supermarkets.
- Cocoa and Hazelnut Spread (Crema Cacao y Avellanas) Healthy cocoa spread made with dates, hazelnut paste, defatted cocoa, and chickpea, with no added sugars or sweeteners. Part of the Realfooding collaboration with Carlos Ríos. Targeted at health-conscious retail consumers.
- Cocoa Cream Spread (Crema al Cacao) Revolutionary cocoa cream spread with 60% less sugar than market alternatives, made with chestnut, date, and pure cocoa. No added sugars, no sweeteners, 100% plant-based. Available in standard and pocket-format SKUs.
- Boletus Hummus (Hummus Boletus) Hummus combining the smoothness of chickpeas with the richness and depth of boletus mushrooms, offering a unique earthy flavor. Targeted at health-conscious retail consumers.
- Tomato and Basil Hummus (Hummus Tomate y Albahaca) Mediterranean-inspired hummus combining the creaminess of traditional hummus with vibrant flavors of ripe tomatoes and fresh basil. Targeted at retail consumers.
- Truffle Hummus (Hummus Trufa)
Quantifiable outcome
- 60% reduction in saturated fats and calories compared to market cocoa spreads
- +3 more outcomes
Companies that use Shukran
Customer profileNamed customers8 records
Segments4 records
Shukran technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Shukran partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Carlos Ríos / RealfoodingcoreStrategic partnership with Carlos Ríos, prominent Spanish nutritionist, and the Realfooding movement. Products carry Realfooding certification seal. Co-development of healthy hummus and cocoa spread recipes. Movement has over 4 million followers with capacity to reach 10 million people.
- Grupo PosadacoreGalician company founded in 1955, pioneer in chestnut use. Supplies chestnut puree for Shukran's Cocoa Cream products. Shared philosophy of quality throughout production chain from raw material selection to positioning.
- Mensajeros de la PazminorCharitable partnership for social initiatives. Distribution of solidarity meals (150 cocidos) for San Isidro and New Year's Eve programs. Company donated over 300kg of hummus to support their work.
- Kings League / KosmosminorOfficial sponsor of Kings League organized by Kosmos and presided by Gerard Piqué. Sports marketing partnership targeting gaming and sports enthusiasts.
- Balloon World Cup SpainminorOfficial sponsor of Balloon World Cup Spain organized by Ibai Llanos and Gerard Piqué's Kosmos. Participation in Disaster Chefs Twitch stream finals.
- CarrefourcoreMajor distribution agreement for Shukran products across 320+ stores in Spain. Exclusive pocket-format cocoa cream available in Carrefour hypermarkets.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Shukran competitors and assessment
Company assessmentBroad incumbents
- Greencore Group: UK-listed convenience food manufacturer producing sandwiches, salads, chilled meals and private-label ranges for major grocers. Comparable to Shukran as a private-label-led prepared-food manufacturer serving large retail chains across multiple geographies.
- Nomad Foods: European frozen food company (owner of Birds Eye, Iglo, Findus) producing branded and private-label frozen meals. Comparable to Shukran in its frozen retail channel (La Sirena) and its use of long-shelf-life formats like field rations to serve institutional buyers.
- Bakkavor: UK-listed prepared-food manufacturer with categories in dips, salads, fresh prepared foods and private-label. Comparable as a multi-channel fresh prepared food manufacturer supplying retail and food service under both branded and MDD arrangements.
Emerging players
- Ithaca Hummus: US premium hummus brand known for chunky texture, clean-label recipes, and viral TikTok presence. Comparable to Shukran's premium clean-label positioning, influencer-driven marketing, and store-distribution-led growth approach.
Direct peers
- Sabra Dipping Company: Largest hummus brand in the United States, jointly owned by PepsiCo and Strauss Group, with retail distribution across major grocery chains. Directly comparable to Shukran's premium plant-based hummus positioning and broad-supermarket distribution model.
- JUST Egg (Eat Just): Plant-based egg brand from Eat Just, sold both as a consumer product and as an ingredient for food service and food manufacturers. Directly comparable to Shukran's NotEgg line as a plant-based egg alternative targeting industrial and retail customers.
- Odysea: Mediterranean and Greek specialty food brand selling hummus, tzatziki, olives and spreads into US natural and mainstream grocery. Comparable as a branded Mediterranean dip and spread manufacturer with clean-label, premium positioning.
- Tribe Mediterranean Snacks: Hummus and Mediterranean spreads brand owned by B&G Foods with distribution across US grocery. Comparable as a category competitor in hummus/spreads competing for retailer shelf space and shelf-share incentives.
Regional players
- Casa Tarradellas: Large Spanish prepared and frozen foods manufacturer (pizzas, ready meals, refrigerated dough). Comparable as a Spanish food manufacturing incumbent using similar Spanish retail and Horeca channels and a mix of branded and MDD product approaches.
- Borges: Spanish Mediterranean food company producing olive oils, vinegars, nuts, and Mediterranean-style specialty foods sold through Spanish and international retail. Comparable to Shukran as a Spanish/Mediterranean specialty foods brand with branded and private-label retail channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Shukran social profiles
Digital presenceShukran compliance and trust
Trust signalCompliance1 record
Shukran financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shukran leadership team
Management profileNumber of profiles
Shukran funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shukran M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shukran
What does Shukran do?
Shukran Foods manufactures and distributes plant-based food products under its own Shukran brand, including multiple hummus varieties (classic, boletus, tomato and basil, truffle, spicy, beet), cocoa spreads, and mutabal. The company also operates a B2B division offering private label (MDD) manufacturing, industrial plant-based ingredients such as NotEgg (a plant-based egg powder), and long-shelf-life field rations for military and mining operations.
Is Shukran a public or private company?
Shukran is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shukran founded?
Shukran was founded in 2012. It employs 11 to 50 people.
Where is Shukran based?
Shukran is headquartered in Getafe, Spain, in the Europe region.
How does Shukran make money?
Three revenue lines are on record. Consumer Packaged Goods (CPG) - Retail Products are the primary driver. The others are MDD (Private Label) Manufacturing and field Rations.
Who are Shukran's main competitors?
Broad incumbents on record are Greencore Group, Nomad Foods and Bakkavor. Ithaca Hummus is listed as an emerging player. Direct peers are Sabra Dipping Company, JUST Egg (Eat Just), Odysea and Tribe Mediterranean Snacks. Regional players are Casa Tarradellas and Borges.
Does Shukran have an API?
No public API is recorded for Shukran.
What industry is Shukran in?
Shukran's product category is Plant-Based Food Manufacturing. Its primary akta.pro industry code is AFAKADAM, Dips, Salsas, Relishes & Chutneys Manufacturing, with a secondary code of AFAKACAJ, Jams, Jellies, Preserves & Marmalades Manufacturing. Its NAICS code is 3114 and its SIC code is 2030.